Alice Abdel Aziz A Visionary Mind Behind the Wonder
Alice Abdel Aziz
A Visionary Mind Behind the Wonder
By Paul Smith
In a world bursting with digital noise and fleeting trends, Alice Abdel Aziz rises as a creative force of substance and intention. A Lebanese entrepreneur based between Dubai, Beirut, and Bucharest, Alice is the founder of Take Me to Wonder—a platform that fuses storytelling, aesthetics, and purposeful communication to leave a lasting impact. With an eye for visual excellence and a heart rooted in culture and emotion, Alice has transformed her passion into a powerful brand that resonates with people across borders.
Alice is not just a content creator; she is a storyteller, a brand architect, and a curator of beauty with meaning. Her work transcends the superficial layers of social media to tap into something deeper—emotion, identity, and imagination. From the vibrant streets of Beirut to the futuristic skyline of Dubai, her journey is as multifaceted and magnetic as the places she calls home.
Alice began her career in front of the camera, capturing attention with her elegance, intellect, and authentic charisma. But what truly set her apart was not just her presence—it was her vision. She understood early on that the digital age demanded more than just visibility; it required voice, authenticity, and innovation. This realization led to the birth of Take Me to Wonder, a creative agency that helps brands connect with audiences through compelling visuals, thoughtful content, and immersive digital experiences.
At its core, Take Me to Wonder is more than a business. It is a personal manifesto. Alice created it as an answer to the growing disconnect between brands and their audiences. In a world overwhelmed by algorithms and automation, Alice chose to build something human—a space that invites people to slow down, feel, and be inspired. Her agency specializes in branding, creative consulting, storytelling, and curated digital campaigns that reflect her values: clarity, creativity, and connection.
What makes Alice’s approach stand out is her intuitive understanding of culture and context. Operating across three cities—Dubai, Beirut, and Bucharest—she brings together diverse perspectives that allow her to create content with universal appeal. She knows how to speak to both the modern global consumer and the culturally grounded Arab woman. Her work celebrates contrasts: tradition and modernity, East and West, minimalism and emotion. This dynamic is the heartbeat of Take Me to Wonder.
Alice’s sense of aesthetics is unmistakably sophisticated, blending softness with strength. Every campaign, image, and message produced under her guidance is crafted with care and intent. She believes in the power of visual storytelling to shape narratives and elevate identities—whether it’s a fashion label, a wellness brand, or a hospitality concept. Her lens is not just technical; it’s emotional. And that’s what makes the work resonate so deeply.
But Alice’s influence goes far beyond the creative world. She represents a new generation of Arab women who are rewriting the rules. As a female founder, she leads with intuition, empathy, and intellect—qualities that challenge outdated perceptions of leadership. In her presence, one feels not only inspired but empowered. She reminds women that success does not have to come at the cost of softness or sensitivity. In fact, it is these very qualities that make leadership transformational.
Alice also embraces vulnerability. She often shares reflections about growth, identity, and purpose with her audience, breaking down the polished walls of digital perfection. In a culture where curated highlight reels dominate, her honesty is refreshing. She speaks of balance, boundaries, self-worth, and the importance of mental clarity. This rare blend of elegance and honesty is what has earned her a loyal following—not just online, but in the creative industry at large.
For Alice, every project is a journey. She doesn’t rush. She listens. She feels. She creates with meaning. Whether she’s working with an international hotel chain or an emerging designer from the region, she brings the same level of dedication and discernment. Her goal is never just to “impress,” but to make something that lasts—a moment, a memory, a message.
Her commitment to beauty, in all its forms, extends to how she lives her life. Alice surrounds herself with inspiration, from her travels and her team to her morning rituals and carefully chosen words. Every detail matters, because every detail tells a story. And for Alice, storytelling is sacred.
Looking forward, Alice has big plans for expanding Take Me to Wonder and collaborating with visionaries across fashion, design, hospitality, and wellness. Yet no matter how far her journey takes her, she remains deeply connected to her Lebanese roots and grounded in her philosophy: to create wonder, one meaningful piece at a time.
Alice Abdel Aziz is not just a creative entrepreneur; she is a movement. Through Take Me to Wonder, she has created more than a brand—she has built a universe where art, emotion, and clarity coexist. In an era that often favors speed over soul, Alice reminds us of the power of pause, presence, and purpose.
At Magnav, we celebrate women like Alice who are not only building businesses but also shaping culture with heart, vision, and integrity. Her journey is a testament to what happens when a woman dares to dream and chooses to do it with grace.
