Magnav MENA

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TUNISIAN LUXURY DRESSES
Lifestyle

Tunisian Luxury Dresses A Celebration of tradition & elegance

TUNISIAN LUXURY DRESSES A CELEBRATION OF TRADITION & ELEGANCE By Afef Yousfi Tunisian fashion is a rich tapestry woven with history, cultural influences, and exquisite craftsmanship. When it comes to luxury dresses, Tunisian women have embraced a seamless blend of tradition and modernity, creating garments that are both timeless and opulent. From wedding attire to festive wear, Tunisian luxury dresses are char – acterized by intricate embroidery, handwoven fabrics, and an unmistakable sense of elegance.  Tunisian bridal wear is one of the most opulent aspects of the country’s fashion heritage. A Tunisian bride often wears a Keswa Tounsiya, a traditional dress with centuries-old roots, rep – resenting refinement and wealth. This luxurious outfit consists of multiple elements, including a heavily embroidered gold-threaded blouse (“chamiz”) and an ornate skirt (“seroual”) adorned with precious stones and pearls. The Keswa Tounsiya is known for its intricate handwork, which can take months to complete.  Another cherished wedding garment is the Farmla, a heavily embroidered, long outer robe often worn over a delicate silk dress. Some brides opt for the Jebba, a sophisticated tunic-style dress, usually accompanied by a belt and gold jewelry, signifying prosperity and status. Tunisian brides also wear exquisite gold jewelry, including the “Khallala” (ornamental brooches) and “Mekhmal” (gold-threaded headdress), passed down through genera – tions.  This jewelry is a symbol of the family’s affluence and an essential part of wedding traditions. Beyond weddings, Tunisian festive wear embodies the perfect balance of modernity and cultural authenticity. Women wear luxurious Kaftans, inspired by Ottoman influences but reinterpreted with a Tunisian touch. These long, flowing dresses are often made from rich fabrics like silk, velvet, and brocade, adorned with handcrafted embroidery and Swarovski crystals. For special occasions, many Tunisian women opt for the Jebba, which comes in both modern and traditional variations.  The contemporary Jebba often features lighter fabrics and intricate lacework, making it ideal for elegant gatherings and celebrations. Another iconic festive outfit is the Sefsari, a silk or fine wool wrap traditionally worn by women to cover themselves with grace and poise. Though less common today, the Sefsari remains a symbol of Tunisian heritage and is still worn at prestigious events.  One of the distinguishing features of Tunisian luxury dresses is the extraordinary craftsmanship involved in their making. Hand embroidery, using techniques passed down through generations, embellishes most traditional garments.  Patterns inspired by Berber, Andalusian, and Ottoman motifs are carefully stitched onto luxurious fabrics, creating stunning visual masterpieces. Tunisian designers have also embraced handwoven tex – tiles, ensuring that traditional fabrics such as “Fouta” and “Makhmal” (velvet) remain a staple in high-end fashion. Many luxury dresses incorporate silk and gold-threaded brocades, preserving the essence of royalty in Tunisian fashion.  While traditional styles continue to thrive, Tunisian fash – ion designers have introduced contemporary elements to luxury dressmaking. Many have fused Western silhouettes with traditional embellishments, offering globally appealing attire while maintaining cultural roots. For instance, modern bridal gowns often feature Tunisian embroidery and handcrafted details but are tailored in the style of European haute couture.  Likewise, kaftans and jebbas are designed with contemporary cuts, ensuring that they remain relevant in the evolving world of luxury fashion. Tunisian luxury dresses are an embodiment of history, art, and refinement. Whether it’s the majestic Keswa Tounsiya, the regal Jebba, or the intricately designed Kaftans, each garment tells a story of cultural pride and impeccable craftsmanship. As Tunisian designers continue to innovate while preserving their rich heritage, the future of Tunisian luxury fashion remains as dazzling as its past.

Shatha Daoud
Lifestyle

Shatha Daoud Elevating Beauty with an Arab Cultural Essence

Shatha Daoud Elevating Beauty with an Arab Cultural Essence By Peter Davis With over 28 years of experience in the beauty industry, Shatha Daoud has built an impressive career working with global brands such as Shiseido, L’Oréal, and MAC. Her expertise in color blending and enhancing natural beauty has made her a sought-after makeup artist, collaborating with celebrities, Dubai TV, and even training Emirates Airlines’ cabin crew. Her journey is deeply influenced by Arab beauty traditions, blending heritage with modern trends. From a young age, Shatha was captivated by the power of colors. She discovered how subtle shades could enhance natural features, making eyes brighter and skin tones more radiant. Her artistic approach to makeup is not about transformation but about celebrating individuality. She mastered the skill of blending shades that complement different skin tones, a signature technique that has earned her recognition in the industry. Shatha’s journey in the beauty world began with Shiseido, where she received top-tier international training. Her expertise grew as she worked with L’Oréal as an international makeup artist, participating in prestigious events and promotions. Her time with MAC further refined her skills, where she was mentored by world-renowned artists like Vimi Joshi and Tom Pecheux. These experiences helped her develop a unique style that resonates with the elegance of Arab beauty. Arab women have always embraced beauty with grace, preferring timeless and elegant looks. Shatha’s approach focuses on enhancing a woman’s features rather than altering them. She believes that makeup should reflect personality and individuality. Her signature style incorporates soft contouring, bold eyeliner, and rich, warm tones that highlight the natural beauty of Arab women while maintaining a sophisticated, modern appeal. Her collaboration with Dubai TV has allowed her to work closely with well-known presenters, each with their unique charm. She carefully curates their looks based on their personalities and the nature of the programs they host. Whether it’s radiant, dewy skin for daytime talk shows or dramatic eye makeup for prime-time news, her expertise ensures that each presenter shines with confidence on screen. One of Shatha’s most prestigious roles was training Emirates Airlines’ cabin crew in perfecting their signature look. The Emirates red lipstick is more than just a color—it represents elegance and professionalism. She ensured that each flight attendant mastered the art of flawless makeup application, from choosing the right lipstick shade to maintaining a polished appearance during long-haul flights. Her training also included essential skincare routines, ensuring that their beauty remains intact despite the demanding nature of their work. In a rapidly evolving beauty industry, staying ahead of trends is crucial. Shatha remains dedicated to learning about the latest techniques and products, carefully selecting those that align with the preferences of her Arab clientele. Her deep understanding of the regional beauty aesthetic allows her to create looks that are both trendy and deeply rooted in cultural elegance. For those looking to follow in her footsteps, Shatha’s advice is simple: develop a unique style and embrace individuality. The beauty industry is filled with trends, but true artistry comes from a personal signature touch. Some artists focus on perfecting the complexion, while others specialize in defining facial features. Whatever the specialty, she believes that passion and continuous learning are the keys to success. Shatha Daoud’s remarkable journey in the beauty industry is a testament to the power of blending tradition with innovation. Her dedication to enhancing natural beauty, combined with her deep-rooted knowledge of Arab culture, has made her an icon in the industry. Follow her work on Instagram at @shatha_makeup for more beauty insights and transformations.

Sallyha Din Merging Luxury Fashion with the Thrill of Motorcycling
business

Sallyha Din Merging Luxury Fashion with the Thrill of Motorcycling

SALLYHA DIN Merging Luxury Fashion with the Thrill of Motorcycling By Wajiha Naaz Sallyha Din’s journey is a unique blend of luxury fashion and motorcycling, two seemingly distinct worlds that she has seamlessly merged. Growing up with a love for both fashion and sports, she never saw them as separate passions. Instead, she embraced them together, feeling most herself when riding her bike while looking and feeling beautiful. For her, fashion and motorcycling are not just interests but integral parts of her identity. Motorcycling became a transformative force in her life. During a particularly challenging period, she decided to break free from limiting beliefs by pursuing one of her wildest dreams—riding a motorcycle. This decision changed everything. Once she took the leap, she never looked back. The experience made her more confident and self-reliant, teaching her the value of solitude and self-trust. Over time, she evolved into the person she always aspired to be, both on and off the bike. Her love for beauty led her to develop the concept of ‘Helmet Proof Beauty.’ This approach focuses on long-wear, budge-proof makeup for women who want to maintain their look without constant touch-ups. With a background in modeling and makeup artistry, she honed her skills to create beauty routines that last through long rides, press trips, and various climates.  Applying makeup is not just a routine for her; it’s a form of meditation that helps her embrace herself while also protecting her skin from environmental pollutants. More importantly, she hopes to inspire women to care for themselves, regardless of whether they wear makeup or not. Finding the perfect balance between safety and style as a motorcyclist was initially a challenge, especially given the lack of fashionable protective gear for women. However, with time and research, she discovered options like under-clothing armor, which allows her to maintain her style while staying protected. Owning a diverse collection of biker jackets also gives her the versatility to switch up her looks while ensuring safety on the road. Luxury beauty is an essential part of her content, and she spares no expense when it comes to selecting products that meet her ‘helmet-proof’ standards. With skincare being a priority, she carefully considers ingredients to ensure her makeup not only looks great but also benefits her skin. Throughout her career, collaborations have played a significant role in shaping her journey. Working with brands like Triumph, Royal Enfield, and Harley Davidson has taken her on incredible adventures, expanding her riding skills and introducing her to lifelong friendships. As an ambassador for Dainese London, she takes pride in representing brands that align with her passion for motorcycling.  In the beauty world, collaborations with Tatcha, Space NK, Harrods, and Memo Paris have been particularly meaningful, as she values authenticity and only supports brands she truly believes in. The recognition she receives from these collaborations reinforces her mission to create impactful content that resonates with her audience. Being a woman in the motorcycling community comes with unique challenges, particularly when also embracing fashion and beauty. She often faces skepticism and is underestimated, but she combats imposter syndrome by continuously improving her skills and pushing herself beyond her comfort zone. Her dedication to mastering different riding styles and techniques has helped her establish credibility in the biking world. Encouraging others to blend their passions, she advises individuals to start creating without overthinking. Authenticity is key, and developing a unique identity in content creation takes time. Rather than seeking immediate validation, she believes in building a genuine community by consistently sharing what truly resonates. Looking ahead, she envisions expanding ‘Helmet Proof Beauty’ through collaborations, possibly curating a biker girl edit with brands. She also hopes to revive her podcast, ‘Ride of Your Life,’ which aligns with her mission to empower women who actively embrace life. Reflecting on her journey, the most rewarding aspect has been the ability to be her authentic self while connecting with like-minded individuals. Each day brings her closer to the person she has always dreamed of becoming, and that sense of fulfillment is what fuels her passion.

Jinane Doughan Pioneer in Sustainable Beauty and Entrepreneurial Empowerment
Lifestyle

Jinane Doughan Pioneer in Sustainable Beauty and Entrepreneurial Empowerment

Jinane Doughan Pioneer in Sustainable Beauty and Entrepreneurial Empowerment By Alhanouf Mohammed Alrowaili In a world where beauty products are often saturated with chemicals, Jinane Doughan stands out as a visionary committed to natural and sustainable beauty solutions. As a pioneering businesswoman and the first person in the Middle East to earn a PhD in beauty product formulation, Jinane has redefined the landscape of organic skincare and empowered aspiring entrepreneurs across the region. Jinane’s journey into the beauty industry began in her free time when she pursued makeup studies at ESMOD Dubai. However, her interest soon evolved beyond cosmetics into a deeper concern for skincare health. Troubled by the prevalence of commercial beauty products laden with chemicals, she sought out natural alternatives, educating herself through online resources and later enrolling in specialized courses in Beirut. Her passion for creating natural beauty products quickly turned into a mission. She mastered the art of formulating skincare and haircare items from scratch, developing homemade body scrubs, cold-process soaps, and creams. Her enthusiasm and expertise resonated with many, leading to the launch of her YouTube channel, Jinane World, in 2020. Through this platform, she not only shared her knowledge but also inspired others to create their own beauty products. Jinane’s commitment to advancing natural beauty led her to a historic academic milestone. With encouragement from Dr. Mohamad Oweid, CEO of the International Academy of Beauty and Care (IABC), she pursued a PhD in beauty product formulation, a field still relatively unexplored in the Middle East. Her research enhanced her expertise, allowing her to develop formulations that are both simple and highly effective. Her achievements have not gone unnoticed. Recently, she was honored with an award at the Business Men/Women’s Conference in Lebanon, recognizing her pioneering contributions to the industry and her relentless pursuit of excellence. Despite the prestige of her accomplishments, Jinane’s journey was far from easy. Earning a PhD in a niche field posed many obstacles, but her extensive experience, which includes more than 700 Arabic-language educational videos on YouTube and 260 detailed English articles on her website, provided a strong foundation. Her direct engagement with students further cemented her reputation as an industry expert. The increasing demand from her audience to learn how to turn their passion into business led Jinane to develop comprehensive courses. She collaborated with IABC to offer accredited certifications, enabling students—especially women—to establish their own beauty brands and gain financial independence. Jinane’s impact extends beyond product creation; she is actively shaping the future of sustainable beauty entrepreneurship. Over the past five years, she has focused on mentoring students, particularly those from underprivileged backgrounds, equipping them with the skills and knowledge to build their own businesses. Her upcoming goal is to establish her own beauty brand, rooted in sustainability and natural skincare. A crucial aspect of her work is ingredient sourcing. She has meticulously vetted suppliers in Lebanon and beyond, ensuring that her products contain only the highest quality organic ingredients. This dedication has not only enhanced the effectiveness of her products but has also benefited her students, who gain access to reliable ingredient sources through her network. Jinane’s influence has expanded beyond online education into hands-on workshops held in Beirut and other locations. Responding to requests from her followers, she developed extensive training sessions that provide in-depth knowledge about creating various beauty products, from body creams to hair serums. These sessions, often lasting up to eight hours, emphasize ingredient selection, precise measurements, and correct formulation techniques. Her workshops have birthed numerous success stories. One notable example is Sarah AlJbore, an Iraqi influencer who attended Jinane’s workshops and later launched Sarah Secrets, a thriving beauty brand with over 600,000 Instagram followers. Similar success stories have emerged from students in the USA, Lebanon, and other countries, showcasing the widespread impact of Jinane’s teachings. Jinane Doughan is not just a leader in natural beauty; she is a passionate advocate for sustainable practices. Her emphasis on using glass containers and eco-friendly packaging reflects her commitment to reducing environmental waste. By championing natural ingredients and sustainable business models, she is reshaping the beauty industry and empowering a new generation of entrepreneurs to do the same. Through her dedication to education, innovation, and sustainability, Jinane continues to inspire and transform the beauty landscape in the Middle East and beyond. Her journey is a testament to the power of passion, perseverance, and purpose in creating a healthier, more ethical beauty industry.

AYAT SAEED ABU SAFIA ELEVATING EVERY CELEBRATION WITH THE ART OF CAKE
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Ayat Saeed Abu Safia Elevating every Celebration with the Art of Cake

AYAT SAEED ABU SAFIA ELEVATING EVERY CELEBRATION WITH THE ART OF CAKE By Diana Brown  In every culture, cakes hold a special place in celebrations, symbolizing joy, togetherness, and the sweetness of life’s most cherished moments. In the Arab world, where hospitality and festivity are deeply rooted traditions, cakes are more than just desserts—they are expressions of love, generosity, and shared happiness. Whether at weddings, Eid gatherings, birthdays, or family milestones, a beautifully crafted cake becomes the heart of the occasion. Ayat Saeed Abu Safia understands this cultural significance, and through her passion project, “Jood Cake,” she has turned her love for art and baking into a business that enhances the joy of every festivity. From childhood, Ayat nurtured a deep love for cooking and art, a passion that found its perfect expression in the world of pastry. With a background in interior design, she longed for more creative freedom than the traditional work environment allowed. This realization led her to leave her job and build something of her own—an artistic and heartfelt venture from home. Through “Jood Cake,” she merges her love for aesthetics and flavor, crafting cakes that are not just desserts but expressions of joy and celebration. Balancing motherhood and entrepreneurship is no small feat, yet Ayat embraces both roles with unwavering dedication. With the strong support of her husband, she manages to blend family life with business, ensuring that each cake reflects her commitment to perfection. What sets “Jood Cake” apart is its devotion to authenticity—every ingredient is carefully selected, and every component is made from scratch. Ready-made mixes and artificial flavors have no place in her kitchen; instead, each creation is a labor of love, infused with the highest quality ingredients and meticulous craftsmanship. One of her most cherished creations was an eight-tier cake for the Palestinian pavilion at a school event. Each tier told a story, a tribute to her homeland, Gaza, embodying resilience, heritage, and identity. For Ayat, cakes are more than just sweet indulgences; they are cultural expressions, moments of nostalgia, and artistic statements. Among her most sought-after flavors is hazelnut, made in-house from fresh hazelnuts, without artificial additives. Like any entrepreneur, Ayat faced early challenges, from pricing strategies to assembling a team that shared her vision. Through experience and determination, she overcame these hurdles, establishing “Jood Cake” as a brand synonymous with luxury and authenticity. Looking ahead, she dreams of expanding her business across all Emirates, bringing the joy of her artisanal cakes to more families and occasions. Through her artistry, Ayat is not just baking cakes—she is spreading happiness. Each creation is a masterpiece, designed to delight both the eyes and the taste buds. Her signature flavors, crafted with love and precision, ensure that every bite leaves a lasting impression. With every celebration she sweetens, Ayat continues to bring people together, making life’s special moments even more unforgettable through her exceptional craftsmanship and dedication to quality.

Rising Together Celebrating the Inspiring Women of the Middle East
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Rising Together Celebrating the Inspiring Women of the Middle East

Rising Together Celebrating the Inspiring Women of the Middle East By Hafsa Qadeer Women worldwide have long fought for their rightful place in society, with many inspiring stories of progress, resilience, and achievement. However, when we look at the Middle East, we find a region often surrounded by stereotypes. Many outside observers still believe that women in the Middle East have little freedom or opportunity. While challenges exist, the real story is far more complex and uplifting. In recent years, women in countries across the region have stepped up to lead businesses, champion reform, and motivate younger generations to believe in their abilities. This article aims to paint a clearer picture of the status of Middle Eastern women, celebrating their achievements and reflecting on their important roles in society. We will also share a few notable names to illustrate the power and potential found in the region.  The Evolving Landscape for Women To understand the journey of Middle Eastern women, it is important to see how things have changed over the last few decades. In many parts of the region, women were once largely confined to traditional roles in the home, managing family affairs and caring for children. Despite having key roles in families and communities, they often lacked formal education or paid employment opportunities. However, this picture is changing quickly. According to the World Bank, female enrollment in universities in certain Middle Eastern countries is higher than that of males. This trend indicates a significant shift in family values and social norms, where parents now see higher education for their daughters as a pathway to a better future. Indeed, you can find more women studying medicine, engineering, law, and technology than ever before. A 2021 UNESCO report highlighted that in several Gulf nations, women make up more than half of all university graduates in STEM (Science, Technology, Engineering, and Mathematics) fields. This rise in education has led to women’s growing involvement in many professional sectors. Today, more female doctors, lawyers, scientists, and professors work throughout the Middle East, contributing to innovations and developments that shape everyday life. Their successes advance gender equality and boost economic growth in a region eager to diversify its industries and adopt modern approaches. Breaking Barriers in Business and Leadership While the rate of women’s participation in the Middle Eastern workforce still varies from one country to another, there is an undeniable surge of female entrepreneurs and leaders. For example, in the United Arab Emirates (UAE), women now hold leadership positions in top government offices, global corporations, and cutting-edge tech startups. Saudi Arabia has also been promoting efforts to diversify its economy, encouraging more women to join the labor force. Recent reforms have enabled women to start their businesses and assume prominent roles in sectors once dominated by men. When women lead companies or have more gender-diverse teams, they often perform better financially. This aligns with the stories emerging from countries like Qatar, Kuwait, and Bahrain, where women launch new ventures and pioneering creative business models. With better access to education, financial resources, and support networks, many Middle Eastern women are finding their voices in the market, leading small startups, large conglomerates, and everything in between. One notable case study is a recent business incubator in Jordan that specifically fosters female entrepreneurship. Run with the support of both local and international organizations, this incubator provides women with mentorship, networking events, and business plan competitions. The result is a growing wave of female-owned enterprises in e-commerce, fashion design, education technology, and sustainable farming. The impact on the economy is tangible. These women-owned businesses bring in revenue and offer new jobs and training for others in local communities. This multiplier effect helps entire families and social circles progress. Shifts in Social and Cultural Perceptions Alongside professional gains, there is also a cultural shift as more female-led stories appear in mainstream media and online platforms. Social media has become crucial for Middle Eastern women to voice their opinions, share successes, and inspire others. Instagram and LinkedIn, for instance, are full of accounts run by women who discuss topics as varied as women’s rights, entrepreneurship, child-rearing, mental health, and political involvement. This openness in communication allows women to connect, build communities, and raise awareness about the issues they face. Thus, the rise of digital platforms has catalyzed cultural change. Traditional media in the Middle East also features more women today, whether as news anchors, talk show hosts, or experts interviewed on current affairs programs. This visibility positively impacts how society perceives female authority and expertise. Still, many challenges remain. For instance, it can be difficult for women in conservative families to relocate for work or to network freely. There can also be societal pressure to marry at a young age, focus on family obligations, and place personal careers second. Yet, with increasing governmental support and more examples of successful women in the public eye, families are gradually shifting their perspectives. Experts say these changes could take many more years to be deeply ingrained, but the key is that the momentum is there. The Importance of Legal and Policy Reforms One critical piece in the puzzle of women’s advancement is legal reform. Across the Middle East, laws are evolving to recognize women’s rights more fully, whether in terms of property, marriage and divorce rights, or labor regulations. For example, in some Gulf countries, new laws now aim to ensure equal pay for men and women doing the same job. In other places, regulations have been updated so that women can register businesses under their names without needing a male guardian’s permission. While these reforms are promising, the pace of change is not uniform across the entire region. In some countries, legal structures still make it hard for women to work freely, travel without permission, or be recognized in courts for certain rights. Thus, many activists and civil society groups in the Middle East continue to push for comprehensive reforms. They seek to balance cultural values and traditions with modern

QATAR VISION 2030
business

Qatar Vision 2030 and the Pursuit of Sustainable Prosperity

A Future Without LimitsQatar Vision 2030 and the Pursuit of Sustainable Prosperity By Amna Kanwal Across the sparkling sands of the Arabian Penainsul, Qatar stands as a nation driven by determination and ambition. Known for its wealth, culture, and modernity, the country has boldly charted a course for the future with an initiative to transform its society, economy, and environment. This forward-thinking commitment to progress encapsulates Qatar’s Vision 2030, a pioneering blueprint for sustainable growth and innovation. Launched in 2008 under the visionary leadership of then-Heir Apparent His Highness Sheikh Tamim bin Hamad Al Thani, Qatar National Vision 2030 is more than just a strategic plan. It promises to create a resilient, diversified, and knowledge-based economy with sustainability. By seamlessly integrating economic diversification, social development, environmental stewardship, and human resource investment, this vision signifies a bold step toward shaping a brighter, long-term future for not just Qatar but the world. Qatar’s economy has historically relied heavily on its vast reserves of natural gas and petroleum. While this wealth has propelled the nation into global prominence and allowed significant modernization, Qatar recognizes the need to reduce dependence on non-renewable energy sources. Vision 2030 aims to address this challenge by diversifying its economy to foster industries less reliant on fossil fuels, paving the way for a sustainable and prosperous post-oil era. This goal isn’t just about economics; it acknowledges the pressing global conversation around sustainability. Qatar has thus placed itself at the intersection of addressing planetary concerns, driving technological advancement, and fostering social progress. The Four Pillars of Qatar Vision 2030 Human Development: Empowering the Nation’s Greatest Asset Qatar significantly emphasizes human development because its people are its most valuable resource. This involves establishing a world-class educational system that equips citizens to achieve their aspirations and meet society’s needs. Educational curricula and training programs are tailored to respond to the current and future demands of the labor market, ensuring that individuals are prepared for a rapidly changing world. By focusing on science, technology, engineering, and mathematics (STEM) education and fostering critical thinking and problem-solving skills, Qatar ensures that its citizens are at the forefront of innovation and progress. Additionally, accessible educational programs for lifelong learning are prioritized, offering opportunities for professional development and personal growth to all citizens and residents. This aligns with Qatar’s commitment to building a knowledge-driven economy that values creativity and innovation at every stage of life. In healthcare, Qatar strives for a world-class system that caters to the diverse needs of its population. Preventive healthcare is a key focus, with widespread awareness campaigns targeting issues such as healthy lifestyles, mental well-being, and early detection of diseases. Integrating advanced technologies, such as telemedicine and electronic health records, ensures improved efficiency and access across the healthcare system. High-quality research, spearheaded by institutions like the Qatar Biomedical Research Institute, accelerates medical breakthroughs to address regional and global health challenges. This commitment ensures that all residents benefit from enhanced physical and mental healthcare services, fostering a healthier, more vibrant society. Social Development: Fostering a Cohesive and Just Society Qatar’s Vision 2030 envisions a just and caring society with high moral and ethical standards. At the heart of this goal is the promotion of strong family structures, which serve as the foundation of society. National initiatives encourage families to maintain moral, cultural, and religious values, providing children with a nurturing environment that instills respect, tolerance, and responsibility.  Efforts are also focused on developing comprehensive social protection systems to ensure that every member of society has access to basic needs, civil rights, and economic opportunities. These systems aim to safeguard the dignity and well-being of individuals, particularly the most vulnerable, by offering financial stability and support services. Civil society organizations and public institutions play an instrumental role in preserving Qatar’s national identity while promoting openness to other cultures. Qatar fosters dialogue and mutual understanding with global communities through arts, literature, and cultural events. A key aspect of social development is women’s empowerment, enabling them to thrive in political, social, and economic spheres.  Programs are in place to provide women with education, employment opportunities, and leadership development initiatives. By ensuring that women have equal access to resources and decision-making roles, Qatar taps into the full potential of its population to create a genuinely inclusive and vibrant society. This inclusive outlook positions Qatar as a progressive nation that values diversity and social cohesion. Economic Development: Diversifying for a Sustainable Future While Qatar has thrived as one of the largest natural gas exporters, QNV 2030 underscores the necessity of a diversified economy that can sustain growth for future generations. To achieve this, Qatar supports strategic investments in industries beyond hydrocarbons, such as information technology, renewable energy, tourism, and creative industries.  This forward-thinking approach is matched by government policies that stimulate innovation and entrepreneurship, mainly through significant funding and resource allocation to small- and medium-sized enterprises (SMEs). These businesses are the backbone of the private sector and contribute to a more robust, competitive economy. Infrastructure development lies at the core of Qatar’s diversification efforts. Iconic projects like Lusail City and Msheireb Downtown Doha integrate cutting-edge technology with sustainability principles, creating smart cities that serve as global business hubs. Additionally, Qatar’s ambitious transportation network, which encompasses the Doha Metro, Hamad Port, and the expanded Hamad International Airport, enhances the country’s role as a logistical and trade hub connecting the East and West.  Strategic partnerships and foreign investments further strengthen domestic industries, ensuring a resilient economy capable of adapting to global trends. By nurturing a knowledge-based economy and promoting sustainable practices, Qatar paves the way for long-term economic prosperity. Environmental Development: Stewardship for Future Generations Environmental development is central to Qatar’s Vision 2030, reflecting the nation’s dedication to preserving natural resources for future generations. One of the primary goals is to promote sustainable resource consumption, mainly by reducing the carbon footprint through cleaner energy solutions.  Renewable energy, like solar and wind, is rapidly being integrated into the national grid, supporting efforts to transition away from fossil fuels. Nationwide programs,

Qatar awaits
Lifestyle

Qatar Awaits Dive into Culture, Luxury, and Adventure

Qatar Awaits Dive into Culture, Luxury, and Adventure By Marina Ezzat Alfred Qatar, a fascinating mix of old and new, gives visitors a really unique blend of culture, luxury, and stunning scenery. From its busy traditional markets to the peaceful desert, this Gulf country charms everyone with its warm hospitality and amazing things to see and do. This guide highlights the best places, customs, and activities to make your trip truly memorable. 1. Souq Waqif: The Pulse of Qatari Life Dive into the bustling, maze-like Souq Waqif, Doha’s oldest market, where the smells of spices mix with the lively chatter of the vendors.  This cultural center, beautifully restored to its 19th-century glory, is a feast for the senses. Explore the stalls overflowing with handwoven fabrics, exquisite gold jewelry, and traditional Qatari clothing.  And don’t miss the falcon souq, where these magnificent birds—symbols of Bedouin culture—are bought and sold, and carefully cared for. Enjoy delicious local food like machboos (spiced rice and meat) at some great restaurants. Catch an evening cultural show, perhaps some live music or dance. Bargain for souvenirs—from Persian carpets to Arabic coffee pots. Dress respectfully (covering shoulders and knees) to show consideration for local customs. 2. Museum of Islamic Art & National Museum of Qatar: Glimpses into the Past The Museum of Islamic Art (MIA), a stunning I.M. Pei design, boasts a collection spanning over 1,400 years of Islamic art – everything from ceramics to breathtaking illuminated manuscripts. Perched on Doha Bay, it provides incredible views across the city. Just a short distance away, the National Museum of Qatar, its architecture resembling a desert rose, tells Qatar’s story through captivating exhibits; you’ll find everything from pearl diving treasures to fascinating glimpses into Bedouin life. Take a guided tour to really delve into the stories behind the artifacts.  Enjoy a picnic or admire the art installations in MIA Park, right on the waterfront. Photography is generally fine, but remember to always ask before filming anyone. 3. Katara Cultural Village: A Hub of Artistic Energy Katara Cultural Village is where art and heritage beautifully intertwine. This expansive complex includes an amphitheater echoing ancient Greek design, galleries spotlighting regional artists, and workshops offering hands-on experiences in calligraphy and pottery. The annual Doha Film Festival and Katara Traditional Dhow Festival truly showcase Qatar’s vibrant creative scene. Have dinner at Parisa, a restaurant with gorgeous Persian-inspired mosaics.  Explore the Golden Mosque, or maybe catch a concert at the opera house. Keep an eye out for the Luminous Festival in March – a dazzling celebration of light art. 4. The Pearl-Qatar & Lusail City: Modern Wonders The Pearl-Qatar, a man-made island brimming with luxury and Mediterranean vibes, is packed with upscale shops, marinas full of yachts, and amazing places to eat outside. Right nearby, Lusail City—home to the futuristic Lusail Stadium—has the stunning Marina Promenade, ideal for a romantic sunset stroll and grabbing a coffee by the water. 5. Desert Adventures: Khor Al Adaid (Inland Sea) Khor Al Adaid, a UNESCO-recognized natural wonder, is a breathtaking sight where rolling sand dunes meet the Arabian Gulf. For the adventurous, there’s dune bashing, sandboarding, and camel trekking.  As evening falls, it’s the perfect spot for stargazing from a Bedouin-style camp. Go on a guided safari; they often include cultural stories and traditional majlis dinners. Visit during the Sealine Season (January) for a mix of sporting events and cultural celebrations. 6. Al Zubarah Fort: A Step Back in Time Al Zubarah Fort, an 18th-century UNESCO World Heritage site, paints a vivid picture of Qatar’s rich pearling and trading past. Explore its coral-stone walls and the nearby archaeological ruins to imagine what life was like in this once-bustling port. While you’re there, check out Film City, a quirky desert village that looks like something straight out of an abandoned movie set. 7. Msheireb Downtown Doha: Where Sustainability Meets Heritage Msheireb Downtown is a fantastic example of eco-friendly design, cleverly blending traditional Qatari architecture with cutting-edge smart technology.  You can delve into the nation’s rich social history at the Msheireb Museums, or simply relax and soak up the atmosphere at one of the stylish rooftop lounges. Browse the unique artisanal crafts at Liwan Design Studios. Catch Hosh Msheireb, a captivating January festival showcasing storytelling and folk art. Cultural Code Dress Respectfully: Both men and women should opt for modest attire in public. Ramadan Considerations: During daylight hours in Ramadan, remember to refrain from eating, drinking, or smoking publicly. Greetings and Customs: A handshake is perfectly acceptable, but it’s polite to let a local initiate physical contact between genders. Weekend Planning: Keep in mind that Qatar’s weekend falls on Friday and Saturday; many businesses close on Fridays for prayers. Flavors of the World: A Passport to Food and Festivity Qatar’s diverse food scene truly reflects its multicultural heritage. Don’t miss: Karak Chai: This sweet, cardamom-infused tea, readily available from street vendors, is a must-try. Balaleet: Start your day with this delicious breakfast of sweet vermicelli noodles and eggs. Festivals Not to Miss Qatar International Food Festival (February):  A fantastic opportunity to sample global cuisine and watch renowned chefs in action. Doha Jewellery and Watches Exhibition (January): Prepare to be amazed by breathtaking craftsmanship. Qatar’s a land of striking contrasts. Its magic comes from blending the old and the new so seamlessly. You can be gazing at incredibly modern buildings one minute, haggling for spices in a bustling old market the next, and then finding yourself utterly alone in the quiet majesty of the desert. Everywhere you go, you’ll feel the warmth and pride of the Qatari people. So, as you’re making your travel plans, do keep their customs in mind—a little respect goes a long way in truly connecting with a country that’s so cleverly weaving its rich history into a vibrant future.

BTOUL ALLOU
business

Btoul Allou

Btoul Allou The Astonishing Entrepreneur Redefining Poise In The World Of Nutrition & Fashion By Diya Vora Magnav Holds an Exclusive Conversation With Btoul Allou, A Pioneering Figure Merging Nutrtion & Style In a world where nutrition and fashion seem like distant realms, Btoul Allou stands as a bold innovator, seamlessly intertwining the two to redefine both industries. As a visionary entrepreneur, she is proving that confidence stems not only from what you wear but also from how you nourish yourself. With an entrepreneurial spirit, high-profile collaborations, and a magnetic presence, Btoul is rapidly emerging as a transformative force in the Arab world and beyond. From Dietetics to Fashion: A Natural Fusion Balancing two seemingly distinct careers might sound overwhelming, but for Btoul, the connection between nutrition and fashion is undeniable. “Honestly, they’re not as different as people think! I’ve loved fashion since I was little. My grandmother used to design a dress for me every month, and my mom always styled me. That made me see clothing as a way to express confidence. And that’s exactly what good nutrition does, too—it makes you feel great from the inside out.” For Btoul, true nutrition extends beyond diet plans and exercise routines. It’s about embracing a lifestyle that celebrates individuality, self-care, and personal expression. By merging her expertise in dietetics with her passion for fashion, she has created a revolutionary approach that empowers people to feel and look their best. The Entrepreneurial Mindset – Building A Brand Beyond Trends Btoul’s career is anything but conventional. Instead of following the well-trodden path of a dietitian, she envisioned something bigger something that blends nutrition with self-expression. “I think entrepreneurship is about seeing gaps and filling them in a way that makes life easier or better for people. That’s exactly what I try to do with my brand.” Through strategic collaborations with renowned Arab publications such as Ad-Diyar and Al-Nahar, and partnerships with leading international brands, she has elevated her expertise to a global stage. Herself as a brand is not just about aesthetics; it’s about innovation, self-confidence, and making well-being both accessible and aspirational. Fashion and Nutrition – An Empowering Combination To Btoul, fashion is more than just fabric and trends it’s a form of self-empowerment. “Think about it—when you feel good in your body, you naturally want to express that in the way you dress. And vice versa! If you’re wearing something you love, you instantly feel more confident, no matter what the number on the scale says.” Her approach isn’t about fleeting trends or societal pressures. It’s about celebrating individuality and helping people build confidence through both personalized nutrition and a refined sense of style. Her philosophy turns self-care into an exciting journey rather than an intimidating challenge. Leadership and Growth – Paving the Way for Future Entrepreneurs Btoul’s leadership style is deeply influenced by collaboration, mentorship, and a relentless pursuit of growth. “I’ve worked in major hospitals in Lebanon and Syria, and that’s really shaped how I lead. I’ve seen firsthand that the best results come from working as a team. Over the years, I’ve learned to trust my instincts more and take bigger risks. That’s how you grow.” She envisions a future where her brand expands across the Middle East, seamlessly merging nutrition, confidence, and style. Beyond business success, her goal is to nurture the next generation of women who dream of combining their passions into fulfilling careers. Breaking Barriers – Overcoming Challenges in the Industry Despite her growing influence, Btoul’s journey has not been without obstacles. Convincing people that fashion and nutrition belong together was no easy feat. “Honestly, convincing people that nutrition and fashion belong together was tough. The nutrition industry tends to be super focused on numbers, and the fashion industry can sometimes feel exclusive. It took a while for people to understand that what I do isn’t about vanity—it’s about feeling amazing in your own skin.” However, the results spoke louder than words. Through countless success stories and visible transformations, she has shattered misconceptions, proving that confidence and well-being are deeply interconnected. Staying Ahead: Innovation and the Future of Nutrition Staying at the forefront of two rapidly evolving industries requires constant learning, adaptability, and a keen eye on the future. “Whether it’s attending workshops, getting new certifications, or just staying active on social media, I make sure I know what’s happening in both industries. Social media is amazing for that—you get real-time feedback from people about what they need and what’s missing.” Looking ahead, she believes AI will be a game-changer in both nutrition and personal styling. “Imagine having AI-driven meal plans and personal styling recommendations based on your body type, lifestyle, and health needs. I think the future of nutrition is going to be hyper-personalized, and AI will play a huge role in that.” Empowering Women – A Legacy of Confidence and Success Btoul’s journey serves as a beacon of inspiration for women who dare to dream beyond conventional paths. “If there’s one thing I want women to take from my journey, it’s that you don’t have to choose between your passions. You can build something unique and meaningful—even if people don’t ‘get it’ at first.” When asked how she would like to be remembered among the world’s top women leaders, her response is both simple and profound. “I’d want to be remembered for helping people feel their best, inside and out. I want to make nutrition approachable, not intimidating. Most importantly, I want to empower women to take up space, break rules, and create their own success stories.” Btoul Allou is not just shaping bodies—she’s shaping confidence. As she continues to redefine industry norms and inspire women across the Arab world and beyond, her influence is destined to leave a lasting legacy. The Future Is BTOUL ALLOU Btoul Allou isn’t just changing the game—she’s creating her own. With her unstoppable energy, fearless mindset, and game-changing vision, she’s on her way to becoming a household name, not just in the Arab world, but

Zahraa Sami
entertainment, Lifestyle

Zahraa Sami Rising Star in Iraqi Media and Entertainment

Zahraa Sami Rising Star in Iraqi Media and Entertainment By Michele Clark Zahraa Wissam Sami, born in Baghdad in April 2000, is a prominent Iraqi actress, television presenter, and media personality. At just 24 years old, she has already carved a niche for herself in Iraq’s entertainment industry, captivating audiences with her charisma, confidence, and talent. Whether on television screens or social media, Zahraa has emerged as a young figure of influence, blending modernity with deep cultural roots. Growing up in Baghdad, Zahraa was drawn to the world of media and entertainment from an early age. The vibrant culture of the Iraqi capital, with its rich history and deep artistic traditions, played a crucial role in shaping her aspirations. Her passion for communication and performance led her to pursue a degree in Media and Journalism at the University of Baghdad, equipping her with the knowledge and skills necessary for a career in television and public engagement. Her professional journey began in television as a presenter for a leading Iraqi channel. With a natural ability to engage audiences and conduct insightful interviews, Zahraa quickly established herself as a familiar face in Iraqi households. Her work ranged from entertainment and lifestyle segments to more in-depth discussions with influential figures across various fields. Her unique approach—combining spontaneity with professionalism—earned her a growing fan base and solidified her reputation as a rising star in the industry. In 2023, Zahraa took a significant step forward in her career when she joined Nagm Al Iraq (Star of Iraq), a talent show broadcast on MBC Iraq. Hosting the live episodes, she played a pivotal role in bringing the show’s energy to life, supporting and showcasing Iraqi talent. The show provided a platform for emerging artists, singers, and performers to display their skills to a national audience. Zahraa’s warm presence and ability to connect with contestants and viewers alike contributed greatly to the show’s success. While her work in television was thriving, Zahraa also ventured into acting, another passion she had long aspired to explore. She made her mark in Iraqi drama with a role in the Ramadan 2023 series Katim. The series delved into themes of wealth, power, and social dynamics, resonating deeply with audiences. Zahraa played the character of “Hadeer,” a young woman navigating the challenges of ambition, identity, and societal expectations. Her performance was praised for its authenticity, emotional depth, and relatability. This role not only demonstrated her versatility but also opened the door to future acting opportunities. Beyond her television and acting career, Zahraa has embraced the digital age, maintaining an influential presence on social media. With over one million followers on Instagram, she shares aspects of her professional and personal life, including fashion choices, behind-the-scenes moments, and interactions with family. Her engagement with fans is evident in the way she openly discusses various aspects of her journey, making her one of the most followed Iraqi media personalities. One of her most talked-about social media moments came when she posted a family photograph featuring her mother, grandmother, and aunt. The image quickly gained attention, as followers were struck by the resemblance between the generations and the youthful appearance of the women in her family. This sparked conversations about genetics, beauty, and the strong familial bonds within Iraqi culture. Zahraa has also spoken candidly about her family’s migration experiences, shedding light on the struggles and resilience that have shaped their lives. In interviews, she has recalled stories of her mother’s difficult journey, which involved traveling by boat under challenging conditions. By sharing these personal narratives, Zahraa offers a more profound insight into the realities faced by many Iraqis in search of safety and better opportunities. Her openness about such topics has further endeared her to fans, who appreciate her willingness to address real-life struggles alongside her glamorous career. Despite her growing fame, Zahraa remains grounded, often emphasising her commitment to personal growth and career development. When asked about her personal life, she has expressed that she is currently focused on her professional journey and is not considering marriage at this stage. This sentiment resonates with many young women who admire her independence and ambition. Fashion is another key aspect of Zahraa’s public image. She is known for her sophisticated style, which seamlessly blends traditional Iraqi influences with modern trends. Her wardrobe choices reflect an appreciation for elegance and cultural heritage while embracing contemporary fashion. During Ramadan 2024, she shared a series of outfits that showcased a fusion of traditional Iraqi attire with modern designs, inspiring many of her followers.  Her ability to combine heritage with innovation has made her a style icon for young Iraqis and fashion enthusiasts across the region. Zahraa’s impact extends beyond entertainment and fashion. She is also involved in social causes, using her platform to raise awareness on issues that matter to her audience. Whether addressing women’s empowerment, cultural pride, or personal perseverance, she strives to be a voice for positive change. As a young woman navigating a public career in Iraq, she represents a new generation of female leaders in media who are redefining expectations and paving the way for others. Looking ahead, Zahraa aspires to expand her career even further. She has expressed interest in taking on more diverse acting roles, potentially exploring opportunities beyond Iraq. Given her growing popularity and talent, it is likely that she will continue to rise in the entertainment industry, not only as a presenter and actress but also as an influential public figure. Her journey is a testament to the power of ambition, hard work, and self-belief. From a young girl in Baghdad with a dream to a well-respected media personality, Zahraa Sami continues to inspire many, proving that dedication and passion can lead to extraordinary achievements.

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