Lifestyle

Aliona Ess The Architecture of Influence By Afef Yousfi Where the fleeting nature of the moment often supersedes the permanence of style, there are those who possess the rare ability to curate a world that feels both immediate and timeless. Aliona Ess stands as a preeminent figure in this modern frontier, a woman who has mastered the silent language of aesthetic harmony. To observe her trajectory is to witness the meticulous construction of a brand that is rooted not in the clamour for attention, but in the steady, sophisticated pursuit of visual excellence. She has become a silent conductor of trends, a person who understands that true influence is found in the intersection of aspiration and authenticity. Her journey into the consciousness of a global audience began with a singular, focused vision. From the outset, there was an evident appreciation for the clean lines and the muted palettes that define a certain school of European elegance. This was not a style adopted for the sake of a trend, but rather an external expression of an internal discipline. Those early forays into the world of digital storytelling revealed a mind that sought order and beauty in the everyday, transforming the ordinary into the extraordinary through the lens of a camera. She moved through the initial stages of her career with a deliberate grace, building a narrative that was as much about a way of life as it was about the objects that inhabit it. There is a specific kind of poise required to navigate a world that is constantly watching, and she has managed this with a deceptive ease. She has successfully cultivated an environment that feels remarkably intimate despite its vast reach, inviting her followers into a life that is defined by a refined sensibility. Whether she is exploring the historic streets of a European capital or the minimalist interiors of a contemporary space, she does so with a consistent eye for detail. Her presence is a study in quiet confidence, a fixture of the lifestyle world that remains unchanged by the noise of the industry. It is this reliability, this refusal to deviate from her own aesthetic truth, that has secured her position as a trusted voice in the realms of fashion and travel. Beyond the curated imagery, there is a professional identity rooted in a deep understanding of the mechanics of modern marketing. Her collaborations with global brands speak to a sophisticated grasp of synergy, where her personal brand and the brand of the partner are woven together in a way that feels organic rather than performative. She does not merely showcase products; she integrates them into a wider story of wellness and sophisticated living. Her interest in the balance of body and mind is not a fashionable posture but a fundamental pillar of her daily existence, reflected in the way she approaches her physical discipline and her mental clarity. Her digital footprint is a masterclass in the power of the visual. In an era where the written word is often secondary to the image, she has discovered how to communicate complex ideas about beauty and lifestyle through a single frame. There are no frantic displays of consumerism, only the warm, thoughtfully composed snapshots of a life lived with intention. We see a woman who appreciates the tactile nature of high quality textiles, the interplay of light in a well designed room, and the quiet joy of a shared meal. This focus on the sensory experience of life is what makes her work so resonant, offering a respite from the chaotic energy of the modern world. As she moves through the high pressure environments of global fashion weeks and international launches, she seems to carry a sense of calm with her. The transition from a private individual to a public figure has been handled with a dignity that is rare in her field. She has become the silent orchestrator of a sanctuary that allows her to remain grounded despite the constant scrutiny of the digital eye. It is a subtle task, performed with a poise that suggests she is entirely comfortable with the world she has built. Her strength is found in her ability to remain true to her origins while embracing the opportunities of a global stage. The allure of her story lies in its consistency and its commitment to quality. In a marketplace that is often saturated with the loud and the bright, she has found success by leaning into the quiet and the refined. It suggests a depth of character that values the long term over the short term, the substantial over the superficial. She is not merely a passenger in the world of influence; she is a navigator, charting a course that prioritizes the enduring beauty of a well lived life. Her influence is felt in the way she carries herself, in the projects she chooses to champion, and in the quiet authority with which she exists at the heart of a global conversation. Ultimately, the story of this woman is a testament to the power of a clear and focused vision. She has managed to create a legacy that is defined by its elegance and its integrity, proving that the most resonant forms of influence are those that are built on a foundation of genuine passion. Her life is a collection of moments lived with a sense of purpose, a narrative that proves that the most enduring form of power is found in the quiet, steady pursuit of excellence. She remains a figure of fascination because of the grace with which she occupies her space in the world, a woman who has turned the art of living into a masterpiece of its own.

Sherine Abdel Wahab The Resonant Soul By Peter Davis Cairo, where the air is a symphony of ancient history and modern urgency, there once rose a voice of such startling clarity that it seemed to arrest the very motion of the city. To speak of Sherine Abdel Wahab is to trace the journey of an artist who has become the emotional heartbeat of the Arab world. She is a figure of profound human complexity, a woman who has navigated the heights of global stardom and the depths of personal trial with a raw, unfiltered honesty that is as rare as it is moving. She does not merely sing for an audience; she sings for the collective soul, articulating the joys and the sorrows of a generation with a voice that feels like a shared inheritance. Her story began in the humble, spirited neighbourhood of El Qala’a, where the echoes of the past provided the soundtrack to her formative years. From a young age, it was evident that she possessed a gift that transcended her surroundings. Her debut was not a calculated entry into the industry but a natural eruption of talent, a moment of discovery that saw a young girl from a modest background transformed into a national sensation almost overnight. This early transition from the private world of her childhood to the blinding light of the public stage was handled with a spontaneous grace, as she brought with her a sense of authenticity that had been missing from the polished corridors of pop music. The hallmark of her career has been an unwavering commitment to the truth of the emotional experience. Her music is a masterclass in the art of the relatable, a collection of songs that explore the many facets of the heart with a vulnerability that is often breathtaking. She became the voice of the everywoman, the artist who could capture the sting of betrayal, the warmth of new love, and the quiet dignity of resilience with a single, sustained note. Her delivery is marked by a specific kind of intensity, a soulful resonance that suggests she is living every word she breathes. It is this refusal to be anything other than herself that has secured her position as a beloved icon. Beyond the soaring melodies and the massive commercial success, there is a woman of formidable spirit. She has faced the pressures of fame with a candour that is both disarming and courageous, choosing to share her journey through the complexities of life with an openness that has broken down barriers. Whether addressing the challenges of the industry or the intricacies of her personal life, she does so without a filter, inviting her audience to see the person behind the persona. This transparency has fostered a deep, unbreakable bond with her followers, who look to her as a beacon of strength and a reminder of the power of persistence. Her influence extends far beyond the recording studio, as she has used her platform to engage with the social and cultural issues of her time. Her participation in major televised talent forums was not just about sharing her expertise, but about mentoring a new generation with a warmth and a wit that made her a household fixture. She speaks with the authority of someone who has seen the world from every angle, offering a perspective that is rooted in experience and guided by a genuine love for her craft. Her advocacy for the arts and her commitment to the cultural heritage of Egypt have made her a vital ambassador for her nation. In the contemporary landscape of digital media, she maintains a presence that is deeply personal and remarkably grounded. Her followers are treated to a narrative that emphasizes the importance of family, the value of loyalty, and the necessity of self care. There is a classic quality to her style, an embrace of elegance that feels entirely natural to her. She moves through the world with the poise of a woman who understands her worth, carrying the legacy of her origins into every new endeavour. Her strength is not the kind that demands a stage, but the kind that provides a foundation for others to build upon. The longevity of her career is a testament to her ability to evolve without losing the essence of what made her a star. She has navigated the shifting tides of the music world by remaining anchored to her own artistic truth, consistently producing work that resonates across borders and generations. Her collaborations with other legendary figures have always felt like a meeting of equals, a celebration of the power of the human voice to bridge divides. She has become a symbol of the enduring power of the Egyptian spirit, a woman who has turned her life into a song of survival and triumph. To observe her now is to see an artist in the full command of her power. She is no longer just a singer; she is a cultural phenomenon, a woman whose voice has become part of the very fabric of daily life for millions. Her legacy is built on the belief that music is a form of truth telling, a way to connect the individual experience to the universal. She remains a figure of immense fascination not because of the fame she has achieved, but because of the heart she has shared. In the end, she reminds us that the most beautiful songs are those that are sung with the courage of a soul that has truly lived.

Arzu Mammadova The Eternal Elegance of the Caspian Muse and the Poetic Narrative of a Timeless Aesthetic By Hana Chase There is a rare quality of grace that exists beyond the reach of fleeting trends, a form of beauty that feels as though it has been pulled from the pages of a classic nineteenth century novel and placed gently into the modern world. This is the realm inhabited by Arzu Mammadova, a woman whose presence suggests a profound appreciation for the deliberate and the delicate. To observe her world is to step into a curated sanctuary where the frantic pace of the twenty first century is replaced by a soft and rhythmic cadence. She does not merely exist within a space; she composes it. Her aesthetic is a masterclass in the power of restraint, proving that true impact often lies in the quietest details. In an era defined by noise and constant movement, she offers a vision of serenity that is both captivating and deeply evocative, reminding us that there is a profound art to be found in the way one chooses to move through the life they lead. Her journey is one of visual poetry, where every frame serves as a stanza in a much larger and more complex story. There is a distinct sense of heritage that permeates her work, a nod to the rich cultural tapestry of Azerbaijan that she carries with her. Whether she is positioned against the sun drenched stone of an ancient street or seated within the plush velvet confines of a quiet cafe, she remains the focal point of a narrative that celebrates the marriage of tradition and sophistication. She possesses an innate understanding of how a silhouette can speak volumes, how the drape of a fabric or the angle of a chin can convey a world of emotion without the need for a single word.  This is not a performance but a genuine expression of a soul that finds comfort in the classical. It is a commitment to an ideal of beauty that is as much about character and poise as it is about the visual elements of style. One cannot help but be drawn to the way she interacts with her environment. She has a remarkable ability to find the extraordinary within the architectural bones of her surroundings. For many, a doorway is simply an entrance, but for her, it is a frame for a moment of contemplation.  A staircase is not just a path between floors but a dramatic backdrop for a display of quiet strength. Her eye for composition is impeccable, often favouring the soft, natural light of the golden hour which casts a warm and nostalgic glow over everything it touches. This light serves to soften the edges of reality, creating an atmosphere that feels almost dreamlike. It is as if she is inviting us to look at the world through a lens of romanticism, encouraging us to seek out the hidden charms that exist in the corners of our daily lives. Her personal style is a testament to the enduring power of the feminine. She eschews the loud and the garish in favour of a palette that is often muted and sophisticated, allowing the textures and the tailoring to take centre stage. There is a sense of history in her choices, a feeling that she is drawing inspiration from the icons of a bygone era while remaining firmly rooted in the present. This balance is difficult to achieve, yet she manages it with a natural ease that suggests it is simply an extension of her true self.  Her wardrobe is not a collection of items but a wardrobe of intentions, each piece chosen for its ability to contribute to the overall harmony of her vision. It is a philosophy that values quality over quantity and substance over spectacle, a perspective that feels increasingly necessary in a world of fast fashion and disposable culture. Beyond the visual allure, there is a certain intellectual depth to the world she creates. One senses a love for literature, for the arts, and for the slow appreciation of the finer things in life. Her presence suggests a woman who is as comfortable with a book in a quiet corner as she is in the spotlight. This multifaceted nature is what gives her work its lasting resonance. She is not a flat image on a screen but a three-dimensional person with a rich inner life that occasionally spills over into the visual realm.  This depth allows her to connect with her audience on a level that goes beyond mere admiration of an aesthetic. She inspires a sense of aspiration, not for a specific look, but for a specific way of being, one that is thoughtful, intentional, and unapologetically elegant. The stories she tells through her imagery are often those of quiet confidence. She shows us that there is immense power in being still and that one does not need to shout to be heard.  There is a gentle authority in her gaze, a sense that she is entirely comfortable in her own skin and her own world. Through her lens, we see the beauty of solitude and the importance of taking the time to nurture one’s own spirit. Her work is a reminder to slow down, to breathe, and to appreciate the texture of the world around us. It is a message of self-assurance that resonates deeply, offering a counterpoint to the pressures of a society that often demands we be everything to everyone at all times. In her continuous exploration of this timeless aesthetic, she has become a beacon for those who find themselves yearning for a return to a more refined way of living. She is not afraid to stand apart from the crowd, to follow her own internal compass regardless of where the current trends might be heading. This independence is what makes her work so compelling and so unique. She is an architect of her own atmosphere, building a

Elissa The Orchestration of Sentiment By Sofia Lava In the sun-drenched valleys of the Beqaa, where the air carries the scent of cedar and the weight of history, a voice once emerged that would eventually redefine the emotional landscape of an entire region. To speak of Elissar Khoury is to speak of a transformation that mirrors the resilience of her homeland. She is a figure who has moved through the world with a deliberate, haunting sincerity, crafting a legacy that feels less like a career in the limelight and more like a long, shared confidence with her audience. She possesses an innate ability to capture the fragile geometry of the human heart, earning her a title that suggests she does not merely sing about emotions, but governs them. The early chapters of her life were marked by a curiosity that extended far beyond the stage. In the lecture halls of the Lebanese University, she immersed herself in the study of political science, a discipline that requires an understanding of power, structure, and the complex currents of society. This academic foundation remains visible in her public persona; she is a woman who engages with the world as a thinker as much as a performer.  Her initial forays into the arts were found in the sharp, observant world of political theatre, where satire and critique served as her training ground. It was here that she first learned the power of a message, discovering that a stage is not just a place for spectacle, but a platform for truth. When she eventually transitioned into the world of music, she brought with her a refusal to be defined by the rigid expectations of the industry. Her debut was an act of cultural fusion, a blend of her Levantine roots with a broader, more Mediterranean sensibility. It was a bold introduction that signaled the arrival of an artist who was unafraid to experiment with the texture of her sound. As her discography grew, so did her reputation for a specific kind of romanticism, one that was never saccharine but always deeply felt. She became the voice of the solitary hour, the artist who could articulate the silent ache of longing and the quiet triumph of recovery with equal precision. Her journey has been defined by a series of monumental successes, yet it is her response to adversity that has truly solidified her place in the cultural pantheon. When she chose to share her private battle with illness, she did so with a dignity that transcended the usual boundaries of celebrity. It was not a plea for sympathy but a call to action, a reminder of the fragility of life and the necessity of courage. By weaving her personal struggle into the fabric of her art, she turned a private pain into a collective source of strength. This openness has sparked vital conversations across the Arab world, breaking down long-standing taboos and offering a beacon of hope to those facing their own quiet wars. Beyond the soaring melodies and the sold-out arenas, there is a woman of profound conviction. She has used her platform to champion the rights of the vulnerable, particularly focusing on the empowerment of women and the importance of mental health. Her advocacy is not a peripheral interest but a central pillar of her identity. She speaks with a candour that is rare in her profession, addressing social issues with the same intensity she brings to her music. This commitment to justice is perhaps the most enduring aspect of her influence, suggesting that her true contribution lies in her ability to inspire change as much as her ability to entertain. Her presence in the digital age is a masterclass in maintaining a classic distance while remaining deeply connected to her followers. With millions watching her every move, she curates a narrative that emphasizes the value of substance over the ephemeral nature of fame. We see a woman who appreciates the finer points of aesthetic grace, from the elegant silhouettes of her wardrobe to the timeless beauty of the cities she inhabits. Yet, beneath the polished exterior, there remains the heart of the girl from Deir el Ahmar, someone who values the intimacy of friendship and the enduring power of her roots. The longevity of her career is a testament to her constant evolution. She has navigated the shifting tides of the music industry by remaining anchored to her own artistic truth. In a world that often demands the new and the novel, she has found success by staying true to the timeless. Her collaborations with international figures have never felt forced; they are instead a natural extension of her desire to build bridges across cultures. She has become a global ambassador for Lebanese culture, carrying the sophistication and the sorrow of her nation to every corner of the earth. To witness her now is to see an icon in the full mastery of her craft. She is no longer just a singer; she is a cultural institution. Her voice has become a constant companion to the milestones of countless lives, a soundtrack to both the celebrations and the solitudes of a generation. She has proven that it is possible to be both a star and a sentinel, a woman who shines brightly while never losing sight of the shadows. Her legacy is built on the belief that music is a form of healing, a way to bridge the gap between the individual and the universal. As she continues to move forward, she does so with the steady gaze of someone who has seen it all and emerged with her spirit intact. Her story is a narrative of endurance, an unfolding poem about the power of the female voice to command attention and inspire devotion. She remains a figure of immense fascination, not because of the records she has broken, but because of the heart she has shown. In the end, she reminds us that the most powerful instrument we possess is our own authenticity,

Hadeer Mahmoud The Art of the Unseen Lens and the Silent Chronicles of the Egyptian Streets By Sofia Lava In a particular kind of stillness that exists within the chaos of a city like Cairo, a quietude that most of us overlook in our haste to cross the street or catch a train. It is in these fleeting moments, the ones that vanish the second they are noticed, that the work of Hadeer Mahmoud finds its home. To look through her portfolio is to be reminded that the world is not merely a collection of events but a series of deeply felt human experiences. She does not simply capture a scene; she captures the weight of the air within it. Her photographs are conversations held in silence, offering a glimpse into the lives of those who often walk the margins of society, yet possess a dignity that radiates with an almost celestial light. In a digital age where images are consumed with the speed of a heartbeat and discarded just as quickly, her work demands a slower pace. It asks us to pause, to look closer, and to acknowledge the shared threads of humanity that bind us all together regardless of our circumstances. Her journey into the world of visual storytelling was not one of chance, but of a profound necessity to give voice to the voiceless. From the very beginning, she was drawn to the stories that were not being told, the ones that lay buried under the headlines of the day. Her focus on marginalised communities is not a matter of mere curiosity but a commitment to social justice. She has a remarkable ability to enter into the private worlds of her subjects with a grace that ensures their stories are told with authenticity and respect.  Whether she is documenting the lives of women in rural villages or the struggles of refugees seeking a new beginning, her lens remains steady and compassionate. There is a palpable sense of trust in her images, a feeling that the person on the other side of the camera has allowed her to see them as they truly are. This is no small feat in a world that is often suspicious of the outsider, and it speaks to the depth of her character and her dedication to her craft. One cannot discuss her work without mentioning her evocative series on the Cairo metro. For many, the metro is a place of transit, a necessary evil in the daily commute. But through her eyes, it becomes a stage for the drama of everyday life. She captures the exhaustion of a long day, the fleeting joy of a shared joke between strangers, and the quiet contemplation of a lone passenger lost in thought. The lighting in these images is often soft and ethereal, casting a glow over the mundane and transforming it into something beautiful. It is as if she is mining for gold in the shadows, finding the extraordinary within the ordinary. Her work reminds us that there is beauty to be found everywhere if only we have the patience to look for it. It is a testament to her skill as a photographer that she can take such a familiar environment and make it feel entirely new. Her aesthetic is one of refined simplicity. She eschews the flashy and the dramatic in favour of a more subtle approach that allows the subject to remain the focus. Her compositions are often minimalist, with a careful attention to balance and form that reveals her keen eye for detail. There is a timeless quality to her photography, a sense that these images could have been taken fifty years ago or fifty years from now. They are not beholden to the trends of the moment but are instead rooted in a classic tradition of documentary photography that values truth above all else. This commitment to honesty is what gives her work its power. It is not always easy to look at the realities she presents, but it is impossible to look away. She forces us to confront the world as it is, with all its imperfections and its heartbreaks, and in doing so, she invites us to be part of the solution. Beyond her technical skill, there is a profound emotional intelligence at work in her photography. She understands the power of a gesture, the tilt of a head, or the expression in a pair of eyes. She knows that sometimes the most important part of a story is what is left out of the frame. Her images are filled with a sense of longing and a yearning for connection that is universal. They speak to the human condition in a way that transcends language and culture. It is this ability to touch the heart that has earned her international recognition and established her as one of the most compelling voices in contemporary photography. Her work has been featured in some of the world’s most prestigious publications, yet she remains grounded and focused on the work itself. For her, it is never about the accolades but about the impact her images can have on the world. The stories she tells are often those of resilience. She shows us people who have faced unimaginable challenges yet continue to find the strength to carry on. There is a quiet heroism in her subjects, a bravery that is not found on a battlefield but in the daily struggle to survive and to thrive. Through her lens, we see the power of community and the importance of supporting one another in times of need. Her work is a call to action, a reminder that we all have a responsibility to look out for one another. It is a message that is more important now than ever before, as the world becomes increasingly divided and the gaps between us seem to grow wider. Her photography serves as a bridge, connecting us to people and places we might otherwise never know. In

Maguy Bou GhosnThe Grace of Versatility By Jane Stevens In the hills of Bsalim, where the landscape is etched with the rugged persistence of the Lebanese spirit, a young girl once dreamt of melodies before she ever considered the stage. Maguy Bou Ghosn is a woman whose presence in the regional consciousness has been earned through a rare combination of tenacity and a light, comedic touch that belies a deeper, more resonant strength. To look at her career is to see a mirror of the modern Lebanese experience: vibrant, sometimes fractured, yet inherently unbreakable. She has become more than just a fixture of the television screen; she is a symbol of how one can inhabit many lives while remaining resolutely anchored to a singular, authentic self. Her journey into the arts began not with a script, but with a score. At the Higher Institute of Music, she dedicated herself to the study of sound, a discipline that requires a fine ear for timing and harmony. This early immersion in music provided the foundation for her later work, giving her a sense of rhythm that translates seamlessly into her comedic timing and the emotional beats of her dramatic roles. When she eventually pivoted toward acting, it was not a departure from her artistic roots but an expansion of them.  She brought with her a musicality of expression that allowed her to move between genres with a fluidity that few of her contemporaries could match. Her ascent was not instantaneous, but rather a steady climb through the diverse landscape of Arab drama. From her early days in Syrian productions to her eventual breakthrough in the Lebanese television industry, she demonstrated a tireless work ethic. She became a woman who understood that longevity in the arts is built on the ability to evolve. Whether she was portraying the endearing complexities of a comedic heroine or the dark, intricate layers of a woman navigating the brink of despair, she did so with a conviction that demanded attention. Her performances are marked by a specific kind of empathy, a way of inhabiting characters that makes their struggles feel like our own. Beyond the cameras and the choreographed lights of the studio, there is a profound sense of responsibility that guides her public life. Her victory in a major televised singing competition was not merely a personal triumph but a philanthropic opportunity, as she chose to donate her winnings to a children’s cancer centre. This act of generosity was not an isolated incident but part of a broader commitment to humanitarian causes. She has often used her voice to advocate for the vulnerable, releasing charity singles that seek to uplift and inspire. It is this willingness to use her success as a tool for social good that has endeared her to a public that sees her as much a guardian as an entertainer. Her personal resilience was perhaps most evident during her own health challenges, which she faced with a transparency that was both courageous and comforting to her followers. By speaking openly about her experiences, she transformed a moment of vulnerability into a powerful narrative of survival. She showed that behind the glamour of the industry lies a person who navigates the same fears and uncertainties as anyone else. This openness has fostered a deep, familial bond with her audience, who look to her not just for entertainment, but for a reminder of the strength of the human will. In the contemporary landscape of Lebanese media, she occupies a position of significant influence, yet she carries this power with a notable absence of arrogance. She is a woman who values the collaborative nature of her craft, often speaking of the importance of the team behind the screen. Her involvement with major production houses has seen her at the forefront of a new era of regional storytelling, one that is as polished as it is poignant. She has been a driving force in proving that local narratives have a global resonance, helping to elevate the standard of drama across the Middle East. Her digital presence reflects a life lived with a keen eye for beauty and a deep appreciation for the everyday. She shares fragments of her world that are at once aspirational and grounded, from the elegant silhouettes of her public appearances to the candid, sunlit moments of her family life. There is a classic quality to her style, an embrace of sophistication that never feels forced. She moves through the world with the poise of someone who has found a balance between the demands of a high profile career and the sanctity of her private relationships. The legacy she is building is one of multifaceted excellence. She has proven that it is possible to be a singer, an actress, and a philanthropist without ever losing the thread of one’s own identity. Her story is a testament to the power of persistence and the importance of heart. She remains a figure of enduring relevance because she has never stopped growing, never stopped questioning, and never stopped giving. In a world that often prizes the superficial, she stands as a reminder that the most compelling performances are those rooted in a genuine love for humanity and a relentless pursuit of truth.

Giorgina Juanita The Radiant Equilibrium of a Polished Life and the Renaissance of the Contemporary Muse By Ami Pandey There is a captivating rhythm to a life lived with intention, a harmony that emerges when the pursuit of beauty is balanced by the rigours of discipline. In the digital landscape, where fleeting trends often overshadow genuine substance, Giorgina Juanita stands as a beacon of refined consistency. To witness her journey is to observe the meticulous construction of an environment that is both aspirational and deeply grounded. She has mastered the delicate art of the domestic reset, transforming the mundane tasks of tidying and preparation into a ritual of self respect. In her world, a morning routine is not merely a sequence of actions but a manifesto for the day ahead, a way of anchoring the spirit before the noise of the world takes hold. She offers a vision of modern womanhood that is as much about the strength of one’s character as it is about the glow of one’s skin. Her narrative is one of entrepreneurial spirit intertwined with a sophisticated visual language. As a founder and a creator, she navigates the complexities of the beauty industry with a grace that belies the hard work behind the scenes. Her focus on ethical choices and sustainable practices reflects a deeper consciousness, a desire to ensure that the pursuit of glamour does not come at the expense of one’s values. There is a luminous quality to her presence, a warmth that draws people into her “bubble of beauty” and makes them feel welcome. Whether she is sharing the secrets to a perfect hairstyle or the quiet moments of a Sunday afternoon, her lens remains focused on the restorative power of self care. She understands that to pour into the world, one must first ensure their own cup is full, and she shares this philosophy with a generosity that has garnered a global following. One cannot help but admire the seamless way she integrates her professional ambitions with her personal joys. Her life is a tapestry of varied threads, from the bustling energy of her business office to the quiet companionship of her dog in a sunlit park. She captures the essence of a travel vlog or a home renovation with the same eye for detail that she applies to a makeup tutorial, proving that every aspect of life is worthy of aesthetic consideration. There is a soft, airy quality to her imagery, a sense of light and space that feels like a breath of fresh air. It is as if she is mining for moments of peace amidst a busy schedule, finding the sanctuary within the schedule. Her work reminds us that productivity and poetry are not mutually exclusive but can coexist in a beautifully orchestrated life. Her personal style is a study in the power of the “clean girl” aesthetic, yet it possesses a depth that transcends the label. She favours silhouettes that are effortless and polished, choosing textures that invite touch and colours that soothe the eye. There is a timelessness to her choices, a nod to the classics updated for a generation that values both comfort and chic. Her wardrobe serves as a curated collection of her experiences, each piece a reflection of a woman who knows exactly who she is and what she stands for. This self assurance is her most potent accessory, a quiet confidence that radiates through every frame. She is not chasing the next big thing; she is cultivating a lasting legacy of elegance. Beyond the visible surfaces, there is a profound sense of balance that defines her approach to living. She is a woman of action, a business owner who tackles her to do list with a focus that is as impressive as it is inspiring. Yet, she is also a woman of reflection, someone who understands the necessity of the “glow potion” and the evening workout. This duality is what makes her so relatable to an audience that is also trying to find its way through the demands of modern life. She offers a roadmap for a life that is both successful and soul nourishing, demonstrating that it is possible to be a powerhouse in the boardroom and a picture of serenity at home. The stories she tells are those of growth and evolution. She shows us that beauty is not a static state but a journey of discovery. Through her eyes, we see the importance of trying new things, whether it is a different camera lens or a fresh perspective on home decor. There is a bravery in her willingness to share her life updates and her “fall funks,” a vulnerability that only strengthens the bond she has with her audience. Her work is a reminder that we are all works in progress, and that there is beauty in the struggle as well as the triumph. She encourages us to embrace our own complexities and to never stop striving for a life that feels as good as it looks. In her continuous pursuit of excellence, she has established herself as a leading voice for a new generation of creators. She is an architect of atmosphere, someone who knows how to build a community around a shared appreciation for the finer points of daily existence. Her work is an invitation to join her in a world where every detail matters and where the pursuit of beauty is a lifelong endeavour. She is a true visionary, someone who understands that the most important brand we ever build is our own identity. Her journey is far from over, and it is a privilege to watch as she continues to refine her craft and inspire others to do the same. The impact of her work lies in its ability to elevate the every day into the extraordinary. When observing her navigate a work day or a solo trip to London, one is reminded that the world is full of possibilities for those who are willing

Engy Kiwan The Metamorphosis of a Media Maven By Afef Yousfi The vibrant landscape of contemporary Arab entertainment, where the transition from corporate rigour to creative fluidity is a path seldom trodden with such conviction, Enjy Kiwan stands as a compelling study in self-actualization. Her trajectory from the disciplined corridors of investment banking to the flickering lights of the silver screen is not merely a career change; it is a profound reclamation of identity. Born and raised in Abu Dhabi to Egyptian parents, she spent a decade navigating the analytical world of finance, fulfilling familial expectations while harbouring a dormant spark for the performing arts. This early foundation in banking provided her with a tactical sharpness, a professional equilibrium that she now applies to the mercurial world of acting and public presenting. She is the embodiment of the idea that one’s past experiences are never discarded but are instead repurposed into a more sophisticated version of the self. As a Master of Ceremonies, she possesses a rare, instinctive ability to command a room, a skill honed through years of moderating high-stakes financial panels and corporate functions. Her presence on stage is defined by a polished magnetism that bridges the gap between the formal and the accessible. She does not simply host an event; she orchestrates the atmosphere, moving through various topics with a linguistic dexterity that makes the complex feel intimate. This mastery of live communication served as the perfect springboard into acting, where she has quickly demonstrated a range that defies her relatively recent entry into the craft. By tackling roles that vary from the quirky and comedic to the chillingly sociopathic, she has proven that her talent is not a superficial extension of her public persona but a deep-seated capability for transformation. Her foray into the cinematic world has been marked by a refusal to stay within a comfortable lane. Whether she is performing in the region’s first Arabic musical or taking on gritty, intense characters, there is a palpable sense of courage in her choices. She approaches each script with the meticulous eye of the analyst she once was, dissecting the motivations and the psychological scaffolding of her characters before bringing them to life with an organic, often raw, energy. This intellectual approach to the arts has made her a sought-after collaborator for directors who value depth as much as visibility. She is part of a new generation of Arab artists who are redefining the region’s cultural exports, bringing a global sensibility to local narratives and ensuring that the stories being told are as multifaceted as the audiences watching them. Beyond the cameras and the applause, there is a quiet, persistent heartbeat of advocacy that informs much of her public life. Drawing from personal experiences of childhood adversity, she has become a vocal champion for anti-bullying initiatives, using her platform to foster a culture of empathy and resilience. This is not philanthropy performed for the sake of optics; it is a deeply personal mission to ensure that the next generation is equipped with the emotional tools she had to forge for herself. Her work with international organisations like UNICEF and her role as an advocate for kindness highlight a woman who views her influence as a stewardship rather than a prize. She understands that the true measure of a public figure is found in the shadows they cast—the positive impact they leave on those who are often invisible to society. Her domestic life serves as the ultimate anchor in a world that is frequently untethered. As a mother, she navigates the complexities of a high-profile career with a groundedness that she attributes to her family. She is remarkably transparent about the challenges of balancing these two worlds, rejecting the myth of effortless perfection in favour of a more honest, relatable narrative. By involving her children in the realities of her work, she is teaching them the value of perseverance and the importance of following a calling, even when it requires a radical departure from the expected path. This holistic view of success, where personal fulfilment and professional achievement are inextricably linked, is perhaps her most resonant message to her nearly million-strong community of followers. The entrepreneurial spirit that saw her launch a bespoke furniture boutique during her banking years remains a defining characteristic of her current endeavours. She views the entertainment industry through the lens of a builder, constantly looking for ways to innovate and expand her reach. Whether she is collaborating with luxury global brands or preparing for her next international film role, she maintains a level of professionalism that is a direct legacy of her corporate origins. She has successfully cultivated a brand that is synonymous with elegance, intelligence, and a certain restless curiosity. She is a woman in a state of perpetual evolution, never content to rest on the laurels of a previous success but always scanning the horizon for the next challenge. Ultimately, the story of Enjy Kiwan is one of bravery. It takes a specific kind of courage to walk away from a stable, lucrative career in finance to pursue a dream that others might deem impractical. In doing so, she has become a lighthouse for those who feel trapped by the expectations of their surroundings. She has proven that it is possible to be both a scholar and a storyteller, an analyst and an artist, a mother and a mogul. As she continues to grace the screens and stages of the world, she remains a testament to the power of the pivot—a reminder that our lives are not a single, straight line, but a series of layers that we must choose to uncover.

Ayah Samaha The Architect of Intricate Resonance By James Wood In the bustling, high-definition theatre of Egyptian cinema, where the weight of a legendary artistic heritage often looms large over contemporary talent, Ayah Samaha has carved a niche defined by an almost ethereal versatility. She does not merely occupy the screen; she haunts it with a quiet, deliberate intensity that suggests a deep understanding of the human condition. Her ascent within the industry has been characterised by a refusal to be pigeonholed, moving with a liquid grace between the macabre shadows of supernatural thrillers and the sharp, sunlit wit of social comedies. This ability to inhabit such wildly differing emotional landscapes is the hallmark of a performer who views her craft not as a job of imitation, but as a form of soulful excavation. Her professional foundation is one of rigorous intellectual scaffolding, having graduated from the Higher Institute of Theatrical Arts. This academic pedigree is evident in the precision of her movements and the calculated subtlety of her expressions. She belongs to a rare class of actors who understand that, on film, the most profound revelations often occur in the silences between lines. This was perhaps most visible in her groundbreaking role in Paranormal, the first foray into Egyptian original content for global streaming. As Huwaida, she provided the emotional heartbeat to a narrative thick with dread and mystery. Her performance was a masterclass in period-appropriate restraint, capturing the anxieties and hopes of a 1960s woman with a fidelity that felt both historically grounded and timelessly resonant. Yet, to focus solely on her dramatic gravitas would be to overlook the luminous energy she brings to the comedic genre. In projects like El Soffara and Kamel El Adad, she has demonstrated a comedic timing that is as sharp as a surgical blade, yet delivered with a warmth that makes her instantly relatable to a massive regional audience. She possesses a specific, magnetic charm that allows her to pivot from heartbreak to hilarity without ever losing the thread of her character’s authenticity. This versatility is not an accident of nature but a result of a disciplined commitment to the workshop of the self, constantly refining her skills and expanding her emotional vocabulary to meet the demands of an ever evolving industry. Her connection to the Egyptian artistic establishment is one of both blood and choice. Married into a legendary filmmaking dynasty, she inhabits a world where the conversations at the dinner table likely mirror the complexities of the scripts she reads. However, she has navigated this proximity to greatness with a fierce independence, ensuring that her reputation is built on the merit of her own performances rather than the lustre of her surname. There is a gritty determination in her work ethic, a sense of a woman who is 24/7 in her devotion to the art of storytelling. She views the entertainment industry not as a playground of vanity but as a vital laboratory for exploring social dynamics and personal vulnerabilities. Beyond the lens, her public persona is one of grounded sophistication. She uses her considerable digital influence to champion a vision of the Egyptian woman that is rooted in heritage yet entirely modern. Her presence in fashion and editorial spaces is marked by a refusal to settle for the generic; she carries herself with the poise of someone who knows her own mind and understands the power of visual narrative. Whether she is discussing the importance of literature for personal growth or advocating for the dignity of her peers within the artistic community, there is a consistent pulse of integrity to her actions. She acts as a bridge between the classic elegance of Cairo’s cinematic golden age and the fast-paced, digital-first reality of the twenty-first century. The metamorphosis of Ayah Samaha is a continuous process. She is an actress who thrives on the challenge of the unknown, frequently stepping into roles that require her to dismantle her own comforts. This bravery has earned her a seat at the table of the region’s most respected performers, making her a vital voice in the ongoing dialogue about what Arab cinema can and should be. She represents a shift toward a more nuanced, character-driven style of performance, where the internal life of the protagonist is as important as the external plot. In her hands, even the most minor role is treated with a level of dignity and detail that elevates the entire production. As she looks toward a future filled with high-profile film projects and ambitious television narratives, the essence of her appeal remains her unshakeable authenticity. She is a storyteller who understands that the most powerful tool an actor possesses is their own vulnerability. By leaning into the shadows and the light of her characters, she has created a body of work that is as diverse as the city that raised her. She remains a vanguard of the new Egyptian wave, a performer who is as much an intellectual as she is an artist, and whose legacy is being written with every frame she inhabits.

Amina Khalil The Custodian of Contemporary Expression By Ami Pandey In the grand, sweeping tapestry of Egyptian cinema a landscape often defined by its historical titans and rigid archetypes Amina Khalil has emerged as a vital, transformative force. She does not merely inhabit her characters; she breathes into them a modern, analytical life that mirrors the complexities of a society in flux. Her presence on screen is marked by a sophisticated equilibrium, a blending of classical training with a pulse that is entirely current. To observe her work is to witness a deliberate move away from the two-dimensional portrayals of the past toward a more nuanced, psychologically dense form of storytelling. She has become the face of a generation that demands authenticity over Artifice, and substance over the superficiality of celebrity. Her professional journey is underpinned by an academic rigour that is as rare as it is formidable. With a foundation built at the American University in Cairo and refined at the Lee Strasberg Theatre and Film Institute in New York, as well as the Moscow Art Theatre, she possesses a globalised perspective on the craft. This international exposure has not diluted her Egyptianness; rather, it has provided her with the technical vocabulary to express it with greater precision. She approaches each script as a scholarly text, excavating the social and emotional subtext with a discipline that betrays her corporate-level focus. This was perhaps most apparent in her breakout role in Grand Hotel, where she navigated the period-specific constraints of 1950s Aswan with a poise that felt both historically accurate and vibrantly alive. However, it is in her choice of contemporary narratives that her true influence is felt. Through projects like Leh Laa? and Al Harsha Al Sabe’a, she has spearheaded a shift toward dramas that tackle the silent tensions of modern Arab life—the pressures of female independence, the fractures in domestic partnerships, and the heavy weight of societal expectation. She has a specific talent for making the domestic feel epic, finding the universal struggle in the quiet moments of a kitchen conversation or a shared look of disappointment. By choosing roles that challenge traditional stereotypes, she has effectively turned the television screen into a mirror for her audience, forcing a collective engagement with topics that were previously relegated to the periphery of public discourse. Beyond the lens, her role as an Honorary Ambassador for the United Nations Population Fund underscores a commitment to public service that is 24/7 in its intensity. She does not view her fame as a destination but as a megaphone for those whose voices are often muffled by tradition. Her advocacy for women’s rights, reproductive health, and body autonomy is not a series of polished soundbites but a sustained, intellectual engagement with the structural challenges facing her community. She understands that the power of an icon is best utilised when it is directed toward the dismantling of bias and the promotion of equity. In her hands, philanthropy is not an accessory to her career; it is the core of her professional identity. Even in the face of the relentless scrutiny that comes with being a public figure in the digital age, she maintains a transparency that is both daring and refreshing. Her willingness to discuss personal hurdles, from the pressures of body shaming to the complexities of solo travel, has forged a bond of genuine trust with her massive following. She rejects the pedestal of the untouchable star in favour of a more human, relatable vulnerability. This honesty is her most potent currency, allowing her to lead conversations on mental health and self-acceptance with an authority that feels earned rather than assigned. She is a woman who is comfortable in the chaos of the spotlight, precisely because she is anchored by a clear sense of purpose. As the cinematic landscape continues to evolve, Amina Khalil stands as its most articulate navigator. She is a builder of bridges—between the old world and the new, between the ivory tower of academia and the bustling streets of Cairo, and between the art of performance and the necessity of activism. Her legacy is not just the awards she has garnered or the blockbuster films she has carried, but the subtle shift in the cultural atmosphere that her presence has facilitated. She remains a constant in a world of variables, a custodian of the collective consciousness who continues to prove that the most enduring form of luxury is the courage to be oneself.

Isabela Rangel Grutman The Architect of Elevated Authenticity By Peter Davis In the sun drenched landscape of modern Miami, where the line between public persona and private ambition often blurs into a neon haze, Isabela Rangel Grutman has quietly constructed a multifaceted empire that feels less like a corporate portfolio and more like an extension of her own nervous system. To observe her trajectory is to witness a masterclass in organic growth, where the transition from high fashion muse to industry architect has been executed with the kind of seamless precision that belies the sheer grit beneath the surface. She does not merely participate in the industries she touches; she reconfigures them to align with a philosophy that prizes longevity over the fleeting adrenaline of a trend. This is the hallmark of a woman who understands that true influence is not shouted from the rooftops but is woven into the very fabric of the community she calls home. Her entrepreneurial spirit is perhaps most tangibly felt in the delicate weight of her jewelry designs. With Isa Grutman, she has moved beyond the ephemeral nature of the runway to create something that possesses a certain gravitational pull. These are not merely accessories; they are intended as modern heirlooms, designed with the foresight of someone who views fashion as a generational dialogue. There is a specific, quiet confidence in a piece of jewelry that is meant to be passed down, and this sense of permanence serves as a counterweight to the fast paced world of hospitality and nightlife that often surrounds her. By focusing on natural gemstones and timeless silhouettes, she has tapped into a desire for authenticity that resonates far beyond the confines of the Design District. It is a venture rooted in the belief that the things we wear should carry stories, acting as talismans of memory in an increasingly digital and disposable age. This same commitment to intentionality permeates her clothing brand, Rangel. Here, the influence of her Brazilian heritage is not a loud, caricatured aesthetic but a sophisticated pulse that informs every stitch. By producing her collections in Brazil and Portugal and insisting on sustainable practices, she has bridged the gap between the vibrancy of her roots and the sleek requirements of a global wardrobe. The brand serves as a bridge between the relaxed sensuality of the South American coast and the urban rigour of her New York years, resulting in a versatile language of dress that speaks to the modern woman’s need for effortless transition. It is a wardrobe for the perpetual motion of contemporary life, designed by someone who knows intimately what it means to balance a dozen different identities before noon. Yet, to look only at her commercial successes would be to ignore the engine of purpose that drives her. Her role as Vice President of Style Saves is not a ceremonial title but a deeply embedded commitment to social equity. In partnership with the local community, she has helped transform a grassroots initiative into a formidable force for good, ensuring that thousands of students are equipped with the dignity and tools required to succeed in the classroom. There is a profound understanding here that confidence is a prerequisite for achievement, and that something as simple as a new uniform or a sturdy backpack can alter the trajectory of a child’s educational experience. This work is the heartbeat of her public service, a 24/7 engagement with the reality that a city’s prosperity is measured by how it treats its most vulnerable members. Even in her role as a partner at IGK Hair, there is a consistent thread of disruption and refinement. She approaches the beauty industry with the same analytical eye she brings to design, focusing on products and experiences that simplify the lives of those who use them. This ability to operate across such disparate sectors while maintaining a cohesive personal brand is a testament to her disciplined focus. She is an expert in the alchemy of team building, surrounding herself with individuals who share her ethos of hard work and genuine passion. For her, business is not a solitary pursuit but a collaborative tapestry, where the strength of the collective determines the height of the reach. Her life in Miami is often described through the lens of glamour, but such a description fails to capture the domestic architecture that keeps it all standing. She navigates the demands of motherhood and high stakes entrepreneurship with a transparency that is refreshing in an era of curated perfection. By involving her daughters in her professional world, she is effectively mentoring the next generation in real time, demonstrating that a career and a family are not competing interests but complementary forces. This holistic approach to living is perhaps her most significant contribution; she represents a new archetype of leadership that is as comfortable in a boardroom as it is on a school run, or in a styling session for a charitable fundraiser. Ultimately, the narrative of Isabela Rangel Grutman is one of synthesis. She has taken the disparate elements of her experience, her modeling career, her cultural heritage, and her philanthropic drive, and fused them into a singular, resonant voice. She is a curator of light and substance, constantly seeking out ways to elevate the mundane into something meaningful. Whether she is designing a gold necklace, selecting sustainable fabrics, or organizing a massive back to school event, the objective remains the same: to create something that lasts. In a world that is often obsessed with the next big thing, she has found her power in the enduring, proving that the most successful brands are the ones that are built on a foundation of unshakeable authenticity.

Mariam El Khosht The Melodic Weaver of Emotional Textures By Sofia Lava In the kaleidoscopic landscape of the modern Egyptian arts, where the clamour of fame often drowns out the nuance of the craft, Mariam El Khosht has established herself as a serene yet formidable presence. Her journey into the public consciousness has been less a sudden eruption and more a gradual, deliberate unfurling, reminiscent of a slow-burning theatrical score that eventually consumes the entire auditorium. To observe her work is to witness a profound synchronisation between the auditory and the visual, a legacy of her deep-rooted connection to the world of voice acting and music. She does not merely step into a frame; she tunes herself to the frequency of her environment, bringing a rhythmic, almost lyrical sensibility to every character she inhabits. This is the hallmark of a performer who views the human experience as a series of intricate vibrations, each worthy of meticulous study and soulful reproduction. Her professional origins are steeped in the invisible art of the voice, a discipline that requires the ability to convey the entirety of a person’s history through nothing more than a breath or an inflection. Long before she was a household name on screen, she was the unseen architect of emotion for a global audience, lending her vocal range to iconic characters in the Arabic versions of international masterpieces. This background in dubbing and voice work provided her with a tactical advantage—a heightened sensitivity to the subtext of a script and an understanding that what is unsaid is often more powerful than the spoken word. When she finally transitioned into the physical realm of television and cinema, she brought this precision with her, resulting in a style of acting that is uniquely layered and intellectually rigorous. The cultural impact of her presence is perhaps most visible in the way she has redefined the “modern Cairene” archetype. Through her roles in seminal series such as Grand Hotel, Eugenia’s Nights, and Why Not?, she has moved away from the tired tropes of the ingenue to present women who are intellectually engaged, emotionally complex, and often quietly defiant. She possesses a rare, luminous quality that allows her to inhabit period dramas with a fidelity that feels ancestral, yet she remains vibrantly connected to the anxieties of the contemporary woman. There is a stillness in her performance, a composed authority that suggests a mind constantly at work, deconstructing the social architecture of the worlds she portrays. This ability to bridge the gap between the nostalgic elegance of the past and the sharp realities of the present is her greatest contribution to the regional narrative. Beyond the lens, her professional identity is defined by a 24/7 devotion to the creative process that extends far beyond the boundaries of a film set. She is an artist of the multifaceted variety, as comfortable with a microphone or a musical instrument as she is in front of a camera. This holistic engagement with the arts suggests a person who views creativity not as a career path, but as a necessary form of oxygen. Her public persona is one of grounded transparency, where she shares her interests in literature, animal welfare, and the subtle beauties of the everyday with a community of followers who value her for her substance as much as her aesthetic. She rejects the curated perfection of the typical celebrity in favour of a more authentic, relatable humanity, proving that one can be both a star and a genuine participant in the world. There is a grit to her methodology that often goes unremarked in the discussion of her visual appeal. To maintain a career of such consistency in the high-velocity environment of the Middle Eastern entertainment industry requires a formidable grasp of strategy and a disciplined work ethic. She acts as a curator of her own legacy, selecting projects that challenge her range and contribute to the larger cultural conversation. Whether she is tackling the complexities of mental health, the fractures of domestic life, or the pursuit of professional autonomy, she does so with an integrity that is earned through rigorous preparation. She is a woman who thrives in the complexity of the rehearsal room, viewing each character as a puzzle to be solved and each performance as an opportunity for evolution. Her influence also reaches into the realm of social consciousness, where she uses her platform to shine a light on the voiceless. Her advocacy for animal rights and her involvement in humanitarian initiatives are not performative gestures but extensions of her core philosophy: that the arts must be rooted in a deep-seated empathy for all living things. She understands that the power of an icon is at its most potent when it is directed toward the dismantling of indifference. In her world, a public figure is a steward of the collective conscience, responsible for fostering a culture of kindness and resilience. This sense of purpose provides her work with a gravity that resonates far beyond the duration of a television episode. The scale of her ambition is matched by a sophisticated humility. She is frequently seen celebrating the successes of her peers, acting as a supportive pillar within the Egyptian artistic community. This lack of professional ego has made her a sought-after collaborator for directors and writers who seek a partner in the creative process rather than just a face for their posters. She represents a new wave of Egyptian talent that is as much an intellectual movement as it is an entertainment one—a generation that prizes the depth of the story over the height of the billing. In her hands, the transition from one role to the next is a metamorphosis of the soul, a constant shifting of perspectives that enriches the cultural fabric of the region. Ultimately, the narrative of Mariam El Khosht is one of harmony. She has taken the disparate elements of her experience—the discipline of the voice booth, the passion of the musician, and the analytical mind

Salma Aljamal The Moroccan Siren, A Voice of Modern Elegance By Sofia Lava Few broadcast journalists in the Arab world command the screen with the same mixture of stoic professionalism and profound empathy as Salma Aljamal. As a principal news anchor for Al Jazeera, she has become a familiar face in millions of households, serving as a vital conduit for information in a region often defined by its rapid shifts and historical complexities. Born in Damascus and carrying her Palestinian heritage with a quiet but visible pride, her journey to the forefront of international media is a testament to the power of persistence in a field that demands both intellectual rigour and emotional fortitude.  From her early days behind the microphone in Syria to the high-pressure environment of a global newsroom in Doha, she has navigated the evolving landscape of 21st-century journalism with a grace that is uniquely her own. Her career began in 2004, at a time when the media landscape in the Middle East was undergoing a significant transformation. Starting in radio and television in Syria, she quickly established herself as a talent capable of handling the nuances of live broadcasting. It was during these formative years that she honed the distinctive delivery that fans and colleagues recognise today: a voice that is authoritative yet accessible, capable of conveying the gravity of a breaking news story without losing its human touch. By 2007, her ambition took her to Moscow, where she joined Russia Today as a news presenter. This international move was a pivotal step, broadening her perspective and preparing her for the global stage of Al Jazeera, which she eventually joined in July 2012. Joining Al Jazeera at the height of the Arab Spring meant that Salma was immediately thrust into the heart of some of the most consequential stories of the modern era. She has been at the desk for the revolutions in Egypt, Libya, and Yemen, providing a steady presence during hours of unpredictable and often harrowing live coverage. Her ability to remain composed while reporting on the 2016 coup attempt in Turkey or the 2017 blockade of Qatar demonstrated a professional maturity that has made her one of the network’s most trusted anchors. Yet, it is perhaps her work in the field that most clearly defines her journalistic philosophy. Whether covering the 2014 European refugee crisis or the 2016 war on the Islamic State, she has consistently sought to highlight the human stories behind the headlines, ensuring that the statistics of war and migration never overshadow the individuals living through them. Beyond the studio, she has become a significant figure in media education and mentorship. Her involvement with the Al Jazeera Ambassadors initiative has seen her travel to universities across the region, including the Arab American University in Palestine, to share her expertise with the next generation of journalists. During these training sessions, she often speaks of the “tools” of a presenter, but her lessons go far beyond technical proficiency. She encourages her students to find their own voices and to understand the ethical weight of the stories they tell. For Salma, journalism is not just a career but a responsibility, particularly for those representing the Palestinian diaspora. Her visits to Palestinian cities are often met with a warmth that reflects her status not just as a news personality, but as a cultural representative who carries her country’s cause into every broadcast. Her digital presence reflects this same commitment to authenticity and advocacy. On social media, she strikes a careful balance between professional updates and personal reflections, often using her platform to shed light on humanitarian issues or to celebrate Palestinian culture. Her Instagram feed is a curated blend of behind-the-scenes newsroom life and snapshots of her travels, all underpinned by a sense of purpose. She is one of the few journalists who has successfully transitioned into a digital-first world while maintaining the traditional standards of her craft. >In an era of “fake news” and rapid-fire social media commentary, her verified accounts serve as a space for credible information and thoughtful dialogue, making her a trusted guide for her hundreds of thousands of followers. The impact of her Palestinian heritage on her work cannot be overstated. She has often been described as an “ambassador of Palestine” wherever she goes, a title she embraces with a sense of duty. This identity is woven into her reporting, giving her a unique vantage point on stories involving displacement, resistance, and the quest for justice. Her colleagues often speak of her as a “great human being, modest and full of positive energy,” qualities that perhaps explain her longevity in an industry that can often be cynical. She possesses an innate ability to connect with people from all walks of life, a trait that serves her as well in a dusty refugee camp as it does in a state-of-the-art television studio. As we look at her role in the media landscape of late 2025, it is clear that Salma Aljamal remains a cornerstone of Al Jazeera’s editorial identity. In a world where news cycles are shorter than ever, and the role of the anchor is constantly being redefined, she has managed to remain relevant by staying true to the fundamentals of storytelling. She is not an entertainer, though she is undoubtedly engaging; she is a witness. Her career reminds us that the best journalism is often found at the intersection of professional excellence and deep, personal conviction. Whether she is leading the coverage of a regional election or reporting on a global health crisis, there is a consistency to her work that provides a sense of stability for her audience. Ultimately, the story of Salma Aljamal is one of a woman who has carved out a space for herself at the very top of a demanding profession through sheer talent and an unwavering sense of integrity. She has seen the world change from the perspective of the anchor’s desk and has reported on those changes with a clarity that

Claire & Anthony Where Shadow, Memory and Movement Become a Universal Language The French performance duo transforming live art into a shared cultural experience that transcends borders, language and time. By Janhavi Gusani Claire & Anthony stand apart by returning to something profoundly human. Their work exists at the intersection of dance, theatre, music and visual illusion, yet its true power lies not in technical spectacle but in emotional clarity. Through the delicate interplay of light and shadow, movement and stillness, they invite audiences into stories that feel intimate, familiar and deeply resonant, regardless of culture or background. The foundation of their artistic partnership is rooted in contrast and convergence. Claire’s lifelong relationship with dance meets Anthony’s devotion to acting, forming a dialogue between body and character, rhythm and narrative. Though their disciplines differ, they share a singular conviction: performance must tell a story rather than merely present an image. This belief shapes every layer of their work. Camera angles, lighting, shadows, facial expression, music and props are never decorative additions, but carefully chosen tools that travel with them from stage to stage, constantly refined through experience. Their performances feel crafted yet organic, precise yet emotionally open. At the heart of their artistry is a commitment to universality. Claire & Anthony are less interested in spectacle for its own sake than in creating moments of recognition. Their work draws from life and memory, exploring emotions that bind people across cultures: love, grief, hope, family and the quiet passage of time. This philosophy is most clearly embodied in their live shadow performance Souvenirs, a piece that reflects their belief that realism, when handled with sensitivity, resonates more deeply than abstraction. By grounding their stories in genuine human experience, they allow audiences to see fragments of their own lives reflected on stage. Their creative process begins with simplicity. An idea is first defined by its emotional core before taking visual form. From there, they explore the many possible ways a story might be told, selecting the perspective, movement and artistic language that best aligns with the emotion they wish to convey. Dance blends with physical theatre, shadows become landscapes of memory, and humour gently coexists with vulnerability. Every decision is deliberate, shaped by years of experimentation, trial and error, and an unwavering commitment to coherence. While their work could easily exist as a filmed projection, Claire & Anthony insist on the irreplaceable value of live performance. For them, the essence of their art lies in real-time connection — the immediacy of human presence, the shared silence of an audience, and the unspoken exchange of emotion between performer and spectator. It is within this shared space that their stories truly come alive, allowing viewers to drift into their own memories as the performance unfolds. Touring internationally has only strengthened their belief in emotional universality. Across countries, languages and cultures, they have witnessed audiences responding in remarkably similar ways. The details may differ, but the emotional responses remain constant. This consistency reinforces their understanding that while cultures shape how stories are told, emotions themselves remain fundamentally shared. Each performance becomes a meeting point where cultural boundaries soften and human connection takes precedence. Some moments, however, leave an indelible mark on the performers themselves. During a performance in Portugal, Anthony stepped on stage just two days after losing his mother. The piece explored themes of perseverance, dreams and the protective instincts of parents guiding their children through life. Performing under such circumstances profoundly altered his relationship with the work. Since then, Souvenirs has carried an even deeper personal weight, with Anthony drawing directly from his own experiences each time he performs, transforming the act into a living tribute. For Claire, the emotional resonance of the piece is rooted in contemplation rather than loss. Family forms the core of her life, and Souvenirs becomes a way of honouring those bonds while quietly confronting the inevitability of change. Through performance, she finds both reverence and acceptance, allowing art to become a space where emotion is acknowledged rather than avoided. Looking ahead, Claire & Anthony are increasingly inspired by multicultural environments, particularly regions such as the UAE, where diverse identities coexist and intersect daily. They envision performances that reflect this cultural mosaic, bringing together individuals from different backgrounds to share stories through the universal language of the body. In such settings, movement replaces words, and emotion becomes a bridge between lived experiences. Their message to emerging artists is shaped by lived experience rather than idealism. Dreams, they believe, are not linear nor uniform. They arrive at different times and take different forms, but they are always worth pursuing. Anthony reflects openly on his early frustrations — feeling technically limited as a dancer — and how storytelling allowed him to carve out a distinctive artistic voice. Success, in their view, is not defined by comparison but by authenticity. Ultimately, Claire & Anthony hope to be remembered not for complexity or technical prowess, but for the humanity embedded in their work. Their greatest achievement is not applause, but the quiet moment when an audience member is reminded of their own family, memories or fleeting joys. In a world increasingly mediated by screens and artificial intelligence, their performances serve as a gentle reminder that it is presence, sincerity and emotional truth that endure. Through shadow and light, they ask us to pause, reflect and reconnect with what makes us human.

Aneet Padda The Quiet Resonance of an Earthy Spirit By Jane Stevens The modern spotlight is often a blinding, clinical thing, yet she seems to have found a way to exist within it while keeping the soft, golden hues of her own narrative intact. Her ascent hasn’t been the result of a sudden, manufactured explosion, but rather the steady unfolding of a presence that feels deeply rooted in the soil of her heritage. There is an earthy quality to her that is increasingly rare in an age of digital over-saturation—a groundedness that suggests she is more interested in the truth of a moment than the shine of the lens capturing it. To watch her is to witness a delicate balance of vulnerability and strength, a combination that gives her a magnetic pull that is as much about character as it is about her striking, natural features. She carries with her the spirit of a storyteller, one who understands that the most powerful performances are often those that find their voice in the spaces between words. Her journey began far from the polished marble of film studios, in the vibrant, storied streets of Amritsar, and that sense of place seems to have never left her. Even as she navigates the high-pressure environments of major productions and global campaigns, she maintains a composure that feels inherited from a long line of resilient, thoughtful women. There is a specific kind of British-inflected elegance in her approach to the world—a mix of understated charm and a sharp, intellectual curiosity that likely took shape during her years of study. She treats the camera not as a judge, but as a confidante, allowing it to glimpse a sense of self that is remarkably well-defined for someone so young. Her style, much like her personality, avoids the garish in favour of the meaningful; she leans into textures and tones that feel timeless, favouring an aesthetic that prioritises soul over artifice. In her work, there is a palpable sense of empathy, a quality that allows her to dissolve into her roles while still retaining that unmistakable spark of individuality. She has a way of making the audience feel like they are sharing a secret with her, a level of intimacy that transforms a screen into a window. This ability to connect on a human level is perhaps her most significant asset, drawing people to her not just as a face of the industry, but as a representative of a new generation that values authenticity above all else. She doesn’t seem to be chasing the fleeting high of fame; instead, she appears to be building a sanctuary of creative integrity, choosing projects and collaborations that resonate with her internal compass. There is a quiet rebellion in this—a refusal to be hurried or hollowed out by the demands of the public eye. Beyond the frame, her interests suggest a mind that is constantly seeking to expand its horizons. Whether she is lost in the world of music, her voice carrying a weight and wisdom that surprises those who only know her through a still image, or exploring the nuances of political thought and social structures, she is clearly a woman of substance. She represents the modern polymath, someone who understands that to be a truly compelling artist, one must first be a fully engaged human being. Her presence on social media reflects this, offering a curation of life that feels lived rather than performed. There are glimpses of the mundane, the beautiful, and the profoundly personal, all woven together with a thread of sincerity that makes her followers feel like they are witnessing a genuine life in motion. Observers often remark on the luminosity she brings to a room, a glow that seems to come from a place of internal peace rather than external lighting. This radiance is a byproduct of her grounded nature, a result of knowing exactly where she comes from even as she steps into the unknown. She navigates the complexities of her rising profile with a level-headedness that is both refreshing and inspiring, proving that one can be successful without losing the very qualities that made them special in the first place. In her world, luxury is found in the quality of a conversation, the depth of a friendship, and the integrity of one’s creative output. She is a reminder that the most enduring icons are those who remain tethered to their roots while reaching for the stars. As she moves forward, there is an air of quiet inevitability about her success. She isn’t fighting for a seat at the table; she is creating a whole new space where grace, intelligence, and raw talent can coexist without compromise. Her path is one of deliberate steps and thoughtful choices, a journey that prioritises the long game over the quick win. She is a muse for the contemporary age—a woman who embodies the beauty of a quiet revolution, where the most profound impact is made not by those who shout the loudest, but by those who remain most true to themselves. In the grand, often chaotic theatre of the world, she is a fixed point of sincerity, a storyteller whose most compelling narrative is the one she is living every day with such effortless, earthy grace.

Laila AbdallahThe Luminous Depth of a Silent Language By Ami Pandey In the grand, often noisy theatre of global celebrity, there are those who possess a frequency that hums just beneath the surface, a resonance that feels more like an atmosphere than a persona. Laila Abdallah is a master of this particular vibration. Born in Kuwait to Lebanese parents, she carries a narrative that is as much about bridge-building as it is about the limelight. Her journey into the public consciousness was not a mere stroke of fortune but an organic expansion of a spirit that spent its formative years interpreting the world for others. Growing up as the hearing child of deaf parents, she learned early on that communication is far more than the words we speak; it is found in the weight of a gesture, the clarity of a gaze, and the profound sincerity of a shared moment. This foundation has bestowed upon her a cinematic presence that is both deeply emotive and remarkably still, a quality that has made her one of the most compelling faces in the modern Arab world and beyond. Her arrival on the professional stage at the age of fourteen was less a debut and more a reclamation of a dream she had envisioned since childhood. In the quiet corners of a modest home, she would watch television screens and translate the flickering images for her family, effectively becoming the narrator of their world. This early training in empathy and observation is palpable in her acting work, where she moves through characters with a fluid ease that suggests a deep understanding of the human condition. Whether she is portraying the complexities of a historical drama or the sharp wit of a contemporary lead, she brings a level of nuance that feels seasoned and lived-in. There is a British-like stoicism to her career path—a steady, deliberate climb fueled by a work ethic that refuses to be hurried. She has navigated dozens of television series and films, yet she retains a sense of discovery, as if each new project is a fresh opportunity to explore a different facet of the soul. Stylistically, she has become a beacon for a new brand of international elegance, one that marries the heritage of the Middle East with a sharp, metropolitan edge. Her aesthetic is a study in purposeful contrast; she is as comfortable in the architectural lines of high-fashion tailoring as she is in the relaxed, rain-washed layers of a London street. There is an unmistakable sophistication in the way she approaches her image, viewing it not as a static mask but as a living piece of art. She favors silhouettes that allow for movement and fabrics that speak of quality and history, often leaning into a palette that reflects the natural world. This innate sense of poise has caught the eye of the world’s most prestigious houses, yet she remains remarkably grounded, treating her fashion-forward status as a platform for storytelling rather than an end in itself. Beyond the aesthetics and the accolades, there is a fierce intellectual independence that defines her. She is a woman who has learned to trust her own compass in an industry that frequently demands conformity. Her public conversations are often marked by a refreshing candor, particularly when discussing the obstacles she has overcome. She speaks of past traumas and family struggles not for the sake of spectacle, but to offer a hand to those who might be walking a similar path. In her world, fame is a tool for advocacy, a way to amplify the voices of the silenced and to push for a more empathetic understanding of disability and identity. There is a stubborn consistency to her activism; she weaves her convictions into her daily life with such grace that they become inseparable from her presence. She reminds us that the most beautiful things are those that carry a shadow, a history, and a hard-won sense of self. As she moves into the international arena, most recently catching the global eye during a summer in Greece, there is a sense that the world is finally catching up to the depth she has always possessed. She navigates this heightened scrutiny with a level-headedness that is likely born of being the eldest of four, a role that demanded responsibility and strength long before she ever set foot on a red carpet. She is a modern muse who refuses to be simplified, a woman who finds power in her vulnerability and strength in her silence. Her journey is a testament to the fact that when you build your life on a foundation of genuine connection and artistic integrity, you don’t need to shout to be heard. You simply have to exist, luminous and unbothered, as the world rearranges itself to better see your light. In the ever-shifting landscape of fame, she remains a fixed point of grace—a reminder that the most enduring icons are those who have a language all their own. She is the embodiment of a new guard of storytellers, those who understand that the most profound truths are often those felt in the heart before they are ever spoken aloud. As the chapters of her life continue to unfold, one can be certain that they will be written with the same meticulous care and unwavering sincerity that has defined her thus far. She is not just a woman of her time; she is a woman who is quietly, elegantly, defining it.

The Psychology of a Fast-Paced World A Conversation withRim Ajjour By Cynthia Mansour In a world that spins faster every day, where new trends rise overnight and digital notifications never stop, our minds are constantly racing to keep pace. To explore how this relentless pace shapes our mental and emotional well-being, Child and Adolescent Clinical Psychologist Rim Ajjour, holding a BA in Psychology from the Lebanese American University and an MSc in Psychology of Child and Adolescent Development from York St. John University, offers her perspective on how modern life impacts our sense of balance. Through her work, Rim has witnessed how the rush of modern life shapes our attention, emotions, and sense of self, and how small shifts in awareness can help us breathe again. When Life Moves Too Fast “Living in our current world has definitely been leaving a vast impact on our well-being,” Rim begins. “Continuous exposure to fast and repetitive stimuli affects our ability to focus on prolonged tasks and weakens our capacity to multitask effectively. We are constantly interrupted and overstimulated.” This constant rush doesn’t just make it harder to concentrate, it takes an emotional toll. “These endless changes in trends and technology keep us in a state of alertness,” she explains. “We accumulate emotional tension and often end up feeling disappointed or burnt out. Our ability to regulate emotions and process experiences becomes limited.” Balancing Social Media and Mental Health Protecting our mental health in a hyperconnected world, Rim says, starts with setting limits. “The utmost advice we give in practice is to reduce screen time as much as possible, for both adults and children. Research shows that excessive screen time can directly affect well-being and even academic performance.” Still, she acknowledges how difficult it is to unplug. “People today are deeply invested in following trends. That’s why it’s essential to differentiate between what’s real and what’s not. We must set realistic expectations, separate our lives from others’, and remember that social media rarely reflects reality.” Information Overload For some, staying constantly informed feels empowering; for others, it’s overwhelming. Rim believes the answer lies in moderation. “Some people find comfort in knowing what’s happening around them, while others prefer less exposure. Any extreme, knowing too much or too little, can be draining. Balance is the key.” Digital Perfection and the Self When it comes to the pressure of appearing “Instagram perfect,” Rim’s response is clear: “This directly affects self-esteem. People compare themselves to unrealistic, edited images, and end up setting impossible standards. It leads to burnout, a sense of inadequacy, and lowered motivation because their efforts never seem enough.” She offers an alternative mindset: “Fashion can be a form of self-expression and healing. When we use it to reflect our mood and personality rather than to impress, it becomes empowering. Choosing what aligns with who we are, instead of what’s trending, strengthens our self-perception and frees us from constant self-critique.” The Paradox of Connection Despite being more “connected” than ever, Rim believes technology has created a new kind of loneliness. “While digital platforms make it easier to reach others, they don’t replace the fulfillment that comes from genuine social contact. Being connected through screens can’t compensate for face-to-face relationships. Real communication, empathy, and emotional exchange are irreplaceable.” The Pressure to Have It All Together Productive. Fit. Stylish. Mentally well. The modern ideal seems to demand everything at once. “Social media often showcases people who appear to have it all together,” Rim explains. “But what’s missing are the struggles behind the scenes. When viewers try to replicate these lifestyles, they end up feeling unsatisfied and inadequate.” This relentless pursuit feeds into perfectionism. “People forget they’re entitled to take breaks,” she continues. “They remain trapped in the belief that rest equals failure, constantly chasing unrealistic outcomes influenced by what they see online.” Healthy Motivation vs. Perfectionism The way out, Rim suggests, is by shifting our focus inward. “We should compare ourselves only to who we were yesterday, not to others. Progress should be personal, not performative. When we compete with ourselves instead of external standards, we build a healthier relationship with growth.” A Reminder for the Overwhelmed As our conversation drew to a close, Rim left a message that resonates deeply in a world that rarely slows down: “We are in competition only with ourselves. Everyone’s experiences and circumstances are different. We are allowed to take breaks, make mistakes, fail, and recover. Living in a fast-paced world doesn’t mean we must move at its speed. Slowing down isn’t weakness, it’s wisdom.” Thanking Rim Ajjour for this thoughtful discussion, I leave our readers with a simple reminder: balance and moderation are the quiet anchors of a healthy mind. Breathe. Pause. And love yourself enough to trust that your journey unfolds at its own rhythm. Each of us walks a different path, with our own stories, achievements, and timelines. What comes easily to one may take longer for another, and that’s the beauty of individuality. Competing only with yourself brings a sense of peace that comparison never will. And please, when you feel you need help, seek it. Mental health matters. Therapy is not a sign of weakness but a journey of healing, growth, and rediscovery. 

The Weaver of IdentityAfraa Al NoaimiOn Fashion, Cultural Diplomacy, and the Art of Authentic Presence By James Wood In a world where connection and identity are the new currencies, a visionary is building bridges between East and West, between heritage and the future, one creation at a time. Afraa Al Noaimi is not just an entrepreneur, she is a Cultural Diplomat in action, a creative force whose diverse portfolio, spanning from a luxury fashion house to business incubators and women’s empowerment initiatives, is unified by a single, powerful thread. The commitment to crafting an authentic, identity-driven presence.  A Qatari powerhouse with a background in Literature and an MBA, now pursuing her DBA in Cultural Diplomacy at Bocconi University, Afraa embodies the confluence of intellectual rigour and artistic soul. Her journey is a testament to the belief that true power lies in understanding and communicating one’s unique narrative. Everything begins with identity; it’s the core philosophy that informs her creative advice and her business ventures. She sees a modern world often struggling with a diluted sense of self, and her work is a deliberate pushback against that. “It’s a conviction, really. In an age of endless digital mirroring and global homogeneity, the most valuable thing you possess is your authenticity,” Afraa explains. “For an individual, it’s about aligning your internal values with your external expression, be it through what you wear, how you lead, or how you communicate. For a brand or a nation, it’s about defining your soul and communicating it without compromise. People crave truth. They don’t just buy a product; they invest in a story, a set of values. My work is about helping people and entities articulate that genuine story. It’s about creating a presence that is so inherently ‘them’ that it cuts through the noise and resonates instantly. It’s about authority, authenticity, and grace, communicated non-verbally.” The most visible expression of this philosophy is her luxury prêt-à-porter brand, AFRAA, founded in Doha in 2019. The brand recently made a significant international statement with its ‘Desert Rose’ capsule collection, a collaboration that beautifully exemplifies cultural diplomacy in fabric. “Fashion is one of the most powerful, immediate forms of non-verbal communication and cultural exchange,” she notes. “With ‘Desert Rose,’ the idea was to create a true dialogue. We took the soul of the Qatari landscape, the soft hues of sand, ivory, and sky blue, the sense of flowing movement, and merged it with the unparalleled, generational artisanal mastery of Italian ateliers. It was an act of collaboration and mutual respect. The collection is proof that tradition and innovation, East and West, can not only coexist but also enrich each other beautifully. Each piece is a statement of empowerment, showing that a Qatari aesthetic can speak a global language of luxury.” The brand also aims to boost women’s confidence. “Clothing is the most immediate armour we wear. The AFRAA brand uses rich, high-quality materials and structured yet flowing silhouettes. It’s designed to give the wearer a sense of unshakeable gravitas, the feeling that they are fully present and in control. I want her to feel her imagination is cultivated and her original taste is nurtured.” Beyond the runway, Afraa is a serial entrepreneur building infrastructure to support the next generation of creative and business leaders in the Gulf. Her ventures, Incubate, Brain Trust, and ArtistiQ, form a cohesive ecosystem that accelerates regional development. “I realized early on that development, whether economic or cultural, requires an ecosystem, not just a single solution,” she states. Incubate addresses the foundational business needs, Brain Trust fills the knowledge gap by connecting aspiring leaders with community experts for coaching, and ArtistiQ focuses on the creative sector, offering an e-commerce platform and a community for regional artists. A significant focus is also on women’s leadership, particularly through her social media initiative, In The Hands of Venus. “The Middle East is going through a profound economic and social transformation, and women are at the forefront. In The Hands of Venus is about showing women of all ages, backgrounds, and ethnicities in Qatar that they have a powerful network for storytelling, mentorship, and mutual upliftment.” Afraa’s pursuit of a DBA in Cultural Diplomacy is a natural extension of her life’s work. “My DBA at Bocconi is the formal framework for the work I’ve been doing intuitively. Cultural Diplomacy is the use of culture, art, fashion, education, and sports to foster mutual understanding and influence perceptions between nations. My academic work helps me understand how to strategically build the ‘cultural bridge.’ It’s about shifting the narrative, moving beyond stereotypes, and positioning Qatar and the MENA region not just as markets, but as global collaborators and creators of culture.” Afraa Al Noaimi is a visionary who sees the private sector as the frontier of timeless growth, provided it is guided by a timeless vision. Her leadership style is characterized by proactive pursuit, critical observation, and a relentless focus on aligning her team with a grand, unified purpose. “The single most important piece of advice I’d give to an aspiring entrepreneur today is Vision, consistency, and an embrace of duality,” she concludes. “You must have a clear, unshakeable vision for the future you want to create, and the determination to work towards that. Finally, be an artist and an analyst, a local voice and a global player, traditional and innovative. T he ability to hold those two seemingly opposing forces in tension is where true creative and entrepreneurial breakthroughs happen. Your success will be found in the rich, authentic intersection of all your passions and identities.” Afraa Al Noaimi continues to define the intersection of creativity, commerce, and culture. Her work provides a powerful blueprint for leaders around the world who seek to build a presence that is not only successful but deeply meaningful.

Leila Hadioui A Modern Moroccan Icon, The Evolution of a Multi-Hyphenate Star By Afef Yousf Leila Hadioui stands as one of Morocco’s most recognizable and successful figures, a true multi-hyphenate whose career has spanned and mastered the worlds of modeling, acting, television presenting, and fashion design. Born in Casablanca in 1985, her journey is a compelling narrative of ambition, cultural pride, and exceptional versatility, cementing her status as an enduring icon and a respected businesswoman. Her success is a reflection of hard work and an innate ability to connect with the Moroccan public, creating a personal brand that is both aspirational and deeply rooted in local culture. Early Life and The Modeling Launch Hadioui’s upbringing in Casablanca fostered an early interest in fashion, often fueled by watching international fashion programs on television, an early sign of the glamour that would eventually define her career. This passion quickly translated into a professional opportunity, launching her career at the remarkably young age of seventeen. Her modeling debut was followed by a pivotal collaboration with the country’s top designers, culminating in her participation in the prestigious Caftan 2007 show. This event proved to be a major springboard, establishing her as the premier face of modern Moroccan fashion, a role she would maintain for years to come. She quickly became synonymous with the Moroccan caftan, a symbol of national heritage and haute couture, proudly representing it on international runways, including a key appearance in Paris in 2007. Her dedication to showcasing the traditional garment while embodying a contemporary, confident image earned her the unofficial title of an ambassador for the caftan. This early success was built on determination, rigor, and an impressive work ethic, qualities she attributes to her ability to balance a demanding career with her primary role as a mother to her daughter, Ines, born in 2005. The Television Anchor, A Household Name on 2M While modeling provided the foundation, television cemented Leila Hadioui’s place as a national celebrity. She became a constant presence in Moroccan homes as a television presenter for the popular program Sabahiyat on the second national channel, 2M. This role was crucial, transforming her from a high-fashion model, an often distant figure, into a relatable, charming, and trusted personality. On Sabahiyat, a program dedicated to fashion and lifestyle, she successfully leveraged her modeling expertise, often showcasing traditional attire like the Takchita and hosting prominent stylists. Her presenting style was known for its warmth and accessibility, providing fashion advice and engaging with her audience on a personal level. She developed a profound connection with Moroccan viewers, many of whom saw her as a stylish, successful woman who remained grounded and committed to family, famously expressing her priorities as waking up early to care for her daughter before heading to work. This extensive run on 2M established her as a genuine household name, making her one of the most recognized television figures in the country. Transition to Acting, Versatility on Screen Leila Hadioui’s ambition extended beyond the runway and the presenter’s desk, leading her to successfully venture into acting. Her screen debut came with the TV film Les Enfants Terribles de Casablanca in 2010, directed by Abdelkarim Derkaoui. This initial step opened the door to a promising filmography that highlighted her versatility as a performer. She has since appeared in a range of compelling Moroccan films and television productions, demonstrating her capacity for both dramatic and comedic roles. Key projects include the 2014 film Sara, directed by Said Naciri, and numerous TV series and sitcoms like L’khawa and Hay L’Behja. Her acting choices often reflect a deep commitment to Moroccan cinema and television, rooted in her frequently stated preference to work within Morocco. She has publicly expressed that she gets intensely homesick, the longest vacation she has taken outside the country being a mere two weeks, a sentiment that further endears her to her local audience and underscores her strong patriotic connection. She is not an actress seeking purely international fame, but one dedicated to enriching her national cultural landscape. Fashion Entrepreneurship, The Leila Hadioui Collection Building on her expertise in fashion and her strong personal brand, Leila Hadioui launched her own women’s clothing line, Leila Hadioui Collection. This move solidified her transition from fashion icon to fashion entrepreneur, demonstrating a sharp business acumen that complemented her creative talent. Her collection focuses on creating accessible yet elegant pieces, often featuring traditional capes and unique items that can be worn for various occasions. Her fashion business is marked by grand, ambitious events, notably the annual Leila Hadioui Fashion Show, which has consistently raised the bar for fashion events in Morocco. The 11th edition, themed “Born to Stand Out”, was a major spectacle, celebrating diversity, audacity, and self-expression. By breaking the codes of traditional runway shows, her events often blend the spirit of haute couture with urban and casual elements, paying homage to various influences while maintaining a distinct, glamorous aesthetic. Her role as a designer allows her to directly shape the country’s fashion trends, ensuring her influence remains dominant in the style conversations of the Moroccan market. Enduring Success and Public Life Leila Hadioui’s enduring success lies in her ability to maintain a powerful, multi-faceted public identity without compromising her perceived authenticity. She has successfully navigated the complexities of being a high-profile figure in the digital age, with millions of social media followers who engage with her lifestyle, work, and fashion content. She manages to share her joys and sorrows with her fans, creating a community based on shared experiences and aspirations, famously declaring that the important thing is to be loved for who you are, a humble perspective that grounds her stardom. Despite facing public scrutiny, which comes with her level of fame, including the need to publicly denounce fake social media accounts and manage reactions to personal life moments, she has consistently handled her public relations with grace and directness. Her response to the tragic loss of her father, Noureddine Hadioui, the muezzin of the Hassan II Mosque, in 2015, was marked by dignity, further cementing the public’s respect for her deep

Oumaima Taleb The Tunisian Voice Bridging Culture, Modernity & Global Music Success By Peter Davis Oumaima Taleb has emerged as a compelling voice in the dynamic world of Arabic music and pop culture, blending roots, cultural identity, and modern media to carve out her niche. Though still relatively young in the international spotlight, her journey from early talent shows to social media prominence reveals how cultural heritage, ambition, and entrepreneurial instincts can intersect in today’s globalized music market. Oumaima Taleb was born on 21 February 1991 in Tunisia. Her early forays into entertainment included appearances on major Arab talent shows. She competed in X-Factor at age 14, followed by Super Star at 16, and later participated in Star Academy season eight in 2011. These early platforms gave her exposure and experience in a region where music is deeply intertwined with cultural identity, tradition, and local dialects. Growing up in Tunisia means absorbing a unique blend of North African Arab, Berber, Mediterranean, and African influences, a rich tapestry for any artist. Taleb’s connection to her Tunisian roots and her ability to straddle the local and the pan-Arab allows her to reflect both tradition and modernity in her work. One of the most interesting aspects of Taleb’s career is how she navigates culture. On one hand, she draws from traditional Arabic and Tunisian folk motifs, melody, vocal style, and instrumentation. On the other hand, Taleb uses modern social media, streaming, and pop production elements to remain relevant and accessible. Her Instagram account shows her engaging with a broad international audience and connecting personally with fans. This dual posture of maintaining cultural authenticity while embracing global media channels allows her to speak to domestic Tunisian and Arab audiences while also reaching the Gulf region and beyond. While comprehensive discographic details for Taleb are still emerging, several important markers of her success stand out. Her social media footprint is significant, with millions of followers on Instagram, showing strong brand presence and audience engagement, which is critically important in contemporary music. On streaming platforms, Taleb is recognized as a rising star in Arabic folk and Middle Eastern music. Her sound offers a distinctive and thrilling listening experience that combines folk roots with contemporary elements. Her presence on YouTube and Spotify confirms she has penetrated digital music markets. She also has a presence on Apple Music and other global platforms, signaling her growing popularity among online listeners. In addition to music, Taleb has explored acting and television work, appearing in productions such as Harun Al-Rashid in 2018 and Muealaqatuna Imtidad Amjad in 2023. These ventures reveal a multi-faceted talent who is comfortable moving between artistic forms and audiences. Taleb’s music stands out because it manages to keep a connection to traditional Arabic folk forms while sounding accessible in the streaming era. Her instrumentation, cadence, and vocal flourishes often reflect heritage, but her production and distribution embrace global reach. In the Arabic music landscape, where many artists choose either purely pop-modern or purely heritage-folk directions, Taleb’s hybrid path gives her a wide appeal. She connects with listeners who want authenticity and also with younger audiences who consume music via Instagram, YouTube, and streaming services. Her large Instagram following indicates that her appeal is not solely about audio tracks but also about personality, image, and connection. She uses her platform to promote her music, engage with fans, share behind-the-scenes moments, and express her lifestyle. This digital storytelling has become essential in today’s entertainment world, where engagement matters as much as the songs themselves. Every rising artist faces challenges, and Taleb’s career is no exception. She has room to expand her discography with more high-profile albums, collaborations, and projects that could amplify her visibility beyond the Arab world. Global crossover remains a hurdle for many Arabic artists, and she can build further by collaborating with Western or international musicians, incorporating multilingual lyrics, or organizing international tours. As she grows, maintaining a balance between staying true to her cultural roots and pursuing commercial success will be essential. Fans of her folk-inspired music expect authenticity, while new audiences may favor mainstream sounds. Additionally, although her Instagram following is impressive, converting followers into loyal listeners, concertgoers, and streaming supporters remains an important challenge. Expanding live performances, merchandise, and international marketing will help her sustain momentum. Taleb’s success carries deep cultural significance. She represents Tunisian heritage in a broader Arab context, bringing her country’s distinctive musical flavor to the regional stage. Tunisia’s musical tradition is rich, yet its artists often receive less exposure compared to those from Egypt, Lebanon, or the Gulf. Taleb helps bridge this gap, introducing Tunisian artistry to a wider audience. Her achievements also highlight the growing influence of women in Arab music. As a female artist from North Africa working across the region, Taleb symbolizes progress in the evolving role of women in entertainment. Her visibility and popularity reflect shifting cultural attitudes about women’s public presence in the arts. Moreover, Taleb bridges tradition and modernity in an era of rapid cultural change across the Arab world. She proves that heritage can evolve without disappearing, showing how traditional music can coexist with new technologies and styles. Her career also exemplifies the potential of digital-first success for Arabic-language artists who build strong fanbases through social media and streaming rather than traditional record labels. This demonstrates a sustainable model for regional music industries in the digital age. There are key takeaways from her career so far. Starting young and building experience through talent shows gave her credibility and exposure. Cultivating her cultural identity has set her apart from more generic pop acts. Engaging digital audiences has kept her connected to fans around the world. Diversifying her career into acting and media has expanded her reach and influence. The next step in her journey likely involves higher-profile collaborations, international concerts, and deeper creative experimentation. Oumaima Taleb is a fascinating example of how contemporary Arab music talent can thrive by remaining rooted in culture while embracing modern platforms. Her journey from Tunisian talent

Asmaa Ibraheem The Driven Host, A Nexus of Media Success and Luxury Lifestyle By Hana Chase Asmaa Ibraheem embodies the archetype of the modern Egyptian public figure, seamlessly blending a high-impact media career with a powerful, aspirational personal brand centered on luxury, fashion, and beauty. Her career is a testament to the belief she champions, “Dream it, Wish it, Do it,” a philosophy that has guided her path from aspiring talent to a widely recognized television host and influential lifestyle personality across the Middle East. She has successfully cultivated a space where professional journalistic rigor meets the sophisticated world of digital influence, a balance that defines her unique appeal. The Anchor of Hebr Sery, A Deep Dive into Celebrity The cornerstone of Asmaa Ibraheem’s professional success is her role as the host of the popular television program, Hebr Sery, which translates roughly to Secret Ink or Confidential Ink. The show is known for its intimate, often revealing interviews with the Arab world’s biggest celebrities, artists, and public figures. In this capacity, Asmaa has demonstrated a sharp interviewing style, a blend of polite curiosity and journalistic tenacity that encourages her guests to open up about their careers, challenges, and personal lives. Her work on Hebr Sery showcases a professionalism that is highly respected in the media industry. She navigates complex conversations with grace and intelligence, establishing herself as a credible and engaging host on Egyptian television, airing on prominent channels like Al Kahera Wal Nas. This platform provides her with massive visibility, allowing her to connect with a broad, diverse audience who tune in to hear the candid confessions and deep insights she draws from her celebrity guests. Her success in this role highlights her dedication to quality media production and her innate ability to command attention in a crowded media landscape. The Persona of Luxury, Fashion, and Beauty Influence Beyond the television studio, Asmaa Ibraheem has meticulously crafted a formidable online presence, defining herself as a key voice in the realms of “Fashion, Beauty & everything luxury.” Her personal brand is characterized by a polished, high-end aesthetic, appealing directly to an audience that values sophistication and aspiration. This digital success is more than just sharing beautiful imagery, it is about curating a lifestyle that her millions of followers look to for inspiration, guidance, and trend-setting. As an influencer, she successfully leverages her high-profile media career to bolster her fashion and beauty authority. She is known for showcasing exquisite style, often featuring glamorous high-fashion looks, sophisticated jewelry, and meticulous beauty routines. This convergence of her media status and her luxury focus makes her an ideal partner for global and regional high-end brands seeking to connect with a powerful consumer base in the Middle East. Her content is a visual representation of her mantra, a celebration of success achieved through ambition and hard work. An Egyptian Success Story, Dedication to Career Asmaa Ibraheem’s journey reflects a broader narrative of driven young women in the region who are building careers across multiple platforms. Born in Egypt, her commitment to her profession is evident in her sustained presence in the competitive fields of television hosting and digital influencing. Her ability to operate successfully in both demanding arenas demonstrates remarkable discipline, strategic thinking, and a clear vision for her personal brand trajectory. Her interviews and public statements often reveal her focus on personal growth and empowerment, urging her audience to pursue their ambitions relentlessly. This motivational aspect of her public life adds depth to her glamorous image, making her a figure of both style and substance. While the luxury aesthetic defines her brand, the foundation of her success remains her journalistic and hosting skill, demonstrating that influence in the modern age must be built on a tangible, successful professional career. In a rapidly evolving media ecosystem, Asmaa Ibraheem stands out as a personality who has mastered the art of the interview and the business of the digital age. She is a powerful, elegant figure who not only reports on the lives of others but also lives a highly visible, successful life of her own making, proving that dreaming it, wishing it, and doing it are indeed the necessary steps for reaching the summit of celebrity and entrepreneurial achievement. She continues to shape cultural conversations, one exclusive interview and one stunning fashion post at a time.

The Architect of Aspiration Rama Fakhro and the Rise of Glamorous Digital Influence By Michele Clark In the highly saturated landscape of Middle Eastern luxury influence, Rama Fakhro has carved out a distinct and glittering niche. Known for a rigorously curated aesthetic that blends high-end fashion, meticulous beauty, and a travel-rich lifestyle, she represents a new archetype of digital tastemaker. Based primarily in the Gulf region, Fakhro doesn’t chase fleeting relatability; instead, she champions a consistently polished, aspirational persona, creating content that serves as a visual wish list for her audience. Her brand is the epitome of modern glamour, establishing her as a powerful voice for luxury houses and a sought-after collaborator in the global high-end market. Rama Fakhro’s digital presence is a masterclass in visual storytelling. Her content, primarily showcased on platforms like Instagram and TikTok, is characterized by its professional-grade visuals and a consistent, sophisticated aesthetic. This deliberate focus on high-quality, aspirational imagery sets her apart from peers who often lean into more casual, everyday content. Every frame, from her outfits styled with precision to the lighting and composition of her portraits, is designed to convey luxury and exclusivity. Her style leans heavily into glamorous evening wear, couture, and statement jewelry, often captured against the backdrop of sophisticated urban settings or exotic, high-end travel destinations. This commitment to an elevated visual narrative appeals strongly to an audience that values sophistication, social status, and the pursuit of a luxury lifestyle. The effect is not just to showcase products, but to paint a compelling picture of a life defined by elegance and exceptional experiences, making her a powerful ambassador for premium brands. Fakhro has garnered particular recognition for her expertise in beauty, often hailed as the “queen of lip combos” and acclaimed for her flawless makeup looks. This focus on meticulous personal presentation reinforces her glamorous brand image and makes her a natural fit for high-end beauty houses. While her core content is deeply rooted in personal style, her presentation is professional and highly intentional, indicating a serious and strategic approach to her influence. Rama Fakhro’s brand resonates deeply within the Middle Eastern luxury market. Her choice of garments, often featuring high-end designer items and accessories, aligns perfectly with the tastes of a regional audience that prioritizes exclusive fashion and designer wear. Her presence in cities like Riyadh and her frequent showcasing of high-end events and luxury dining experiences solidify her position as a central figure in the Gulf’s vibrant social and fashion scene. This regional concentration gives her a specific cultural and geographical relevance, making her an ideal partner for international brands looking to make a meaningful, high-impact connection with affluent Middle Eastern consumers. Beyond her role as a fashion influencer, Fakhro has leveraged her brand equity to pursue her own entrepreneurial endeavors. There are confirmed mentions of her developing a jewelry line, a venture that seamlessly extends her personal brand’s focus on statement accessories and fine jewelry. This move from curation to creation signals a serious commitment to the design world and a desire to transition from being solely an amplifier of others’ brands to establishing her own luxury label. This entrepreneurial drive adds a layer of professional depth to her persona. The Business of Aspiration In the business of social media, Fakhro maintains a strategic and professional demeanor. She clearly indicates her availability for business inquiries, often including a direct contact email in her bio, which demonstrates her openness to structured collaborations and professional partnerships. While her captions are often minimal, placing the emphasis squarely on the visual, her high engagement rate suggests a strong, interactive relationship with her significant audience. This loyal following is keen to engage with and emulate her highly curated taste. For luxury brands, Fakhro represents an excellent opportunity to align with a consistent, sophisticated image. Her best-fit partners are those in the Luxury Fashion, Designer Accessories, and High-End Beauty sectors, where her aspirational content can generate significant desire and brand alignment. Her strength lies in her ability to be an elegant, sophisticated figurehead a living embodiment of the high-end lifestyle she promotes. She is a powerful testament to how a clear, unwavering aesthetic vision, combined with a focus on high-quality content, can solidify one’s position at the pinnacle of digital glamour. Rama Fakhro is not just following trends; she is, through the power of aspiration, defining the look of modern luxury.

Yosra Saouf The Moroccan Siren, A Voice of Modern Elegance By Sofia Lava From the moment she stepped onto the grand stage of Arab Idol, Moroccan singer Yosra Saouf captivated an entire region, her voice ringing out with an unexpected, beautiful echo of the great Egyptian diva, Najat Essaghira. At just 20, her participation in the second season of the show was less a competition entry and more an elegant declaration of a powerful new talent, one whose career would quickly transcend the confines of reality television to become a fixture in the pan-Arab music landscape. Yosra, born in 1992, brought a distinct Moroccan charm and a classical Arabic vocal mastery to a show often dominated by pop sensibilities. While she was ranked ninth overall, her impact was undeniable, earning her critical acclaim and an immediate launch into the professional sphere, a rare feat. Her debut single, the Moroccan Arabic Bghito Yahlali, quickly followed her television run, cementing her unique appeal, which effortlessly blends traditional Moroccan rhythm with sleek, contemporary production. Today, Yosra’s artistry is a beautiful convergence of cultural heritage and luxurious, modern living. Her work, which includes hits like Habibi Mokhtalef and her latest single L’bnat, released in 2024, demonstrates a continuous commitment to the Gulf and Maghrebi dialects, allowing her music to resonate across a diverse Arabic audience. She is an artist whose style is versatile, moving smoothly between the high-energy, danceable pop of her upbeat tracks and the emotional depth required for a ballad. Her public persona, meticulously curated yet authentically glamorous, is best viewed on her Instagram, @yosra_saouff. This platform is a masterclass in aspirational lifestyle and high-end fashion influence, showcasing a life based between Doha and Dubai. Yosra’s feed is a vivid collection of professional, high-quality visuals, often featuring her in breathtaking couture evening gowns and traditional Moroccan kaftans, celebrating her national identity with exquisite modern flair. This blend of Moroccan heritage and international luxury positions her perfectly for collaborations with global brands in the fashion and jewelry sectors. The star’s style is the cornerstone of her non-musical brand, characterized by an aesthetic of sophistication and opulence. She often pairs striking stage makeup and intricate hairstyles with impeccably tailored ensembles, making every appearance, both on and off stage, a significant fashion moment. She is not simply an artist who wears beautiful clothes, she is an influencer who understands the visual language of modern Middle Eastern luxury. Beyond the fashion, Yosra Saouf is recognized as a dedicated artist who continues to evolve. Her music, while often pop-driven, still carries the technical vocal strength that impressed the Arab Idol judges, proving her foundation is firmly rooted in musical skill. She represents a generation of Arab female artists who are confidently navigating the global stage, proudly carrying their cultural flags while embracing a polished, international image. She is a voice that speaks to both tradition and the future, a Moroccan siren whose journey is just beginning, and whose authentic elegance ensures her enduring place in the heart of the Arab world.

Shoug Al NaqdiThe Voice of Ambition, Media Mastery, Coaching & The Power Of Personal Brand By Wajiha Naaz In the dynamic media landscape of the Gulf, few figures command attention across as many spheres as Shoug Al Naqdi. A proud blend of Iraqi and Qatari heritage, she is a familiar face on television, a respected certified international coach, and the visionary behind her own thriving personal brand, @by.shoug.alnaqde. With a highly engaged following on Instagram, Shoug’s influence extends far beyond the studio, positioning her as a leading voice for ambition, self-development, and purposeful communication. Shoug Al Naqdi’s career is a masterclass in versatility, demonstrating a seamless transition from the high-pressure environment of the broadcast studio to the focused, impactful world of executive coaching and entrepreneurship. Her work as a TV presenter has established her credibility and sharpened her skills in engaging audiences, delivering complex information with clarity, and mastering the art of the interview. This foundation in media mastery is precisely what she now leverages in her role as an international coach. She understands that, whether on camera or in the boardroom, the key to success is effective, confident communication. Her coaching practice focuses on unlocking the communication potential and leadership capabilities of others, using the very techniques she honed under the glare of the studio lights. She equips individuals to manage their presence, articulate their vision, and build a powerful narrative, turning her personal success into a roadmap for others. The creation of her brand, @by.shoug.alnaqde, is the ultimate expression of her philosophy, the belief that one’s voice and image should be integrated into a cohesive, recognizable platform. This venture is not just a business; it’s an extension of her personal presence, translating her media expertise and coaching insights into a tangible brand experience. While the specifics of the products or services under @by.shoug.alnaqde are part of her evolving story, the brand’s existence underscores a central entrepreneurial tenet: in the modern economy, a strong personal profile can and should be monetized and formalized. It is a strategic move that solidifies her transition from being an employed media personality to an independent, multi-faceted business leader. This blend of roles, the media professional who teaches and the entrepreneur who brands, makes her a unique and compelling figure in the Qatari and regional markets. Shoug Al Naqdi, with her distinctive cultural background, serves as an inspiration to young women across the Gulf and the wider region. She embodies the ambitious, modern Arab woman who honors her roots while confidently engaging with global professional standards. Her digital presence, managed with savvy and consistency, is a testament to the power of personal branding in the 21st century. She uses her platform, not just for personal visibility but to promote engagement, share her training philosophy, and connect directly with her followers, creating a valuable loop of influence and community. Her professional contact details for advertising and public relations are front and center, a clear signal of her commercial drive and professional availability, reflecting the proactive, business-minded approach she promotes. Shoug Al Naqdi’s journey is a powerful narrative about building a career where every experience, from presenting on television to coaching aspiring leaders and founding a brand, contributes to a single, resonant professional identity, demonstrating that the future belongs to those who are ready to master their own message.

The Caftan as Cultural LegacyUnveiling the Mastery of Fatima Zahra Elfilali-Echchafiq By Sidra Asif In the opulent, borderless world of global luxury, where heritage meets haute modernity, few designers command the reverence of Fatima Zahra Elfilali-Echchafiq. As the founder and creative force behind Maison Fatim, established in 2002, she has taken the traditional Moroccan caftan, a garment steeped in centuries of history, and elevated it into a timeless symbol of international elegance and cultural pride. Her atelier is not merely a design house; it is a meticulous custodian of Moroccan artisanal excellence, recognized even by UNESCO for its role in preserving textile heritage. This is a story of a designer who found her destiny in the delicate stitches of tradition, transforming generational craftsmanship into a legacy for the modern woman. The Roots of Refinement,  Heritage as Destiny Fatima Zahra Elfilali-Echchafiq, whose official name is often presented as Fatim Filali Idrissi, was born in Fez in 1975. Her early life, spent between Morocco and Saudi Arabia, was saturated in the culture of traditional Moroccan craft and trade. Unlike designers who arrive at luxury through formal study, Elfilali-Echchafiq’s education was organic, rooted in the family’s artisanal business. Following the passing of her father, she took on significant responsibilities at a young age, managing and nurturing the family legacy. This experience forged a deep, practical understanding of the materials, the techniques, and the cultural weight of the garments she would eventually master. In 2002, driven by a passion to project the singular elegance of the caftan onto the global stage, she founded Maison Fatim. Her foundational philosophy was clear: to preserve Morocco’s cultural heritage while ensuring its transmission to future generations across the globe. She saw the caftan not as static folklore, but as a living canvas, capable of conveying grace, strength, and sophisticated luxury. This dedication to artisanal excellence and cultural heritage quickly propelled Maison Fatim to the forefront of Moroccan haute couture. The Caftan as Couture, An Architectural Elegance The core of Maison Fatim’s identity rests in its exceptional approach to the caftan. Far from the simple garment of daily wear, Elfilali-Echchafiq’s creations are complex, architectural pieces that require hours of highly skilled labor. The caftan, in her hands, becomes an elaborate silhouette that fuses traditional Moroccan artistry, particularly the intricate hand-embroideries and sfifa (trim), with the construction demands of contemporary luxury. Maison Fatim embraces only the finest luxurious fabrics, often collaborating with prestigious international fabric houses, including an iconic partnership with Miu Miu fabrics in 2020. The brand’s design journey is beautifully documented in its timeline, illustrating a steady, ambitious rise. Milestones like the launch of the Haute Couture Traditionnelle department in 2009 laid the foundation for the brand’s unique blend of tradition and innovation. The designer’s work is characterized by its meticulous detailing: the impeccable craftsmanship, the thoughtful layering, and a rich, often regal color palette that evokes Morocco’s imperial cities and vast landscapes. This attention to detail has earned the brand an international reputation for crafting timeless elegance. Global Footprint and Cultural Recognition Maison Fatim’s trajectory is a testament to the power of authentic cultural design in a global market. Since its founding, the brand has executed a strategic expansion that saw it evolve from a local showroom to a global luxury reference point. The year 2016 marked a significant turning point with the brand’s debut at Paris Fashion Show, followed by presentations at Kuwait Fashion Week, the Oriental Fashion Show, and a runway at Paris’s prestigious Hôtel de Crillon in 2018. The brand’s reach is truly worldwide, with appearances at Los Angeles Fashion Week, the Royal Gala Show, and the Palazzo Versace Dubai. This global exposure has naturally drawn a high-profile clientele. Maison Fatim has dressed a constellation of celebrities, artists, and influential women, including Oprah Winfrey (a moment that underscored the brand’s international standing), singers like Asma Lamnawar and Balqees Fathi (who became a brand ambassador), and other public figures. These women are drawn to Elfilali-Echchafiq’s ability to create clothing that celebrates femininity with grace, strength, and deep cultural resonance, regardless of where the garment is worn. Perhaps the most significant recognition of Elfilali-Echchafiq’s contribution is the commendation she received from UNESCO in both 2020 and 2023. These honors acknowledge her pivotal role in preserving and innovating Moroccan textile heritage. In a world of fast fashion and fleeting trends, Maison Fatim stands as an anchor, demonstrating that the future of luxury can and should be rooted in authentic, slow, and respected artisanal practices. The designer is an ardent champion of cultural patrimony, viewing every intricate stitch as a line in a long, unbroken narrative. Crafting a Timeless Legacy Today, Fatima Zahra Elfilali-Echchafiq continues to preside over her house with the same visionary passion she began with over two decades ago. She designs each piece with the mission to celebrate Moroccan elegance through exclusive creations, ensuring that the legacy of Moroccan craft remains vibrant and contemporary. Her journey from managing a family craft business to commanding international runways and receiving accolades from the United Nations is an extraordinary narrative of ambition married to authenticity. She has not only succeeded in business but in her core mission: transforming the caftan from a beautiful garment into a global icon of feminine empowerment and cultural pride. Maison Fatim is more than a fashion label; it is a repository of history, a laboratory of refinement, and a powerful symbol of Moroccan artistry celebrated by the world.

Khrystyna Mukhasseb From Luxury Real Estate to Global Diplomacy, The Reign of a Multitasker By Tia Holder  Khrystyna Mukhasseb’s story is a compelling study in modern, multifaceted success, where the seemingly disparate worlds of high finance, global pageantry, and grassroots humanitarian aid converge into a powerful personal brand. She effortlessly transitions from brokering multi-million dollar deals in the glistening towers of Dubai’s luxury real estate market to advocating on the world stage for her native Ukraine.  Her professional life in the United Arab Emirates, characterized by shrewd investments and complex cross-continental transactions, has established her as a formidable expert, navigating the high-stakes environment of global wealth and property acquisition. This career, built on a foundation of strategic thinking and financial acumen, is the engine that provides her with the platform and resources to pursue her broader goals, allowing her to operate with influence in a sphere that demands precision and discretion. Her attainment of the title Miss Tourism Universe 2025 is not merely a personal triumph in beauty and grace, but a strategic acquisition of a global megaphone, immediately elevating her to the role of an international ambassador. This crown has been artfully integrated into her mission, offering a prestigious, non-political forum perfectly suited to her interest in Diplomacy and Women’s Leadership. On this international platform, she can celebrate culture, foster understanding, and, crucially, cast a sustained light on the resilience of Ukraine and the need for global solidarity, effectively using her visibility to amplify her voice on humanitarian issues. Indeed, it is her profound dedication as a Volunteer and Humanitarian that anchors her public life with an undeniable purpose, drawing attention to the plight of vulnerable communities affected by the conflict in Ukraine. She utilizes her extensive network and influence to direct support to critical organizations like @refugees and @globalgiving, demonstrating a deep commitment to providing tangible aid.  By actively championing Women’s Leadership, she aligns herself with the movement of resilient Ukrainian women who have emerged as community leaders, leveraging her status to advocate for gender-informed aid and inclusion in reconstruction planning. Khrystyna Mukhasseb thus represents a new archetype of global citizen, one who skillfully blends the ambition required for financial success with a genuine, relentless drive for compassionate change, ensuring that her legacy is defined not just by the height of the towers she sells but by the depth of her contribution to global welfare.

Zeina A Rising Voice Bridging Cultures Through Music By Afef Yousfi Zeina, often stylized simply as, is an emerging figure in the contemporary R&B and pop space who bridges multiple cultural worlds. Her music fuses Western and Middle Eastern influences, she sings across languages, and she embodies a generation of artists who draw from diasporic identities while carving space in mainstream scenes. Though still under the radar outside certain music circles, Zeina’s trajectory suggests she is on the cusp of wider recognition. Her Instagram handle @zeina, linked to “mateswav” in her branding, provides a window into her creative world and aesthetic presence. One of the compelling aspects of Zeina is the multiplicity of her identity. She is a Canadian singer from Montreal, Quebec, of Lebanese and Egyptian descent. Her multilingualism, singing in English, French, and Arabic, reflects both her personal background and her ambition to speak across linguistic borders. Her childhood included stints in Saudi Arabia, which exposed her early to Arab culture, and later moving to the West, where the experience of cultural otherness shaped how she perceived herself and her art. She has described wanting at times to mute what made her different in order to fit in, but eventually reclaiming and embracing her Arab identity as essential to her artistic voice. This tension between assimilation and self-assertion runs through much of Zeina’s work. To her, identity is not a static thing but a dynamic tension to be explored in sound, language, and collaboration. Zeina’s early musical experiments date back to the mid-2010s. Her first phases leaned toward more conventional R&B and pop stylings, but over time she cultivated a more distinctive blend, drawing on late 90s and early 2000s R&B as a foundation while weaving in hip hop, pop, and Arabic instrumentation or vocal references. In 2024, she released her debut studio album Eastend Confessions, marking a milestone in her career. Before that, she had put out an EP Odd One Out in 2021. Her discography includes singles such as Hooked, which became her first to chart on the Canadian Hot 100, peaking at number 77. Among her notable tracks are Give Me Time, Nasty, Ur Loss, Allo Min, Times Two, and Jananto. Her sound often explores themes of heartbreak, loyalty in love, friendship, or to one’s roots, and the emotional cost of ambition. Zeina has referred to her career itself as a kind of relationship, one that can be the most toxic because of the sacrifices and tensions involved. Her more recent works show increasing confidence in blending Arabic elements, melodic motifs, rhythmical touches, occasional use of the oud or Arabic vocal inflections, without alienating a global audience. In her song Ur Loss, she shot the music video in her childhood home, using the traditional decor as an anchor to her cultural identity. Zeina’s talent has begun to draw recognition. At the 2025 Juno Awards, she received nominations for Breakthrough Artist or Group of the Year and Contemporary R&B and Soul Recording of the Year for Eastend Confessions. Her streaming metrics suggest a growing audience presence, with Give Me Time and Nasty among her most-streamed tracks. Her management is handled by mateswav, and she was previously associated with Daniel Ryan Kinney of Roc Nation. On social media, Zeina has used her platform not only to promote new music but also to engage with cultural and political issues. Around events in Lebanon such as the Beirut port explosion, she made public statements and shared personal reflections, offering a perspective that resonated deeply with her followers. In October 2024, she made a performance debut on MBC during the show Sabahel Kheir Ya Arab. Much of Zeina’s music is steeped in longing, for home, for connection, for identity. The song Suburbs, for instance, is described by her as a tribute to Montreal, where she has lived and where part of her heart resides. Her connection to place is often both tender and fraught, she returns to Montreal to recharge, citing it as her base when she is creatively uncertain. Zeina also foregrounds the hardships of being an artist, the emotional toll, the late nights, the lean times. She has recalled sleeping on a mattress on the floor in Los Angeles while hustling for opportunity, and how those experiences reoriented her relationship to success. For her, the road is part of the identity of the art. In her creative lexicon, loyalty is not a passing idea, it recurs. She questions not only romantic loyalty but loyalty between friends, to one’s cultural roots, and even to one’s own evolving self. On the flip side, betrayal and heartbreak feature often as well, though she tends to approach them with a voice of reflection rather than bitterness. Zeina does not shy away from her Arab roots, instead she gradually and purposefully weaves them into her sound. She has spoken about the decision to incorporate Arabic chants or samples, drawn from traditional Arab musical expressions, into her tracks. There is also an implicit ambition to bridge the otherness many Arab artists face in Western music circles. As a rising artist, Zeina faces common obstacles, carving a sustainable audience, balancing creative integrity with market pressures, negotiating linguistic and cultural borders, and expanding visibility beyond niche or regional audiences.  However, she also has unique advantages her multilingualism and bicultural identity make her resonant in more than one musical market. Her deep commitment to her artistic identity and her willingness to speak about the difficulties of her path lend her authenticity, a quality that fans often gravitate toward in a crowded musical landscape. Her Juno nominations, streaming growth, and performance appearances on broader media platforms suggest momentum is on her side. If she continues to push the boundaries of her sound, collaborate cross-culturally, and harness her visual and narrative sensibilities, she could well become a signature name in the next wave of global R&B. Zeina, known as Zeina Mates and managed under mateswav, is an artist who embodies the complexities and possibilities of our time. She

Alizey MirzaThe Face & Force Behind Biolite UAE By Michelle Clark In today’s world, where wellness, aesthetics, and lifestyle branding increasingly overlap, certain figures stand out not only for their personal elegance but also for how they shape the narrative of the brands they represent. One such figure is Alizey Mirza, known on Instagram as @a1izey, who has become a defining presence for Biolite UAE. With her association with @bioliteuae, @bybiolite, and @biolitehealthness, she embodies a modern image of transformation, innovation, and beauty, representing a generation that values both outer refinement and inner well-being. Alizey Mirza, known on Instagram as @a1izey, stands at the intersection of wellness, aesthetic innovation, and curated lifestyle branding. Her associations with @bioliteuae, @bybiolite, and @biolitehealthness reflect not only her personal identity but also her role as an ambassador, visionary, and public face for a clinic that positions itself at the cutting edge of aesthetic and regenerative health. With over 260,000 followers on social media, she communicates a blend of elegance, ambition, and health-forward values to a regional and global audience. From her Instagram posts, Alizey presents a life lived with intention, poise, and deliberate elegance. Whether unveiling new clinic treatments or sharing personal milestones, she fashions a narrative of transformation, physically, mentally, and aesthetically. Behind that narrative lies a strategic alignment; her personal brand and the Biolite group mutually amplify each other, each lending credibility and reach to the other. Biolite UAE is often portrayed in her feed as a flagship of innovation in the region. In several posts, she highlights how Biolite stands at the forefront of innovation, as the leading clinic in the region for aesthetics and regenerative health. She draws attention to awards and recognition, at one point applauding Forbes for acknowledging Biolite as a pioneer in the Middle East when it comes to wellness innovations, treatments, and techniques. In doing so, she positions the enterprise not just as a local clinic but as part of a global wellness vanguard. Her posts also reflect lifestyle touches that humanize the brand, announcing celebrations, hinting at milestones, or sharing luxury moments. In one video, she refers to herself as a “Porsche girl,” teasing a new chapter tied to luxury and automotive aesthetics. In another, she shows pride in Biolite’s status, writing “all eyes on @bioliteuae, proud to be the region’s leading clinic for aesthetics and regenerative medicine.” She underscores community and celebration in her feed, honoring events, hosting parties, and thanking clients and colleagues alike for their support. But beyond glamorous frames and aspirational images, Alizey’s appeal lies in what she embodies for many in the region, a synthesis of heritage, modern ambition, and self care. In markets like the UAE and the broader Gulf, aesthetic clinics are abundant, but what separates those that gain true prestige is often the narrative around them, their promise of safety, efficacy, forward thinking, aesthetic harmony, and alignment with cultural sensibilities. Alizey helps articulate that promise. She also appears to mobilize the emotional side of transformation. Her messaging speaks to confidence, renewal, and identity, how one looks on the outside can mirror how one feels inside. In doing so, she taps into the mindset of many clients seeking not just cosmetic change, but personal empowerment. She models that pursuit in her own feed, showing glimpses of treatments, behind the scenes moments, and personal reflections, blending the clinical with the intimate. There is a mutual strategy at play, Alizey lends her face, taste, and eyes to Biolite, while Biolite gives her gravitas, substance, and a platform to anchor her personal brand. When she highlights new treatments, facility upgrades, or awards for the clinic, those details bolster her own credibility as a tastemaker in wellness. And when she shares personal narratives or aspirational lifestyle content, that aura flows back and reinforces Biolite’s positioning as a clinic not just of technology, but of elevated experience. Yet this pathway is not without challenges. The intersection of aesthetic medicine and lifestyle branding is delicate, credibility matters, regulatory boundaries matter, trust matters. For Alizey to remain effective, her brand must sustain authenticity, transparency, and a sense of groundedness even while projecting luxury and advancement.  If followers or clients sense dissonance between image and actual outcomes, reputational cost could be steep. Moreover, aesthetic clinics operate in a competitive, high stakes environment where quality of care, safety, clinical results, and follow up matter heavily. The brand’s reputation depends not just on curated visuals but on real results and client satisfaction. Still, Alizey has advantages. Her large social following gives her direct access to potential clients. Her ability to weave narrative, of transformation, of identity, of elegance, gives emotional resonance to what might otherwise appear as technical treatments.  She seems comfortable navigating the language of both beauty and wellness, of luxury and healing. She also leverages cultural alignment, operating in a region where the pursuit of aesthetic enhancement is both aspirational and frequented, where clients often look for a combination of medical credibility and upscale presentation. If Alizey continues to evolve, she might deepen her role, perhaps launching signature treatment lines, expanding Biolite to new markets, publishing thought leadership content in wellness, or collaborating with international aesthetic and biotech brands. Her influence may also extend beyond clinic walls into wellness retreats, health technologies, or educational platforms. In essence, Alizey Mirza is more than a public face, she is a strategic brand architect of aesthetic wellness in the Middle East. She is cultivating a space where beauty, health, ambition, and identity converge. As the wellness and aesthetics sectors grow increasingly saturated, her ability to maintain authentic voice, strategic alignment, and high standards will determine whether she remains a leading name or becomes a cautionary note in branding. Alizey Mirza represents a new type of figure in the Middle East, one who merges personal branding with professional excellence in wellness and aesthetics. Through her work with Biolite, she showcases how elegance and innovation can coexist, how clinical credibility can be wrapped in lifestyle appeal, and how transformation can be both internal and external. As

Walid ElmusratiThe Happiest Traveler Redefining Storytelling By Sofia Lava Known to his global audience as “The Happiest Traveler”, Walid Elmusrati has built more than just a following, he has built a movement of joy, curiosity, and authenticity in the world of travel content creation. From hidden islands to bustling cities, his journey is not just about destinations, but about the stories and emotions that connect us all. “Happiness, for me, is waking up in a new place with childlike curiosity, ready to be surprised. It’s gratitude for the cultures, people, and stories I get to discover, and the energy comes from knowing every journey is a privilege. Everyday life already has its struggles, and I believe people don’t always want to see more problems. I stay real by sharing the true situations I face on the road, but joy grows when it’s shared. My storytelling is my way of passing that happiness on to others.” “My creative process starts long before I hit record, it often takes months, sometimes years, of planning. Many of the places I choose aren’t easy to access, and that challenge only makes me more determined. If there’s a story I believe needs to be told, it has to be done. My peak joy is when I finally arrive, whether it’s in Dubai, Switzerland, or Japan, and I can say to myself: I did it. That moment of achievement is what fuels the storytelling that follows.” “I started creating years ago, even before the word ‘social media’ became part of our lives. To now see a space like Creators HQ exist in Dubai makes me proud, the UAE has become the home of creators. What inspires me most is the team working day and night to make what never happened in the creator field possible.  For years, people thought we were just having fun, but now the UAE is building a real creator economy that can thrive. Being a founding member is more than a title, it’s a responsibility. My goal is to give back to this land and help more creators experience the life we’re privileged to live here.” “The Faroe Islands truly surprised me. It felt like exploring an unspoiled place, untouched, raw, and breathtaking.  Even the houses, with green grass roofs, blend into the landscape as if they’re part of nature itself. The locals made it feel like a small, close-knit world, and the fact that sheep outnumber humans there says it all. Unlike many trending destinations that lose their soul under mass tourism, the Faroe Islands reminded me what it feels like to discover a place still living in harmony with its identity.” “I’ve lived in places where I felt like just a number, faced racism, or was constantly reminded I was a foreigner. In Dubai, it’s completely different, everyone is treated with the same respect. That spirit of equality shaped how I see the world; it’s not about where you’re from, but how we connect as humans. Living in such a multicultural hub also means I’m exposed to the world every day without leaving the city. Dubai inspires me to dream bigger and carry that message of unity and openness in my storytelling. There is no place like home… Dubai.” “A story connects when people feel like they’re traveling with me. Emotions like joy, wonder, or hope don’t need translation. Authenticity is universal. While I’m constantly on the road, I remind myself that many people may only travel once or twice a year.  My responsibility is to make them live the experience with me. I share the full story, less polished, more raw, so people can trust what they see through my lens. When someone tells me they visited a place I featured and truly enjoyed it, that’s the real success of storytelling.” “The biggest lesson I learned was to love myself and value the time I spend alone.  On the road, you realize people may love you for a period of time or sometimes for a benefit, but solitude teaches you to enjoy the moment in its purest spirit. It opens the door to connect more deeply with locals and with the true heart of a place. My trips are never vacations, sometimes I spend eight hours on the road in one day just to film one place. But those challenges taught me something priceless, to appreciate solitude and self-love.” “Don’t chase trends, chase your voice. Be unique and different, don’t copy others. Travel storytelling isn’t about being better than someone else, it’s about showing the world through your eyes. This field has no manual, no boss, you are your own manager. That means risks, sacrifices, and long hours. But if you stay authentic and persistent, your story will connect. People value honesty more than perfection.” “What excites me now is exploring destinations that people haven’t seen much of before, the kind of places hidden from the usual maps. Maybe that will take me farther north or south than I’ve ever been, but I want my audience to feel they’re part of that discovery. At the same time, I’m working on something sustainable and long-term that goes beyond trips and content. I can’t reveal all the details yet, but big things are coming, and I want people to feel they’re part of this journey with me.”

Cartier’s New Bracelets and Ring, The Infinite Love Collection By Cynthia Mansour Cartier, a name that has long represented elegance, craftsmanship, and the essence of love. Since the introduction of the iconic Love Bracelet in 1969, born during a period of cultural and artistic revolution, the Maison has remained faithful to one message: the infinite bond between two people. Today, that legacy continues with the launch of The Infinite Love Collection, a series of bracelets and rings that renew Cartier’s vision of eternal connection. While the concept behind the collection remains loyal to the original Love Bracelet, Cartier reinterprets it with a modern and symbolic gesture. The Infinite Love Collection expresses unlimited love, capturing the same emotional depth that made the original design an icon, yet through a completely new form. After years of development and more than one hundred prototypes, Cartier perfected this collection with a focus on both emotional meaning and mechanical mastery. One of the most remarkable features is the invisible clasp system, allowing the bracelets to be attached to one another, a direct expression of the word “infinite.” This design symbolizes the idea that love continues endlessly, connecting one piece to another just as people connect to one another. Cartier explains that the bracelet “wraps around the body like a love connection.”  Unlike the first Love Bracelet, which opened and closed with a single screw, this new design features a smooth and flexible structure that closes invisibly. It is unisex, made from approximately two hundred components, and demonstrates a rare level of mechanical precision in fine jewelry. The result is a bracelet that is both symbolic and technically exceptional. Cartier also associates this collection with its powerful emblem, the Panther, a figure that has defined the Maison’s identity for over a century. The Panther represents strength, elegance, and independence, and reflects the free-spirited, fearless, and passionate character that Cartier celebrates. It embodies confidence, power, and seduction, while maintaining a sense of grace and sophistication.  Often described as bold yet refined, the panther mirrors the emotional depth of love itself: wild, delicate, and endlessly captivating. Through this symbol, Cartier adds another layer of meaning to the Infinite Love Collection, portraying love as both powerful and free. This collection has received diverse reactions. Many admirers praise its innovation, craftsmanship, and the modern message it conveys, a symbol of love that evolves rather than remains fixed.  Others expressed concerns about its technical complexity, such as the bracelet’s flexibility or the fact that it can be unlocked, which contrasts with the original design’s permanently closed structure. There were also questions about details such as size and gold purity. However, Cartier positioned the collection clearly: it represents “love without limits.” While the first Love Bracelet locked love in place, this new creation celebrates growth, connection, and freedom.  Still, beyond opinions, many continue to admire Cartier’s storytelling, the emotional power of opening that signature red box and discovering not just a piece of jewelry, but a story of affection and artistry. This collection also invites reflection. Will Cartier one day reshape its vision of love to reflect modern relationships, or will it remain loyal to its timeless values? And can the Infinite Love ever reach the same legendary status as the original Love Bracelet?  Regardless of the answers, Cartier’s dedication to authenticity, quality, and emotion remains unchanged. Through every creation, the Maison continues to remind us of something precious, that love still exists, and it can be captured.

Mohamed Salah Egypt’s Pride and Global Cultural Icon By Jane Stevns In the heart of Egypt, where the Nile winds through ancient lands and the pyramids whisper stories of a bygone civilization, a new legend has emerged, one not chiseled in stone or enshrined in temple walls, but celebrated on football pitches and revered in homes across continents. Mohamed Salah, born in Nagrig, a small village in the Gharbia Governorate of Egypt, has become more than just a footballer. He is a symbol of aspiration, pride, and cultural identity for millions, not just in Egypt but throughout the Arab world and beyond. Salah’s journey from the dusty fields of his village to the glistening stadiums of Europe is a tale woven with resilience, faith, and a deep connection to his roots. As a child, Salah’s love for football was evident. He would travel hours by bus each day just to attend training sessions, balancing his dream with the harsh realities of limited resources and time. These early sacrifices forged a sense of discipline and purpose that would later define his character both on and off the field. While his early career in Egypt with El Mokawloon showcased his promise, it was his move to Europe that set the stage for his transformation into a global star. Stints with FC Basel, Chelsea, Fiorentina, and Roma revealed his talent, but it was his transfer to Liverpool in 2017 that marked the beginning of his legend. At Anfield, Salah flourished into one of the most lethal forwards in modern football. His blistering pace, deft touch, and clinical finishing captivated fans and dismantled defenses. Yet beyond the goals and accolades, Salah brought something more profound to the Premier League, an unapologetic expression of his cultural identity. With every goal, Salah drops to his knees in sujood, a Muslim act of prostration, quietly but powerfully displaying his faith to millions. In a time when global narratives around Islam have often been marred by misunderstanding or bias, Salah’s presence has subtly reshaped perceptions. His faith is not a spectacle, but a steady undercurrent to his public life, and his visibility has encouraged a reevaluation of how Muslim athletes are represented and understood in global sport. In Liverpool, chants like “If he scores another few, then I’ll be Muslim too” echo through the stands, not in mockery, but in genuine celebration. Salah’s cultural impact extends well beyond the pitch. In Egypt, he has become a unifying figure in a country often divided along political and social lines. For many Egyptians, Salah is not just a football player, he is a national treasure. His image is ubiquitous, painted on walls, plastered on billboards, and worn on T-shirts from Alexandria to Aswan. He has redefined what success looks like for young Egyptians, presenting an alternative path grounded in dedication, humility, and global ambition. But Salah’s influence is also deeply humanitarian. Despite his fame, he has remained closely tied to his hometown of Nagrig. His philanthropic efforts have transformed the village, he has funded schools, a hospital, and other critical infrastructure projects. At a time when celebrity can often result in detachment from one’s origins, Salah’s investment in his community speaks volumes about his values. His actions demonstrate a model of success that includes giving back, that elevates not only the individual but the collective. In the Arab world, Salah represents something even more nuanced. He is a modern embodiment of Arab excellence, succeeding not by shedding his heritage but by embracing it. His humility, often seen in his soft-spoken interviews and team-first mentality, aligns with cultural ideals of modesty and honor. At the same time, his global achievements challenge the often monolithic representations of Arab men in Western media. Through Salah, a new narrative is told, one where tradition and modernity coexist, where faith and fame do not conflict, and where cultural pride is not a barrier to international success but a foundation for it. Salah’s rise has also sparked a cultural phenomenon in how football is consumed and experienced in the Arab world. His matches are followed religiously, with entire communities gathering to watch him play. Children imitate his moves in alleyways and schoolyards, mimicking his dribbles and goal celebrations with unbridled joy. Football, long a beloved sport in the region, has taken on a new layer of meaning through Salah. He has given fans not just someone to cheer for, but someone to believe in, someone who reflects their values, their struggles, and their aspirations. The cultural resonance of Mohamed Salah cannot be confined to his performance statistics or trophy haul, impressive as they may be. He exists in a broader narrative, one where a young boy from rural Egypt has come to embody the hopes of a region. His story has parallels with myth and folklore, the humble beginnings, the trials abroad, the triumphant return. Yet, Salah’s magic lies in his reality. He is not a myth. He is tangible, real, and relatable. This authenticity endears him to fans across cultures and generations. His presence has also influenced wider conversations about representation in sport. Salah has become a beacon for diversity in the footballing world, proving that greatness does not require assimilation into a singular cultural mold. He has maintained his Egyptian and Islamic identity not just privately but publicly, offering an alternative image of success to young players from underrepresented backgrounds. In him, they see a model that says you can reach the pinnacle of global sport without sacrificing who you are. As Salah continues to play at the highest level, his legacy is already being written, not just in the annals of football, but in the hearts and minds of those he inspires. Whether he is dazzling defenders with his footwork, leading Egypt in international competitions, or quietly funding a new school in his hometown, Salah’s influence transcends sport. He is a cultural ambassador, a humanitarian, and a modern icon whose story will be told for generations to come. In an age where

The Warmth of Autumn Why Chocolate Suede Bags Are the New Black By Afef Yousfi There’s a certain ritual that comes with the start of autumn. The air cools down, coffee shops bring back spiced lattes, and wardrobes slowly shift from breezy summer staples to warmer, textured layers. And then there’s the handbag swap, that small but powerful move that can change the entire mood of an outfit. For years, the classic black handbag has been the default, a safety net for style lovers everywhere. It’s timeless, reliable, and practically goes with everything. But fashion is rarely about staying safe. This season, something richer, warmer, and unexpectedly versatile is quietly taking over. Say hello to the chocolate brown suede bag, the understated accessory that’s quickly dethroning black as the go-to choice for autumn 2025. Brown isn’t exactly new to the fashion scene. It has long been a favorite in leather boots, wool coats, and tailored trousers. But handbags are where things are shifting. Designers across Europe and the Middle East have been leaning heavily into earthy tones, especially the deep, velvety richness of chocolate brown. The material of choice is suede, a fabric with a soft, tactile quality that automatically adds depth to a look.  Pair that with a shade as indulgent as chocolate, and you get an accessory that feels luxurious without shouting for attention. It is the epitome of quiet luxury, a phrase we’ve been hearing a lot in recent seasons. Where flashy logos once dominated, now the most coveted pieces are the ones that whisper sophistication through craftsmanship, material, and color. During Copenhagen Fashion Week, influencers and editors were spotted carrying oversized chocolate suede totes that grounded even the most playful street style looks. On Instagram, fashion insiders are swapping their glossy black bags for supple brown shoulder bags and crossbodies, showing how seamlessly this shade works with the rest of the autumn palette. Black has always been fashion’s anchor. It’s chic, practical, and universal. But its dominance has also made it predictable. Chocolate brown offers something that feels both nostalgic and new. It carries an emotional pull that black doesn’t always deliver. Brown is warm, grounding, and connected to nature. In a time when fashion is leaning toward sustainability and authenticity, these earthy tones feel like an extension of that shift. A chocolate suede bag doesn’t scream for attention; it invites it. There’s also a psychological side to this color choice. Studies on color theory show that brown conveys reliability and comfort. It’s the color of strong coffee, aged wood, and cozy leather chairs. Carrying a brown suede bag this autumn feels like wearing an extension of the season itself. It matches the falling leaves, the cinnamon-spiced drinks, and the burnt-orange sunsets. It’s not just a bag, it’s an experience. Styling chocolate brown suede is another reason it has gained popularity. The beauty of this shade is its versatility. Just like black, it pairs effortlessly with nearly any color, but it adds more character. With neutrals, it blends into tonal dressing. Picture a camel coat, cream turtleneck, and tailored trousers, instantly elevated by a chocolate suede crossbody. With bold jewel tones like emerald green, deep burgundy, or navy, brown creates harmony rather than harsh contrast, softening the outfit.  Even in everyday casual wear, the effect is powerful. A chunky knit with vintage jeans and ankle boots looks instantly more intentional with a suede bag thrown over the shoulder. And when it comes to evening style, replacing the predictable black clutch with a sleek chocolate suede mini bag accented with gold feels modern and daring. The texture itself adds depth because suede absorbs light rather than reflecting it, making outfits look more layered and sophisticated in a season already dominated by knits, wool, and leather. Designers are also driving the shift. Luxury houses such as Valentino, Saint Laurent, and Bottega Veneta have embraced chocolate suede, releasing handbags that balance timeless shapes with this seasonal twist. At the same time, more affordable brands like Mango, COS, and Zara are offering approachable versions, allowing everyone to explore the look. Many smaller independent designers are also stepping in with sustainable, artisanal takes. Responsibly sourced leather, plant-based dyes, and careful craftsmanship are bringing even more meaning to these bags, further aligning the trend with the ethos of quiet luxury. Social media has only fueled the momentum. Fashion influencers are styling chocolate suede bags with oversized blazers, slip dresses layered with knits, and even casual athleisure outfits. It’s the type of accessory that looks just as good in a carefully styled flat lay as it does in an airport travel look. What makes this trend especially refreshing is how authentic it feels. It’s not being aggressively pushed by fast fashion or backed by enormous ad campaigns.  Instead, it’s bubbling up naturally through organic adoption, with fashion lovers showing genuine appreciation for its understated appeal. The hashtag #ChocolateSuede continues to gain traction, proving its popularity across different style cultures, from New York to Copenhagen to Dubai. Of course, this doesn’t mean black handbags are disappearing. Black will always have a place in fashion, remaining the ultimate fallback when you don’t want to think too hard about accessories. But the rise of chocolate suede shows us that even the most enduring staples can be challenged. Black is bold, sleek, and sometimes intimidating, while brown feels approachable, soft, and quietly chic. Depending on your outfit and your mood, there is now space for both. If you’ve never owned a brown handbag, this season is the perfect time to experiment. Choosing chocolate suede can refresh your wardrobe without forcing a complete style overhaul. Instead of reaching automatically for black, try adding brown and see how it changes the balance of your outfit. You’ll notice how it warms neutral ensembles, softens bold ones, and even makes jeans and sweaters feel more put-together.  A well-made suede bag is also an investment piece. With proper care and the right suede protection, it will last for years, developing its

A Symphony of  Valentino’s Ready-to-Wear By Paul Smith Stepping into the world of Valentino’s Ready-to-Wear Dresses is akin to entering a realm where craftsmanship meets expressive storytelling. The Valentino women’s dress collection, featured on the brand’s official site, stands as a testament to elegance, diversity, and thoughtful design. From romantic chiffon silhouettes to tailored midi creations, this range effortlessly captures both timeless finesse and modern temperament. A Curated Universe of Style Browsing the Valentino Ready-to-Wear Dresses online, one is immediately struck by the range. The menu invites you to explore Short, Midi, and Long dresses, filtered further by line, patterns, textures, and solid designs. The portal’s clean layout emphasizes the beauty and versatility of each piece, whether you’re after structured minimalism or romantic detail. Valentino’s ready-to-wear ethos roots itself in the femininity and grace established by founder Valentino Garavani. His designs were clean and modern, yet unabashedly feminine, with bows, flowers, ruffles, lace, and embroideries, always in the finest fabrics, always molto elegante. This tradition lives on today, particularly in the dress collection. Romantic Drama Meets Modern Minimalism Take, for instance, the stunning Chiffon Long Dress, a pure silk creation that drapes elegantly, with a ruffled skirt, a faille belt tied in a bow, and a drop neckline that feels both classic and ethereal. Its delicate georgette stretch lining adds comfort to beauty. Available in Italy-sized 40, it exudes a poetic romance that feels timeless. On the other end of the spectrum are textured, optical black and white statements, dresses with bold graphic geometries, and caps like tweed jackets, demonstrating Valentino’s modern edge in design. These monochromatic offerings are striking in their simplicity, yet unmistakably bold in presence. Patterns That Sing With Whimsy Valentino also excels at infusing playful prints that elevate the collection from beautiful to enchanting. Animal-inspired designs such as Le Chat de la Maison and Petit Charles appear alongside an Animalier print, blending whimsy with haute-luxe appeal.  These prints infuse vibrancy without overwhelming, ideal for those who desire statement dressing with personality. Echoes of Couture, Tailored for Real Life What stands out most about this ready-to-wear collection is how it echoes Valentino’s house couture DNA while feeling wearable. Recent runway presentations celebrated this harmony, blending Valentino’s heritage of femininity with contemporary maximalist visions. Soft feathers, romantic florals, and archival inspiration were grounded in wearable structure. In Couture shows, the house leaned into grandeur, voluminous skirts, immense bows, and layers that felt both over the top and intentional. Yet moments of restraint balanced the opulence, creating visual complexity without overwhelming the viewer. That same tension, the blend of drama and discipline, animates Valentino’s Ready-to-Wear Dresses collection beautifully. The Essence of Valentino Through Time Valentino remains synonymous with red-carpet elegance, as highlighted by icons across decades wearing unforgettable Valentino gowns. This lineage of iconic femininity filters into ready-to-wear through attention to craftsmanship, refined shapes, and signature details, brought into everyday life. Over time, the brand has modernized couture silhouettes by removing stiffness, incorporating more light and volume for fluidity. Silhouettes vary from tunics and shorts to capes and pencil skirts, often with pleats, ruffles, and feathers. That evolution is reflected in the dress collection; the range feels fluid, wearable, and richly detailed. A Living Collection, Perfectly Accessible What’s particularly compelling is how accessible Valentino’s romance appears online. Complementary shipping and returns suggest confidence in the garments and an invitation for women to experience luxury with ease. It feels like a boutique, expert, welcoming, and utterly curated. Final Thoughts Valentino’s Ready-to-Wear Dress collection is more than just a series of beautiful garments; it is a carefully orchestrated expression of femininity, vitality, and heritage. The beautifully crafted chiffon pieces, playful prints, and monochrome statement-making fashions blend couture elegance with modern sensibility. The collection continues to push boundaries, balancing archival nostalgia with fresh expression, maximal drama with wearable grace. Whether romantic, bold, whimsical, or refined, each dress tells a story that feels deeply rooted in tradition but fully alive and contemporary. For anyone seeking to explore a collection that embraces elegance without compromise, Valentino offers both timeless craftsmanship and expressive edge, making the Ready-to-Wear Dresses collection a destination for style, substance, and dreams.

Mahira Abdelaziz Grace, Grit, and Growth, The Journey of Dubai’s Multifaceted Actress and Entrepreneur By Peter Davis Mahira Abdelaziz is an actress and public figure based in Dubai, recognized for her transition from architecture and media journalism into on-screen performance and social influence. Born in the UAE to an Emirati father and an Egyptian mother, she carries in her story layers of cultural fusion and professional reinvention. Represented by Hancock Agency London and Agence AML, her presence extends from media screens to TikTok and Instagram, and even to entrepreneurs’ shelves through her lifestyle ventures. Her early career began in architecture, where she earned a goldmedal thesis at a Canadian institute, before pivoting into journalism. She became a business correspondent with CNBC Arabiya and later hosted her own real estate program. Her breakthrough came when she anchored the Morning Show on Al Arabiya TV, followed by her own talk show on MBC, where she built a strong media identity through highprofile interviews and oncamera presence. Her shift into acting blended with her existing public persona, leading to a seamless move from presenting facts to portraying characters. When casting directors called, she leapt into dramatic roles, landing on the cast of Netflix’s The Platform and The Promise, before entering the realityTV arena with Netflix’s Dubai Bling Season 3 as one of the new standout figures. Her arrival in the Dubai Bling ensemble introduced her not as a socioeconomic archetype, but as a woman of intellect, poise, and media savvy. The show highlighted her personal grace amid the city’s opulence while casting new light on her multifaceted identity, blending professional accomplishment and family life. Mahira’s content across social media reveals a personality that is both radiant and relatable. On Instagram, where she counts millions of followers, she shares curated moments from her acting roles, media appearances, and glimpses into daily life, occasionally featuring her daughter. Her TikTok, under the handle MahiraAbdelAziz, reaches millions with short-form creativity and authenticity. She avoids overexposure, choosing instead to project a presence that feels curated yet sincere, elegant yet approachable. Despite her popularity, Mahira has also been vocal about the scrutiny that comes with public motherhood. A viral incident involved her allowing her eight-year-old daughter to undergo laser hair removal, a decision she says stemmed from empathy, having herself experienced teasing as a “hairy child.” The backlash sparked debate across social platforms, to which she responded with composed honesty: acknowledging the complex emotions involved and insisting that the decision was made in consultation with medical advice and her daughter’s wishes. She moves comfortably across worlds, media, reality TV, lifestyle, motherhood, through a foundation of education, professionalism, and cultural awareness. She reflects on her origins in architecture and journalism as formative: both disciplines taught her structure, structuring a building and structuring a story. Her media experience sharpened her ability to ask probing questions, remain composed under pressure, and craft narratives, not just report them. Her role on Dubai Bling placed her in a world of glamour, but her approach was thoughtful rather than performative. She didn’t seek drama; she sought to represent a woman who balanced career ambition with cultural tradition and family life. Her voice, soft but authoritative, resonates against the louder arcs of reality TV, reminding audiences that depth and poise carry power. Beyond television, Mahira’s personal brand extends to ecommerce through Boutiqaat, where she launched a body spray, inspired by ideas of relaxation and goldenhour femininity, reflecting her aesthetic of understated luxury. It signals her ambition to derive tangible businesses from her creative identity, blending lifestyle, wellness, and entrepreneurship. Throughout, her multilingual fluency (Arabic, English) and crosscultural roots are assets, allowing her to move between regional Arab content and international platforms effortlessly. She has interviewed royals and business leaders, hosted events, and leveraged her public platform with credibility. Yet she chooses her roles, whether on screen or business ventures with care, aligning them with her values rather than chasing opportunities for the spotlight alone. Her rising influence is built on nuance and balance, between spectacle and substance, between personal risk and visible composure. She challenges the assumption that popular media must always sacrifice dignity for attention. At the same time, she understands that visibility brings responsibility; she tends to it with composure and self-reflective grace. Looking ahead, Mahira continues to explore projects across genres, drama, documentary, lifestyle engagement, while deepening her entrepreneurial pursuits. She carries forward the ambition of a mother, a creator, and an innovator who knows the power of story, selfcare, and style. She frames her public identity not as a persona, but as an evolving practice in authenticity. As Mahira Abdelaziz journey unfolds, she offers something rare in the digital age: the ability to blend legacy and innovation, heritage and global reach, storytelling and entrepreneurship. Whether filming a scene, launching a product, or simply holding her space in public life, she moves with intention. Her story is not just about stardom, it’s about lasting impact through thoughtful presence and purpose-driven vision.

Dr. Kholoud Bridging Beauty, Wellness, and Empowerment with Grace & Purpose By Michelle Clark In the digital age, where every scroll can spark inspiration, or self-doubt, Dr. Kholoud has carved out a space of authenticity, elegance, and empowerment. A doctor by training, a successful entrepreneur by vision, and a genuine human being by choice, she stands as a modern emblem for Arab women striving to blend tradition with bold ambition. Her Instagram feed, crammed with genuine smiles, behind-the-scenes moments, and heartfelt reflections, captures more than beauty, it illuminates a life lived with intention, vulnerability, and hope. Her story begins with a spark, a deep passion for beauty, wellness, and entrepreneurship. What started as a personal platform quickly evolved into something much larger, a mission to empower women through confidence and self-expression. “I wanted to create brands that deliver real value, not just trends, and contribute positively to people’s lives,” she says. Each of her ventures reflects a piece of her personal journey and values, not empty aesthetics but meaningful statements of identity and purpose. Balancing the overlapping roles of doctor, entrepreneur, mother, and influencer isn’t easy. Still, Dr. Kholoud navigates her life with a rare combination of discipline and passion. She organizes her priorities clearly and remains steadfastly true to her vision. Perhaps most importantly, she’s honest, she shares her successes alongside her struggles, building a deeply personal connection with her audience. Amid the carefully curated posts, there are unguarded glimpses, late nights, moments of doubt, quiet victories, that feel real and relatable. Beyond the polished visuals, there’s a philosophy at play, “True beauty comes from confidence and self-acceptance,” she reminds us. In an era where beauty standards are often homogenized, and particularly in settings where Arab women feel pressured to conform, she champions a different approach. “Arab women should not feel pressured to fit into a single global standard,” she insists. Instead, she encourages celebrating natural features, cultural identity, and individuality. This gentle yet powerful message invites women to redefine beauty on their own terms, reclaiming narratives long shaped by external ideals. Her dual identity as both doctor and entrepreneur is no accident, it’s intentional. She believes in the power of example and wants to show young Arab women they don’t have to choose one path. Through her own journey, she demonstrates that it’s possible, and beautiful, to pursue multiple passions. Her message is clear, with determination, resilience, and faith, every dream is possible. She wants to be proof that limitations exist only if you accept them, and she hasn’t. One of her ventures, Karma Beauty, stands as a testament to her values. What sets it apart is its focus on authenticity, innovation, and quality. She listens deeply to her customers’ needs and designs luxurious yet practical products. In a competitive market, she understands that trust isn’t given, it’s earned, through consistency and real results. Her mission isn’t to sell beauty but to empower women, to give them tools to feel good in their own skin. Of course, thriving in the public eye brings its own challenges. For Dr. Kholoud, managing expectations, from herself and from thousands of followers, has been the hardest part. “At times, the pressure to be perfect was overwhelming,” she admits. She overcame it by anchoring herself in her values, surrounding herself with supportive people, and embracing the idea that growth comes from challenges. Every obstacle, she reflects, has been a lesson that shaped who she is today. Looking ahead, her plans are as expansive as they are grounded. In the next five years, she envisions expanding her brands internationally, bringing new innovations in beauty and healthcare to broader audiences. On a personal level, she aspires to continue evolving as a leader, a mother, and a global inspiration. She isn’t just aiming to scale markets, she wants to build a legacy that blends success with purpose, business with humanity. Social media, to her, is more than a promotional tool, it’s a responsibility. She sees it as a platform to spread positivity, kindness, and messages that go beyond beauty. Whether she’s encouraging self-love, promoting respect, or supporting humanitarian causes, she strives to make her voice meaningful. “Beauty fades, but the impact of compassion lasts forever,” she often reminds her community. By embracing all these roles, doctor, entrepreneur, influencer, mother, Dr. Kholoud shows us that modern success doesn’t demand a monolith of perfection. Instead, it’s about synergy, the blending of passion and service, of personal growth and collective uplift. She reminds us that being a public figure doesn’t mean abandoning authenticity, in fact, it’s an opportunity to redefine what it means to be a role model. Her digital presence backs all of this up with impressive reach. With over 11 million followers on Instagram, she’s among the most prominent social media personalities in the Arab world, her impact undeniable. From her Instagram bio (“Humanity Peace, founder of Karma Beauty Cosmetics, Kholoud Clinic”) to her feeds filled with daily reflections and family moments, she presents a balanced, heartfelt persona that resonates deeply. In a world quick to equate fame with superficial glamour, Dr. Kholoud stands out as a breath of authenticity. Her journey isn’t about the spotlight, it’s about using it. Whether she’s introducing skincare innovations, offering candid reflections on motherhood, or simply encouraging women to love themselves as they are, she does it with humility and vision. She’s not just a figure to follow but a story to learn from, one where beauty, wellness, and wisdom converge to nurture a more inclusive, confident future for women everywhere.

Mariam AminPride of the Arabs By Michelle Clark Egyptian TV and radio presenter Mariam Amin has carved out a unique place in the world of media, both at home and across Africa. From hosting the Africa Cup of Nations draw to standing alongside legends like Pelé and Samuel Eto’o, her journey is defined by preparation, passion, and authenticity. Mariam describes herself as lucky, saying she has had the honor to present not only Egyptian events but also ones with an African dimension, which means a lot to her. Preparation is always key. She likes to get the script early, because even though things often change at the last minute with guests arriving or canceling, parts being added or dropped, having it in advance allows her to settle into it. Rehearsals are also important, sometimes with a full prova general, which really helps her get into the right mood. She always prepares extra material, just in case something unexpected happens. Thankfully, it hasn’t been necessary so far, but it gives her confidence to know she is ready for anything. At the end of the day, it is always teamwork, from the directors to the organizers, and God’s blessing that makes everything flow perfectly. Television and radio require a similar kind of preparation, but the feel is very different. On the radio, she says, it is like theater, the audience reacts to you as a person, to your character, without seeing you. On TV, appearance plays a major role; your clothes, your style, your entire look should match the type of program, whether it is a morning show, late-night talk, or entertainment. But in both cases, the presenter must have substance. Media is not about being an expert in just one subject; you need to know a little about everything, and be sharp, honest, and credible. That is what the audience connects to. She remembers one particular unexpected moment clearly, during the Africa Cup of Nations draw. The script said the Minister of Youth and Sports would give the speech, but since the Prime Minister was present, protocol dictated that he should deliver it. There was a small gap in the program while the switch happened, but the audience never noticed. That is why, she insists, a presenter must always stay sharp and have more information than strictly required, so that if something happens, you can keep the flow without letting people sense a problem. Her work has taken her across Africa, and she believes every African country has its own unique identity in culture, costumes, and folklore. Whenever a nation hosts, it leaves its own mark. When Egypt hosted, she and her team tried to communicate in Arabic, English, and French to reach the entire continent. At the CAF Awards, she had the incredible honor of co-hosting with Samuel Eto’o, and she believes she was the first Egyptian presenter to share the stage with such a global legend for an entire international event. It was a huge responsibility, but she is grateful it went beautifully, and Samuel himself was pleased with their collaboration. The Africa Cup of Nations draw also brought her one of the proudest moments of her career. She trended in Egypt for an entire week, something she describes as unforgettable, since trends usually last just a day. The viewership was incredible, around one and a half billion across multiple channels. People even gave her a new title, “Fakhr El Arab”, “Pride of the Arabs.” Usually, that phrase is reserved for Mohamed Salah, so it meant so much to her. Her parents, siblings, and friends were proud, and she says the moment felt like a rebirth of her media career. She often gives advice to younger presenters, urging them to be themselves, be real, and believe in what they are saying. Preparation is essential, especially since the field is now so competitive, with artists, athletes, influencers, and digital creators all wanting to be presenters. Accuracy and sincerity are crucial, she says, because the audience should feel your genuineness. Appearance also matters, your look, style, and outfit must reflect the tone of the event or program. But above all, do your homework, because the audience can tell immediately if you are prepared or not. Her career has given her the chance to meet legends, moments she describes as dreams come true. Meeting Pelé in Egypt was unforgettable. Presenting the FIFA World Cup trophy tour in the Middle East was another milestone. Co-hosting with Samuel Eto’o was a huge honor. And presenting again with FIFA in Tanzania for the African Football League draw was another high point. Yet, the person she most hopes to meet is Mohamed Salah, not just because he is Egyptian and a source of pride, but because she would love to sit with him and really understand his mindset. She feels most interviews with him have not explored that deeper side, and she hopes one day to do so. Mariam has presented almost every type of program, from politics to entertainment, talk shows, and talent discovery, both in Egypt and abroad. What she would love now is to return to variety and entertainment on a big scale, like she once did on Dubai TV, hosting shows such as Tarattatou, Sawalefna Helwa, and Laeb El Nogoom. She believes people need light, joyful content, especially today. But she emphasizes that quality matters most, she would rather do fewer programs with real impact than many with little weight. As she prepares for her comeback on television after years of consistent work on radio, her hope is for her next project to be something truly important, big, and meaningful. “Be yourself, be prepared, and be genuine.” That is Mariam Amin’s philosophy, and with her track record of professionalism and heart, it is clear her future in media is just as bright as the stages she has already graced.

Ahmed AlKhafaji The Star of Arab Drama By Sofia Lava In the vibrant world of Arab drama, where tradition meets innovation, a new generation of actors is stepping into the spotlight, determined to make their mark while carrying forward the rich legacy of Arab storytelling. Among these emerging voices is Ahmed AlKhafaji, a young actor whose journey combines academic study, artistic passion, and the wisdom of experience gained both on screen and behind the scenes. With a bachelor’s degree in Fine Arts specializing in cinema and television, and the experience of growing up in a business-oriented family, Ahmed brings a rare balance of artistry and discipline to his craft. His recent recognition with a prestigious Arab and international award, one that has celebrated iconic stars for over 25 years, marked not only a personal achievement but also a reminder of the responsibility that comes with visibility in the entertainment industry. “It gave me a great sense of responsibility and motivation to deliver my best,” Ahmed reflects. “Some of the most important stars from the Arab world and beyond have stood on that stage. Receiving the award was an honor, but also a push to work harder and live up to the expectations that come with it.” Unlike many young actors who often speak of struggles breaking into the industry, Ahmed’s path has been marked by opportunity and mentorship. He describes his early experiences as fortunate, shaped by working with pioneering directors and seasoned actors who shared their advice and guidance generously. “I didn’t face difficulties,” he says humbly. “I was fortunate to work with directors and actors who had many years of experience. Their support gave me confidence and a strong foundation.” This spirit of collaboration has remained a cornerstone of his career. Ahmed speaks with gratitude about working alongside acclaimed directors such as Aws Al-Sharqi, Osama Al-Sharqi, Salam Arab, Alaa Al-Ansari, and Mohammed Jaafar, as well as respected writers including Mohammed Khammass and Mohammed Hanesh. These collaborations not only honed his skills but also reinforced his belief in teamwork as an essential ingredient for meaningful artistic creation. For Ahmed, the new wave of Arab actors is defined by something very specific, a commitment to academic study and professional development. While earlier generations may have relied heavily on natural talent and instinct, today’s actors, he believes, add depth through workshops, training, and structured education. “What sets our generation apart is the academic study, workshops, and training that enhance performance, reinforce commitment, and reflect respect for the profession,” Ahmed explains. “This combination helps us achieve our goals and elevate the quality of Arab drama.” His own background in Fine Arts, coupled with practical experience, has equipped him with both technical knowledge and an appreciation for storytelling as a discipline. He brings not only talent but also craft, a conscious understanding of how cinema and television can shape perspectives and connect societies. Ahmed’s work has spanned both Iraqi and Arab projects, an experience that he says gave him not only confidence but also versatility. “Working across various Iraqi and Arab projects gave me self-confidence and a strong sense of responsibility to constantly improve and present better work,” he notes. “It also taught me to be versatile in order to connect with all segments of society.” This ability to adapt, to tell stories that resonate with diverse audiences, is particularly important in today’s media landscape, where productions travel far beyond national borders. Whether portraying characters rooted in Iraqi culture or roles designed for pan-Arab audiences, Ahmed sees each project as an opportunity to bridge understanding and highlight shared human experiences. As Ahmed’s profile continues to rise, so too does his awareness of the responsibility that comes with fame. “Fame itself is a responsibility because many people look up to us,” he reflects. “We must be mindful of every step we take, in real life, on social media, and through the characters we portray.” His words reflect a maturity that goes beyond his years, as he recognizes the influence public figures can have on society, particularly younger generations. To those who dream of entering the world of acting, he offers a simple but profound message, read books. “Books are the key to growth and understanding,” he says firmly. “And watch artistic works thoughtfully. Don’t just consume entertainment, study it, reflect on it, and let it inspire your own voice.” Looking to the near future, Ahmed reveals that he is preparing for an upcoming drama series set to air during Ramadan, one of the most celebrated seasons for television across the Arab world. While he doesn’t disclose details about the storyline, his excitement is palpable, and his commitment to delivering his best performance remains clear. For him, every new role is an opportunity to learn, evolve, and connect with audiences on a deeper level. Yet, despite his growing recognition and the awards he has already received, Ahmed remains grounded. “Fame is easy,” he admits with disarming honesty, “but making an impact is not. I consider myself at the beginning of my journey, I still have a lot to offer.” What stands out most about Ahmed AlKhafaji is not just his achievements, but his outlook. He is ambitious yet humble, confident yet eager to learn, proud of his cultural roots yet determined to embrace broader horizons. He represents a generation of Arab actors who are redefining success, not as fleeting fame, but as meaningful impact. In an era where audiences crave authenticity, Ahmed’s approach, blending respect for tradition with a passion for growth, positions him as a talent to watch. His journey is not one of shortcuts or overnight success, but of dedication, education, collaboration, and purpose. As the lights dim on the stage where he received his first major award, and as the cameras prepare to roll on his next project, one thing is certain, Ahmed AlKhafaji is only just beginning to write his story in Arab drama. And if his early steps are any indication, the chapters ahead will be ones worth watching.

Zeina RedaThe Graceful Egyptian Icon Blending Strength, Talent, and Elegance By Ami Pandey Zeina Reda, born Wessam Reda Ismail Morsi on February 4, 1977, in Cairo, has become one of Egypt’s most cherished screen presences, celebrated for a magnetic blend of beauty, versatility, and poetic strength. Often likened to classic icons, she carries a quiet power that resonates deeply with audiences both in the region and beyond. Her journey began in the mid-1990s as a model in music videos and commercials, performing under her birth name, Wessam. Before long, she transitioned into acting, and chose the name “Zeina” to reflect the artistry she was cultivating. Her debut came in the 1999 thriller Ard El Khof (Land of Fear), directed by Daoud Abdel Sayed, where she played Hanaa opposite the legendary Ahmed Zaki. That performance marked the start of a compelling career, creatively rooted and emotionally grounded. From that breakthrough, Zeina carved a substantial and diverse filmography. She starred in seminal films such as Afaryt el-Sayala (Ghosts of Sayala, 2004), El Haya fe Montaha el Laza (Joys of Life, 2005), Captain Hima, Al-Maslaha (The Deal, 2012), Bolbol Hayran, Two Girls from Egypt, and more. Her television presence has been equally powerful in series like Hadret el Motaham Aby (My Father, the Accused) in 2006, Layali (2009), Le Aala Se’r (2017), and most recently Jaafar El Omda (2023) and Al-Atawla (2024).

Raya Abirached Lebanon’s Voice That Bridges Hollywood, Humanity, and Heartfelt Storytelling By Paul Smith  In an era where the screen mediates legend and reality, Raya Abirached stands out as a luminous figure, an international celebrity journalist whose grace and authenticity have connected the Arab world with Hollywood’s brightest lights, while grounding her influence in compassion and cultural pride. Born in Beirut in 1977, Raya’s journey began with a strong academic foundation. After completing her studies at a French lycée, she pursued a Bachelor’s degree in Economics, followed by a Master’s in Cinema from Saint Joseph University in Lebanon. Determined to deepen her craft, she later moved to the UK and earned another Master’s degree in Broadcast Journalism from the University of Westminster in London. What began as a foundation in storytelling and communication gradually evolved into a lifelong mission to give the Arab world a seat at the global entertainment table. Her early career saw her working with local media outlets such as Radio du Mont Liban and MTV in Beirut. These formative experiences taught her the art of interviewing, production, and reporting. In 1999, Raya relocated to London to broaden her horizons. That decision proved pivotal, as she soon became a major presence in Arab and international media. Her name became synonymous with the long-running show Scoop with Raya, a weekly entertainment program that aired on MBC starting in 2005. With her warm, yet polished interviewing style, Raya managed to sit across from the biggest names in Hollywood, from Tom Cruise to Angelina Jolie, George Clooney to Beyoncé, and deliver interviews that felt less like promotional segments and more like real conversations. Her ability to connect with stars on a personal level made her beloved not just in the Arab world, but also respected in international entertainment circles. In addition to Scoop, she co-hosted Arabs Got Talent from 2011 to 2019, where her energy, empathy, and sense of fun balanced perfectly with co-host Qusai and the rotating panel of celebrity judges. Through this platform, Raya became a household name across the region, further solidifying her place in the entertainment industry as someone who could balance high production value with human warmth. But Raya’s talents extend far beyond what is seen on screen. She is not only the face of her show, but also its producer, writer, and researcher. Her coverage of global events such as the Oscars, Cannes, and the Golden Globes isn’t just about the glamour, it’s about access, representation, and providing Arab audiences a window into worlds often kept distant. She also plays a key role in regional festivals, having hosted events like the El Gouna Film Festival and the Red Sea International Film Festival, as well as major galas such as the Time100 Impact Awards in Dubai. A lesser-known, but equally impressive part of Raya’s career is her voice acting. She has lent her voice to beloved animated characters, including Matilda in The Angry Birds Movie, Lola Bunny in Space Jam: A New Legacy, and Smurf Willow in The Smurfs: The Lost Village. These roles allowed her to reach younger audiences and demonstrate her versatility as a performer. Recognition has followed naturally. In 2019, she was honored with the Arab Women of the Year Award for Achievement in Television, as well as Nickelodeon Arabia’s Favorite TV Personality. She has consistently been featured in Forbes Middle East rankings as one of the most influential Arab public figures. Luxury brands such as Bvlgari, Armani, Tiffany & Co., and IWC have partnered with her, acknowledging not just her fame, but her values, elegance, and consistency. Despite the glitz and accolades, Raya’s true power lies in her ability to use her platform for good. Since 2017, she has been an active supporter of humanitarian causes through her ongoing partnership with UNHCR, the United Nations Refugee Agency. In 2021, she was appointed the first Arab woman to serve as UNHCR Goodwill Ambassador for the Middle East and North Africa. In this role, she has visited refugee camps, hosted fundraising telethons, and spoken out on behalf of displaced communities across the region. Her humanitarian efforts are not performative, but deeply rooted in personal belief. Raya understands the weight of her platform and seeks to amplify stories that matter, whether they’re being told on a red carpet or in a refugee settlement. She has used her voice to shine a light on the refugee crisis, climate displacement, and the need for compassion in policy and public perception. This duality, her place in both high society and humanitarian spaces, makes her a unique figure in global media. Off-camera, Raya continues to inspire with her authenticity. Whether she is strolling the streets of London, spending time with her daughter, or posting reflections on Instagram, she embodies a woman who is grounded, thoughtful, and unafraid to show both strength and softness. She embraces comfort and calm in her personal life, valuing simplicity and genuine relationships. Raya Abirached is a cultural connector. She blends the glamour of world cinema with the heart of Arab storytelling in a way that feels authentic, relatable, and deeply human. Her legacy is one of empathy and excellence, bridging continents not just through interviews, but through impact. She is also a voice of empathy in an increasingly noisy digital world. Her storytelling is intentional, her coverage fair, and her interviews rooted in genuine curiosity. She reminds us that being seen and heard matters, and that media, when used right, can build bridges rather than barriers. As a versatile leader, she wears many hats, host, journalist, producer, voice actor, humanitarian ambassador, all with clarity, grace, and a quiet sense of purpose. She shows that success doesn’t have to be loud or showy to be meaningful. Rather, it can be elegant, thoughtful, and driven by values that transcend trends. In celebrating Raya Abirached, we celebrate more than a media personality. We honor a woman who has dedicated her life to connecting people, elevating stories, and making the world just a little more compassionate,

Alreem Saif Where Fitness, Fashion & Authentic Connection Converge By Sidra Asif AlReem Saif embodies a modern tapestry of identity, creativity, and ambition. an Emirati-Qatari public figure whose journey weaves together the realms of self-care, style, storytelling, and soulful communication. Anchored in Dubai, she represents a new generation of voices whose authenticity radiates across social platforms, podcasts, and real life. Raised with one parent Emirati, the other Qatari, AlReem carries the richness of dual heritage as both blessing and inspiration. Her roots give her a nuanced perspective on culture and community; her passions shape how she communicates that perspective. Those passions are clear through her social bio, which captures her essence: fitness, beauty, fashion, travel, and her role as host of the popular podcast Swalffriends, all curated with an aura of genuine connection. By day, AlReem champions wellness and beauty with grounded elegance. Her curated content reflects years as a beauty editor, and there’s a naturalness to how she blends product tips with fitness encouragement and style notes. Whether it’s her Pilates routine, makeup favorites, or travel diary, every post resonates with warmth and reliability rather than vanity or pretense. The numbers attest to her pull: a six-digit following, steady engagement, proof that authenticity, not sensationalism, earns attention in a crowded digital world. Yet AlReem’s presence isn’t merely measured in likes or reach. It’s measured in the quiet embrace of self-love she models, the subtle confidence she wears, and the gentle invitation to elevate one’s own life. At the heart of her creative expression is Swalffriends, a podcast that feels like dialing into a friend’s heart. AlReem steers each conversation with thoughtful calm, exploring topics like self-discovery, resilience, healing, and personal growth. Listeners don’t just hear guests, they feel invited. Some episodes weave introspection into dialogue about fitness, others layer beauty standards over reflections on identity. In every episode, there is space for reflection without judgement, for honesty without pressure. One botters the air with the candid weight she’s carried, about self-image and struggle, about being seen and unseen. The vulnerability is disarming in the most empowering way. Through her voice and questions, AlReem frames stories not as performances but as shared whispers: “I’ve been here too,” she seems to say, “we can navigate together.” Her fashion sense furthers this narrative. AlReem’s aesthetic is minimalist, chic, and refreshingly unassuming. A favorite she once shared: a camelcolored Prada bag, Chanel or Celine pieces, a taste for casual glamour with a hint of heartfelt soul. This sensibility finds harmony in Dubai’s luxury scene while remaining grounded—an expression of personal style, not spectacle. Her love for travel extends this grounded-glam ethnicity. She embraces comfort and curiosity over flash, weaving culture, movement, and self-discovery into her itineraries. Whether it’s a gym session overlooking a skyline or navigating a quiet alley in search of local beauty rituals, travel for her feels more like inner exploration than a branding backdrop. What shifts most powerfully, though, is her voice in advocating self-acceptance, especially for women in the region. She uses her platform in quiet but meaningful ways: standing firm against body-shaming, speaking up about mental health, or standing at the crossroads of cultural expectation and personal freedom. She is unafraid to assert, “I am free, I raise my arm, I lower my arm… I am not defined by your gaze,” reminding her audience that autonomy begins with self-acceptance. Her journey into this space wasn’t scripted by privilege. She studied mass communications, started in media, evolved into digital content creation, and slowly built a brand that feels lived-in rather than manufactured. Along the way, she learned from mentors and peers in her industry, from beauty icons to community leaders. She modeled her professionalism after challenging role models, women who show up, prepare, persist. And still, she shares her own missteps, early uncertainties, and evolving identity, bridging distance between celebrity and solidarity. She also honors tradition, reminding her followers that spirituality and self-expression can be in harmony. Pilgrimage posts, moments of quiet prayer, reflections on personal growth, they are not grand gestures, but glimpses of humility woven into public life. This adds layers to her brand: committed to wellness in body, style, and soul. Her presence feels like an invitation: to approach self-care with curiosity, to travel with openness, to look in the mirror and meet oneself with kindness. To understand that fitness is not about who you’re not; beauty is not about what you hide. Rather, both are about meeting with grace. Her evolution continues. She is exploring new creative dimensions, perhaps stepping into that long-held dream of guitar or performance. She layers learned wisdom over impulse and intuition, building something that feels organic. As her audience grows, so does the depth of her message: that being seen well begins with seeing oneself well. AlReem Saif’s story unfolds like a mosaic of sincere presence, aesthetic grace, and thoughtful connection. She is not just an influencer; she is a mirror for the many of us seeking permission to live with authenticity, to speak with softness, to style ourselves with intention and to journey outward not to escape, but to return with fuller hearts. Through her fitness, beauty insights, style, podcast, and gentle wisdom, she reminds us that life is best lived aligned: with body, with values, and with the courage to be both seen and real. In a season of noise, she remains a quiet, compelling voice, inviting us into a rhythm of self-love, resilience, and yes, radiant presence.

Mayan El Sayed An Egyptian Actress Where Love Meets Authenticity By Sofia Lava Mayan El Sayed stands out as one of Egypt’s most compelling young actresses, her journey fueled by passion, authenticity, and a profound love for her craft. Her presence is defined by emotional depth and expressive nuance, qualities that shine both on screen and through her captivating digital presence. Managed by Ginger TM and identified with the ethos Love & Authenticity, she offers a refreshing vision of modern artistry anchored in sincerity. Born on November 9, 1997, in Cairo, Mayan’s creative path was shaped early. She pursued a degree in Theater and Film at the American University in Cairo, where her graduation project, an interpretation of Antigone from Greek mythology, combined drama and comedy, showcasing her range and determination. Her professional career began in 2016, with early TV roles in Abu Al Banat and Al Moghany. These first appearances hinted at a rare screen presence, someone able to convey inner life with subtlety, arresting audiences immediately. 2017 marked a turning point. In Shadow of the President (Zel El Raees), she played a businessman’s daughter thrust into political intrigue. Directed by Hatem Ali, the role demonstrated her knack for emotional authenticity, a breakthrough that brought her widespread recognition. That same year, she appeared in Ka’ano Embareh, further cementing her presence in revered dramatic storytelling. Her cinematic debut arrived in 2018 with Harb Karmouz (Karmouz War), a compelling addition to her filmography. It was followed by notable roles in Fekra Be Million Geneh (2019), Zodiac (2019), Viu’s first Arabic-language horror series, and Banat Sanawy (2020). Ramadan 2021 became a hallmark of her talent. She featured in three standout series, Counterattack (Hajmat Murtada), Newton’s Cradle (Le’bet Newton), and Civil War (Harb Ahliya), sharing the screen with icons Mona Zaki and Yousra. These roles elevated her from promising talent to a leading figure in Arab television. Her portrayal of Khadiga, an autistic girl aspiring to act, in Ila Ana Season 2, The Story of My Life’s Dream (2021), touched many. It exemplified her commitment to complex, heartfelt roles that resonate. In 2023 and beyond, she continued her ascent with roles in Al Ekhtiyar Season 3, Alf Hamdellah Ala Salama, Embratoreyet Meem (2024), and the upcoming Nos El Shaab Esmo Mohamed (2025). She has also starred in films like El Mahkama (2021), Hashtag MarryMe (2022), and upcoming features A Few Hours in One Day and Nogoum El Sahel. Her artistry has not gone unnoticed. She earned the Dear Guest Award for Best Young Actress in 2021 and was named Favorite Actress at the Nickelodeon Kids’ Choice Awards in Abu Dhabi in 2023. Forbes Middle East also highlighted her as one of the top digital stars under 30, noting her work in TV and film and massive social media presence with over 5.5 million followers. Mayan’s impact extends beyond the screen. She stood on the cover of Cosmopolitan Middle East in autumn 2023, bringing honesty about mental health and Egyptian cinema to a wider audience. She also joined a panel at the El Gouna Film Festival discussing how actors can build an authentic persona on social media, a timely conversation about realism in the digital age. Off-screen, her authenticity shines. In an interview, she spoke with pride about belonging to a new generation of Egyptian artists determined to reshape cinema. She shared a short-lived love affair with someone from India, recalling it with warmth and self-awareness. She has also shown courage in confronting difficult personal experiences. In 2020, she opened up about two incidents of harassment, speaking softly but firmly, and advocating for herself in a culture that often remains silent. She also called out online bullying when it targeted her body, firmly asserting, “I am free, I raise my arm, I lower my arm, I’m not defined by your gaze.” Her spirituality and cultural grounding hold importance too, she shared moments from her pilgrimage (Umrah) with heartfelt reverence, revealing a depth that resonates with her fans. Her self-motivation is palpable. Though her industry connections were minimal at first, she learned through studying at AUC and observing idols. Her work with Mona Zaki and Yousra taught her not just about acting, but about star presence, punctuality, dedication, and professionalism. She’s also pursuing singing lessons and guitar training, eager to bring new dimensions to her craft. In every role, she brings a richly expressive presence that resonates with viewers. Her performances feel grounded, sincere, and alive, her face a canvas where emotion dances visibly. Mayan El Sayed stands as a luminous example of how love and authenticity can coalesce into powerful artistry. Her journey, from a passionate child captivated by drama, through challenges and mentorship, to an actor who embodies emotion and presence, reminds us that genuine connection transcends the screen. With her artistry rooted in empathy and growth, she continues to reshape Egyptian cinema by inviting us to feel, to reflect, and to embrace authenticity in every frame.

Jwana Karim From Basra to the Bling The Rise of a Modern Arab Icon By Hafsa Qadeer In a region where art, glamour, and digital influence converge, Jwana Karim has emerged as one of the most fascinating figures to watch. An Iraqi-born singer, actress, entrepreneur, and luxury lifestyle connoisseur, Jwana personifies the intersection of creativity and high-society elegance. As a star in Netflix’s Dubai Bling Season 3, she brings her dynamic presence and cosmopolitan lifestyle to a global audience. Born on November 16, 1982, in Basra, Iraq, Jwana Karim was raised during a turbulent time, and her family eventually fled the country amid political unrest. They journeyed through Jordan, Syria, and Lebanon before finding refuge in Sweden when Jwana was about nine years old, a move she credits with changing the trajectory of her life. “Where I am today is because of Sweden,” she once reflected, praising the country for its support and humane treatment of her family.  Settling in Stockholm, the family adapted quickly. Jwana took on early jobs, from pizza delivery to modeling gigs, while navigating school and immigrant life. This early exposure to discipline and hustle set the tone for her later career. Karim began her entertainment career in the Middle East, first breaking onto the music scene with the hit single “Kol Al Hala,” whose success showcased her powerful voice and stage presence. From there, she transitioned into acting, appearing in regional television series such as Riches of the Desert and Sultana, affirming her as a multifaceted performer across music and television. Over time, she built a name not only as a performer but as an influencer on screen and social media alike. Now based in Dubai, Jwana describes herself as a luxury, fashion, events, and lifestyle connoisseur, combining creative content with entrepreneurship. With over 4 million followers on Instagram, she epitomizes the modern luxury influencer, jet-setting between Milan, London, Monaco, Mykonos, Saint-Tropez, and more, always in high fashion and purposeful style. She frequently collaborates with top-tier designers including Elie Saab, Dior, Louis Vuitton, and Versace. Her wardrobe isn’t just clothing, it’s storytelling through couture. Jwana joined Netflix’s Dubai Bling Season 3, which premiered on January 8, 2025. Her presence on the show has set the stage for compelling moments, especially amid tensions with returning cast members like Loujain Adada, Zeina Khoury, and Safa Siddiqui. The series delves into shifting alliances, dramatic confrontations, and Jwana’s unapologetic candor on-screen. Fans and critics alike noted her magnetic presence from early previews. One viewer commented, “She seems outgoing, both adult and strong like Zeina. I also feel like she’s going to be the source of a lot of conflict and twists.” Her social savvy is equally notable. She’s well connected with global icons, seen at events alongside Kendall Jenner, Travis Scott, and Sofia Vergara, among others. She’s built a social network that crosses continents and industries. Beyond the flash and fashion, Jwana is a devoted mother to her daughter, Celine, whom she shares with her former husband. Her social media strikes a thoughtful balance between glamour and tenderness, often showcasing everyday moments of motherhood alongside red carpet appearances. Meanwhile, in her entrepreneurial pursuits, she defines herself as a luxury business developer. Her personal brand revolves around strategic collaborations in fashion, events, and lifestyle spaces. Themes of empowerment, representation, and creative entrepreneurship stream through her feeds and interviews. Jwana stands out in influencer culture by fusing elegance with authenticity. She participates in philanthropic causes, cultural dialogues, and meaningful campaigns, avoiding shallow spectacle. Her public presence extends beyond luxury, she’s a storyteller, a role model, and a resilient creator rewriting what visibility can mean for Arab women today. She has even been recognized among Womenpreneuer’s “50 Under 50” Innovators in 2024 for the way she translates style into substance, and fame into agency. Whether walking a Paris fashion week runway or attending elite events like the Formula 1 Grand Prix, Jwana uses her aesthetic as currency. Her global travels and attendance at prestigious events, often photographed with pop royalty and industry movers, help accentuate her brand identity as well as deepen her global social cachet. Her access to networks with global icons like Ricky Martin, Amr Diab, and His Highness Sheikh Mohammed bin Rashid Al Maktoum gives her influence that transcends any one region or industry. At the core of Jwana’s appeal is the way she threads seemingly opposing roles into a cohesive identity, grounded yet glamorous, maternal yet ambitious, expressive yet refined. Once fleeing conflict zones, now commanding runway-worthy frames, she’s walked worlds and built bridges between them. She remains ever-aware of the duality she represents, and capitalizes on it. Her influence isn’t just about performance, it’s about presenting an embodied narrative of multi-dimensional modern womanhood. As Dubai Bling raises her profile even further, Jwana views the platform not only for entertainment value, but also as a launching pad for empowerment. She continues to challenge stereotypes about luxury reality TV. Her journey, refugee to global star, mother to influencer, artist to entrepreneur, sends a message, success is never one-dimensional.  You can be elegant and strategic, glamorous and grounded, creative and business savvy, all at once. For many followers across the Arab world and beyond, Jwana Karim symbolizes ambition rooted in authenticity. She represents the evolving generation of women who resist single labels. Her trajectory shows that heritage and global identity can coexist, personal life and public persona can enrich each other, and femininity and business acumen can be intertwined. Her story is still unfolding, and yet the impact is already clear. Jwana Karim is more than a personality on a screen or a beauty in a post. She is a creator, mother, executive, and cultural icon, a living expression of purpose and poise in motion. Wherever she heads next, the world won’t just be watching, it’ll be listening and learning what it means to shine, with intention, integrity, and elegance. Beyond her public persona, Jwana’s story is one of resilience, reinvention, and cultural bridging. The experience of displacement in her childhood instilled in her a profound appreciation for home, identity, and the power of storytelling.

Azza Slimene The Art of Identity, Activism, and Reinvention By Sidra Asif Azza Slimene moves through the cultural and digital space with intention, style, and a deep sense of purpose. A Tunisian-born artist, activist, and actress, she has built her identity around the idea of fluidity, rooted in her heritage, yet unbound by geography or convention. Her social media bio reads “Not from here ”, offering a glimpse into her worldview. It’s a statement of defiance against being boxed in, a symbol of her artistic autonomy and global mindset. Slimene’s journey began with prominence in North African television and cinema, but her creative direction has evolved far beyond performance alone. Today, she expresses her narrative through visual art, cultural critique, and eco-activism. Her work, both online and off, blurs the lines between personal expression and collective awareness, using aesthetics as a vehicle for consciousness and change. Her visual language is a study in contrasts. There is a futuristic, almost extraterrestrial quality to her aesthetic, yet it’s balanced by deep cultural references that nod to North African traditions. This tension between the modern and the ancestral is a powerful reflection of her lived experience, one shaped by migration, identity negotiation, and the need to constantly reinterpret the self. Slimene often portrays herself as an alien, not for spectacle, but as a metaphor for the in-between. She is not rooted in one place, which allows her to observe systems critically and speak from a place of thoughtful distance. Activism is not a side project for Azza Slimene, it’s woven directly into her creative practice. As an ambassador for No More Plastic and FIDH (International Federation for Human Rights), she has lent her voice and platform to two urgent global causes: environmental sustainability and the protection of human rights. These partnerships are not symbolic. She approaches each initiative with research, integrity, and the responsibility of someone who knows visibility is a privilege and a tool for change. Her work with No More Plastic is particularly compelling. Unlike the superficial adoption of “eco” trends seen across social platforms, Azza brings a conceptual rigor to her environmental messaging. Her content often blends symbolism and poetic visuals to confront audiences with the consequences of plastic consumption and waste. Rather than guilt or shame, she inspires awareness and curiosity, planting seeds for deeper behavioral shifts. Her alignment with FIDH reveals another crucial dimension of her activism. With strong positions on migration, freedom of expression, and justice, Slimene represents a generation of Arab women redefining public narratives. She doesn’t simply take up space on global platforms.  She questions how and why that space exists, and who is excluded from it. Her voice is intersectional, recognizing that climate justice, human rights, and gender equality are inextricably linked. In an international media environment that often flattens Arab and North African identities into narrow tropes, Azza Slimene brings layered complexity and poetic resistance.  She doesn’t bend to audience expectations. Instead, she reshapes them. Her fluency in Arabic, French, and English is not just practical; it symbolizes her ability to build bridges while maintaining the integrity of her narrative. She reaches across cultures not to dilute meaning, but to deepen understanding. Her use of social media is a masterclass in curation and restraint. Unlike the hyper-visible digital personas common among influencers, Slimene’s Instagram feels like a carefully kept archive. It is cinematic, slow, and saturated with intention.  There is power in what she chooses not to show, and even more in how she frames what she does. In an age that rewards oversharing, Azza’s mystery is magnetic. She reminds her followers that digital presence can also be sacred space. Fashion, for her, is not about trends. It is another mode of storytelling. Whether dressed in structured, futuristic silhouettes or grounded in traditional North African fabrics, her style speaks of past and future in one breath.  Her self-presentation has been described as alien-chic, but nothing is accidental. Every visual choice carries layers, about diaspora, about power, about cultural reclamation. She makes garments into statements, not just about beauty, but about time, memory, and resistance. Slimene refuses to position herself as a brand. Instead, she has built a practice, evolving, questioning, and often intentionally resisting clear definitions. Her career is not measured by output, but by impact and the intellectual paths she opens. Influence, in her world, is not about reach. It’s about resonance. And that requires patience, honesty, and constant reflection. At a moment when visibility is easily bought and meaning often diluted, Azza Slimene is crafting something far more rare, a body of work that merges conscience with aesthetics and presence with purpose. She has made a home not in a specific place, but in a mindset of transformation and integrity. She may not be from here, but that may be exactly what makes her vision feel so vital.

Myriem Boukadida A Rising Star at the Intersection of Fashion, Identity, and Global Influence By Michele Clark Myriem Boukadida is not simply a model, she is a force of presence and intention. Represented by Elite Paris Management and NAA via Agence Adéquat, Myriem embodies a growing movement of talent from the MENA region who are redefining beauty standards, cultural narratives, and the power of voice in the fashion industry. With her poised elegance and dynamic versatility, she has captivated global audiences, not just with her appearance, but with a quiet confidence and clarity that signal something far more enduring than a fleeting trend. Having built a loyal following through her work with top-tier fashion houses and editorial shoots, Myriem’s appeal lies in her depth. On screen and in front of the lens, she moves with grace, but it is her grounded self-awareness that truly defines her. In conversation, she is thoughtful and composed, choosing her words as intentionally as she moves down a runway. This isn’t just about fashion, it’s about expressing something timeless and culturally rooted through modern channels. Born and raised in Tunisia, Myriem carries with her the richness of North African heritage. Her upbringing, shaped by Mediterranean warmth, tradition, and resilience, plays an integral role in the way she interprets beauty and identity. “I never saw my culture as something to leave behind,” she shares. “It has always been something I wanted to elevate and bring with me into every new space I entered.” This reverence for her roots has shaped her path in the modeling industry. At a time when global fashion is finally beginning to recognize diverse voices and faces, Myriem stands as both muse and messenger. She is not trying to fit into outdated molds. Instead, she brings her full self to every campaign and collaboration, proud, intentional, and uncompromising. Myriem’s ascent into the elite modeling scene has been deliberate. From the beginning, she was drawn not just to beauty, but to storytelling. Every photoshoot, every fashion week, every editorial is a new opportunity to embody something deeper than surface-level glamour. “I’m most inspired when there’s a story to tell,” she explains. “Whether it’s through the movement of a dress, the angles of a shoot, or the concept behind a collection, I love becoming part of something expressive.” Her collaboration with renowned fashion houses across Europe and the Middle East has positioned her as a rising muse of a new era, one that values authenticity over perfection and substance over spectacle. “Models are no longer just faces,” she notes. “We are individuals with a platform and a voice, and I take that responsibility seriously.” On Instagram, where her presence continues to grow, Myriem maintains a carefully balanced digital identity. With refined visuals and an editorial sensibility, she curates her feed with intention, showcasing her work, her travels, and occasional moments of calm introspection. “I want my platform to reflect who I am. Not just as a model, but as a woman, a Tunisian, a global citizen,” she says. Unlike many who chase virality, Myriem remains grounded in authenticity. She uses her platform to uplift, not overwhelm. “The digital world moves fast, but I believe in taking your time,” she reflects. “I post what feels aligned, not just what trends. That’s how I stay true to myself.” Beyond fashion, Myriem is deeply committed to shifting perspectives, especially about what it means to come from the Arab world in the global creative scene. Her mere presence in some of the industry’s most exclusive circles is already a form of cultural advocacy. Yet she goes further. Through interviews, creative collaborations, and her daily choices, she continues to break stereotypes and invite dialogue. “I want girls from Tunis, or Casablanca, or Cairo to look at international campaigns and feel seen,” she says. “That means showing up fully as who I am, without dilution, without trying to erase my identity to fit someone else’s standard.” This mindset makes her a quiet trailblazer. While she doesn’t carry an activist label, her very existence in high fashion with such authenticity is its own statement. For Myriem, the future is not just about booking bigger shows or shooting with more iconic brands, though those milestones matter. Her larger vision includes using her platform to support emerging Arab designers, mentor younger talents from the region, and one day, perhaps even create a line of her own that reflects her aesthetic and heritage. “I think we’re entering an age where beauty, culture, and purpose can merge,” she says. “The new icons in fashion are not just beautiful, they are thoughtful. They reflect something real.” She dreams of contributing to that shift, not as a trend, but as a lasting movement. “I want my work to open doors, to make people feel. That’s how I measure success.” Myriem Boukadida represents a changing fashion landscape, one where cultural integrity and global elegance are no longer mutually exclusive. With each runway she walks, each image she brings to life, and each conversation she invites, she is reshaping not just what beauty looks like, but what it can stand for. Poised, passionate, and intentional, Myriem isn’t just creating a career, she’s shaping a legacy.

Yasmine Yousri Living Loudly, Healing Boldly, and Blooming in Full Color By Editorial Desk In a world that often values quiet resilience and polished perfection, Yasmine Yousri stands as a defiant force of raw honesty, vibrant self-expression, and unapologetic femininity. A three-time Stage 4 cancer survivor, Yasmine has transformed her life into a living artwork, one that celebrates healing, fashion, mental health, and the complex, beautiful journey of aging with grace and fire. In this exclusive interview with Magnav, Yasmine opened up about what it means to truly survive, to thrive, and to show up as your whole self: no edits, no filters, just truth wrapped in color, courage, and creativity. Cancer, she says, didn’t just challenge her body. It stripped life down to its essence. “It taught me that every day is a second chance, not just to live, but to live loudly, boldly, unapologetically,” Yasmine shared. Fashion, for her, became more than clothes. It became a statement of life. Where many see vulnerability, she sees freedom. Dressing up is her daily reminder to the world and to herself that she’s still here, and she’s going to shine. Her bold, maximalist fashion sense is not merely aesthetic. It is resistance. “Maximalism is my rebellion against silence, invisibility, and ‘fitting in.’ Every color I wear tells a story of survival,” she explains. Yasmine doesn’t use style to impress others. She uses it to express everything she’s lived through. Her wardrobe is layered like her story: vibrant, complex, imperfect, and alive. “I want to show women that boldness isn’t loud, it’s liberating. That you don’t need to shrink yourself to be seen.” Her now-iconic hashtag #يلا_نفسح_اللوك (“Let’s take the look out”) is more than a fun phrase. It’s a gentle rebellion. It encourages everyone to embrace the joy of wearing what they love now, not saving it for a special day that may never come. “It’s a love letter to your inner child who played dress-up, to your future self who never wants to ask ‘what if?’” she says. In Yasmine’s world, fashion is therapy in motion, a spark of self-love that ignites self-confidence and mental wellness. A proud pro-aging advocate, Yasmine is deeply vocal about celebrating every stage of womanhood. She challenges the toxic narratives surrounding aging with the same fierceness she brought to her battle with cancer. “You are not late, you are not behind, and your worth isn’t tied to how few wrinkles you have,” she declares. “Aging is not a flaw, it’s a privilege.” To her, beauty lies not in resisting time, but in honoring what time has taught us. Her message to women everywhere: Stop apologizing for growing older. Celebrate what you’ve grown through. Yasmine’s storytelling is not just visual, it’s soulful. Whether she’s traveling, creating art, or simply reflecting, she transforms each experience into a form of healing. Portugal, she recalls, became a spiritual turning point. “Its light, its poetry, its pace, it felt like a mirror to the version of me I had long buried.” But it’s not just geography that heals her, it’s expression. Be it sculpture, statement fashion, or poetic prose, art has helped her transform pain into power. Her Instagram platform is filled with inspiration, but behind every post lies a deep commitment to mental health. Yasmine makes it clear: healing is not linear, and public life doesn’t protect you from private pain. “I protect my peace like it’s sacred, because it is,” she says. From journaling and dancing to being openly vulnerable online, she practices resilience through softness. “When I falter, I remember: I’ve survived things that tried to kill me. That kind of strength doesn’t vanish, it evolves.” Her legacy, she says, lives in #حياة_بالياسمين (“A Life in Jasmine”), a phrase as poetic as it is powerful. For Yasmine, this isn’t just a personal motto. It’s a movement. A space for women to bloom through adversity and rediscover themselves in the process. “A life ‘in jasmine’ is fragrant with courage, messy with truth, and laced with joy,” she reflects. “It’s not just my story, it’s an invitation to write your own, in color, in strength, and in full bloom.” She closes with the words of Nizar Qabbani: “وَيَبقى الياسمينُ أبيضًا، مهما خانَتهُ الفصول.” “And jasmine remains white, no matter how cruel the seasons become.” A perfect metaphor for her journey and message: no matter what storms we endure, the essence of who we are, our jasmine, remains. Follow Yasmine’s journey of color, courage, and creative healing on Instagram: @yasminyousri_ “I didn’t survive cancer to live quietly. I dress in color, I speak in truth, and I exist unapologetically every day is a celebration of being alive.” — Yasmine Yousri “Aging, healing, and blooming aren’t separate journeys — they’re chapters of the same story. And I choose to write mine in bold, vibrant strokes.” — Yasmine Yousri

Jessy Abdo A Journey of Grace, Grit, and Greatness By Jane Stevens In the ever-evolving world of Arab entertainment, Jessy Abdo stands out not only for her magnetic screen presence but for the remarkable depth she brings to every character she plays. A Lebanese-Armenian actress with a powerful sense of identity, she has become one of the most beloved faces in the region’s film and television scene. Behind her captivating performances lies a journey shaped by cultural richness, personal resilience, and an unwavering belief in her purpose. Born and raised in Lebanon, Jessy’s early life was steeped in storytelling. Growing up in a family rooted in both Lebanese and Armenian heritage, she was exposed to a mosaic of traditions, languages, and emotions that would later fuel her craft. From a young age, she was drawn to the world of expression, not just listening to stories, but embodying them. It was never about fame or glamor; for her, acting was a calling long before it became a career. Her early path in the industry was anything but simple. Navigating the competitive and often patriarchal entertainment landscape of the Middle East demanded more than talent. Jessy had to cultivate persistence, develop a strong sense of self, and make strategic choices that aligned with her values. Rather than chasing trends, she focused on choosing roles that challenged her and allowed her to grow, not just as an actress, but as a woman navigating a complex, public world. As her career began to gain momentum, audiences took note of her natural ability to translate raw human emotion into layered performances. Whether playing a heartbroken lover, a fierce survivor, or a misunderstood outsider, Jessy brought a quiet power to every scene. She wasn’t performing; she was revealing something truthful. Her portrayal in the hit series Ma Fiyye marked a turning point. In it, she explored the complexities of trauma, judgment, and redemption, capturing the emotional contradictions that define real life. It wasn’t just a performance, it was a statement about vulnerability and strength. Part of what makes Jessy unique is the way she embraces her heritage. As a Lebanese-Armenian woman, she carries the richness of two histories, each marked by resilience, art, and cultural pride. This duality informs her approach to storytelling, offering her a broader emotional palette and a deeper well of inspiration.  Her background also gives her a distinctive lens through which she views fame, not as a pedestal, but as a platform for reflection and change. Off-screen, Jessy is just as intentional. Her presence on social media, followed by over a million fans, is marked by authenticity rather than strategy. She doesn’t project perfection; she reveals personality. From glamorous red carpet moments to quiet reflections at home, she shares herself honestly, letting her audience see not just the star, but the human being behind the spotlight. Her Instagram bio, “Everything I want wants me even more,” captures the spirit she lives by, a mix of optimism, faith, and fierce self-belief. Behind that self-belief is a deep spiritual grounding. Jessy’s approach to life is rooted in alignment, with her values, her energy, and her creative instincts. She is guided by purpose rather than pressure and has learned over time to say no to roles or opportunities that do not reflect who she truly is. This clarity has allowed her to maintain integrity in an industry that often blurs the lines between image and identity. Her role in reshaping the narrative around Arab women in entertainment is also deeply significant. At a time when female voices are rising across the region, Jessy has become an emblem of both strength and sensitivity. She doesn’t conform to old stereotypes, nor does she shout to be heard. Instead, she leads with grace, using her success to encourage collaboration among women in the field. To her, the rise of one woman should be the rise of all. Beyond her on-screen accomplishments, Jessy is passionate about supporting emerging talent. She quietly mentors young actors and creatives, particularly women, and is vocal about the need for safe, empowering spaces within the industry. One of her long-term dreams is to establish a creative studio where storytelling can be explored not just as a career path, but as a form of healing and transformation. For her, art is not just entertainment, it’s therapy, connection, and change. Her view of celebrity is refreshingly grounded. She sees fame not as something to be idolized, but as something to be used responsibly. She is acutely aware of the influence she holds and uses her voice with care, whether it’s through a thoughtful caption, a candid interview, or a quiet act of support behind the scenes. She understands that visibility comes with responsibility and chooses to meet that with sincerity and purpose. The essence of Jessy Abdo lies in her ability to bridge opposites: strength and softness, beauty and depth, visibility and humility. She carries her heritage proudly while also pushing forward into uncharted creative territories. She is equally comfortable in a designer gown at a film premiere or on set exploring the emotional ruins of a character’s past. This balance is what draws audiences to her; she reflects both the aspiration and the authenticity that people crave. In every role she plays and every message she shares, Jessy invites people not just to watch, but to feel. Her art is a mirror held up to the human experience—messy, complex, and ultimately beautiful. She reminds us that being true to oneself is not only possible, but powerful. Jessy Abdo is not simply an actress. She is a storyteller, a cultural bridge, and a quietly revolutionary force in Middle Eastern cinema. Her story is still unfolding, but one thing is clear: she is not chasing greatness; she is gracefully becoming it.

Omaimah Alazzah Blooming Boldly Through Adversity and Style By Afef Yousfi In a world that often confines women to narrow narratives, Omaimah Az carves her own path, one of survival, self-expression, and radiant authenticity. A multi-cancer survivor and unapologetic maximalist, Omaimah uses fashion as voice and life as canvas. Through her bold looks and even bolder spirit, she invites others to reclaim their stories and shine, no matter what life has taken or given. Cancer stripped her to the raw core,  body, mind, and identity. But in the rubble, she found clarity. Life, she believes, isn’t about perfection; it’s about persistence. Every heartbeat became a reason to be visible, vibrant, alive. Fashion turned into both a battlefield and a sanctuary. She didn’t dress to hide scars; she dressed to showcase survival. When she layers color and print, she’s telling the world, “I was here. I fought. And I hunger to live.” Maximalism, to her, is more than an aesthetic; it’s rebellion. When others expect softness after trauma, she responds with texture. When the world whispers “less is more,” she answers, “more is more.” Every scarf, every vintage brocade, every unexpected silhouette becomes an emotional postcard from the woman she’s been, the woman she became, and the one she’s becoming. Her outfits might overwhelm, and that’s intentional because she’s known erasure and refuses to accept it again. Her rallying cry, now echoing through feeds and communities, a powerful reminder to let your look speak. It’s an anthem for inner freedom, a nudge to the younger self who once played dress-up in secret, to the future self who wonders if it’s too late to start. It’s kinetic therapy,  therapy you wear. When you step into an outfit that makes your heart swell, you reclaim agency over your body and joy. That act of choosing boldness, just for you, is one of the bravest acts of self-care. She’s also fiercely vocal about pro-aging and the need to dismantle beauty myths designed to keep women small. Age, she says, has been used unfairly as a weapon, turning natural change into something shameful. But every fine line is a map of endurance, every silver strand a medal. Beauty isn’t about denial,  it’s about reclamation. She encourages women to stop apologizing for time and to stop equating youth with worth. Your value, she insists, lies not in reversing time but in owning your place within it. Omaimah’s soul finds nourishment in travel and art, especially when woven together with healing. Morocco, with its mosaic tiles, spice markets, and unfiltered color, became a mirror for her inner landscape. There, boldness met boldness. But beyond geography, it’s the act of creation,  in fashion, sculpture, and textiles,  that brings true solace. Art isn’t separate from survival; it is survival. Every journey, every brushstroke, and each layer in her wardrobe becomes part of her ever-evolving narrative. Emotional resilience, especially when lived in the public eye, is something she tends to with sacred care. She’s intentional with visibility, treating it as a temple. When needed, she closes her tabs, protects silence, and returns to softness. Reflection comes through journaling, cooking, dancing, and simply breathing. Vulnerability isn’t performative,  it’s power. And when the weight becomes heavy, she reminds herself, “I survived what was meant to break me.” That kind of strength doesn’t vanish; it evolves. At the heart of her platform is the movement, a phrase that began playfully, referencing almonds for sweetness and her nickname  but soon grew into a profound metaphor. Life in almonds became a symbol of richness grown in the aftermath of pain, of beauty that emerges from hardship. She hopes to leave behind a living archive where women feel seen, inspired, and reminded of their own light, especially when they feel dimmed. It’s not just a personal story, but an open invitation for others to write their own, in color, in strength, and in bloom. As Mahmoud Darwish wrote, “We have on this earth what makes life worth living.” Omaimah Az is doing just that,  living vividly, boldly, deeply, turning survival into art and art into lifeforce.

Ziad Barbar Alsaleh Crafting Identity Through Style in the Heart of Saudi Arabia By Paul Smith In the fast-evolving world of fashion, few names in the Arab region resonate with the blend of elegance, precision, and cultural pride quite like Ziad BarBar Alsaleh. A certified fashion styling coach and a professional celebrity stylist, Ziad has redefined the role of image consultancy in Saudi Arabia and beyond, transforming the way individuals present themselves, not only through clothing but through identity. To Ziad, styling goes far beyond dressing someone in trendy clothes. It’s about understanding the person, their body shape, skin tone, character, and the subtle nuances that define their presence. In a region where this role wasn’t widely recognized in the past, Saudi Arabia is now witnessing a renaissance in self-presentation, and Ziad has been at the forefront of this transformation. As the Kingdom becomes more image-conscious, the stylist has become essential, guiding individuals toward looks that are not only flattering but that reflect their personality and cultural essence. Working with celebrities has taught Ziad the art of balance. Each artist, whether an actress or singer, carries a unique identity rooted in their craft. Ziad studies not just their public persona but the emotional tone of their work, their interviews, and their mannerisms to craft looks that echo their spirit. Whether it’s a singer known for romantic melodies or an actress portraying powerful roles, the styling must resonate authentically. Trends may come and go, but Ziad’s commitment lies in tailoring each look to the individual, choosing what enhances their presence rather than merely following what’s fashionable. As an image consultant, Ziad curates more than appearances, he builds narratives. In the Saudi and Middle Eastern context, this role carries cultural weight. It requires an intimate understanding of a person’s lifestyle, social environment, and aspirations. His approach begins with deeply analyzing a client’s personality and intended message, then building an image that communicates with power and grace, while staying true to who they are. The ultimate goal is to leave an impression rooted in authenticity. The future of Saudi fashion is one Ziad views with immense optimism. Thanks to Vision 2030 and the leadership of King Salman bin Abdulaziz and Crown Prince Mohammed bin Salman, creatives are being empowered through strategic cultural initiatives. Riyadh Fashion Week stands as a powerful symbol of the Kingdom’s emergence as a serious player in global fashion. With the Ministry of Culture and the Fashion Commission creating unprecedented opportunities, Ziad believes this is a golden era for designers and stylists in the region—and he intends to be a bridge between local creativity and international acclaim. Ziad’s journey into fashion began at a young age. As a child, he instinctively enjoyed coordinating looks and helping others dress with confidence. This passion matured into a calling, leading him to formal education at the Collège des Arts. Over time, his desire to guide others evolved into a mission. As a fashion styling coach, he finds the greatest reward in mentoring aspiring creatives, watching their confidence grow, their talent refine, and their voices emerge in a competitive industry. Passing on his knowledge has become a deeply personal legacy. Throughout his career, Ziad has had moments of extraordinary impact. He recalls, with pride, being personally requested by legendary singer Mayada El Hennawy to style her for a TV appearance, a significant moment that marked his rise in the world of celebrity fashion. Another highlight came unexpectedly: while admiring a promotional ad for a Sherine Abdel Wahab concert, he hoped to be part of it. Miraculously, the next day, her team reached out to him, just a night before the show. Despite the tight schedule, the styling became one of her most iconic looks, a testament to Ziad’s readiness and creative instinct. Staying ahead of trends is a core part of Ziad’s work, but he is quick to clarify that trends are only a tool, not the goal. He closely follows international fashion weeks, especially in Paris, and continually reviews designer collections to remain connected to the global fashion pulse. However, his guiding principle remains authenticity. Each client’s styling must reflect their character, story, and essence. For Ziad, trends are meant to serve the individual, not overshadow them. This careful balance is the essence of his styling philosophy. He also addresses common misconceptions about fashion styling, chief among them, the idea that following trends equals being stylish. Ziad emphasizes that real style is about self-awareness, not imitation. What looks good is not always what’s trending, and elegance is about understanding yourself deeply enough to choose what empowers you. Through his work, he redefines fashion as a personal language of confidence and identity. Cultural heritage plays a central role in his work. Ziad believes that modern aesthetics and traditional influences don’t contradict—they complement. Whether it’s through the incorporation of heritage-inspired silhouettes, contemporary fabrics, or modest designs rooted in cultural values, he ensures that both past and present are respected in every look. His aim is always to create visual harmony, where identity is preserved and elevated simultaneously. To aspiring fashion professionals in Saudi Arabia, Ziad offers grounded advice. Passion alone is not enough. Success in styling demands education, discipline, and hands-on experience. He urges young creatives to study the art seriously, stay curious, attend fashion weeks, and build a refined eye for detail. In his view, consistency, curiosity, and professionalism are the pillars of long-term success in the industry. Ziad BarBar Alsaleh is not simply dressing people, he is helping them become the best, truest version of themselves. With each look he creates, he is also styling the image of a region on the rise, merging heritage and high fashion, personal identity and modern elegance. And in doing so, he’s helping shape the visual language of a new era in Arab style.

Dana Hallani From Family Kitchens to Culinary Stardom By James Wood In a world where culinary talent often gets boxed into traditional definitions, Dana Hallani breaks the mold with poise, passion, and personality. Based between Dubai and Beirut, Dana has carved a niche for herself in the competitive world of fine dining and creative gastronomy. With a growing digital presence and a newly founded private dining brand, L’Étoile Privée, she is redefining what it means to be a chef in today’s multicultural and media-driven world. Dana’s journey into the culinary arts is as vibrant as the dishes she prepares. “Cooking wasn’t something I planned as a career—it was a language I grew up speaking,” she says with a warm smile. “In my family, food wasn’t just nourishment. It was a connection. It was love. It was memory.” Growing up between Lebanon and the UAE, Dana was surrounded by rich culinary traditions, where spices weren’t just ingredients but heritage, and recipes were passed down like sacred family heirlooms. She began helping in the kitchen as a child, eventually refining her skills through formal training and international travel, which exposed her to a diversity of flavors and techniques. Today, Dana is the proud founder of L’Étoile Privée, a boutique private dining experience that reflects her elegant yet bold approach to cuisine. “The name means ‘The Private Star,’ because I wanted my clients to feel special, like the centerpiece of the evening,” she explains. Each event she hosts is bespoke, from the curated menus to the table design and guest experience. From intimate dinners for celebrities to high-profile events for Dubai’s elite, Dana’s work speaks for itself through stunning plating, sophisticated flavor profiles, and unmatched hospitality. Yet, behind the glamorous veneer is an artist deeply rooted in authenticity. “I’m not just here to impress with foie gras or truffles. I want to tell a story on every plate. A story of where I’m from, where I’ve been, and who I’m cooking for.” Dana’s cooking philosophy is distinctly personal yet universally appealing. She describes it as “Middle Eastern soul with a global twist.” Whether it’s a modern take on kibbeh with pomegranate glaze or saffron-infused risotto with hints of rose water, Dana’s creativity lies in blending comfort with surprise. Living between Dubai and Beirut, two culturally rich cities, provides constant inspiration. “Dubai is fast, ambitious, and cosmopolitan; there’s always something new to taste and learn. Beirut is emotional, artistic, and grounded in tradition. I take the best of both and make it my own,” she reflects. This duality is what makes Dana’s food resonate so widely; it’s nostalgic, yet forward-looking. Traditional, yet experimental. In addition to her culinary talents, Dana has become a prominent figure in the digital space. With a growing Instagram following and collaborations through platforms like dl.boutiqaat.com, she shares recipes, behind-the-scenes stories, and glimpses of her events. Her feed is a visual feast, combining elegant dishes with personal moments and lifestyle content. “When I post online, I want people to feel like they’re in my kitchen,” she says. “It’s not just about showing perfect plates, it’s about sharing the process, the fun, the flaws, the laughter.” Dana is also passionate about empowering women through her work. “Being a chef, especially as a woman in the Middle East, hasn’t always been easy. But I want young girls to see that you can lead with grace, and still command the room.” Challenges and Growth many entrepreneurs, Dana has faced challenges, especially during the early stages of building her brand. Logistics, staff management, sourcing premium ingredients, and maintaining consistency across events were all obstacles that required learning, patience, and a sharp sense of leadership. “The hardest part was realizing that being a chef isn’t just about cooking. It’s about managing people, costs, creativity, and expectations all at once,” she admits. “But that’s also what I love. It keeps me on my toes. Every event is a new chapter.” She credits her success to the values instilled in her by her family, resilience, humility, and always striving to give more than you take. Dana’s future is as flavorful as her past. She is currently working on a line of artisanal spice blends inspired by Levantine flavors, as well as plans to expand L’Étoile Privée into a concept space where food, art, and culture come together. “I want to create a place where people can not only eat, but feel,” she says. When asked what success means to her, Dana doesn’t hesitate: “Success is being remembered, not just for the food you made, but how you made people feel.” In every plate she prepares and every table she sets, Dana Hallani continues to create magic, one private star at a time.

Yasmin Bouabid Bridging Cultures Through Screen and Story By Sidra Asif Yasmine Bouabid embodies a unique artistic presence that is both grounded and fluid. With Italian and Tunisian roots and a home base in London, she moves effortlessly between cultures, languages, and mediums. As an actress, co-founder of a creative platform, and multilingual storyteller, Yasmine is part of a rising generation of talent reshaping the global narrative through authenticity and depth. Born in Genzano di Roma in 1994, Yasmine grew up in a richly layered environment that shaped her early sense of identity. Her Italian upbringing blended with her Tunisian heritage, giving her a deep connection to two distinct worlds. From a young age, she was drawn to performance and pursued formal training in Rome, where she studied acting at Teatro Azione and took part in specialized workshops at the Centro Sperimentale di Cinematografia. Mentored by cinematic icons such as Mirella Bordoni and Giancarlo Giannini, she developed not just technique but an enduring discipline rooted in classical and contemporary craft. After her early years in Italy, she began to explore opportunities in Tunisia, expanding her artistic reach into North Africa’s vibrant cultural scene. She appeared in several film and television productions, including Khoussouf, Fleur d’Alep, and various acclaimed short films such as Collarbones, La mort qui tue, and 4 murs et l’infini. These roles showcased her ability to capture vulnerability and strength in equal measure, earning her critical recognition early in her career. In the years that followed, her performances in series like Awled El Ghoul and Harga brought her widespread praise. She portrayed Mariem and Waad with powerful realism, leading to a wave of award nominations and accolades from youth-focused platforms and independent film festivals. Her rise in Tunisia’s entertainment scene marked a turning point, not only professionally but also in how she began to understand her voice as an artist in multicultural spaces. Her momentum continued when she joined the cast of Jurassic World: Dominion, stepping into the world of Hollywood productions. While the role of a rescue chopper pilot was brief, it symbolized her readiness to move into broader international waters. It also opened new doors, and she soon found herself cast in UK productions such as Doctor Who, in which she played Lucia Colasanto, and historical dramas like Slave Market and its sequel. These roles were not only exciting career milestones but also platforms to represent North African and Mediterranean women in stories where they are often underrepresented. One of Yasmine’s most defining ventures is the creation of Onirique World, a collaborative platform she co-founded in London. With a vision to bridge artists from different backgrounds and mediums, Onirique has become a space for dialogue, artistic experimentation, and cultural fusion.  Through this initiative, Yasmine explores not just storytelling through acting but the act of building creative communities. Onirique is where her passion for cross-cultural collaboration meets her entrepreneurial spirit. Fluent in Italian, Arabic, French, and English, Yasmine brings a rare versatility to each role. Her ability to shift between languages and dialects is more than a professional asset, it is central to how she inhabits characters and navigates the nuanced emotional landscapes of the scripts she chooses. She’s trained with several top coaches in London and continued honing her skills over the years, exploring everything from voice modulation to method acting. Her performance style has matured into one that is grounded in emotional truth yet open to artistic risk. Outside of acting, Yasmine’s creativity spills into other fields. She founded Monraï, a jewelry brand born out of her desire to express herself in a tangible, wearable form. What started as a personal project soon evolved into a business that reflects her aesthetic: minimalist, meaningful, and deeply inspired by cultural memory. Balancing a brand with an acting career might seem overwhelming to some, but for Yasmine, it’s about creating harmony between different sides of herself. She’s intentional in how she structures her time, choosing projects that align with her values and ambitions. Navigating identity in a world that often prefers simplicity over complexity hasn’t always been easy. She speaks openly about the challenges of fitting into industry boxes and the ongoing struggle to be seen not just as a “North African actress” or an “Arab artist,” but as a full person with range and depth. What drives her is the belief that artists like her have the power to shift perspectives simply by existing authentically and refusing to shrink. Her future projects are diverse and ambitious. From new TV series like Al Fitna and Siko Siko to indie films such as One Last Sin, she continues to choose roles that push her forward. She’s cautious about revealing too much before release, a sentiment grounded in humility and a belief that the work should speak for itself. What is clear, however, is that her career is expanding across borders, and she’s carving a path that others can follow. Yasmine Bouabid’s journey is one of graceful evolution. From Rome to Tunis to London and beyond, she brings her whole self to every performance and every project. She represents a generation of artists who are globally aware yet deeply personal, who believe in collaboration over competition, and who use art to connect rather than separate. As she moves forward, it is not just her talent that sets her apart, it is her vision. Whether acting on screen, building creative platforms, or designing jewelry that tells a story, Yasmine is committed to living and creating with purpose. Her story is still unfolding, but it already offers something powerful to audiences and artists alike: a reminder that identity is not a limitation but a well of inspiration.

Rayan Hayek The Young Lebanese Host Redefining Arab Celebrity Conversation By Desk Reporter At just 19 years old, Rayan Hayek has swiftly emerged as one of Lebanon’s most luminous young talents. Known to millions of followers on Instagram as rayanhayek, he is the articulate and charismatic host behind the YouTube show Baynetna, where he interviews prominent Arab figures across entertainment, politics, and culture. But Rayan is much more than a digital personality—he’s guiding the next generation toward meaningful dialogue and storytelling in the Middle East. Growing up in Lebanon, Rayan carried a curiosity about people and narratives that distinguished him early on. His journey into media began in his early teens with simple Instagram stories, but quickly evolved into something bigger. By 2023, at just 18, he launched Baynetna, a show that within months reached over fifty episodes and drew a devoted audience hungry for substance. His influence is underscored by more than 3.1 million Instagram followers, establishing him as a force in youth-driven Arab media. Rayan chooses to center the individual behind the celebrity. His interview style is candid yet respectful, inviting guests to share personal insights rather than rehearsed statements. The success of Baynetna is not measured in flashy production but in the moments when guests drop their guard and reveal who they are. He’s known to discuss topics that matter, mental health, grassroots activism, and the realities of living in the region. His approach bridges generational gaps and offers a space for reflection often missing in regional media. Despite his youth, Rayan’s ambitions are distinctly global. Forbes Middle East named him to its prestigious 30 Under 30 list in the Sports & Entertainment category, citing his plans to expand Baynetna across Europe, beginning with a French version. This recognition placed Rayan among the youngest Arab media innovators and cemented his status as a creative force to watch. What distinguishes Rayan is not just his celebrity access, but the human stories he amplifies. Whether interviewing entertainers, public figures, or leaders, his genuine empathy and curiosity allow guests to speak honestly about their struggles and aspirations. His style has naturally attracted high-profile interviewees, as well as a growing reputation for breaking down barriers between public image and private truth. On-screen, Rayan is polished and poised. Off-screen, he remains grounded, sharing behind-the-scenes glimpses into his personal life, a balance that endears him to the youth who see him as both an approachable voice and an aspirational figure.  His Instagram feed integrates moments with friends, family, and personal reflections alongside promotional content for Baynetna, creating a coherent narrative: success doesn’t require abandoning authenticity. Rayan’s rise from a teenager making informal clips to a respected media host underscores his discipline, drive, and emotional maturity. He handles public scrutiny with composure, maintaining professionalism even when facing criticism. This maturity has earned respect from both peers and older interview subjects across industries. His nomination as Middle East’s Best Arab Influencer at the Joy Awards further emphasizes his growing stature and the seriousness with which he takes his public role. Looking ahead, Rayan’s vision extends beyond interviews. He intends to launch daily human-interest segments that document everyday stories, ordinary lives layered with extraordinary truth. His ambition is to challenge stereotypes and amplify voices often overlooked. His upcoming expansion into European markets, including a French-language edition of Baynetna, demonstrates bold thinking and cultural ambition. Despite his rapid ascent, Rayan remains anchored in gratitude and purpose. He sees storytelling as a path to empathy and understands that influence involves responsibility. Rather than chasing virality, he pursues resonance, conversations that linger long after the episode ends. Rayan Hayek symbolizes a new wave of Arab youth media: thoughtful, inclusive, and globally minded, yet deeply rooted in regional identity. He elevates interviews from performative appearances to emotional passports. At a time when celebrity culture often overshadows substance, he managers to keep substance at the forefront, earning him more than fame, but enduring trust. His story is still unfolding. But already, Rayan Hayek has become a model of how a young Arab media creator can shape culture, not by following trends, but by inviting deeper conversation and honoring stories that matter. Whether hosting, expanding Baynetna, or mentoring the next generation, he’s building a legacy around connection, authenticity, and impact.

Gita Farah Where Fashion Meets Experience, and Luxury Becomes a Lifestyle By Jane Stevens Gita Farah is not just curating events,  she’s crafting worlds where elegance, artistry, and experience converge. With a unique brand that bridges luxury fashion and immersive event planning, Gita has emerged as one of the most sophisticated visionaries in the global lifestyle space. From her roots in London to her expansive influence in Dubai, her work is redefining what it means to live and breathe luxury. Her journey began with a deep understanding that fashion and events share the same soul ,  both are forms of storytelling. Fashion sets the tone while events create the memory, and for Gita, bringing them together was not a strategy but a calling. Her vision was to create seamless experiences where couture isn’t just worn but lived. Whether it’s a couture-inspired gala or a one-of-a-kind design piece, every creation speaks to her belief that true luxury is not just seen, it’s felt. Having studied Fashion Design and Marketing in London, Gita built an impressive network across the UK and launched her fashion boutiques in London and Buckinghamshire. London, rich in heritage and timeless in elegance, grounded her creative instincts in tradition and depth. Meanwhile, Dubai opened a new chapter, one of innovation, bold thinking, and endless possibility. Gita has worked within the city’s luxury fashion industry since 2010, long before its current global rise, and the energy of Dubai continues to inspire her to dream without limits. These two cities reflect the duality of her creative identity,  London’s refined heritage balanced with Dubai’s fearless ambition. At the heart of her brand is Gita Farah Venues, a service that transcends traditional event planning by fusing fashion, art, and culture into unforgettable moments. Each event is a curated masterpiece, often hosted in the most exclusive venues in the world’s most desirable cities. These are not just events — they are sensorial journeys. Gita works closely with designers, artists, and luxury brands from around the globe to spotlight talent in immersive, emotionally rich settings. From haute couture showcases and private trunk shows to elevated networking lounges, her guests are not only experiencing beauty but becoming part of the story. One of the most striking examples of her work is her London Fashion Week event titled “West Meets East,” held at the iconic Churchill Hotel. The show brought together designers from five continents and more than 600 esteemed guests. Rather than a conventional runway, she transformed each room into a living gallery,  from curated lighting and ambient scent design to art installations that reflected the soul of each collection. The event drew attention from major media including BBC Arabic and Alghad TV and became a hallmark of her signature approach: immersive luxury that sparks conversation and connection. Gita’s personal style and presence are just as impactful as her events. As a brand ambassador for global names such as Charlotte Tilbury and 111SKIN, she represents more than just aesthetics — she represents belief in the brands she works with. Whether in beauty, fine jewelry, or fashion, her endorsements are rooted in authenticity and admiration. This role naturally complements her curatorial work, as she continues to bring together like-minded creatives, tastemakers, and innovators through every event she hosts. Every detail matters to Gita,  from the scent in a room to the light glinting off a gown. Her meticulous planning process ensures that each event is a layered experience designed to engage all the senses. Guests often leave her gatherings asking when the next one will be,  a testament to the emotional resonance she creates. What continues to set Gita apart in a highly competitive industry is her unwavering commitment to innovation and storytelling. She doesn’t just follow trends, she sets environments. Whether it’s a grand international fashion event or an intimate art showcase, she crafts experiences that are both aspirational and unforgettable. Her strength lies in listening,  to the creative pulse of the moment, to her clients, and to the talented people she surrounds herself with. As a woman leading in the world of luxury, Gita has faced challenges,  but they’ve only strengthened her resolve. She’s had to develop resilience, navigate diverse personalities and cultures, and build her reputation in a space where tradition has long dominated. Yet she continues to thrive, especially by uplifting other women in the industry. Over 80% of the designers and artists she collaborates with are women, and showcasing their work is a cornerstone of her mission. For Gita, luxury is not about exclusivity for the sake of status, but about meaningful inclusion, cultural richness, and global storytelling. Her drive has always come from within,  fueled by the desire to create beauty that cannot be ignored. By focusing on authenticity and connection, she has built a brand that speaks louder than any challenge she’s faced. Luxury, to Gita, is not about excess but intention. It’s the act of curating something deeply personal, globally inspired, and emotionally impactful. It’s about surrounding yourself with experiences that reflect your essence, and offering that same level of thoughtfulness to your guests and collaborators. Looking ahead, Gita is set to unveil two highly anticipated projects in Dubai. First, she is collaborating with Miss Universe to curate an exclusive luxury fashion showcase and awards event,  one that will spotlight the best talent in modeling and design on an international stage. Second, she is launching a private, members-only luxury club for designers, creatives, and tastemakers. This new space will offer invitation-only access to high-fashion events, immersive brand activations, exclusive trunk shows, fine dining, and elevated networking,  all within beautifully curated environments that reflect Dubai’s dynamic elegance. As Gita continues to shape the future of fashion and experiential luxury, one thing is clear her world isn’t just one of style, but of soul. Through her vision, luxury becomes a lifestyle, and every moment becomes a masterpiece.

THREADS OF CHANGE Rising Star in Iraqi Media and Entertainment By Hafsa Qadeer A few hours before dawn in a Riyadh souk, richly embroidered abayas hang like tapestries against the warm stone walls. The soft glow of lanterns illuminates abaya silhouettes in every hue – deep sapphire, coral pink, olive green. In the Middle East today, these flowing robes are no longer just modest dresses; they are canvases of self-expression. Designers and women alike are weaving heritage with high fashion, turning centuries-old traditions into runway statements. Each paisley print, glittering crystal and cut-out trim tells a story of a society blending the sacred and the stylish. As one Saudi brand calls it, every outfit is “the attitude you wear”. In this region, fashion and identity swirl together like the silk threads of a kaftan. From Gulf metropolises to mountain villages, men and women are redefining what it means to dress modestly, embracing luxury and leisure alike. In Oman, for example, Ramadan is literally a runway: women “renew their interest in traditional fashion that reflects the authentic Omani identity, infused with touches of modernity”.  Delicate Mukhwar dresses – hand-embroidered with gold thread on silk – share space with Moroccan jalabiya kaftans in soft beiges, sky blues and rosy pinks. Omani boutiques fill with sequined caftans and embroidered silk scarves the way markets brim with spices. In the early days of Ramadan, women choose opulent, embroidered traditional gowns for family iftars; by the final ten nights they favor simpler, lighter abayas and jalabiyas for comfort and elegance. In Beirut and Amman and Abu Dhabi, designers tap centuries of Arab and Islamic art. Jordan’s Basma Abu Ghazaleh of KAGE mixes Bedouin motifs with luxe fabrics – as one report notes, her label “combines sophistication with cultural nuances,” redefining modest wear with a “contemporary edge”. Even in places once isolated from global runways, the new generation is bold. In Doha, the young brand Vandella “masters the art of the T-shirt, jeans, and abaya ensemble,” offering capsulized abaya collections with “impeccably tailored designs”. 1309 Studios in Qatar pairs traditional abayas with sharp blazers and jackets, “redefining abayas for women who aren’t afraid to stand out”. Azalea Designs in Doha brings bright pop colors and classic Arabesque embroidery to flowy modern silhouettes. There are even Qatari perfume houses and home-decor lines like Wadha fusing Islamic geometric patterns with minimalist luxury. Across the Gulf, the message is clear: tradition is the foundation, not the limit. Gulf Glamour: UAE & Qatar Dubai and Abu Dhabi have become global fashion hubs. Local labels are turning modest clothing into modern chic. Dubai’s Bouguessa brand, founded by Algerian-born Abdujalil Bouguessa, is known for its “minimalist yet sumptuous approach”. Its refined abayas and tailored dresses blend clean European cuts with subtle Middle Eastern details. Nearby, Emirati designer Hessa Falasi set tongues wagging at Fashion Forward Week with a collection of gorgeous pink abayas tied with surprise bows and neon trim – proof that even the most covered-up look can feel playful. Falasi herself summed it up: “The Middle East designers are changing the market…We love quality, we love to dress up,” she said after her show. “Five years ago, who knew that you would see hot pink abayas and neon colors on an Emirati runway?” she laughed, marveling at how quickly tastes have shifted. Not far off, a new generation of Gulf brands is sprouting. In Qatar, the House of Malachite offers statement heels alongside satin robes; Hissa Haddad is famous for jeweled silk sandals and frothy lavender gowns fit for a princess. A bridal shop in Kuwait City sells abaya-inspired wedding dresses with gold embroidery. Even Abu Dhabi’s art fairs now feature Islamic-inspired streetwear. Modern and traditional exist side by side: on the same shopping street you might find a high-street dress boutique next to a tailor offering hand-block-printed jalabiyas from India. Through it all, modesty remains a core value. As designer Hannah Hassan of Saudi’s Nirvana brand observes, wearing the abaya or hijab is “more to do with how we behave and carry ourselves than what we wear”. Her team’s latest collection “celebrates the elegance of rich cultural heritage that defines unity in diversity”. They call it “ethnic traditional art with an outrageous modern attitude” – fine silk brocades and lace that can be a flowing kaftan one day and a stylish beach robe the next. In Saudi Arabia, too, colors are no longer taboo. As Arab News reported, “Saudi girls and women” now wear abayas in “vibrant and daring colors, patterns and fabrics” as a form of self-expression. In Riyadh boutiques and Jeddah pop-ups, racks of abayas often feel more like art galleries than uniform black closets. One emerging designer, Reem Al-Bayyat of the label Mad Since 1982, literally cuts and pastes together abayas from patchwork fabrics printed with her own drawings. “Every piece tells a story; no two look the same,” she says. Her bright creations make the everyday abaya look like a quilted canvas. Lamya Al-Sarra of Lamya’s Abayas goes even further with bold summer hues. She describes her own gowns as “timeless, elegant, and effortlessly stylish. Each piece is designed to make a statement… I love playing with bold colors, interesting cuts, and unexpected details”. Both women started by designing dresses for friends and quickly found the demand grew. Today, Saudi girls stop strangers on the street to ask about the eye-catching outfits, proving once again that modesty and glamour go hand in hand. Majestic Oman: A Ramadan Runway In Oman, the story is as much about celebration as couture. Every Ramadan, Omani women thoughtfully plan a wardrobe that bridges modesty and joy. It might start with a hand-embroidered Mukhwar dress – a long, flowing gown woven from silk and cotton and stitched with gold or silver thread – perfect for the first Iftar gatherings. But as the month progresses, pastel kaftans and light cotton abayas take over, offering ease during the hot desert nights. Markets in Muttrah and Nizwa bustle with shoppers choosing from

Crown & Camera Dr. Raghad Fahmi Bridging Beauty, Purpose, and the Digital Arab Dream By Peter Davis  In the heart of Dubai, a city synonymous with ambition, innovation, and aesthetic elevation, Dr. Raghad Fahmi has carved a niche that is both unique and quietly revolutionary. Known to her millions of fans as @rragoode, she balances the clinical focus of dentistry with the expressive freedom of digital creativity. With an elegant presence on Instagram and a warm, magnetic aura across platforms, she represents a new wave of Arab women who defy definition and bring heart, humor, and heritage into every scroll, swipe, and smile. Raghad’s path began not with a viral video or a runway collaboration, but in the academic discipline of medicine. Trained as a dentist and currently practicing in Dubai, she approaches her clinical work with seriousness and empathy. Yet it is in the in-between moments, the candid Instagram reels, the glimpses into her morning rituals, the outfit transformations and skincare secrets, that she brings her audience into a softer, more personal world. She is not just showcasing a lifestyle; she is quietly crafting a narrative of modern Arab womanhood that is global, graceful, and grounded. Social media, particularly Instagram and TikTok, has become the canvas for her story. Her Instagram grid sparkles with well-curated fashion, travel snippets, beauty tutorials, and day-in-the-life vlogs that feel intimate yet polished. Whether she is sharing a favorite abaya look or highlighting a dental tip in her clinic coat, Raghad navigates her audience’s attention with care. With more than six million followers, her reach speaks to her ability to connect across age, region, and language. It is not just about trends for her. It is about meaning, mood, and memories. TikTok offers another side of her persona. Light-hearted, charming, and playful, her short videos frequently ride the wave of trending audios, dances, and challenges, always with her own twist. She is never trying to be someone else. Instead, she is offering a peek into how she interprets the moment, blending the tempo of the platform with her personal taste and subtle elegance. Her followers flock to her not just for entertainment, but for a sense of comfort and shared culture. Her content feels like an invitation to belong. Her YouTube channel, while less frequently updated, allows for more depth. In long-form videos that cover everything from travel to skincare, she offers a richer, slower-paced connection. Viewers engage not just with her visuals, but with her voice, her thoughts, and her sense of rhythm and detail. A video about her trip to Istanbul, for example, is as much about the architecture and food as it is about the emotions tied to the place. There is something inherently nostalgic and reflective in the way she crafts her digital presence, a kind of digital journaling that resonates beyond algorithms. Though she has partnered with a variety of brands across the Middle East, Raghad’s approach to collaboration is selective and intentional. She works with labels that align with her values, aesthetics, and audience. Her promotion of beauty and wellness products feels more like a personal recommendation than a marketing push. Brands like Benefit Cosmetics and Honor Arabia have found in her a rare mix of credibility, charm, and regional resonance.  These partnerships are built not just on influence, but on authenticity, a quality that has become her signature. But what sets her apart is not just her following or visual branding. It is her ability to reflect her cultural identity without reducing it to a trope. She celebrates her Arab roots through language, design, and spirit without ever shouting for attention. There is a quiet pride in her presence that speaks volumes. She understands the weight of representation and carries it with poise. Whether she is wearing a traditional outfit or answering a fan question in Arabic, her audience sees someone who is both familiar and aspirational. The success she has found online did not happen overnight. It is built on consistency, intuition, and an unwavering sense of self. While many chase virality, Raghad has built longevity. She shows up not as a brand, but as a person. One day it is a skincare routine, the next it is a glimpse into her daily work as a dentist. She allows her audience to witness her multitasking reality without glamorizing burnout. In doing so, she creates space for others, especially young women, to see themselves not as boxed into one identity, but as capable of balancing many. Of course, this balance is not always easy. Behind the scenes, there are long days, tight schedules, and the constant navigation of privacy in the digital world. Yet Raghad handles it all with grace. When she opens up about the challenges, it is done with a soft vulnerability that strengthens rather than weakens her bond with followers. She knows that real influence lies not in perfection, but in connection. As her platform grows, the question becomes not what more she can do, but how far she wants to take it. Conversations around health advocacy, mentorship, and community engagement seem like natural extensions of her evolving path. There are hints of future projects that could blend wellness education with digital storytelling. Her ability to move fluidly between clinical authority and creative expression gives her a rare versatility. Few influencers, let alone professionals, possess that mix. Dr. Raghad Fahmi’s journey is not just one of social media success. It is a reflection of a wider cultural moment where Arab women are increasingly shaping their own narratives, rewriting rules, and embracing visibility without compromise. Her reels may be short, her captions may be simple, but the message is layered. You can be many things. You can build beauty without losing depth. You can wear a lab coat and a red lip, and both can be part of the same truth. In a world hungry for representation, depth, and sincerity, Raghad is a mirror for millions. She reminds us that being seen is not just

Canvas of CulturesYusur Al-Khalidi’s Journey Across Dubai, Milan, Helsinki By Jane Stevens In today’s global tapestry of digital storytelling, Yusur Al-Khalidi stands out as a vibrant thread weaving together cultures, aesthetics, and creativity. With roots in Finland and Iraq and a tri-city presence in Dubai, Milan, and Helsinki, she brings an intoxicating blend of style, authenticity, and boundary-pushing flair to her work. On Instagram under @asoothesizzler, she cultivates a community of over 5 million followers who celebrate her daring aesthetic, anime-inspired cosplays, beauty wisdom, and cosmopolitan lifestyle. Her YouTube channel offers even more depth, allowing fans to step into her world and see what lies beyond each carefully curated feed. Yusur’s story begins in Helsinki, where she was born in 1997 to Iraqi-Finnish parents. Growing up between Nordic serenity and Middle Eastern warmth, she absorbed a duality that would define her creative voice. The move to Dubai brought fresh palette and opportunity. With each jet-setting edit from Milan’s runways to Helsinki’s snow-kissed streets and Dubai’s desert-backdrop lifestyle, she creates content that flows between high fashion, queer cosplay, and everyday elegance, reflecting a global citizen unconstrained by borders. One of the most powerful aspects of Yusur’s content is how she channels her passion for anime and manga into real-world expression. With more than 50 wigs in her home studio, ranging from pink bobs to pastel blues, she transforms into fan favorites like Maki Zenin and Mikaela Hyakuya, bringing characters to flamboyant life. Anime has given her confidence to try a new look and vibe, and through her content, she has become a bridge for anime lovers in the Middle East and beyond. Her cosplay is not an occasional diversion, it is woven deep into her fashion DNA. At Paris Fashion Week, she represented the crossover of cosplay and couture while walking shows for major fashion houses. These appearances are proof of what happens when niche culture meets mainstream runway, creating something beautiful, unexpected, and entirely her own. Outside of cosplay, Yusur’s beauty routines bring Asian skincare and drugstore favorites to life. She praises accessibility and affordability, often highlighting products that reflect her roots and audience. Her honest take on trending products and affordable beauty finds, packaged into thumb-stopping videos with upbeat edits, has earned audience loyalty and led to collaborations with brands like Rimmel and L’Oréal Paris. It’s a smart balance, bringing high fashion and elegant glam one day, and the next showcasing beauty that feels personal and attainable. Yusur’s reach expands beyond Instagram. On TikTok, she creates short-form content that reflects her humor, creativity, and taste. On YouTube, she adds dimension, offering travel videos filmed in Milan, beauty routines shared in a quiet, intimate tone, and vlogs that invite viewers into her world with sincerity. Her subscribers seek more than entertainment, they find a lifestyle they aspire to and a creator who brings it to life with warmth and precision. Beyond attention-grabbing aesthetics lies intention. Yusur is deliberate in her representation. She understands that her global background sends a message, identity is layered. She shows that Arab heritage and anime fandom can coexist, that traditional modesty and runway glamour are not opposites, and that Nordic minimalism and Gulf richness can live in harmony. Her ability to embody all these truths at once has made her a role model to a generation navigating identity in a globalized digital world. Her consistent aesthetic also translates into commercial success. She averages strong engagement across her millions of followers and generates significant revenue from brand collaborations. Yet her partnerships are carefully chosen. She works with companies that reflect her values and allow her to maintain a sense of trust with her audience. From beauty campaigns to lifestyle endorsements, she weaves promotional content seamlessly into her storytelling, never compromising her tone or authenticity. Managing a lifestyle that spans three cities has pushed Yusur to become more intentional with her time and energy. She balances fashion week schedules with content creation, cosplay planning with skincare routines, all while nurturing her mental health and creative boundaries. She is open about the toll that digital work can take. In her vlogs and casual posts, she shares moments of fatigue and self-reflection, showing that behind the glamour is a human being finding her way through pressure and expectation. Looking ahead, Yusur is exploring new avenues. She has spoken about the lack of anime-themed beauty products in the mainstream market and hinted at potential collaborations that merge her love of character design with cosmetic innovation. With her background, language fluency, and deep cultural awareness, she is also positioned to lead mentorship initiatives, creative retreats, or digital workshops aimed at empowering creators in the Middle East and Europe alike. Yusur’s journey is about breaking molds. She proves that identity isn’t linear, that an Iraqi-Finnish woman can thrive at the intersection of anime, luxury, modesty, and entrepreneurship. In the sprawling digital ecosystem, she doesn’t chase trends, she lives her truth. Cosplay and couture, tradition and trend, discipline and whimsy, all converge in her content, giving it richness and staying power. As she moves forward, her legacy is only beginning to take shape. She has already mapped a blueprint for content creators who want to use their platform to reflect who they truly are, without erasing or editing themselves for mainstream appeal. Her lifestyle across Dubai, Milan, and Helsinki shows that stepping outside your comfort zone often leads to greater creativity and deeper connection. Yusur Al-Khalidi embodies the power of blending cultures, genres, and identities into one creative compass. She offers beauty, performance, and cultural pride alongside professionalism and sincerity. For Magnav readers, she is more than a digital creator. She is a cultural ambassador, a trend-defier, and a storyteller of the new era, proving that the greatest canvas belongs to the boldest painter.

Bessan Ismail The Syrian Sensation Breaking Barriers and Building a Legacy By Afef Yousfi  In a digital age where fame often flickers and fades, Bessan Ismail, بيسان اسماعيل, stands as a rare phenomenon, an artist whose talent, charm, and authenticity have earned her a lasting place in the hearts of millions. Hailing from Syria and now based in the UAE, Bessan is more than a singer or a content creator; she is a powerful voice for a new Arab generation carving space in music, media, and modern culture. With a captivating mix of charisma and courage, Bessan first found fame through social media platforms where her unique presence and artistic flair caught fire. Her rise was swift, but it was no accident her consistency, raw talent, and connection with her audience have laid the foundation for a dynamic and evolving career. Today, she continues to dominate platforms like Instagram and YouTube, not merely as a content creator, but as a true artist with something to say. What makes Bessan’s journey so inspiring is how seamlessly she merges traditional Arab musical influences with contemporary sounds. Her voice, both powerful and emotive, reflects the resilience of her roots while embracing the rhythm of a changing region. From heartfelt ballads to upbeat anthems, her music captures the complex spirit of today’s Arab youth, proud, bold, and unafraid to dream. Yet her artistry extends beyond music. As a content creator, Bessan brings an undeniable authenticity to everything she shares. Whether performing for a live audience, creating lighthearted videos, or opening up about her experiences, she does so with genuine warmth and relatability. Her fans spanning across the Middle East and beyond don’t just admire her, they connect with her. It’s this connection that has fueled her growth into a multifaceted brand. From sold-out concerts and collaborations with major Arab artists to high-profile campaigns, Bessan is rapidly establishing herself as one of the most influential young women in the regional entertainment landscape. Despite her soaring popularity, she remains grounded in her identity, proudly Syrian and proudly Arab, never losing sight of the culture that shaped her. Navigating fame as a young Arab woman in the digital era comes with its challenges, but Bessan meets them head-on. Her confidence is not manufactured it’s born from a deep self-awareness and a refusal to be boxed into outdated molds. She is rewriting the narrative of what it means to be a young Arab artist: independent, fearless, and unapologetically expressive. Through her performances, social media presence, and entrepreneurial mindset, Bessan continues to inspire a generation to embrace their voice, trust their journey, and dare to be different. Her recent concerts, including her eagerly awaited performances in the UAE, are a testament to her magnetism and the high demand for her artistry. As she looks ahead, Bessan Ismail’s focus is clear she’s not just here to entertain; she’s here to leave a legacy. With new music projects in the works and a growing international fan base, the world is starting to take notice of the star born in Syria, thriving in the UAE, and ready to take on the globe. Bessan Ismail is not just a rising star she’s a cultural force. Her story is still unfolding, but one thing is certain: her voice, both literal and metaphorical, will echo for years to come.

Ahmed Sharif Crafting Laughter, Culture & Creativity By Paul Smith In an age where content is created by the second, few individuals manage to consistently entertain, inspire, and lead with originality. Ahmed Sharif is one of those rare voices. A comedian, content creator, and co-founder of Movapro Productions, Sharif has built a loyal audience across the Middle East and South Asia. With millions of followers on Instagram and countless viral videos to his name, he is a powerful example of how humor, when delivered with purpose and authenticity, can connect people across borders. Sharif is not just telling jokes; he is building conversations, identities, and an entertainment empire that reflects the pulse of a diverse and evolving generation. Ahmed Sharif’s rise to recognition is no accident. With a clear vision and authentic style, he has built a brand that merges comedy with thoughtful storytelling. As the co-founder of Movapro Productions, Sharif leads a team that produces high-quality digital content, working with brands, influencers, and fellow creatives. His Instagram bio keeps it simple: Co-founder @movapro, along with his business email for inquiries. But behind that short description is a dynamic creator who has carved out a unique space in the entertainment industry. Sharif’s performances are not bound by borders or stereotypes. His comedy resonates because it is personal, smart, and infused with cultural truth. Whether he is performing in Dubai, Delhi, or sharing sketches online, his content blends social critique with sharp wit. His TEDx talk titled “Follow Your Nightmares” is a prime example of his ability to turn life’s anxieties into meaningful, relatable comedy. Videos like “Bangalorean in Delhi” and other regional content show how he takes everyday scenarios and elevates them with observational humor that hits home for audiences everywhere. Unlike many comedians chasing fast punchlines, Ahmed Sharif’s style is refined and layered. He often performs in long-form narratives, bringing poetry and rhythm into his routines. There is an almost lyrical quality to his delivery, making each performance feel like both a stand-up act and a theatrical monologue. What makes him stand out is his ability to dive deep into cultural themes while staying light-hearted and approachable. His humor is personal, but never exclusive. Whether it is language barriers, family quirks, or community traditions, Sharif brings his audience into the joke with warmth and intelligence. Sharif’s digital presence is massive, with over six million followers on Instagram. He engages his audience with everything from comedy sketches and vlogs to serious discussions and behind-the-scenes footage from Movapro. His Instagram reels frequently hit hundreds of thousands of views, and his content reflects a mix of humor, identity, and creative entrepreneurship. His audience is drawn not only to the laughs but also to the purpose behind his work. Whether he is joking about the pressures of being a content creator or highlighting team members from Movapro, Sharif uses his platform to uplift and inform. One of the most insightful looks into Ahmed Sharif’s personality came through his appearance on ABtalks, the popular interview series hosted by Anas Bukhash. In the episode, Sharif spoke candidly about his journey, fears, and views on creative freedom. He shared his thoughts on balancing performance with purpose and opened up about the emotional complexities behind his comedic persona. The conversation was a window into the deeper philosophies that drive his work and showed viewers the thoughtful, introspective man behind the camera. Movapro is more than just a production house. It is Sharif’s vision brought to life. Through this company, he produces branded content, original sketches, campaigns, and media collaborations that carry his distinctive comedic voice. From scripting and direction to performance and editing, Sharif is involved in nearly every step of the process. Movapro allows him to explore larger stories and bigger formats, moving beyond traditional stand-up to produce visual narratives that are both entertaining and impactful. Some of Ahmed Sharif’s most notable works include his stand-up specials, TEDx appearances, and viral sketches on platforms like Instagram and YouTube. Performances like “Bangalorean in Delhi” and his TEDx talk showcase his range and depth as a performer. His content often goes viral not only because it is funny but because it reflects shared truths that people from multiple cultural backgrounds understand. Collaborations with brands and fellow influencers have also elevated his reach, showing his ability to adapt his comedy to different audiences and formats. As his audience continues to grow, Sharif is expanding Movapro’s team and production capabilities. Recent posts indicate he is building a content strategy that includes short films, bigger sketches, and possibly scripted series. With more creative control and a clearer sense of his brand identity, Sharif is moving into a phase where he can experiment and tell more ambitious stories. His goal is not just to make people laugh but to make them think, reflect, and feel a sense of shared experience. While Sharif keeps much of his personal life private, his public message is consistent. Comedy, for him, is a tool for connection. He has stated in various interviews and talks that laughter can break barriers, start conversations, and bring people together. It is this philosophy that powers both his humor and his business. Sharif believes in pushing boundaries with responsibility, in making space for difficult conversations within the lightness of entertainment. Ahmed Sharif is more than a comedian. He is a storyteller, a cultural bridge, and a creative entrepreneur redefining how humor functions in a digital-first world. Through Movapro, he is mentoring other creatives and setting a new standard for content with meaning. His comedy is bold, but it is never mean-spirited. It is filled with heart, crafted with care, and delivered with the confidence of someone who understands that humor is one of the most powerful ways to make a difference. In a world oversaturated with content, Ahmed Sharif is a reminder that the most impactful voices are the ones that stay true to who they are. With each sketch, each performance, and each idea brought to life through Movapro,

Cultural Fusion The New Middle Eastern Creative Wave By Marina Ezzat Alfred Lately, the Middle East has become a really exciting center for creative work, a fascinating mix of old traditions and what’s hot in the global art scene right now. Artists, filmmakers, designers – even musicians – are all drawing on their incredible cultural history while also taking on modern ideas, creating a super diverse and unique artistic world. This piece looks at how this blending of cultures is changing art in the region, focusing on some of the key people and artistic trends leading this fresh wave of creativity. Landscape of Cultural Fusion The Middle East boasts a vibrant mix of cultures, languages, and traditions. This incredible diversity has always shaped its art and design, but now, in the 21st century, a fresh wave of artists is pushing creative boundaries.They’re brilliantly blending their local heritage with global influences, you see. It’s not just a simple mash-up of styles; it’s a genuine conversation between past and present, resulting in amazing creations that connect with people both at home and around the world. Influences of Heritage Heritage is a huge part of how many artists in this region create their work. They often take traditional designs, skills, and stories and give them a modern twist. Take calligraphy, for example – it’s hugely important in Islamic culture – and you see contemporary artists completely reinventing it. El Seed, a French-Tunisian artist, blends graffiti with Arabic calligraphy, making massive murals that celebrate both his background and the city.  His art really shows how you can bring old traditions into the modern world and share them with new people. It’s the same with textiles and patterns in fashion design. Zaha Hadid, that amazing Iraqi-British architect, used geometric patterns from Islamic art in her buildings, making structures that are both brand new and deeply connected to her roots. It’s a way to honor the past, but also to put Middle Eastern styles right into the middle of global design conversations. Global Aesthetics and Modern Influences Heritage is still a big deal, of course, but Middle Eastern artists are really embracing global styles these days. This mixing of ideas makes their work richer, you know?  It lets them express themselves in more interesting ways that speak to all sorts of people. Take Nadine Labaki, a Lebanese filmmaker – she makes movies about universal themes, but they’re always grounded in Lebanese life. Her film *Capernaum*, for example, got huge international praise for its honest look at kids and poverty in Beirut. It perfectly shows how a very local story can still connect with people everywhere. Social media’s been a game-changer too. It lets artists share their work with the whole world, leading to all kinds of collaborations that ignore borders. This online connection has built a real sense of community, encouraging them to experiment and talk to each other.  It’s all blurring the lines between what’s “local” and what’s “global” even more. Role of Festivals and Institutions In the MENA region, cultural festivals and institutions are absolutely key to driving this creative surge. Think Dubai Design Week or the Sharjah Biennial – they’re amazing platforms showcasing artists and designers, really fostering collaboration and new ideas. These events don’t just spotlight local talent; they draw in international artists too, sparking dialogue and exciting exchanges. Organizations like the Arab Fund for Arts and Culture are equally vital, supporting emerging artists and letting them explore their identities through their art.  Funding projects that cleverly blend traditional and modern styles, they’re instrumental in shaping the next wave of Middle Eastern creativity. Impact of Technology Technology’s a huge part of the cultural melting pot happening in the Middle East. Digital tools and online platforms let artists play around with new ways of creating and reach a much bigger audience. Think virtual and augmented reality – artists are using them to make really immersive art that grabs people’s attention in exciting new ways.  Take Alaa Minawi, a Syrian artist, for instance; she uses tech to mix traditional storytelling with modern digital art, making pieces that really make you think and want to get involved. What’s more, e-commerce has blown up, giving designers a global stage to show off their work, cutting out the middleman of traditional shops. This opens things up for local craftspeople to compete worldwide, supporting sustainable practices and keeping traditional skills alive. Profiles of Notable Creatives Hanan al-Najjar, a leading Emirati filmmaker, delves into identity and belonging in her short films. She seamlessly blends traditional Emirati culture with commentary on modern social issues, resulting in a captivating mix of old and new. Joud Al-Masri, a Palestinian fashion designer, similarly uses her heritage as a springboard for contemporary designs. Her clothing line features traditional embroidery techniques, yet boasts modern cuts, attracting a worldwide following. Lebanese illustrator and graphic designer, Maya Zankoul, tackles social issues with humor and sharp wit. Her lively illustrations explore both local and global themes, sparking conversation and connection across borders. Finally, Egyptian photographer and filmmaker Youssef Nabil masterfully fuses nostalgia and modern aesthetics. His striking portraits evoke the region’s rich cinematic history, while employing cutting-edge techniques, creating a beautiful link between past and present. Challenges and Opportunities Cultural fusion’s blossoming in the Middle East is exciting, but it’s not without its hurdles. Political turmoil, uneven economic landscapes, and censorship all create obstacles for artists, silencing some voices.  Yet, artists there are incredibly resilient, pushing forward with their powerful work, shaping the cultural scene. What’s more,  growing global interest in Middle Eastern art is opening doors. Collaboration is easier, and more people are seeing their work. The international art world’s embracing Middle Eastern artists, giving them a chance to shine and find support. Middle Eastern culture’s amazing new fusion is a powerful reflection of its deep history and how it’s so actively embracing global art.  Modern artists, filmmakers, and designers are pushing creative boundaries, cleverly mixing old traditions with modern ideas. The result?  Exciting new works

Voice, Vision, and Viral Grace The Rise of Laila Mourad By Paul Smith In a digital landscape filled with noise, it takes something special to be heard. Laila Mourad, known to her growing audience as a content creator, founder, and podcast voice, is one of the few breaking through with purpose and personality. With 1.5 million Instagram followers, a TikTok presence that blends humor and insight, and a podcast redefining Arab female narratives, Laila is not just influencing, she is reshaping how stories are told. Rooted in culture, driven by curiosity, and fueled by a mission to create value, her journey from online storyteller to media entrepreneur is a playbook in modern authenticity. At the heart of her work is a quietly revolutionary mindset. You do not have to choose between being smart, stylish, or spiritual. You can be all three. As the founder of TakT Official, Laila leads a brand that fuses empowerment with aesthetics. Whether designing products, curating digital experiences, or guiding a growing team, she embodies what it means to be a purpose-led entrepreneur in a world of fleeting trends. Her business reflects her personality: bold, intentional, fun, and rooted in community. But Laila’s influence reaches far beyond business. As co-host of Podcast Ladly, she has created a conversational sanctuary for Arab women navigating identity, ambition, relationships, and self-growth. The podcast does not speak at its audience, it speaks with them, echoing the real, unfiltered voices of the region. Laila’s presence on the mic is natural, sharp, and disarming. She does not posture. She opens up. Whether discussing burnout, societal pressure, or navigating modern love, she brings vulnerability to the forefront and invites others to do the same. On Instagram, where she has posted over 1,100 times, Laila curates a visual diary that reflects her growth. From founder reflections and podcast clips to lifestyle shots and intimate captions, each post is a chapter in a story that feels both personal and universal. She does not edit herself to fit an algorithm. Instead, she plays by her own creative rules, sharing her truth without filters or façades. The result is not just engagement, it is connection. Her TikTok channel is where her humor and spontaneity shine. Here, Laila shares bite-sized moments that feel immediate and real. She dances, jokes, reacts to trends, and delivers quick, punchy takes on life’s quirks. With millions of views and thousands of interactions, she has turned short-form content into a platform for self-expression and shared joy. It is this balance between polished professionalism and raw relatability that makes her presence so magnetic across platforms. What sets her apart is intention. Laila is deeply aware of what her platform means, not just to her, but to those watching. She understands that representation is not a trend, it is a responsibility. Her content choices reflect a commitment to empowering others, especially women, to take up space, speak their truth, and trust their path. In her world, influence is not about perfection. It is about presence. As a founder, Laila has turned TakT Official into more than a business. It is a brand with soul. With thoughtful design, culturally inspired collections, and values-driven messaging, TakT resonates with a generation craving depth. It stands as a reflection of Laila herself: refined but accessible, strong yet warm, rooted in culture but open to evolution. She proves that entrepreneurship, when led with clarity and care, becomes a form of storytelling. In every role she holds, from podcast host to creative director, Laila brings consistency and courage. She belongs to a growing generation of Arab women creators who are defining the region’s digital future with both pride and precision. Whether she is speaking about ambition, wellness, or identity, her tone remains grounded. She never tries to be someone else. She leans fully into who she is. One of her greatest strengths is how effortlessly she merges tradition with modernity. One day, she is in a classic abaya speaking about spiritual balance. The next, she is breaking down business insights in a sleek blazer. Her ability to move between these worlds without contradiction speaks volumes about her cultural intelligence and creative agility. This fluidity extends to her partnerships. Laila has worked with major brands, but she does so with intention. Her collaborations are based on alignment, not just aesthetics. Whether promoting beauty products or lifestyle experiences, she ensures that the message fits the mission. Her audience trusts her because she never compromises her voice. Through it all, she remains refreshingly honest. Laila has spoken openly about the challenges of growing a brand, managing digital fatigue, and dealing with the vulnerability that comes with being visible. She shares the lessons behind the highlights, offering not just inspiration, but realism. In doing so, she humanizes success and makes it feel more possible for others. What makes Laila’s journey so compelling is that she is not just building a brand or collecting followers. She is building community. Her platforms feel like conversations. Her fans do not just engage, they relate. They feel seen. They feel inspired. She reminds them that they too can dream, create, lead, and evolve. As she looks ahead, Laila shows no signs of slowing down. Her vision is expanding. There are whispers of new projects, mentorship programs, even creative retreats. What is certain is that whatever she builds next will carry the same heart, clarity, and creative spirit that defines everything she touches. Laila Mourad is not just a content creator. She is a cultural voice, a creative architect, and a quiet revolutionary shaping the future of media, business, and representation in the Arab world. Her story reminds us that power comes not from how loud you speak, but from how truthfully you live. In a world saturated with content, Laila offers something rare: depth, warmth, and unwavering direction. She is not here to fit in. She is here to lead. And she is just getting started.

Designing with Soul, Innovating with Intention The Multifaceted World of Payal Shah By Aayushi Hitesh Shah In the ever-evolving landscape of fashion, wellness, and technology, few individuals embody the harmony of creativity and consciousness quite like Payal Shah. A dynamic force in the luxury jewelry industry and a forward-thinking tech entrepreneur, Payal blends art, innovation, and mindful living in everything she touches. Her journey is a testament to the power of intuition paired with strategy, and to the belief that design should not only be beautiful but meaningful. At the helm of two distinctive jewelry brands and several passion-led ventures, Payal Shah stands as a beacon for modern entrepreneurship, especially for women seeking to balance elegance with ethics, and style with substance. Her first jewelry brand, L’ Dezen, remains close to her heart described as fine jewelry with an architectural soul. With its bold, sculptural designs, the collection speaks to collectors and red-carpet moments. In contrast, Psylish her newer venture is the cool, younger sister: everyday diamond jewelry for the modern, on-the-go woman who wears her pieces from workout brunches to dinner parties. Where L’ Dezen is about storytelling and craftsmanship, Psylish is about adaptability, youthfulness, and ease. Payal’s creative journey was rooted in her background in interior architecture, which deeply informs her aesthetic. She’s always been drawn to structure, form, and the play of light, and jewelry became a microcosm through which she could channel that passion. Over the years, her design philosophy evolved from creating pieces for the “wow” factor to designing with purpose—each piece telling a story, solving a function, or aligning with her vision of conscious luxury. Innovation extends far beyond design in Payal’s world. With Gemerator.AI, she’s reshaping the jewelry industry through artificial intelligence. The agency equips jewelers with AI tools that assist in everything from instant design generation to AI-powered sales assistants and marketing campaigns. Her goal is to free creators from time-consuming tasks, allowing them to focus more on connection, craft, and commerce. She believes in leading with instinct, backed by data. Her decision-making is guided by gut feelings that are refined through research and feedback. To Payal, innovation is intuition in motion, knowing when to trust inner vision and when to sharpen it through technology. This balance of heart and hustle also extends to her wellness ventures. With Tichi Getaway, her Bali villa designed as a luxurious escape, and LivWell, a wellness brand that brings ancient rituals to modern lifestyles, Payal expresses her belief that wellness isn’t a luxury it’s a necessity. These spaces reflect her commitment to intentional living, rooted in the need for disconnection, recalibration, and spiritual restoration. Even amidst her busy schedule, wellness remains a non-negotiable. She prioritizes clean eating, intermittent fasting, red light therapy, walking meditations, and breathwork. For her, wellness is not about longevity. it’s about prevention and living with vitality and presence. Time for family, friends, and stillness is just as sacred as her business ventures. A committed advocate for sustainability, Payal promotes plant-based living through the #VeganPieChallenge and incorporates ethical practices across her businesses. From conflict-free stones and recycled gold to upcycling older designs, she believes in slow, thoughtful production and educating consumers on the value of conscious consumption. Responsible sourcing is a cornerstone of her business ethos. Payal ensures transparency by working directly with ethical factories, avoiding overproduction, and encouraging customers to reimagine older jewelry into modern, personalized designs. It’s not just about making beautiful thingsit’s about making them responsibly. To young women walking the path of entrepreneurship, Payal shares a powerful message: your uniqueness is your superpower. There is no set blueprint, and that’s the beauty of the journey. She champions curiosity, kindness, consistency and the boldness to ask for what you want. That simple courage, she says, has opened more doors for her than any perfect plan. As she looks toward the future, Payal hopes her legacy lies not just in the beauty she’s created, but in the space she’s opened for others. Whether through a piece of jewelry, a retreat in Bali, or an AI platform, her goal is to spark joy, ignite ideas, and foster a world where creativity meets consciousness.

Leana Deeb Strength, Spirit, and the Rise of a New Wellness Icon By Jane Stevens In a digital world oversaturated with fleeting trends and cookie-cutter influencers, Leana Deeb is a breath of fresh air, a woman rooted in purpose, strength, and a deep sense of identity. A proud Palestinian-Uruguayan, Leana has become a global figure in the fitness and wellness community, capturing hearts not just with her workouts, but with her message of faith, empowerment, and authenticity. At first glance, Leana’s social media presence reflects a polished, aesthetically pleasing fitness journey. But beyond the impressive physique, high-quality content, and partnerships with leading global brands like Gymshark and Bloom Supplements, there lies a deeper story, one of resilience, discipline, and an unwavering connection to her roots and faith. Leana’s ascent didn’t happen overnight. Her journey started with a passion for health and movement, but it quickly evolved into something much more meaningful. She realized early on that fitness, for her, was a gateway, not just to physical transformation, but to mental clarity, spiritual growth, and personal power. By merging wellness with faith, and identity with intention, she began to build something rare: a platform that doesn’t just sell fitness, but inspires holistic self-respect. From the start, Leana made it clear that her approach wasn’t about surface-level results. It was about honoring the body as a gift from God, developing discipline, and fostering community. Her content reflects that ethos, structured training programs, motivational reflections, and faith-based affirmations all woven into a consistent message of self-betterment through divine alignment. It’s no surprise that her platform, Uplift You, has become more than a fitness app; it’s a movement. What makes Leana stand out in an industry often clouded by comparison and vanity is her refusal to compromise on her values. She proudly wears her hijab, speaks about her connection to Islam, and openly celebrates her Palestinian heritage, all while existing at the forefront of the Western fitness space. Her visibility challenges outdated narratives, offering a modern image of what a strong, successful, Muslim woman looks like. And for her massive audience, especially young women navigating identity and faith in complex environments, she is both a role model and a source of strength. Partnerships with powerhouse brands like Gymshark and Bloom Supps haven’t changed her core. Instead of adapting to fit the industry mold, Leana has brought her own mold to the industry and companies are taking notice. Her authenticity has become her greatest asset, earning her respect not just as an influencer, but as a leader in the wellness space. But beyond the brand deals and social media success, Leana remains deeply connected to her purpose. She often speaks of how her journey is guided by faith, repeating “All praise is due to the Most High” with sincere conviction. That gratitude flows through everything she does, from her disciplined workout routines to her mentorship of others. Her message is clear: strength comes from alignment with your values, your Creator, and your highest self. It’s this blend of spiritual devotion, cultural pride, and physical mastery that makes Leana Deeb a standout figure not only in the Middle East but across the global diaspora. For many Arab and Muslim women, she represents possibility, a life where you don’t have to choose between tradition and ambition, modesty and confidence, identity and success. Leana’s mission is not just to help people transform their bodies, but to elevate their mindset and self-worth. Through Uplift You, she provides access to her signature training methods, motivational tools, and community support. But more than that, she provides a vision of what it means to live with purpose. Whether it’s a high-intensity workout, a faith-based journal entry, or a post reflecting on Palestine and its people, her voice always returns to the same place: truth, service, and self-love rooted in something bigger. In an era where influencers often chase virality, Leana is building something lasting. She is cultivating a brand that doesn’t just speak to trends, but to values. She is showing the world that Muslim women can lead global fitness movements, that Arab identity is not a limitation but a power, and that wellness is most effective when it includes the soul. As her platform continues to grow, so does her impact. She is redefining wellness for an entire generation, one that is global, diverse, and spiritually conscious. Through her work, Leana is not just helping people achieve physical goals. She is helping them come home to themselves. Leana Deeb is more than a fitness coach. She is a cultural force, a spiritual light, and a woman of vision. And as she continues to build, inspire, and lead, one thing remains constant: she does it all with humility, faith, and fierce pride in where she comes from. This is only the beginning for Leana Deeb. Her journey is a powerful reminder that strength is not just about lifting weights, it’s about lifting others. And in that, she is truly unmatched.

Cemre Baysel Turkey’s Rising Star of Screen and Style By Jane Stevens The Turkish entertainment industry has long been a powerful force in global television, producing richly layered dramas, vibrant romances, and compelling characters that captivate audiences not just in Turkey, but across the Middle East, Europe, Asia, and Latin America. At the heart of this thriving cultural phenomenon are Turkey’s talented actresses who bring these stories to life. These women are not only the faces of popular series but also influential figures in fashion, culture, and social media. Among this dynamic group, one name has emerged with a blend of elegance, authenticity, and promise, Cemre Baysel. Born on February 5, 1999, in İzmir, Cemre Baysel has quickly become one of the most talked-about stars in the Turkish entertainment scene. Her journey from a fine arts student to a leading actress and admired fashion influencer showcases a rare combination of visual artistry and on-screen charisma. With each role, she continues to distinguish herself not just as a performer but as a personality shaping the contemporary image of Turkish womanhood in media. Cemre’s artistic side developed at a young age. She attended the Painting Department of Buca Işılay Saygın Fine Arts High School, where her love for visual creativity was nurtured. She then pursued further education in art at Ege University, signaling a strong commitment to the world of aesthetics and design. However, it was her interest in storytelling and performance that led her to acting, and by age 15, she had already made her debut on television. Her first role came in the hit comedy series Yeşil Deniz (2014–2016), where she played Gonca Makasçı. The series was widely appreciated, and Cemre’s performance stood out for its natural charm and emotional honesty. This early exposure allowed her to explore different genres in the years to come. In 2017, she took on a role in the crime drama İsimsizler, followed by an appearance in the historical series Payitaht: Abdülhamid as Firuze. These roles helped her demonstrate her range and versatility, establishing her as more than just a fresh face on screen. Her breakthrough came with the character Melis Çelen in the family drama Elimi Bırakma (2018–2019). The role brought her greater visibility and critical appreciation, and it helped solidify her place in the industry. Soon after, she took on her first lead role in Sol Yanım (2020–2021), portraying a complex and relatable character in a romantic drama setting. However, it was in Baht Oyunu (2021) where she truly won the hearts of the public. Playing Ada Tözün, a spirited and optimistic young woman navigating love and destiny, Cemre delivered a performance filled with charm and emotional resonance. Her chemistry with co-star Aytaç Şaşmaz captivated fans and soon spilled into real life, with the two actors becoming a couple during the show’s production.  The relationship added further media attention and endeared her even more to her growing fanbase. In 2022, she continued to captivate audiences with her lead role in Senden Daha Güzel as Efsun Armağan, a dermatologist from Gaziantep who moves to Istanbul. The story allowed her to mix humor, romance, and emotional growth in a way that further cemented her range as a performer. In Sakla Beni (2023), she played İncila, a character caught in the complexities of relationships and personal transformation. Each new project revealed new facets of Cemre’s ability to inhabit emotionally charged characters with depth and authenticity. In 2024, she began starring as Leyla in Leyla: Hayat, Aşk, Adalet, a powerful drama that explores justice, identity, and the human condition. Her portrayal has been praised for its emotional intensity and subtlety, showing her continual growth and maturity as an actress. The same year, she made a successful leap to film with her role as Yaz in Aşk Filmi (2023), where she once again brought honesty and heart to a story about modern love. Cemre Baysel’s appeal goes beyond her on-screen presence. She has become an influential figure in fashion and beauty, thanks in part to her strong social media presence. Her Instagram account, @cemrebaysel, has more than 4.4 million followers, where she shares a curated blend of personal moments, behind-the-scenes content, and style inspirations. Her fashion choices are often praised for balancing sophistication with a youthful, modern edge. This popularity has made her a go-to figure for major brands. In 2021, she was honored with the “Shining Star” award at the Golden Butterfly Awards, one of the most respected accolades in Turkish entertainment. Her brand partnerships in 2022 with Seçil Store, Citroën Turkey, and La Roche-Posay further demonstrated her influence and commercial appeal. These collaborations reflect her unique ability to blend artistic credibility with mainstream accessibility. What sets Cemre Baysel apart is not just her beauty or her acting skills, but the sincerity she brings to every performance. She embodies the modern Turkish actress, educated, expressive, and multifaceted. Her background in fine arts informs her visual sense, her performances show emotional depth, and her public persona reflects grace and relatability. As Cemre continues to take on more ambitious roles in both television and cinema, and as she deepens her presence in the fashion and beauty worlds, she stands poised to become not just a national star but a global one. With her talent, elegance, and determination, she represents a new generation of Turkish artists who are redefining success on their own terms. Cemre Baysel’s journey is far from over. As she evolves as an actress and influencer, her story remains one of inspiration and artistic triumph. With each role, partnership, and appearance, she continues to shape the narrative of Turkish popular culture, ensuring her legacy as one of the most captivating and influential talents of her time.

Fatma Alsafi Kuwait’s Bold Star Balancing Art, Life, and Influence By Afef Yousfi In the vibrant world of Gulf entertainment, few names resonate as powerfully as Fatma Alsafi. Born on November 17, 1981, in Kuwait City, Fatma has carved a unique niche for herself as an actress, director, and lifestyle influencer. Her journey from the theatrical stages of Kuwait to the screens of millions is a testament to her talent, resilience, and authenticity. With a captivating on-screen presence and an equally magnetic digital footprint, Fatma has emerged as one of the most influential and beloved figures in the Middle East. Fatma’s passion for the performing arts began early in her life. Inspired by the rich heritage of Kuwaiti theater and television, she pursued formal training at Kuwait’s prestigious Higher Institute of Dramatic Arts. In 2005, she graduated with a degree in acting and directing, equipping herself with a deep understanding of stagecraft, performance, and the creative processes behind the scenes.  Her early career was rooted in theater, where she honed her skills as a director, working on a number of musical works and television programs. These formative years helped shape her artistic identity, refined, grounded, and deeply expressive. Her breakout as an actress came with the television series “Al Kharraz,” but it was her role in the drama “Silver Heart White” that truly showcased her emotional depth and versatility. Fatma quickly became a household name across Kuwait and the Gulf region. Her roles in successful series such as “Anbar 6,” “Dofat Beirut,” “Amnesia,” and “Halat Qayd” proved her range as an actress, capable of playing everything from the delicate and emotional to the bold and fiercely independent. Audiences are drawn to Fatma’s ability to portray real, relatable women facing both everyday and extraordinary challenges. In a region where media still wrestles with tradition and modernity, Fatma brings to life characters that resonate with a new generation, women who are assertive, intelligent, and compassionate, yet flawed and deeply human. Her acting is marked by sincerity and nuance, traits that have earned her multiple awards and critical acclaim. But Fatma’s influence extends far beyond the television screen. She is a digital powerhouse with millions of loyal followers on social media. Her Instagram page, @me_alsafi, is a carefully curated yet authentic reflection of her life, blending glamour with introspection. From travel diaries across Europe and the Arab world to moments of quiet family life in Kuwait, her content reflects a woman who embraces all facets of her identity. With over 4.6 million followers on Instagram and nearly 2 million on Snapchat, she connects directly with her audience, offering both inspiration and relatability. Fatma is also an influential figure in lifestyle and fashion. Her modest yet modern fashion sense has become a reference point for many young women in the region. Whether she’s attending red carpet events or sharing casual looks from her travels, she consistently merges elegance with authenticity. She’s a trendsetter who manages to stay true to her roots while embracing contemporary style, a quality that sets her apart in the fashion-forward world of Gulf influencers. Family plays a central role in Fatma’s life, and while she maintains a level of privacy around her personal affairs, she has not shied away from discussing her own challenges. In 2024, she subtly confirmed her marriage through a heartfelt reply to a fan on social media, which sparked conversations across online platforms. Her fans respect her ability to remain grounded and dignified in the face of constant public attention. Fatma has also been vocal about her health journey, speaking openly about her physical transformation, self-care, and wellness routine. By sharing these personal aspects of her life, she has become a source of motivation for women navigating their own health and lifestyle journeys. Her transparency about body image, confidence, and self-love adds another layer to her appeal, she is not only a celebrity but a role model who leads with vulnerability and grace. On stage and in theaters, Fatma has received numerous awards for her powerful performances. Plays such as “Tatania” and “The Princess and the Apple” have earned her Best Actress awards at regional festivals, reinforcing her standing as a serious and committed artist. Her theater work, though sometimes overshadowed by her screen fame, remains a cornerstone of her artistic legacy. Theater, she often says, is where she finds her truest expression as an artist. What sets Fatma apart is her multidimensional identity. She is an actress, director, digital influencer, and a cultural ambassador for Kuwaiti artistry. She effortlessly blends her creative passions with her role as a modern Arab woman navigating fame, family, and purpose. She uses her platform not just to entertain, but to educate, uplift, and inspire. In a region undergoing rapid transformation, where women are increasingly stepping into the public sphere and asserting their voices, Fatma Alsafi stands as a powerful example of progress. She proves that success can be achieved without compromising one’s values, and that fame can be used as a tool for positive influence. Fatma Alsafi’s journey is not just about personal achievements; it’s about building a legacy of representation, empowerment, and artistic excellence. As she continues to push boundaries and evolve in her craft, she reminds us all of the beauty in embracing one’s identity, telling one’s story, and living life with intention. From Kuwait to the wider Arab world, Fatma Alsafi is not just a star, she is a movement.

Noha Nabil A Pioneer of Arab Elegance, Empowerment, and Influence By Peter Davis In the ever-evolving landscape of fashion, beauty, and digital influence, few personalities have left as powerful a mark as Noha Nabil. With a dazzling mix of intellect, style, and entrepreneurial prowess, Noha is more than a fashion icon, she is a modern Arab woman rewriting the narrative of success, empowerment, and cultural pride. Born on November 11, 1983, in Kuwait, Noha’s journey began with a love for language and expression. At just nine years old, she became a familiar face on Kuwaiti television, presenting the children’s show Mama Anisa. Her natural presence on screen, eloquence, and confidence led to her nomination for “Best Presenter of a Children’s Program” at the Cairo International Film Festival in 2000, a rare achievement for someone so young. Despite her early fame, Noha prioritized education. She earned a degree in chemical engineering from Kuwait University in 2005, displaying her passion for science and structure, a foundation that would later benefit her in the entrepreneurial world. Following graduation, she stepped away from the spotlight to build a family, a decision that reveals her deep commitment to personal values. Yet, creativity called her back, and in 2009, Noha launched her fashion and lifestyle blog, See Fashion in My Eyes. At a time when Arab women were just beginning to find their voices on global digital platforms, Noha’s blog stood out. Her ability to merge modesty with high fashion, and luxury with relatability, instantly attracted a large following. Her blog evolved into a social media empire, placing her among the Arab world’s most influential digital creators. In 2017, Forbes Middle East ranked her among the Top 10 Most Influential Arab Women on Social Media. What sets Noha Nabil apart is her ability to build businesses that embody her values, heritage, and global vision. In 2020, she launched Noha Nabil Beauty, a makeup line designed with Arab women in mind. From bold lip shades that suit a range of complexions to long-lasting formulations made to endure the Gulf climate, the brand speaks to every woman who wants her culture reflected in her beauty products. It quickly became a go-to brand across the region, available in major outlets like Sephora Middle East, Faces, and Ounass. Noha didn’t stop there. With her innate understanding of luxury and emotion, she launched Retrouvailles Paris, a niche perfume brand that bridges Arab olfactory traditions with French perfumery finesse. The brand name, meaning “reunion” in French, is a nod to nostalgia, memory, and the art of rediscovery, each scent telling a personal story that resonates deeply with her audience. In addition, Noha founded Eleven Eleven Fashion, a ready-to-wear label that celebrates minimalist sophistication with an edge. Every design is a reflection of her personal style, elegant, confident, and effortlessly global. The brand was created with the philosophy that fashion should empower, not overwhelm, a belief that resonates with the modern woman who embraces both identity and innovation. Noha’s digital influence is immense. With over 12 million Instagram followers, she curates content that blends high fashion, beauty, family moments, and travel diaries. Her feed is not just aesthetically pleasing, it is empowering. She often uses her platform to encourage women to pursue their dreams, balance their roles in society, and express themselves unapologetically. She seamlessly integrates Arabic calligraphy, poetry, and cultural aesthetics into her visuals, creating a feed that is not only glamorous but rooted in heritage. Her bilingual communication, fluent in Arabic, English, and French, enables her to bridge cultures and expand her message to a global audience. Noha is regularly invited to fashion weeks in Paris, Milan, and Dubai, where she collaborates with luxury brands such as Dior, Fendi, Givenchy, and Chanel. Her status as a muse and influencer among global fashion houses has elevated the representation of Arab women in international style narratives. Beyond her achievements in media and business, Noha is a philanthropist and mother of three. She values authenticity over trendiness and substance over spectacle. Her brand messaging often revolves around inner beauty, family unity, and cultural pride. She often quotes Arabic poetry and shares reflections on self-worth and personal growth, especially resonating with young Arab women seeking role models who reflect their values. Noha also broke barriers as the first Kuwaiti woman to be invited as a VIP guest to major fashion shows like Paris Haute Couture Week. Her trailblazing presence in spaces previously underrepresented by Arab women speaks volumes about her role in changing global perceptions. She is not merely a guest in the world of luxury, she is a defining voice in its modern evolution. As Noha continues to grow her empire, her story serves as a blueprint for the next generation of creatives and entrepreneurs. Whether launching new product lines, collaborating with high-end labels, or offering glimpses of her personal life, she remains true to her essence, graceful, intelligent, and empowering. In an era where digital fame often flickers and fades, Noha Nabil’s light continues to shine steadily. She is not just a social media influencer or a beauty mogul, she is a cultural icon. Through elegance and excellence, she represents a new era for Arab women, bold, brilliant, and beautifully in command of their own stories.

Janhvi Kapoor Rising Beyond Legacy, Redefining Stardom for the Global Stage By Paul Smith The Evolution of Indian Cinema and Its New Heroines The Indian film industry, long considered one of the largest in the world, is undergoing a profound transformation. Bollywood, once known for its formulaic blockbusters and vibrant song-and-dance spectacles, is facing a challenging phase. Box office numbers are no longer guaranteed by star power alone. Audiences have become more discerning, demanding content that resonates emotionally and culturally. With the rapid rise of regional cinema, international streaming platforms, and social media-driven fame, the traditional Bollywood template is losing its grip. Amidst this shift, the space for new female talent has opened up. However, carving a place in this evolving landscape is no easy task. In this changing tide, a few young actresses are finding their voice and redefining what it means to be a star. Among them, Janhvi Kapoor stands tall. She is part of a new generation of Indian women in cinema who are unafraid to be vulnerable, take risks, and pursue substance over style. Despite the industry’s ongoing turbulence and changing audience loyalties, Janhvi has managed to maintain a steady rise. Her journey is not just about fame, but about thoughtful choices, genuine passion, and emotional truth. Born Into Stardom, Choosing Her Own Path Janhvi Kapoor’s entry into the film industry was met with widespread attention. As the daughter of the late Sridevi, one of Indian cinema’s most beloved actresses, and film producer Boney Kapoor, she was always in the spotlight. Her debut in Dhadak (2018), a remake of the critically acclaimed Marathi film Sairat, sparked mixed reactions. While her natural screen presence was evident, critics questioned whether she could live up to her mother’s legacy. What followed after Dhadak defined Janhvi not as a star daughter, but as an actress with her own voice. Instead of pursuing flashy commercial films, she made bold choices. In Gunjan Saxena: The Kargil Girl, she portrayed the first Indian Air Force woman pilot to fly in a combat zone. The role demanded emotional depth, physical preparation, and restraint. Janhvi delivered a performance that surprised critics and audiences alike, showing a maturity and sensitivity beyond her years. Vulnerability as Strength Unlike many public figures who strive to appear perfect at all times, Janhvi embraces her vulnerability. She has openly shared the emotional impact of losing her mother at a young age, her insecurities, and the pressure of living up to expectations. Her interviews often reflect honesty rather than rehearsed charisma. In doing so, she connects with her generation, which values realness over image. This emotional honesty translates on screen. In her performance in Ghost Stories, a Netflix anthology series, Janhvi played a young nurse with a haunting past. The subtlety of her expressions and the way she captured fear and sorrow showed her growth as a performer. She has since become an actress who is not afraid to take on complex and emotionally intense characters. Beauty with Brains, Culture with Charisma Janhvi Kapoor is often featured on magazine covers and brand campaigns, but she is far more than a fashion icon. Her appeal lies in the effortless way she blends Indian elegance with global style. Whether walking the red carpet in a couture gown or appearing at a temple in a simple salwar suit, she remains relatable and authentic. She studied acting at the Lee Strasberg Theatre & Film Institute in Los Angeles, gaining exposure to international techniques and perspectives. This training adds depth to her craft and gives her a broader cinematic understanding. It also positions her well for global opportunities in the future. Janhvi’s charm lies in the fact that she does not try to imitate anyone else. She has never tried to mimic her mother’s legacy or compete with contemporaries. She is unapologetically herself, a mix of ambition, gentleness, curiosity, and courage. Can She Become a Global Star? With the current wave of Indian actors crossing over into international cinema, there is much speculation about who could be the next global breakout star. Janhvi Kapoor possesses all the ingredients. She has screen presence, acting talent, international exposure, and cultural richness. More importantly, she has an evolving sense of self and a willingness to take creative risks. The global entertainment landscape is shifting toward inclusivity and representation.  Audiences around the world are looking for new faces and diverse stories. As Indian cinema gains attention beyond South Asia, actresses like Janhvi, who are deeply rooted in their culture yet open to the world, are uniquely positioned to make an impact. Her roles in films like Mili, which deal with survival and psychological resilience, reflect universal human emotions. These are the kinds of stories that resonate across borders. If she continues to choose meaningful roles and work with storytellers who value depth, Janhvi has the potential to become an international artist. A Voice for Her Generation Janhvi Kapoor represents more than just a new face in Indian cinema. She symbolizes the aspirations of a generation of young Indian women. She embraces modernity while respecting tradition. She is confident, but not arrogant. She is fashionable, but also introspective. Through her interviews, poetry, and even her quiet moments on social media, she shows that young women can be many things at once—ambitious, emotional, intelligent, stylish, and strong. In a world that often demands perfection from women, Janhvi offers a refreshing counter-narrative. She is not interested in being flawless. She is interested in being real. This authenticity not only makes her a better actress but also a more relatable public figure. Standing Tall Amidst Industry Challenges As Bollywood struggles with declining ticket sales, formula fatigue, and the rise of regional and digital competition, it is actors like Janhvi who offer hope. She reflects a new wave of talent that prioritizes storytelling, emotional truth, and artistic growth. She does not rely on star power or social media gimmicks to stay relevant. She is building her career one meaningful performance at a time. Her journey is

Rise of Homegrown Luxury Arab Women Building Tomorrow’s Fashion & Beauty Empires By Marina Ezzat Alfred Arab women entrepreneurs have totally revolutionized fashion and beauty lately.  It’s been an amazing shift. They’re not just building hugely successful businesses; they’re actually changing what luxury and beauty mean, both in the Arab world and globally.This piece looks at some of the key players in this exciting movement, showcasing their impact and the deeper cultural meaning behind their work. Influential Arab Women  Huda Kattan Huda Kattan’s a major player in the beauty world right now. She’s the brains behind Huda Beauty, a billion-dollar cosmetics company that started as just a beauty blog. The brand’s known for its amazing foundations, lipsticks—and those lashes! They’re seriously popular everywhere. It’s a fantastic example of how social media can turn a personal passion into a massive global business. Marriam Mossalli Marriam Mossalli, a Saudi fashion editor and entrepreneur, has significantly impacted the Middle East’s luxury fashion world. She founded Niche Arabia, a top-tier luxury communications consultancy that’s been instrumental in boosting Saudi Arabia’s global fashion profile.  Mossalli’s also recognized for championing traditional crafts and, through fashion, highlighting the unique style of Saudi women.  Amina K Amina K, a fashion designer, is known for her fresh take on classic Arab clothing. She cleverly mixes modern trends with traditional details, making her a go-to designer for stylish women throughout the area.  More than just beautiful clothes, Amina’s work showcases the beauty of Arab culture while giving women a powerful way to express themselves. Dalia Dogmoch Soubra Dalia Dogmoch Soubra, a Syrian-German food consultant and Harper’s Bazaar Arabia food editor, is renowned for her culinary skills and knack for incorporating cultural stories into her writing. Though best known for her food work, Dalia’s impact reaches into lifestyle and beauty, showcasing the vibrant tapestry of Middle Eastern culture through her recipes and personal style. Noor Tagouri Noor Tagouri, a Libyan-American journalist and activist, has really made a splash in both media and fashion. She’s passionate about representation and diversity, using her influence to fight stereotypes and push for inclusivity. Her work often blends with the world of fashion; she’s a strong advocate for modest fashion, and empowers women to own their unique identities. Hanan Al Najada Hanan Al Najada’s a real rising star in fashion, creating innovative designs that cleverly mix traditional Arab style with today’s trends. Her brand’s become known for its fresh take on modest fashion, attracting a wide range of people who appreciate both great style and cultural significance. Al Najada’s designs perfectly show how a new generation of Arab designers are really making a name for themselves internationally. Heritage Inspiration These women’s achievements are completely bound up with the Arab world’s rich cultural heritage. Lots of them find inspiration in traditional art, fabrics, and skilled craftsmanship, weaving those elements into their work – pieces that resonate both locally and internationally.  This cultural touch doesn’t just add richness to their designs; it also builds pride in consumers who crave authenticity in high-end goods. And as these entrepreneurs continue to flourish, they’re rewriting the story of Arab women in business, shattering stereotypes, and pushing for a more inclusive view of beauty and luxury. They’re paving the road for future generations of women to explore their creativity and business savvy. The surge of Arab women leading homegrown luxury brands is a powerful force, mirroring the shifting landscape of the fashion and beauty industries. Women like Huda Kattan, Marriam Mossalli, and Amina K aren’t just building huge businesses; they’re redefining what it means to be a woman in the Arab world today. Their continued innovation and inspiration are setting the scene for a new era of luxury – one that celebrates cultural heritage, diversity, and female empowerment.

The Rise of Magazine Publishing Post-Pandemic By Jane Stevens A Middle Eastern Perspective When the pandemic hit in 2020, the media landscape was shaken to its core. Physical distribution halted, advertising revenues plummeted, and the race toward digital acceleration became more than a trend, it was a survival tactic. Yet, amid the chaos, the magazine publishing industry, particularly in the Middle East, found a way not only to survive but to reinvent itself. The Middle Eastern Revival In cities like Dubai, Riyadh, Doha, and Cairo, the appetite for curated, visually engaging, and culturally relevant content has surged since the pandemic. With people spending more time at home and online, a new wave of readers rediscovered the value of well-crafted journalism. This revival wasn’t just in digital form, print magazines also saw a renewed interest, especially luxury lifestyle, fashion, art, and business publications that offer exclusivity and prestige. Magazines in the Middle East adapted swiftly. They embraced hybrid formats, interactive digital editions, AR covers, and exclusive app-based content. New titles emerged, many led by Arab women entrepreneurs and creatives, covering regional success stories, cultural pride, and global luxury with an authentic local voice. Titles like Magnav, Hia, Sayidaty, and Emirates Woman continue to thrive, setting new standards for storytelling and visual excellence. The Saturation Dilemma Yet, the rise hasn’t come without complications. The post-pandemic boom in digital media gave birth to hundreds of online “magazines,” often lacking editorial oversight, journalistic integrity, or credible sources. These saturated the digital space with repetitive content, clickbait headlines, and influencer-driven promotion, creating noise that can mislead readers and dilute the industry’s credibility. So, how can readers distinguish real journalism from digital clutter? Spotting the Difference: Mainstream vs. Mediocre Here’s what sets mainstream, reputable magazines apart: Bylines by Professionals: Quality magazines credit experienced journalists, editors, and contributors. You’ll find bios, portfolios, and often a history of credible work behind each article. Fact-Checked Content: Authentic magazines invest time in research, interviews, and verifying facts. The writing feels informed, not rushed. Editorial Structure: Reputable publications have clear editorial guidelines, content sections, consistent tone, and design identity. Advertising Standards: You won’t find misleading ads or overly promotional content disguised as articles. Sponsored content is transparently labeled. Print Legacy and Institutional Credibility: Many quality magazines have a track record in print before expanding to digital. That heritage matters, it often means seasoned leadership and higher standards. The Role of the Reader With power comes responsibility. Today’s readers must become more discerning, seeking out content not just for entertainment or trends, but for insight, knowledge, and perspective. Subscribing to quality publications, supporting independent journalism, and avoiding sites that trade integrity for traffic are all part of that equation. Will the Magazine Industry Grow or Fade? The answer lies in how publishers continue to evolve. If the industry sticks to quality over quantity, adapts to tech while honoring editorial ethics, and gives voice to underrepresented communities and real issues, it will grow. In the Middle East especially, where youth, creativity, and cultural identity intersect with luxury and innovation, the future of magazines is promising. Mainstream media must now be both a storyteller and a curator, a source of trust in a sea of opinion. For magazines, this is not the beginning of the end, it’s the end of the mediocre and the beginning of a golden age for the meaningful. A Refined Future Post-pandemic, magazine publishing in the Middle East is witnessing a renaissance rooted in cultural authenticity, digital innovation, and the hunger for reliable voices. Amid the flood of content, real journalism still stands tall polished, principled, and powerful. As long as readers continue to seek substance, the magazine will not just survive, it will thrive.

Alice Abdel Aziz A Visionary Mind Behind the Wonder By Paul Smith In a world bursting with digital noise and fleeting trends, Alice Abdel Aziz rises as a creative force of substance and intention. A Lebanese entrepreneur based between Dubai, Beirut, and Bucharest, Alice is the founder of Take Me to Wonder—a platform that fuses storytelling, aesthetics, and purposeful communication to leave a lasting impact. With an eye for visual excellence and a heart rooted in culture and emotion, Alice has transformed her passion into a powerful brand that resonates with people across borders. Alice is not just a content creator; she is a storyteller, a brand architect, and a curator of beauty with meaning. Her work transcends the superficial layers of social media to tap into something deeper—emotion, identity, and imagination. From the vibrant streets of Beirut to the futuristic skyline of Dubai, her journey is as multifaceted and magnetic as the places she calls home. Alice began her career in front of the camera, capturing attention with her elegance, intellect, and authentic charisma. But what truly set her apart was not just her presence—it was her vision. She understood early on that the digital age demanded more than just visibility; it required voice, authenticity, and innovation. This realization led to the birth of Take Me to Wonder, a creative agency that helps brands connect with audiences through compelling visuals, thoughtful content, and immersive digital experiences. At its core, Take Me to Wonder is more than a business. It is a personal manifesto. Alice created it as an answer to the growing disconnect between brands and their audiences. In a world overwhelmed by algorithms and automation, Alice chose to build something human—a space that invites people to slow down, feel, and be inspired. Her agency specializes in branding, creative consulting, storytelling, and curated digital campaigns that reflect her values: clarity, creativity, and connection. What makes Alice’s approach stand out is her intuitive understanding of culture and context. Operating across three cities—Dubai, Beirut, and Bucharest—she brings together diverse perspectives that allow her to create content with universal appeal. She knows how to speak to both the modern global consumer and the culturally grounded Arab woman. Her work celebrates contrasts: tradition and modernity, East and West, minimalism and emotion. This dynamic is the heartbeat of Take Me to Wonder. Alice’s sense of aesthetics is unmistakably sophisticated, blending softness with strength. Every campaign, image, and message produced under her guidance is crafted with care and intent. She believes in the power of visual storytelling to shape narratives and elevate identities—whether it’s a fashion label, a wellness brand, or a hospitality concept. Her lens is not just technical; it’s emotional. And that’s what makes the work resonate so deeply. But Alice’s influence goes far beyond the creative world. She represents a new generation of Arab women who are rewriting the rules. As a female founder, she leads with intuition, empathy, and intellect—qualities that challenge outdated perceptions of leadership. In her presence, one feels not only inspired but empowered. She reminds women that success does not have to come at the cost of softness or sensitivity. In fact, it is these very qualities that make leadership transformational. Alice also embraces vulnerability. She often shares reflections about growth, identity, and purpose with her audience, breaking down the polished walls of digital perfection. In a culture where curated highlight reels dominate, her honesty is refreshing. She speaks of balance, boundaries, self-worth, and the importance of mental clarity. This rare blend of elegance and honesty is what has earned her a loyal following—not just online, but in the creative industry at large. For Alice, every project is a journey. She doesn’t rush. She listens. She feels. She creates with meaning. Whether she’s working with an international hotel chain or an emerging designer from the region, she brings the same level of dedication and discernment. Her goal is never just to “impress,” but to make something that lasts—a moment, a memory, a message. Her commitment to beauty, in all its forms, extends to how she lives her life. Alice surrounds herself with inspiration, from her travels and her team to her morning rituals and carefully chosen words. Every detail matters, because every detail tells a story. And for Alice, storytelling is sacred. Looking forward, Alice has big plans for expanding Take Me to Wonder and collaborating with visionaries across fashion, design, hospitality, and wellness. Yet no matter how far her journey takes her, she remains deeply connected to her Lebanese roots and grounded in her philosophy: to create wonder, one meaningful piece at a time. Alice Abdel Aziz is not just a creative entrepreneur; she is a movement. Through Take Me to Wonder, she has created more than a brand—she has built a universe where art, emotion, and clarity coexist. In an era that often favors speed over soul, Alice reminds us of the power of pause, presence, and purpose.  At Magnav, we celebrate women like Alice who are not only building businesses but also shaping culture with heart, vision, and integrity. Her journey is a testament to what happens when a woman dares to dream and chooses to do it with grace.

Jessica Kahawaty A Life of Grace, Purpose, and Entrepreneurship By Diana Brown  In a world where public figures are often seen through the narrow lens of fame and glamour, Jessica Kahawaty stands apart, a woman of intellect, compassion, and extraordinary drive. A Lebanese-Australian entrepreneur, model, and human rights law graduate, Jessica is more than just a familiar face on magazine covers and red carpets. She is a woman rooted in purpose, guided by her heritage, and committed to using her platform to make a meaningful impact. Born in Australia to Lebanese parents, Jessica carries the best of both worlds, Western independence fused with deep Middle Eastern values. This unique cultural fusion has shaped her into a multidimensional figure who balances the demands of fashion, business, and philanthropy with remarkable poise. Whether she’s walking the runway, addressing humanitarian causes, or managing her family businesses, Jessica Kahawaty continues to redefine what it means to be a modern Arab woman in a globalized world. While many know Jessica as a model and media personality, few realize that behind the dazzling exterior lies a formidable academic foundation. Jessica studied law, specializing in human rights, a passion that emerged from her exposure to stories of injustice and displacement, particularly those affecting the Middle East. Her education gave her a deep understanding of the legal frameworks that shape global human rights policies, and she has often spoken out against injustice and inequality through her social platforms. Her background in law isn’t just a credential; it’s a compass. Jessica uses her voice to advocate for causes close to her heart, including refugee rights, mental health awareness, and women’s empowerment. In a digital age where many influencers chase trends, Jessica remains a powerful reminder that intellect and influence can go hand in hand. Jessica’s modeling career has taken her across the globe, from Paris to Dubai, and placed her in campaigns for top-tier brands. Her natural elegance and confident presence made her a favorite among designers and photographers, yet she has never allowed her modeling identity to define her completely. Instead, Jessica transitioned seamlessly into entrepreneurship, channeling her creativity and passion into tangible ventures. Alongside her mother, she co-founded Mama Rita, a food business that brings the warmth and authenticity of home-cooked Middle Eastern meals to a global audience.  Inspired by her mother’s treasured recipes, Mama Rita is a celebration of tradition and love, comfort food with soul, served with style. The business not only represents Jessica’s appreciation for her roots but also her belief that food has the power to connect people across cultures. On another front, Jessica joined forces with her father to launch Kahawaty Jewels, a luxury jewelry brand that pays homage to fine craftsmanship and timeless design. The brand reflects her family’s deep appreciation for artistry, heritage, and legacy. Each piece tells a story of identity, elegance, and empowerment, crafted to last through generations. Through Kahawaty Jewels, Jessica channels her refined aesthetic and business acumen into a venture that mirrors her values: authenticity, excellence, and heritage. Beyond her ventures and media presence, Jessica has cultivated a reputation as a woman of depth and integrity. Her Instagram feed may reflect the glitz of fashion shows and luxury events, but it also serves as a platform for meaningful dialogue. She does not shy away from addressing global crises, voicing support for marginalized communities, or sharing her own personal challenges. Jessica is a vocal supporter of women’s rights and mental health, and she has consistently used her influence to spotlight NGOs, donate to humanitarian causes, and raise awareness about systemic inequalities. During the Syrian refugee crisis and the Beirut explosion in 2020, Jessica was among the first to mobilize her platform to offer support and solidarity. Her efforts prove that influence is not measured by likes and followers, but by the lives one touches. What makes Jessica Kahawaty truly unique is her ability to bridge different worlds, East and West, fashion and law, glamour and substance. In an era where public image is carefully curated, Jessica remains refreshingly authentic. She embodies the modern Arab woman, ambitious yet grounded, glamorous yet purposeful. Her story is not just about success; it’s about staying true to one’s roots while evolving in a fast-paced world. She represents the power of women to shape narratives, lead with compassion, and create businesses that reflect family, culture, and meaning. Looking ahead, Jessica Kahawaty is poised to continue her journey as a trailblazer. Whether she’s expanding her brands, advocating for social justice, or simply inspiring women around the world to be unapologetically themselves, one thing is clear: Jessica is not just living her dream, she’s creating a legacy. In a society that often compartmentalizes women, Jessica breaks every mold. She is not just a model or entrepreneur. She is a daughter, a leader, a thinker, and a doer, proof that women can indeed do it all, and do it with elegance and empathy. Jessica Kahawaty’s life is a compelling tapestry of intellect, beauty, resilience, and heart. From launching businesses with her parents to advocating for human rights and wellness, she exemplifies the idea that true influence lies in purpose. At Magnav, we celebrate women like Jessica who not only rise but uplift others with them. Her journey is a beacon for aspiring women everywhere, reminding us that with authenticity, courage, and compassion, we can all leave a mark on the world.

Ola Al-Fares Bridging Tradition and Modern Influence in the Arab World By Sidra Asif In a region rich with culture, resilience, and transformation, the Middle East continues to produce icons who redefine success while staying rooted in their heritage. Ola Al-Fares is one such figure, a powerful blend of intellect, ambition, and purpose. As a lawyer, journalist, media personality, and advocate, she embodies the evolving narrative of empowered Arab women. Her story is not just one of personal success, but a reflection of how modern Arab voices are shaping a future grounded in cultural pride and global influence. Ola Al-Fares began her journey in Amman, Jordan, where she was born into a family deeply entrenched in public service. Her grandfather and father both served in the Jordanian Parliament, laying the groundwork for her strong sense of duty and leadership. Graduating from law school at just 19, Al-Fares was poised for a legal career. Yet, her passion for storytelling and the media’s power to influence society drew her to journalism, a move that would launch her into regional stardom. Her television career took off with remarkable speed. Beginning at 17, Al-Fares made waves with her commanding presence and unique ability to engage audiences. Her years with MBC, particularly on the show “MBC in a Week,” positioned her as a household name across the Arab world. The program, known for addressing social and humanitarian issues, aligned perfectly with her passion for justice and advocacy. Ola’s ability to discuss complex topics, ranging from women’s rights to youth education—while connecting with viewers on a personal level is what sets her apart. Her journalism is not just about headlines; it’s about people. Her coverage of real stories affecting real lives captured hearts and elevated her reputation from a talented anchor to a cultural figure of influence. Parallel to her media career, Al-Fares never strayed from her legal roots. Her training in law sharpened her analytical mind and communication skills, helping her navigate the often challenging world of broadcasting with credibility and poise. Her dual identity as a journalist and lawyer made her a role model for many Arab women striving to break traditional molds while respecting cultural values. In the fashion and beauty space, Ola Al-Fares also emerged as an emblem of Arab elegance and identity. She seamlessly combines modern style with modesty, often incorporating traditional elements into her wardrobe. Her presence at high-profile regional events and her partnerships with global beauty brands further expanded her influence, not just as a presenter but as a lifestyle icon. Yet, it is perhaps her work in humanitarian causes that speaks most to her character. She has actively participated in awareness campaigns for women’s health and education and has spoken out on issues related to refugees, youth empowerment, and social responsibility. Her advocacy is not performative—it is personal, informed, and enduring. She often uses her massive social media following to highlight stories that would otherwise go unnoticed, leveraging her voice for the voiceless. Ola’s personal journey also reflects the evolving face of the modern Middle Eastern woman. While deeply proud of her cultural and religious roots, she has crafted a narrative that embraces independence, intellect, and emotional intelligence. Her ability to navigate both traditional values and contemporary ambitions is a testament to the new generation of Arab leaders who are rewriting the rules, particularly in spaces once dominated by men. Challenges, of course, have not eluded her. Like many outspoken public figures, she has faced criticism and cyberbullying. But her resilience in the face of adversity only underscores her strength. Rather than shrink from the spotlight, she has leaned in, continuously advocating for press freedom, civil discourse, and the representation of Arab voices on the global stage. In a world that is increasingly interconnected, figures like Ola Al-Fares play a vital role in shaping the global perception of Arab women. Her career is not only a personal triumph but a cultural statement—a declaration that Middle Eastern women are not only present in the conversations that matter but are often leading them. Ola Al-Fares stands today not just as a successful media figure, but as a multidimensional leader, one who champions education, justice, beauty, and truth. She reminds us that influence is not just about popularity, but about purpose. As the Middle East embraces a new era of innovation, leadership, and cultural pride, Ola Al-Fares serves as a shining example of what it means to rise with grace, courage, and intention. Her voice continues to echo far beyond television studios and courtrooms, into the hearts of millions who see in her a reflection of their own potential.

Jasmine Tookes From Supermodel to Superwoman By Desk Reporter In an era where influence often comes without intention, Jasmine Tookes stands as a rare example of someone who embodies both elegance and purpose. She’s not just a familiar face from the world’s most elite runways. She’s a businesswoman, visionary, and role model redefining what it means to succeed in the modern fashion and beauty landscape. From her early modeling days to building brands that challenge outdated norms, Jasmine’s journey is a masterclass in growth, grace, and impact. Known globally for her powerful presence as a Victoria’s Secret Angel and her success on the international modeling circuit, Jasmine has long captivated audiences with her beauty and poise. But beyond the glitz of fashion weeks and magazine covers, she has quietly and confidently stepped into the world of entrepreneurship.  As co-founder of BRUNEL, a beauty brand that champions clean products and celebrates diversity, Jasmine has transformed her industry insights into meaningful innovation. BRUNEL is more than a brand. It is a movement that embraces every shade of beauty and empowers women to feel seen, celebrated, and strong. Her business acumen doesn’t stop there. Jasmine also serves as an advisor to ALTA, a wellness-focused skincare company that fuses science and self-care. Through both ventures, she brings her deep understanding of beauty from the inside out, combining professional experience with a genuine desire to elevate standards and create impact. It is a rare and powerful thing when someone known for their looks becomes equally respected for their leadership. Through her online presence, Jasmine continues to inspire. Her Instagram (@jastookes) is a blend of high-fashion moments, behind-the-scenes glimpses of her entrepreneurial life, and wellness insights that reflect her grounded lifestyle. She shares not just curated content, but a philosophy that embraces authenticity, ambition, and inner strength. Whether she’s launching a new product or sharing a glimpse of her personal life, there’s always intention behind the post, and always a message of empowerment. Representation has been a central theme in Jasmine’s journey. As a woman of color in a world that too often centers one definition of beauty, she has used her platform to push for change. Her presence on the runway and in major campaigns symbolizes progress, but her work behind the scenes through mentoring, investing, and building cements her legacy as a changemaker. She’s not just part of the conversation on diversity, she’s leading it. Jasmine Tookes is more than a model. She is a force. She reminds us that true influence lies not in how many people follow you, but in how many you uplift. Her journey from supermodel to entrepreneur proves that beauty and brilliance can go hand in hand, and that success is most powerful when it’s shared. For the readers of Magnav, Jasmine represents the future: bold, inclusive, and unapologetically driven.

The Art of Timeless Beauty MAGDALENA GORSKA The Elegant Edge of Aesthetics Award-Winning Aesthetic By Peter Davis In the ever-evolving world of aesthetic medicine, Magdalena Gorska stands as a symbol of grace, precision, and integrity. As an award-winning aesthetic nurse with an esteemed reputation across London’s elite beauty circles, Magdalena has redefined the standards of modern aesthetics by merging scientific expertise with a deeply artistic sensibility. Her journey is not one of chance, but of calling. Fuelled by a genuine passion for empowering others, Magdalena entered the field with a singular vision: to help individuals feel confident, radiant, and at ease in their own skin. For her, aesthetic medicine is not merely about treatments, it is about transformation, not just in appearance but in how one feels, carries themselves, and engages with the world. Every client experience Magdalena creates is entirely bespoke, shaped by thoughtful consultation, an eye for nuance, and an unwavering commitment to natural, elegant outcomes. She believes that true beauty lies in authenticity. Her signature style is defined by subtlety, enhancing rather than altering, and revealing rather than masking. Her work honors individuality, preserving the unique characteristics that make each face distinct, while gently refining features to create harmony, balance, and confidence. Magdalena’s foundation as a nurse ensures that her clinical approach is deeply rooted in safety, anatomy, and evidence-based practice. However, what truly sets her apart is the way she balances this clinical precision with the intuitive artistry of an aesthetic eye. Every treatment she performs is a fusion of knowledge and instinct, guided by a profound understanding of symmetry, proportion, and the emotional nuances of facial expression. Recognized for her meticulous standards and intuitive artistry, Magdalena’s career has been marked by industry accolades, editorial features, and speaking invitations from leading publications. Her role at the London Beauty Clinic in Mayfair, Belgravia, alongside some of the UK’s most respected doctors, reflects her dedication to clinical excellence and continuous innovation. Her clinic is more than a destination, it is a sanctuary for those seeking sophistication, discretion, and a thoughtful approach to aesthetic enhancement. Every element, from consultation to aftercare, is designed to ensure clients feel understood, valued, and beautifully themselves. Here, beauty is never a result of trends or pressure, but the culmination of self-respect, personal choice, and empowered transformation. Being an aesthetic nurse, for Magdalena, is more than a career, it is a sacred craft. From the outset, she was drawn to the idea of combining science with art to help people feel confident in their own skin. What inspired her most was the transformative power of aesthetic medicine, and the opportunity to build genuine, meaningful relationships with her clients.  Over time, she developed her signature approach centered on enhancing natural beauty with subtle elegance. Every face tells a story, and Magdalena’s work is about listening to that story and elevating it with precision, care, and integrity. Her commitment to excellence shines through not only in her treatments but in her personal values and ethical standards. Magdalena doesn’t simply perform treatments, she curates personalized experiences. From the first consultation to the final follow-up, every step is tailored, thoughtful, and delivered with heart.  She has collaborated with leading doctors, worked in prestigious clinics, and consistently held herself to the highest standards. Yet, beyond the accolades and professional milestones, it is her dedication to authenticity, ethical practice, and continuous self-development that truly defines her approach. “True beauty is never loud. It’s the quiet confidence that comes when you align your outer appearance with your inner self.” – Magdalena Gorska Receiving industry awards and being invited to judge events such as the Glamour Nights Awards 2025 are affirmations of her hard work and passion. Still, Magdalena views excellence not through trophies or titles, but through the quiet confidence of a client after a successful treatment, the trust they place in her, and the transformation they undergo, internally and externally. For her, excellence is a way of being: consistent, ethical, patient-focused, and grounded in a commitment to uplift both clients and the industry at large. In a rapidly evolving field, Magdalena remains at the forefront by embracing new trends and innovative techniques. She is particularly enthusiastic about regenerative treatments, such as skin boosters, polynucleotides, and biostimulators,methods that prioritize long-term skin health over short-term correction. She is also a strong advocate for the rise of combination therapies and fully bespoke treatment plans. For Magdalena, the future of aesthetics lies in subtlety, sophistication, and holistic care. and she is proud to be an active part of that evolution. Confidence is the cornerstone of her work. Before performing any procedure, she takes the time to understand her client’s goals, concerns, and lifestyle. Her aim is never to change how someone looks but to enhance their features in a way that reflects who they truly are. Subtlety is her hallmark. When a client leaves looking refreshed, harmonious, and like the very best version of themselves, that is success. Each interaction is guided by honesty, compassion, and a deep respect for the individual’s story. One of the greatest challenges Magdalena faces is managing unrealistic beauty standards fueled by filters, social media, and fleeting trends. Helping clients navigate these pressures takes time, empathy, and education. But the rewards are immeasurable. The most fulfilling moments, she says, are when a client looks in the mirror and says, “I feel like myself again.” In those moments, her mission comes full circle, helping someone rediscover their confidence and feel truly seen.  “Aesthetic medicine isn’t about chasing trends, it’s about honouring individuality. My goal is to help people feel more like themselves, not someone else.” – Magdalena Gorska Ethics form the foundation of Magdalena’s practice. She believes in making the right decisions, even if it means advising against a treatment. She places a strong emphasis on education, always taking the time to explain what is achievable, appropriate, and in the client’s best long-term interest. For her, aesthetic medicine is a form of self-care, not self-doubt. She guides each individual toward choices

Christine Juliane Opiaza A Queen of Grace, Grit, and Global Glamour By Diana Brown In a world where beauty queens are often defined by fleeting fame and dazzling gowns, Christine Juliane “CJ” Opiaza stands apart, not only for her stunning presence on the pageant stage but for her journey of perseverance, intelligence, and purpose. A proud Filipina with a dream rooted in her small-town beginnings, CJ has carved out a name that now resonates across continents, from the vibrant runways of Manila to the global spotlight of Miss Grand International 2024. Born on July 8, 1998, in Castillejos, Zambales, CJ’s story is one of dedication and determination. Her pageant journey began humbly in 2012, where she entered her first local contest. Though she didn’t win that year, her persistence paid off. In 2013, she returned stronger and clinched the title, which came with a four-year scholarship to the Lyceum of Subic Bay.  There, she pursued a degree in Human Resource Development Management and graduated with special academic honors, showcasing not only beauty but also brilliance. CJ’s evolution as a pageant queen is marked by hard-earned titles and unforgettable moments. In 2015, she was crowned Miss Lyceum of Subic Bay.  She continued to dominate the pageant scene with titles like Miss Bikini Philippines 2016, Miss Econest Philippines 2018, and Ambassadress of the World Philippines 2019. Each title was more than just a crown, it was a stepping stone, honing her charisma, confidence, and platform. Her national pageant experiences have been equally compelling.  She joined Binibining Pilipinas in 2022 and returned for Miss Universe Philippines 2023, where she earned the first runner-up position, an impressive feat that further established her as one of the country’s top beauty queens. However, it was in September 2024 that she truly made history, when she was crowned Miss Grand Philippines 2024.  Her performance at the competition was unmatched, as she won multiple special awards including Best in Swimsuit, Miss Photogenic, Miss Multimedia, Miss Aqua Boracay, and Miss Mestiza. At the international stage, CJ brought the same fire and grace that defined her national appearances. Representing the Philippines at Miss Grand International 2024 in Bangkok, Thailand, she embraced her roots and culture with her show-stopping national costume, a piece inspired by the Anahaw, the Philippine national leaf, which symbolized strength and resilience. Her evening gown, a radiant yellow-orange beaded creation, paid tribute to Thai royalty, merging cultural appreciation with her own regal poise. CJ impressed the judges and audiences not only with her looks but with her eloquence and poise under pressure. When asked about global conflicts during the Q&A segment, she spoke with compassion and clarity, emphasizing the importance of mutual respect and empathy in resolving differences.  Her powerful presence earned her the title of first runner-up at Miss Grand International 2024, making her the third Filipina to reach this coveted placement in the pageant’s history. Beyond the spotlight, CJ is a successful model and respected pasarela coach. She’s graced the runways of Philippine Fashion Week and Mega Fashion Week, proving that she is as much a style icon as she is a queen. As a coach, she founded “The Canvas,” a training school for aspiring beauty queens.  Under her mentorship, many hopefuls, including Miss Reina Hispanoamericana Filipinas 2024 Dia Mate, have learned the craft and discipline that have become CJ’s signature. More than a beauty queen, CJ is a role model for resilience and transformation. From her modest beginnings in Zambales to the grandeur of international pageants, her story is a beacon of hope for young women everywhere.  She has shown that with vision, heart, and relentless hard work, dreams that once seemed distant can become dazzling reality. Christine Juliane Opiaza’s journey continues to unfold, but she has already left an indelible mark on the world of pageantry.  Her elegance is matched by her authenticity, and her triumphs speak not only to her talent but also to her commitment to empowering others. As she walks confidently into her future, CJ carries with her not just a crown, but the hopes of a generation inspired by her light.

WEDDINGS The Global, Viral Phenomenon By Deeya Farrukh Niaz In a world where aesthetics, algorithms, and aspirations collide, weddings have become far more than just sacred ceremonies, they’ve evolved into globally watched, digitally dissected spectacles. Across the Indian subcontinent and beyond, brides no longer plan their big day solely for the memory, it’s all about the moment, the click, the share, and the trend. With social media shaping perceptions of perfection, the modern bride faces a unique set of choices: tradition versus trend, intimacy versus influence, and meaning versus momentary fame. Welcome to the world of viral weddings. Just like everything else in today’s world, the wedding industry is driven by trends, popularity, and, of course, Instagram followers. But when choosing a photographer, what are brides truly searching for? Genuine skill and creative vision? Or a viral Instagram reel that earns them a million views and an overnight fan following? Now imagine two wedding planners: one offers real value for money, while the other, despite providing the bare minimum, raises your social status just by association. Which one would you choose? That’s the dilemma many brides face before making any bookings, be it the photographer, the perfect dress, the makeup artist, or the event coordinator. Labels are no longer reserved for couture, they now apply to every element of the wedding day. But, like all trends, viral moments fade. There’s always a newcomer ready to take the crown of the internet’s next ‘it’ bride. Currently, designer Tarun Tahiliani is the go-to for South Asian brides, particularly among Pakistanis and Indians. In the UAE, photographers like Pictroizzah and Sara Idress are dominating the scene with stunning portfolios, yet they face constant competition from emerging talent. The industry has changed dramatically over the past five years. What was once the realm of family-run services, photographers, caterers, decorators, has transformed into a high-octane, high-pressure game. With the emergence of the viral bride, the stakes have skyrocketed. Bridal stylists have also entered the scene, curating entire wedding looks from head to toe. They work closely with trending designers to blend the bride’s vision with the zeitgeist. It’s a full production now, every detail curated for a global audience watching from afar. The wedding industry’s economic value is staggering. Within the Indian subcontinent, it’s estimated to be worth $130 billion annually. Pakistan’s wedding economy alone stands around Rs 900 billion. As one Pakistani business tycoon once put it, “Do anything in the wedding industry, and you’ll be a millionaire.” The industry now caters to every budget and aesthetic, with more choice and talent than ever before. Even vendors have shifted their approach. They’re no longer just serving brides, they’re looking to serve content to their followers. Innovation and creativity are now key currencies. To top it off, there are now digital shows like Wedwel, which dissect and critique bridal looks from Pakistan. So, weddings don’t just rake in billions in revenue, they earn billions of views, too. There is, however, something beautifully unifying about it all. Brides from around the world are now sharing traditions, aesthetics, and inspiration. And modern brides can now plan their dream weddings using countless references, unconstrained by local limitations. But where should a bride begin? Research is crucial. Look at a vendor’s portfolio, their quality of work, and their consistency, not just their follower count. Some brands have earned their popularity through excellence and affordability, while others look flawless on screen but are poorly made and overpriced in reality. Know what you want, and be confident in your choices, regardless of whether they go viral. The most important thing is that you feel beautiful on your day. And yes, weddings cost a fortune. Outfits and jewellery are often worn once or twice in a lifetime. So it’s wise to strike a balance, spend responsibly on your event, but also on things you’ll use for years. Remember, you’re preparing for a marriage, not just a wedding. One emerging trend I truly appreciate is skincare. Some brides may go overboard with fillers, botox, and invasive treatments, but others are embracing traditional self-care rituals like ubtan, oiling, and sun protection. Weekly facials, cleansing routines, and skin wellness are investments that go far beyond the wedding day. This is a trend that deserves to go viral. Despite all the help available, the final decisions always rest with the bride. From dealing with picky vendors to managing the budget, scheduling appointments, and shopping, it’s backbreaking work. And after all that effort, a bit of recognition is only fair. But let us not forget, weddings aren’t about the viewers. They’re about celebrating love, and the friends and family who have supported that journey. The best advice for any bride hoping to be remembered? Be yourself. The most memorable and viral brides are the ones who radiate joy, confidence, and authenticity. One danced lovingly for her groom and captured hearts. Another, Kiara Advani, was simply radiant in her natural chemistry during her bridal entrance. Because when love and sincerity shine behind the lens, it shows in front of it too. And that, more than any designer label or viral moment, is what truly lasts.

VIKTORIA DEMI Where Classical Heritage Meets Contemporary Soul By Paul Smith  In a world where music constantly evolves, Viktoria Demi emerges as a compelling figure who bridges the timeless elegance of classical piano with the bold curiosity of modern expression. Known for her performances across Europe and the Middle East, including a breathtaking orchestral concert at Expo 2020 Dubai, Viktoria is more than a pianist, she is a scholar, a speaker, a composer, and a visionary behind the artistic identity Vivimuse. Through her music and her words, she invites us into a world where art isn’t just performance, it’s a living, breathing journey of discovery. For Viktoria, every step in her career, even moments of failure, holds meaning. Each experience, whether on stage or in solitude, adds to her artistic maturity. She doesn’t view competitions as the climax of her journey, but rather as playful and enriching stops along the way. A more profound turning point came during her performance at Expo 2020 Dubai, where she played Arabic music by a modern composer with a live orchestra.  It was then she realized the power of contemporary voices in classical music and was inspired not only to study modern composers but to begin composing her own works. Her first album, which will include her original pieces, is set for release by the end of the year. Nature, travel, architecture, and fine art constantly inspire her. Viktoria finds that exploring cities, absorbing their visual and historical language, gives her the insight to reinterpret music for modern audiences.  Whether wandering through a museum or standing before a gothic cathedral, she draws strength and creative vision from the past while remaining grounded in the present. Having spent her time between Vienna and London, Viktoria has absorbed the unique musical spirits of both cities. Vienna, the cradle of classical music, offers her the romance of history, its churches and concert halls echo with the notes of Mozart and Schubert.  In contrast, London welcomes experimentation and modernity. With legends like Elton John and Freddie Mercury shaping its musical landscape, the city encourages bold new projects and artistic inclusivity, elements Viktoria embraces with open arms. Her performances typically focus on classical and neoclassical music, including composers such as Einaudi, Zimmer, and Tiersen. She selects pieces that connect easily with audiences, like those of Chopin, Mozart, and Debussy.  Her philosophy is rooted in accessibility, she believes music should speak to everyone, regardless of their background in classical appreciation. While she sometimes avoids the more challenging or abstract pieces of the 20th century, she hints that something experimental may be on the horizon, a testament to her ever-expanding musical vision. Alongside performance, Viktoria is delving deeper into academic research. Reading, writing, and attending conferences have deepened her understanding of cultural theory and music history, enriching her interpretative abilities. For her, knowledge is not separate from performance, it enhances it. The more she learns, the more nuanced and powerful her expression becomes. Her love for art history, nurtured since childhood, recently led her to begin giving lectures, a dream fulfilled. Standing before an audience as a speaker mirrors the excitement she feels performing music. But instead of notes and rhythm, she communicates through ideas, sharing insights and unearthing stories from the world of art and culture. The lectures drive her to keep learning, constantly fueling her creativity. This same curiosity led her to explore beyond the piano. Viktoria is always seeking new perspectives, studying electronic music, and learning about other instruments, even without the intention of mastering them. This openness, to new genres, sounds, and tools, has made her piano artistry even more dynamic and emotionally complex. Vivimuse, the name by which many of her followers know her, began as a YouTube alias for her piano and DJ project. “Vivi”, a longtime nickname, paired with “Muse”, symbolizes her desire to inspire. It’s a name that carries her artistic mission, to be a light, a spark of creativity, for others. More than anything, Viktoria believes in the healing power of music and art. In a world full of chaos, she sees them as gentle warriors of hope and understanding. Her mission is to bring not only beauty to her audience but also knowledge, a deeper comprehension of art’s eternal presence and its ability to elevate the human spirit. Currently, Viktoria is preparing two new albums. One will celebrate the timeless works of classical masters like Debussy, Beethoven, and Chopin. The other will lean into the neoclassical world, featuring music from film and her own original compositions. It’s a balance of homage and innovation, a perfect reflection of her musical philosophy. In Viktoria Demi, we find more than a classical pianist. We find a modern-day muse, deeply rooted in tradition, yet fearlessly exploring the new. Through Vivimuse, she is not just performing music, she is shaping a future where art speaks louder, travels further, and touches more lives than ever before.

Victoria Lopyreva From Miss Russia to Global Icon​ By Michele Clark In the world of glamour, culture, and global influence, few women embody the essence of grace, versatility, and purpose quite like Victoria Lopyreva. Born on July 26, 1983, in the southern Russian city of Rostov-on-Don, Victoria’s journey from childhood modeling to international recognition tells a story of ambition and resilience, one that transcends the beauty pageant stage and enters the realm of global impact. Raised in a creatively enriched household, with her mother Irina Lopyreva, a journalist and former model, and her father, Pyotr Kruze, an artist, it was almost inevitable that Victoria would develop an early affinity for style, expression, and public life. Her modeling career began at just five years old, with childhood campaigns that hinted at a promising future. By her teenage years, she had already claimed regional titles like “Model of Don,” “Rostov Beauty,” and “Face of the Year,” a prelude to her crowning moment as Miss Russia in 2003. Winning the national title not only brought her into the limelight, but also laid the groundwork for her emergence as a multifaceted media personality. Her magnetic presence found a natural home on Russian television, where she hosted a range of shows including “Fashion Ambulance” and “Football Night.” Her charisma and intellect resonated with audiences beyond fashion and sports, especially when she appeared on the popular Russian adaptation of “Survivor,” titled Last Hero. Each appearance only reinforced her growing influence across media platforms. Yet, Victoria’s story extends far beyond entertainment. In 2018, she took on a significant international role as the official ambassador for the FIFA World Cup in Russia. In this position, she served not only as a glamorous face of the tournament, but as a cultural bridge between Russia and the world. Her role carried a message, one of diplomacy, pride, and the ability of sports to unite humanity. Philanthropy plays a powerful role in Victoria’s identity. She heads the “Wiping Bounds” charity foundation, which is committed to supporting talented children affected by the horrors of war and terrorism. Her sense of social responsibility also manifests through her environmental work, collaborating with the World Wildlife Fund and the Steppe Wildlife Association to advocate for the protection of endangered species and ecosystems in Europe. Victoria’s personal interests reflect a deep appreciation for beauty in its many forms. With her mother, she shares a love for collecting vintage jewelry and whimsical cat figurines adorned with beads and stones. This shared passion complements her public image, often seen gracing the pages of international fashion magazines such as Cosmopolitan, L’Officiel, Gala, and Maxim. Whether on screen or at events, her elegant style and radiant personality continue to turn heads. Today, Victoria Lopyreva stands as a symbol of the modern woman, strong, sophisticated, and socially conscious. Her life is a tapestry of fashion, media, humanitarian work, and cultural ambassadorship. Through her achievements, she has not only defined success on her own terms, but also inspired countless individuals to use their platforms for meaningful change. From the runways of Moscow to the global stage, Victoria continues to prove that true beauty lies in purpose and passion.

THE NEW AGE OF LUXURY WHERE STREETWEAR REIGNS SUPREME By Deeya Farrukh Niaz Luxury has always been synonymous with tailored suits, crocodile leather bags, and timeless elegance, but that notion is changing. The new era of luxury is not dictated by tradition, but rather by cultural shifts, hype, and a bold departure from the classic. Enter streetwear, the unexpected king of modern high fashion. Gone are the days when luxury was defined solely by heritage brands and formalwear. Today’s youth have flipped the script. Brands like Supreme and Yeezy have reshaped the luxury narrative through exclusivity, limited drops, and a cool factor that can’t be bought, only earned. Supreme’s collections, hoodies, T-shirts, caps, and sunglasses, are undeniably of high quality, but it’s their scarcity that elevates them to luxury status.   Take collaborations such as the Dior x Nike trainers or Miu Miu’s Sambas, they blend streetwear silhouettes with designer prestige. And of course, there’s Yeezy, the brand that arguably started the entire movement. Streetwear today doesn’t necessarily carry the same price tag as classic luxury, but it carries a different kind of value, cultural capital. Wearing a branded hoodie in 2025 might just be the new three-piece suit, effortless, current, and surprisingly formal in the right circles. This shift is not confined to the West. South Asia has taken notice. In India, DyavolX, launched by Shah Rukh Khan’s son, is making waves, while Pakistan’s Rastah is gaining international traction. These brands are more than just labels, they’re lifestyle statements, rooted in authenticity. Unlike traditional luxury, which can rely on legacy, streetwear must be credible from top to bottom, from its creators to its audience, from the design studio to the final Instagram post. Authenticity is key. It’s not just about the clothes, it’s about the persona behind them. Consider Rhode, Hailey Bieber’s beauty brand. Her image, effortlessly chic and youthfully elegant, is inseparable from the brand itself. Even her brand ambassador, Alexandra Saint Mleux, girlfriend of F1 driver Charles Leclerc, embodies the Rhode aesthetic, poised, understated, fashionable. It’s the walking, talking version of the brand that people buy into. The global appeal of luxury streetwear is undeniable. A jacket from a Pakistani designer could appear on Justin Bieber in California. Rhode’s lip gloss might pop up on a model in Monaco during the Grand Prix. Fashion is more borderless than ever, and streetwear plays perfectly into this dynamic. You never know who might be wearing what, and that unpredictability is part of the allure. Exclusivity remains the secret sauce. Limited drops, firstcome-first-serve releases, and lightning-speed sellouts create a sense of urgency, and belonging. If you miss out on the hottest piece, you’re left scrambling for the next best thing or waiting impatiently for the next drop. Resale culture takes it even further, prices triple, and the item becomes a status symbol. The real question becomes, how much will you overpay to feel effortlessly cool? But is it worth it? At the end of the day, it’s a hoodie or a pair of joggers. Yes, it’s handmade, maybe even with sustainable, organic materials. No polyester. No plastic. Sometimes, though, the artisans behind it are underpaid, and the transparency is questionable. You’re often paying not for quality, but for the brand. Even Lululemon, once considered premium activewear, was found to use toxic, cheaply made materials, raising doubts about many other “luxury” labels. Still, there’s something undeniably fun about streetwear. It’s subtle. It’s exclusive. It’s a club, one that doesn’t scream for attention. If someone recognises the hoodie, they’re part of the club. If they don’t, well, maybe they’re not your people. It’s an aesthetic that whispers rather than shouts, and in that lies its true luxury. Streetwear brands like A Bathing Ape, or my personal favourite Aimé Leon Dore, are testament to this movement. And if I have to explain who they are, well, perhaps you’re just not that cool yet. On a personal note, I believe streetwear is a better investment than fast fashion. It lasts longer, both in terms of quality and style. You can wear a piece over and over again without it losing relevance. Fast fashion, on the other hand, feels awkward to repeat. Streetwear promotes conscious spending and the idea of a capsule wardrobe, something we all should embrace. Of course, the relevance of any brand is tied to its creator’s popularity, just ask Yeezy or Balenciaga. Luxury no longer resides only on the red carpet, it walks the streets. In a world where comfort meets exclusivity and identity is woven into fabric, luxury streetwear is the new status symbol. It’s not just about what you wear, but who recognises it, and more importantly, who doesn’t. In the end, luxury is a feeling, and right now, that feeling comes with a hoodie, a logo, and a whole lot of hype. “LUXURY TODAY ISN’T ABOUT LOGOS YOU SHOUT BUT `STORIES YOU WHISPER, STREETWEAR IS THE NEW STATUS SYMBOL FOR THOSE WHO KNOW.”

AFAQ ASLAN The Voice, The Vision, and the Veil of Luxury By Jane Stevens From the vibrant streets of Baku to the dazzling skyline of Dubai, Afaq Aslan has crafted a journey that is nothing short of extraordinary. Known first for her powerful voice as a singer in Azerbaijan, Afaq has now become a rising fashion entrepreneur, fusing cultural heritage with modern luxury in her eponymous brand. Afaq is not just designing garments, she’s building a world where modesty meets magnetism, where women can own their elegance without compromise. “I’ve always had a love for design,” Afaq begins. “Since childhood, it was clear to me that I wanted to create something beautiful for women. I graduated from the Construction and Architecture University in Azerbaijan, in the faculty of design, and while music was my favorite hobby, I always dreamed of launching my own fashion brand.” That dream took root early in her life. Growing up in a creatively rich environment, Afaq was surrounded by stories, song, and sophisticated taste. Her grandfather, a celebrated academic, rector of the University of Arts in Azerbaijan, and a noted lyricist for popular musicals, left a strong impression on her. “He was my first source of inspiration,” she recalls. “He was not only a professor but also a famous writer. His passion for the arts, for storytelling, and for culture shaped my world from a very young age. I truly believe the love for music and creativity is in my DNA.” Afaq’s first claim to fame came through her music career in Azerbaijan. Her soulful voice and stage presence earned her widespread recognition, but despite her success in music, her passion for fashion never waned. Five years ago, she made the pivotal decision to move to Dubai, setting aside her music to pursue a long-held dream. “When I moved to Dubai, I made the decision to pause my music career and focus fully on fashion,” she explains. “It was time to chase the other half of my passion. That’s how my fashion company was born.” The result is a luxurious abaya line that redefines modest fashion for the modern Middle Eastern woman. With a focus on sophistication, elegance, and femininity, Afaq’s designs challenge outdated perceptions of traditional wear. “One of my biggest motivations came from observing how simple abayas often were,” she says. “I wanted to show women that you can be stunningly attractive, even sexy, without revealing your body. A well-designed abaya speaks volumes. It’s not about showing more, it’s about saying more with less.” Her collections are known for their rich fabrics, couture cuts, and intricate detailing, each piece telling a story of empowerment and beauty. And Afaq is not just the designer behind the scenes. With her striking looks and camera presence, she proudly models her own designs. “I use my beauty to amplify the message of my work,” she says. “Being a model, a singer, and a designer, these are all forms of art. For me, they’re connected. Art is the center of everything I do, so it doesn’t feel like I’m switching roles. It’s just me expressing myself in different ways.”  Running a fashion brand, however, is no easy feat, especially as a young entrepreneur managing a growing team in a highly competitive market. Afaq is candid about the hurdles she’s faced in bringing her vision to life. “There were moments I felt discouraged,” she admits. “Managing a big team, making all the right decisions, it’s a lot of pressure. But my love for fashion kept me going. I reminded myself every day why I started. I had a goal, and I knew I had to see it through.” Her resilience and dedication are evident in every detail of her brand, which continues to gain traction across Dubai and beyond. But Afaq’s ambitions don’t end there. “My main goal for the next few years is to turn my brand into a leading luxury abaya label across the Middle East,” she says confidently. “I want to open a grand showroom in Dubai, where women from all over the region can experience the full essence of the brand. I also want to see my designs worn in Saudi Arabia, Kuwait, Qatar, and everywhere where women value tradition blended with contemporary fashion.” Despite her busy schedule, Afaq remains deeply connected with her fanbase, especially through Instagram and TikTok. With thousands of followers and growing influence, she shares not just her collections, but glimpses of her personal journey, offering inspiration to young women pursuing their dreams. “I post content that is engaging and relatable,” she explains. “Whether it’s a behind-the-scenes look at a photoshoot or a motivational quote, I want my followers to find something of value. I also go live often to connect with them directly. I answer questions, talk about fashion, and just have real conversations. It’s important to me to stay close to the people who support me.” Her personal style, much like her brand, is bold and distinct. Afaq refuses to blend in or follow trends blindly. “I love uniqueness,” she says with a smile. “I always want to stand out, not to impress, but to express. I don’t like repetition, and I don’t like being just another person in the crowd. I think that mindset is what helped me shape something original in the fashion world.” When asked about her experience in Dubai, Afaq expresses a deep sense of belonging. “Dubai feels like my second home,” she says. “It’s a Muslim country like Azerbaijan, and culturally, there are many similarities. I’ve never felt like a guest here. On the contrary, this city welcomed me and gave me the freedom to create. It’s full of opportunities and positive energy. That’s why I love it.” As much as she is focused on her career, Afaq’s dreams are beautifully balanced between professional success and personal fulfillment. “Personally,” she reveals, “I want to get married, have a loving family, and raise beautiful children. That’s just as important to me as building a fashion empire.

Loubna Baghdad A Voice Bridging Cultures and Emotions By Afef Yousfi With roots tracing back to Morocco and a heart that beats in the UAE, Loubna Baghdad is more than a singer, she’s a soulful storyteller whose voice transcends borders. Her artistic journey is deeply influenced by the cultures that raised her, crafting a sound and style that is both timeless and contemporary. “Being influenced by both Moroccan and Emirati cultures is a gift I carry with deep pride,” says Loubna. “Morocco has instilled in me a profound appreciation for history, intricate patterns, and vibrant color. The rhythms, the depth of expression, it’s a culture that sings from the heart.” In contrast, the UAE has taught her the art of balance and innovation. “It’s a place where tradition is honored while innovation is embraced, and that duality resonates with me deeply as an artist,” she adds. This blend of bold emotion and refined elegance forms the foundation of her music, a bridge between two rich worlds. Loubna’s connection to music was forged early in life. “Even before I understood lyrics, I could feel the emotion behind a song,” she recalls. The moment she sang in front of an audience and saw their emotional reaction, everything changed. “Music had the power to connect hearts, to heal, and to inspire, and that moment gave me clarity, this is what I’m meant to do.” Known for her magnetic presence on stage, Loubna describes performing as an emotional exchange. “It’s about creating a real connection between me and the audience, where feelings and good energy flow both ways.” Her songs carry stories of love, hope, loss, strength, and joy, all rooted in personal truth and a desire to reach others on a deeper level. Living in the UAE has opened countless doors for Loubna. “The country’s vibrant energy, cultural diversity, and creative opportunities have played a major role in shaping my journey,” she explains. The move gave her confidence and exposure, and most importantly, helped her dream bigger. “It wasn’t just a change of location, it was the moment I truly stepped into my path as a professional singer.” With a style that’s bold and elegant, Loubna uses visual identity to further her storytelling. “It’s more than just fashion or appearance, it’s a reflection of my personality, my Moroccan identity, and the stories I tell through music.” For her, image and music work hand in hand as tools for connection. Loubna counts her move from Morocco to the UAE as a turning point. “That step changed everything, not just in terms of opportunities, but in how I saw myself as an artist.” It became the foundation for a new chapter filled with growth and purpose. Her creative process begins with a feeling. “I follow my intuition. If something touches me emotionally, I know it has the potential to touch others too.” She balances this inner pull with a deep awareness of her audience.  “People want to feel something real when they listen, whether it’s happiness, strength, or even healing.” The process includes practice, refinement, and an honest delivery that speaks from the heart. Navigating both the Moroccan and Emirati entertainment worlds is a challenge Loubna embraces with grace. “Each has its own style, culture, and audience, and I feel lucky to learn from both.” She stays rooted in Morocco’s soulful traditions while exploring innovation and diversity in the UAE. “I try to bring the best of both worlds into my art.” “Women are unstoppable,” she declares. “I want young Arab women to know they can follow their dreams, no matter what.” Her story is a testament to self-belief and cultural pride. “You don’t have to change who you are to succeed. You can be proud of your roots and still be bold, creative, and different.” Loubna teases an exciting year ahead. “2025 is going to be a big year! I have new songs coming that explore different styles and emotions.” It’s a time of growth and deeper connection with her fans. “I’m so grateful for all the love and support, and I promise, the best is yet to come.”

Al Burak Perfumes The Story of Mohammad Fouad Al-Hraki and Al Burak Perfumes By Dana Al Bashiti In the Middle East, perfume is more than a luxury, it is heritage, identity, and daily ritual. While the world embraces fragrance as fashion or self-expression, in Arab culture, perfume is woven into the fabric of life itself. From religious traditions like the use of oud and musk during prayers, to the daily gesture of perfuming garments before leaving home, scent holds a revered place. It carries history, marks celebration, and evokes memory in ways unmatched elsewhere. This reverence for fragrance is especially apparent in the story of Mohammad Fouad Al-Hraki, the founder of Al Burak Perfumes, whose journey redefines perfume as an emotional language that speaks directly to the soul. Mohammad Fouad Al-Hraki doesn’t just create perfumes, he reconstructs memories. His roots in Damascus, Al-Harjala, and Ain al-Fijeh are inseparable from the inspiration behind his creations. He often speaks of Damascus not just as a place, but as a scent. “Fragrance is emotional architecture,” he says. He remembers the scent of jasmine in Al-Qanawat, insisting that it carries particles of Damascene soil and the warmth of its ancient stones. In his lab, he uses refined techniques such as cold enfleurage to capture this essence with purity, but it is his memories that guide the process. Despite the science, the heart of the fragrance remains entirely Syrian. One of his most poetic creations is a perfume he named A Whiff of Nostalgia, which he describes as an emotional-chemical equation, one part morning mist from Mount Qasioun, one part the scent of his mother’s handkerchief tucked away in a drawer from his school days. Technically, he uses white musk and bergamot to evoke the sudden warmth of recollection, but the true alchemy lies in how the scent makes absence feel tangible. For Al-Hraki, perfume is a way to hold onto people, moments, and places no longer near. His career has taken him through some of the finest establishments in the fragrance world, such as Paris Gallery and Roja Parfums. From Paris Gallery, he learned the art of presentation, how to sell a fragrance as a story. From Roja, he grasped the discipline of timing in composition, likening it to a symphony. Still, his own style matured with intention, swapping classical French elements for deeper Eastern notes like Yemeni frankincense and Ceylonese cinnamon. These ingredients reflect not only his personal taste but his cultural identity. He often maps his perfumes like scenes from memory. One such creation is Pavement d’Enfance, inspired by the sidewalks of his childhood. At its heart is Arabic coffee, blended with the scent of old schoolbooks. Using steam distillation to extract the warmth of roasted beans and base notes of cedarwood to honor his family’s wooden bench, the fragrance becomes a tribute to personal history. Strikingly, customers often say it reminds them of their own childhoods, even if the details differ. This is the mark of true craftsmanship, creating something deeply personal yet universally relatable. Al-Hraki works from what he calls a “Fragrance Map.” He imagines a setting, such as his grandfather’s courtyard, and then seeks out the ingredients that represent it. To mimic the smell of earth after rain, he blends geranium with patchouli.  But the most demanding part of this journey is fixation, where he tests the scent on skin over 24 hours to ensure that the memory it evokes does not fade too quickly. His understanding of perfume is deeply tactile and artistic, often drawing parallels with cooking. Just as the right oil temperature can make or break a dish, so too can the evaporation rate of perfume notes shape the final story. He gives the example of saffron, a note that must appear ten minutes after application, in the same way its flavor unfolds after chewing. For Al-Hraki, exile has not been just a physical journey, it’s also been scented. Creating perfume is his way of reconnecting with Syria. When he blends Damascene rose with amber, it is as though he is gathering scattered fragments of his city. Even when he substitutes rare botanicals with chemical equivalents due to availability, he never loses sight of the originals. Chemistry, he insists, must serve memory, not replace it. Preserving authenticity in his work has been a challenge. To recreate rare notes like Damascene jasmine or Zabadani cherry, he turns to chromatography to analyze their chemical makeup, then reconstructs them using available ingredients. In one case, he used benzaldehyde, which occurs in almonds, and combined it with orange blossom to capture the elusive cherry scent. The result feels remarkably faithful to the original, a triumph not just of science but of nostalgia. One of his most powerful moments came when an elderly customer tried his fragrance Café Nuri, inspired by the old coffee shops of Damascus. The man teared up and said it reminded him of the scent of dawn after Taraweeh prayers. For Al-Hraki, that moment confirmed that his technique had succeeded, not in a scientific sense, but in the most human way possible. When fragrance disappears into emotion, it has truly done its job. Looking to the future, Al-Hraki dreams of returning to Syria to launch a project called Perfume of Peace. This fragrance would be made entirely with local ingredients such as olive and citrus, symbols of resilience and rootedness. Though he plans to integrate modern tools like molecular fragmentation, he insists that its soul would feel like a breeze moving through the old alleys of Damascus. Through Al Burak Perfumes, Mohammad Fouad Al-Hraki offers more than a sensory experience. He gives us pieces of places we’ve loved, moments we’ve lost, and emotions we thought we’d forgotten. His work stands as a reminder that in the Middle East, perfume is not simply worn, it is lived. It is ritual, memory, identity, and in every bottle, Damascus breathes again.

Mariam AlYassI An Emirati Entrepreneur Redefining Success in Fashion and Media By Diana Brown In recent years, Arab women have emerged as powerful leaders, entrepreneurs, and visionaries across various industries, proving their capabilities in shaping the future. Their role in leadership is not only essential for economic growth but also for breaking barriers and redefining traditional norms. Arab women are known for their exceptional creativity, resilience, and ability to bring innovative ideas to life, making significant contributions in fields such as business, fashion, and media. Among these trailblazers is Mariam AlYassi, an Emirati entrepreneur who has successfully built a name for herself in the fashion and media industries, showcasing the brilliance and ambition that define Arab women today. Mariam AlYassi has made a remarkable impact as the founder of Wink by Mim and By Mim Design, brands that reflect her passion for creativity and elegance. With a strong presence on social media, she has captivated audiences with her innovative designs and business acumen. Her journey began in March 2015 when she started sharing her unique fashion and design aesthetics on Instagram.  Her creative approach quickly gained international recognition, making her one of the youngest Emirati designers to achieve global success. Her work has been featured in prestigious magazines and television, solidifying her reputation as a trendsetter in the industry. With a deep appreciation for high-end fashion, AlYassi draws inspiration from iconic designers such as Valentino and influential figures like Sheikha Moza. Her designs are known for their elegance, sophistication, and modern appeal, resonating with fashion enthusiasts worldwide. Beyond fashion, Mariam AlYassi has also proven her versatility by stepping into traditionally male-dominated fields. At just 22 years old, she became the first female UAE national car service adviser, breaking stereotypes and paving the way for other women to follow. Her determination and resilience have earned her admiration, not just as a designer but as a role model for aspiring entrepreneurs. Mariam AlYassi’s influence extends beyond her personal success. She stands as a true inspiration for women who aspire to create, innovate, and lead. Through her ventures and social media presence, she continues to empower others by showcasing the limitless possibilities of ambition and hard work.  Her story is a testament to the power of vision, persistence, and passion, proving that Arab women are not only shaping the present but also leading the future. As she continues to grow and evolve, Mariam AlYassi will undoubtedly inspire even more individuals, leaving a lasting impact on the fashion, media, and business industries.

Eid Around the World Traditions, Feasts, and Family Bonds By Amna Kanwal The moon is sighted. A chorus of joy erupts across cities, villages, and homes. In Istanbul, lanterns glow above grand mosques. In Lahore, streets buzz with last-minute shoppers. In London, families prepare elaborate feasts while mosques gear up for grand Eid prayers. In New York, children lay out their finest clothes, excited for the day ahead.  Eid has arrived—different in tradition but the same in spirit. For over a billion Muslims worldwide, Eid is more than a festival. It’s a time of faith, family, and feasting. The days leading up to it are filled with anticipation—markets brimming with sweets and silks, homes adorned with twinkling lights, and children dreaming of their Eidi (gift money). But while the essence of Eid remains the same, the way it’s celebrated varies beautifully across cultures. Every country adds a unique flavor to the occasion, from camel races in Dubai to Maamoul cookie feasts in Lebanon. In Africa, communities gather for massive street feasts, sharing traditional dishes with neighbors. In South Asia, henna stalls and jewelry markets stay open all night, catering to families eager to complete their Eid look. Meanwhile, multicultural Eid festivals bring together diverse Muslim communities in Europe and the Americas, showcasing traditions worldwide. In Indonesia, Takbiran processions fill the streets, with people chanting prayers while beating drums. In Somalia, families slaughter livestock and distribute meat to the poor, embodying the spirit of giving. In Bosnia, people bake traditional pita and share it with loved ones, reinforcing the bonds of family and friendship. As the crescent moon ushers in this joyous occasion, one thing becomes clear: Eid is not just a celebration; it’s a global connection woven through faith, love, and tradition. So, how does the world celebrate Eid? Let’s journey through its colors, customs, and cherished moments. The Build-Up to Eid: A Time of Preparation and Anticipation The final days of Ramadan bring a shift from deep spiritual reflection to a joyous sense of anticipation. As the holy month draws to a close, Muslims worldwide prepare for Eid al-Fitr in unique ways. The excitement is felt in the streets, homes, and the hearts of millions as they prepare to celebrate one of Islam’s most cherished festivals. As Ramadan nears its end, Muslims devote themselves to prayers, charity, and last-minute preparations. In Saudi Arabia, Mecca and Medina witnessed a surge of pilgrims performing their final Ramadan prayers at Islam’s holiest sites. The air is filled with spiritual fulfillment as worshippers gather to seek blessings before the month ends. In Pakistan and India, the focus shifts to Laylat al-Qadr, the “Night of Power,” believed to be the holiest night of the year. Mosques overflow with worshippers, some praying until dawn, seeking divine forgiveness and mercy. In Indonesia and Malaysia, the atmosphere is vibrant as communities organize Takbir Keliling, a grand procession where people chant prayers while carrying beautifully decorated lanterns, symbolizing the light of faith and unity. As Eid approaches, markets and shopping centers come alive with activity. In Cairo, Egypt, the historic Khan el-Khalili market bustles with families buying new clothes, sweets, and home decorations. Street vendors sell colorful lanterns while the aroma of freshly baked Eid treats fills the air. In Dubai, UAE, the excitement is even grander. Luxury malls extend their hours for Eid-exclusive sales, with extravagant light displays illuminating the city’s skyline. Families rush to buy the perfect abaya or kandura, ensuring they look their best for the celebrations. In Turkey, bakers work tirelessly to prepare kilograms of Baklava, a signature Eid treat made of layered pastry, nuts, and sweet syrup. Meanwhile, tailors stay up late, stitching elegant Eid outfits for customers eager to wear something new on special days. The Mehndi (henna) tradition is in full swing in South Asia. Women and girls gather in salons or at home, getting their hands adorned with intricate floral and paisley patterns. The deeper the henna color, the more festive the occasion feels. Young girls excitedly compare designs, while older women share stories of past Eids. The most awaited moment before Eid is the sighting of the crescent moon, marking the official end of Ramadan. Different countries follow their traditions when determining Eid. In Saudi Arabia and the UAE, astronomical calculations help set Eid dates in advance, ensuring that government offices and businesses can plan holidays accordingly. However, physical moon sightings are preferred in Pakistan, Morocco, and Indonesia. This sometimes leads to different countries celebrating Eid on slightly different days, adding to the cultural diversity of the festival In West Africa, entire communities gather at mosques and public squares, waiting for the announcement from religious leaders. As soon as the crescent moon is seen, mosques erupt with joyful chants of “Eid Mubarak!” signaling the final countdown to the festival. Children run through the streets cheering while families prepare their homes for the grand celebrations. Eid Morning: A Sacred Start to the Celebration Eid morning is a beautiful blend of spirituality and festivity. From the grand mosques of Mecca to the open fields of Bangladesh, millions of Muslims come together in an act of unity for the special Eid prayers. The air is filled with peace, gratitude, and excitement as families wake up early, dress in their finest clothes, and head out for the most significant event of the day—the Eid prayer. One of the most breathtaking sights on Eid morning is the mass prayer gatherings held worldwide. In Bangladesh, the Sholakia Eidgah hosts the country’s largest Eid prayer, with over 500,000 worshippers assembling in an open field to perform the special prayer. The sea of white garments and raised hands in worship creates an awe-inspiring moment of collective devotion. In Turkey, the Hagia Sophia Mosque is a historical and spiritual landmark filled with thousands of worshippers offering prayers in unison. The ancient walls, which have witnessed centuries of history, now resonate with the sounds of Takbir (praises of God) as people bow together in gratitude. In Pakistan, major

Maryna Karpeka Voyage of a Beauty Queen through Cultural Appreciation and Authenticity By Wajiha Naaz From Winning Miss Europe to Embracing Life in Saudi Arabia, the Ukrainian Model Inspires with Confidence and Kindness Maryna Karpeka’s journey in the world of beauty and fashion has been nothing short of extraordinary. From winning Miss CosmoWorld 2023 and being crowned Miss Europe 2022 to building a thriving career as a model and influencer, she continues to inspire with her resilience, passion, and dedication to her craft. Her experiences have shaped her into a strong, confident woman, eager to make a difference in the industry and beyond. The Impact of Winning International Titles Winning Miss CosmoWorld 2023 and Miss Europe 2022 was a life-changing experience for Maryna, influencing both her professional and personal growth. These prestigious titles opened doors to modeling opportunities, brand collaborations, and public speaking engagements, solidifying her presence in the fashion industry. More than just accolades, these victories have given her a platform to inspire others, advocate for important causes, and embrace new challenges with confidence and determination. “Winning this title gave me incredible exposure and credibility in the modeling industry. It connected me with global brands, fashion houses, and inspiring individuals, allowing me to expand my influence and make a meaningful impact. More than just a title, it gave me a voice to support causes I care about and inspire others.” Through these achievements, she has learned the value of perseverance, hard work, and self-belief, and she is excited for what the future holds. Embracing Life in Saudi Arabia Currently based in Saudi Arabia, Maryna finds inspiration in the country’s rich culture and rapid development. As a Ukrainian model and influencer, she has embraced the values of modesty, tradition, and respect, which are deeply embedded in Saudi society. She appreciates the evolving fashion industry that blends modernity with tradition, allowing her to explore a new side of modeling that aligns with her appreciation for elegance. “The kindness and acceptance I’ve received here make me feel at home. I love the cultural richness, the warmth of the people, and the opportunities for personal and professional growth. The fashion scene is evolving beautifully, and I enjoy being part of that transformation.” Being part of such a dynamic and diverse society has helped her grow both personally and professionally, reinforcing her adaptability and open-mindedness. The Power of Social Media With 135,000 followers on Instagram and over 600,000 on TikTok, Maryna, known as SupergirlMaryna, has built a strong online presence. She views her followers as an extended family and takes great responsibility in sharing meaningful and authentic content.  Whether showcasing fashion and beauty on Instagram or expressing her playful and creative side on TikTok, she ensures that everything she posts reflects her true self. “Authenticity and consistency are my secrets to success. I always stay true to who I am, work hard, and engage meaningfully with my audience. Passion and dedication are key to sustaining success in this industry. Balancing it all takes time and effort, but because I love what I do, it never feels like work.” She values engagement with her audience and prioritizes authenticity, only collaborating with brands that align with her personal values. Overcoming Challenges in Modeling Despite the allure of the modeling world, it comes with its own set of challenges. Maintaining peak physical and mental health, navigating industry competition, and staying consistent in a fast-paced environment require discipline and resilience. Maryna approaches these challenges with a positive mindset, focusing on self-care, fitness, and personal growth. “I believe that taking care of myself, both physically and mentally, is essential not just for modeling but for feeling confident and happy in life.” Her dedication to self-improvement and professionalism keeps her at the top of her game, allowing her to stand out in a highly competitive industry. Advice for Aspiring Models For those entering international beauty pageants, Maryna emphasizes the importance of confidence, preparation, and authenticity. “Pageants are about more than beauty, they require personality, intelligence, and the ability to inspire others.” She encourages aspiring models to embrace their uniqueness, stay disciplined with a healthy lifestyle, and always remain true to themselves. “Believe in yourself, stay confident, and never let setbacks discourage you. Hard work, passion, and resilience will always lead to success. Stay true to your values and always be kind to others.” Passion for Charity and Animal Welfare Beyond fashion, Maryna is deeply passionate about humanitarian efforts, particularly in supporting her home country, Ukraine.  She also has a deep love for animals, having rescued five cats in Riyadh. She hopes to open a shelter in the future to provide care and protection to animals in need. “Charity is very important, we should always be kind and help those in need, whether it’s people or animals.” Future Aspirations Looking ahead, Maryna envisions continued growth in the modeling and fashion industry. She aspires to collaborate with renowned brands and expand her influence on an international level. Additionally, she plans to launch her own line of abayas and modest dresses, blending elegance with cultural appreciation. To further connect with her audience in the region, she is learning Arabic, reinforcing her commitment to building meaningful relationships within her community. “I’m excited about launching my own fashion line, working on more international collaborations, and continuing to use my platform to inspire and empower others.” A Message of Inspiration Maryna’s ultimate goal is to inspire people to believe in themselves and pursue their dreams. “If you stick to your dreams and do what you love, you can achieve great things.” She reminds others that challenges are a part of life but should never be a reason to give up. “Beauty is not just about appearance; it comes from confidence, self-care, and being true to yourself.” Her journey is a testament to the power of resilience, passion, and kindness. As she continues to evolve and inspire, one thing remains certain, Maryna Karpeka is a force to be reckoned with in the world of fashion and

TUNISIAN LUXURY DRESSES A CELEBRATION OF TRADITION & ELEGANCE By Afef Yousfi Tunisian fashion is a rich tapestry woven with history, cultural influences, and exquisite craftsmanship. When it comes to luxury dresses, Tunisian women have embraced a seamless blend of tradition and modernity, creating garments that are both timeless and opulent. From wedding attire to festive wear, Tunisian luxury dresses are char – acterized by intricate embroidery, handwoven fabrics, and an unmistakable sense of elegance.  Tunisian bridal wear is one of the most opulent aspects of the country’s fashion heritage. A Tunisian bride often wears a Keswa Tounsiya, a traditional dress with centuries-old roots, rep – resenting refinement and wealth. This luxurious outfit consists of multiple elements, including a heavily embroidered gold-threaded blouse (“chamiz”) and an ornate skirt (“seroual”) adorned with precious stones and pearls. The Keswa Tounsiya is known for its intricate handwork, which can take months to complete.  Another cherished wedding garment is the Farmla, a heavily embroidered, long outer robe often worn over a delicate silk dress. Some brides opt for the Jebba, a sophisticated tunic-style dress, usually accompanied by a belt and gold jewelry, signifying prosperity and status. Tunisian brides also wear exquisite gold jewelry, including the “Khallala” (ornamental brooches) and “Mekhmal” (gold-threaded headdress), passed down through genera – tions.  This jewelry is a symbol of the family’s affluence and an essential part of wedding traditions. Beyond weddings, Tunisian festive wear embodies the perfect balance of modernity and cultural authenticity. Women wear luxurious Kaftans, inspired by Ottoman influences but reinterpreted with a Tunisian touch. These long, flowing dresses are often made from rich fabrics like silk, velvet, and brocade, adorned with handcrafted embroidery and Swarovski crystals. For special occasions, many Tunisian women opt for the Jebba, which comes in both modern and traditional variations.  The contemporary Jebba often features lighter fabrics and intricate lacework, making it ideal for elegant gatherings and celebrations. Another iconic festive outfit is the Sefsari, a silk or fine wool wrap traditionally worn by women to cover themselves with grace and poise. Though less common today, the Sefsari remains a symbol of Tunisian heritage and is still worn at prestigious events.  One of the distinguishing features of Tunisian luxury dresses is the extraordinary craftsmanship involved in their making. Hand embroidery, using techniques passed down through generations, embellishes most traditional garments.  Patterns inspired by Berber, Andalusian, and Ottoman motifs are carefully stitched onto luxurious fabrics, creating stunning visual masterpieces. Tunisian designers have also embraced handwoven tex – tiles, ensuring that traditional fabrics such as “Fouta” and “Makhmal” (velvet) remain a staple in high-end fashion. Many luxury dresses incorporate silk and gold-threaded brocades, preserving the essence of royalty in Tunisian fashion.  While traditional styles continue to thrive, Tunisian fash – ion designers have introduced contemporary elements to luxury dressmaking. Many have fused Western silhouettes with traditional embellishments, offering globally appealing attire while maintaining cultural roots. For instance, modern bridal gowns often feature Tunisian embroidery and handcrafted details but are tailored in the style of European haute couture.  Likewise, kaftans and jebbas are designed with contemporary cuts, ensuring that they remain relevant in the evolving world of luxury fashion. Tunisian luxury dresses are an embodiment of history, art, and refinement. Whether it’s the majestic Keswa Tounsiya, the regal Jebba, or the intricately designed Kaftans, each garment tells a story of cultural pride and impeccable craftsmanship. As Tunisian designers continue to innovate while preserving their rich heritage, the future of Tunisian luxury fashion remains as dazzling as its past.

Shatha Daoud Elevating Beauty with an Arab Cultural Essence By Peter Davis With over 28 years of experience in the beauty industry, Shatha Daoud has built an impressive career working with global brands such as Shiseido, L’Oréal, and MAC. Her expertise in color blending and enhancing natural beauty has made her a sought-after makeup artist, collaborating with celebrities, Dubai TV, and even training Emirates Airlines’ cabin crew. Her journey is deeply influenced by Arab beauty traditions, blending heritage with modern trends. From a young age, Shatha was captivated by the power of colors. She discovered how subtle shades could enhance natural features, making eyes brighter and skin tones more radiant. Her artistic approach to makeup is not about transformation but about celebrating individuality. She mastered the skill of blending shades that complement different skin tones, a signature technique that has earned her recognition in the industry. Shatha’s journey in the beauty world began with Shiseido, where she received top-tier international training. Her expertise grew as she worked with L’Oréal as an international makeup artist, participating in prestigious events and promotions. Her time with MAC further refined her skills, where she was mentored by world-renowned artists like Vimi Joshi and Tom Pecheux. These experiences helped her develop a unique style that resonates with the elegance of Arab beauty. Arab women have always embraced beauty with grace, preferring timeless and elegant looks. Shatha’s approach focuses on enhancing a woman’s features rather than altering them. She believes that makeup should reflect personality and individuality. Her signature style incorporates soft contouring, bold eyeliner, and rich, warm tones that highlight the natural beauty of Arab women while maintaining a sophisticated, modern appeal. Her collaboration with Dubai TV has allowed her to work closely with well-known presenters, each with their unique charm. She carefully curates their looks based on their personalities and the nature of the programs they host. Whether it’s radiant, dewy skin for daytime talk shows or dramatic eye makeup for prime-time news, her expertise ensures that each presenter shines with confidence on screen. One of Shatha’s most prestigious roles was training Emirates Airlines’ cabin crew in perfecting their signature look. The Emirates red lipstick is more than just a color—it represents elegance and professionalism. She ensured that each flight attendant mastered the art of flawless makeup application, from choosing the right lipstick shade to maintaining a polished appearance during long-haul flights. Her training also included essential skincare routines, ensuring that their beauty remains intact despite the demanding nature of their work. In a rapidly evolving beauty industry, staying ahead of trends is crucial. Shatha remains dedicated to learning about the latest techniques and products, carefully selecting those that align with the preferences of her Arab clientele. Her deep understanding of the regional beauty aesthetic allows her to create looks that are both trendy and deeply rooted in cultural elegance. For those looking to follow in her footsteps, Shatha’s advice is simple: develop a unique style and embrace individuality. The beauty industry is filled with trends, but true artistry comes from a personal signature touch. Some artists focus on perfecting the complexion, while others specialize in defining facial features. Whatever the specialty, she believes that passion and continuous learning are the keys to success. Shatha Daoud’s remarkable journey in the beauty industry is a testament to the power of blending tradition with innovation. Her dedication to enhancing natural beauty, combined with her deep-rooted knowledge of Arab culture, has made her an icon in the industry. Follow her work on Instagram at @shatha_makeup for more beauty insights and transformations.

Jinane Doughan Pioneer in Sustainable Beauty and Entrepreneurial Empowerment By Alhanouf Mohammed Alrowaili In a world where beauty products are often saturated with chemicals, Jinane Doughan stands out as a visionary committed to natural and sustainable beauty solutions. As a pioneering businesswoman and the first person in the Middle East to earn a PhD in beauty product formulation, Jinane has redefined the landscape of organic skincare and empowered aspiring entrepreneurs across the region. Jinane’s journey into the beauty industry began in her free time when she pursued makeup studies at ESMOD Dubai. However, her interest soon evolved beyond cosmetics into a deeper concern for skincare health. Troubled by the prevalence of commercial beauty products laden with chemicals, she sought out natural alternatives, educating herself through online resources and later enrolling in specialized courses in Beirut. Her passion for creating natural beauty products quickly turned into a mission. She mastered the art of formulating skincare and haircare items from scratch, developing homemade body scrubs, cold-process soaps, and creams. Her enthusiasm and expertise resonated with many, leading to the launch of her YouTube channel, Jinane World, in 2020. Through this platform, she not only shared her knowledge but also inspired others to create their own beauty products. Jinane’s commitment to advancing natural beauty led her to a historic academic milestone. With encouragement from Dr. Mohamad Oweid, CEO of the International Academy of Beauty and Care (IABC), she pursued a PhD in beauty product formulation, a field still relatively unexplored in the Middle East. Her research enhanced her expertise, allowing her to develop formulations that are both simple and highly effective. Her achievements have not gone unnoticed. Recently, she was honored with an award at the Business Men/Women’s Conference in Lebanon, recognizing her pioneering contributions to the industry and her relentless pursuit of excellence. Despite the prestige of her accomplishments, Jinane’s journey was far from easy. Earning a PhD in a niche field posed many obstacles, but her extensive experience, which includes more than 700 Arabic-language educational videos on YouTube and 260 detailed English articles on her website, provided a strong foundation. Her direct engagement with students further cemented her reputation as an industry expert. The increasing demand from her audience to learn how to turn their passion into business led Jinane to develop comprehensive courses. She collaborated with IABC to offer accredited certifications, enabling students—especially women—to establish their own beauty brands and gain financial independence. Jinane’s impact extends beyond product creation; she is actively shaping the future of sustainable beauty entrepreneurship. Over the past five years, she has focused on mentoring students, particularly those from underprivileged backgrounds, equipping them with the skills and knowledge to build their own businesses. Her upcoming goal is to establish her own beauty brand, rooted in sustainability and natural skincare. A crucial aspect of her work is ingredient sourcing. She has meticulously vetted suppliers in Lebanon and beyond, ensuring that her products contain only the highest quality organic ingredients. This dedication has not only enhanced the effectiveness of her products but has also benefited her students, who gain access to reliable ingredient sources through her network. Jinane’s influence has expanded beyond online education into hands-on workshops held in Beirut and other locations. Responding to requests from her followers, she developed extensive training sessions that provide in-depth knowledge about creating various beauty products, from body creams to hair serums. These sessions, often lasting up to eight hours, emphasize ingredient selection, precise measurements, and correct formulation techniques. Her workshops have birthed numerous success stories. One notable example is Sarah AlJbore, an Iraqi influencer who attended Jinane’s workshops and later launched Sarah Secrets, a thriving beauty brand with over 600,000 Instagram followers. Similar success stories have emerged from students in the USA, Lebanon, and other countries, showcasing the widespread impact of Jinane’s teachings. Jinane Doughan is not just a leader in natural beauty; she is a passionate advocate for sustainable practices. Her emphasis on using glass containers and eco-friendly packaging reflects her commitment to reducing environmental waste. By championing natural ingredients and sustainable business models, she is reshaping the beauty industry and empowering a new generation of entrepreneurs to do the same. Through her dedication to education, innovation, and sustainability, Jinane continues to inspire and transform the beauty landscape in the Middle East and beyond. Her journey is a testament to the power of passion, perseverance, and purpose in creating a healthier, more ethical beauty industry.

Qatar Awaits Dive into Culture, Luxury, and Adventure By Marina Ezzat Alfred Qatar, a fascinating mix of old and new, gives visitors a really unique blend of culture, luxury, and stunning scenery. From its busy traditional markets to the peaceful desert, this Gulf country charms everyone with its warm hospitality and amazing things to see and do. This guide highlights the best places, customs, and activities to make your trip truly memorable. 1. Souq Waqif: The Pulse of Qatari Life Dive into the bustling, maze-like Souq Waqif, Doha’s oldest market, where the smells of spices mix with the lively chatter of the vendors.  This cultural center, beautifully restored to its 19th-century glory, is a feast for the senses. Explore the stalls overflowing with handwoven fabrics, exquisite gold jewelry, and traditional Qatari clothing.  And don’t miss the falcon souq, where these magnificent birds—symbols of Bedouin culture—are bought and sold, and carefully cared for. Enjoy delicious local food like machboos (spiced rice and meat) at some great restaurants. Catch an evening cultural show, perhaps some live music or dance. Bargain for souvenirs—from Persian carpets to Arabic coffee pots. Dress respectfully (covering shoulders and knees) to show consideration for local customs. 2. Museum of Islamic Art & National Museum of Qatar: Glimpses into the Past The Museum of Islamic Art (MIA), a stunning I.M. Pei design, boasts a collection spanning over 1,400 years of Islamic art – everything from ceramics to breathtaking illuminated manuscripts. Perched on Doha Bay, it provides incredible views across the city. Just a short distance away, the National Museum of Qatar, its architecture resembling a desert rose, tells Qatar’s story through captivating exhibits; you’ll find everything from pearl diving treasures to fascinating glimpses into Bedouin life. Take a guided tour to really delve into the stories behind the artifacts.  Enjoy a picnic or admire the art installations in MIA Park, right on the waterfront. Photography is generally fine, but remember to always ask before filming anyone. 3. Katara Cultural Village: A Hub of Artistic Energy Katara Cultural Village is where art and heritage beautifully intertwine. This expansive complex includes an amphitheater echoing ancient Greek design, galleries spotlighting regional artists, and workshops offering hands-on experiences in calligraphy and pottery. The annual Doha Film Festival and Katara Traditional Dhow Festival truly showcase Qatar’s vibrant creative scene. Have dinner at Parisa, a restaurant with gorgeous Persian-inspired mosaics.  Explore the Golden Mosque, or maybe catch a concert at the opera house. Keep an eye out for the Luminous Festival in March – a dazzling celebration of light art. 4. The Pearl-Qatar & Lusail City: Modern Wonders The Pearl-Qatar, a man-made island brimming with luxury and Mediterranean vibes, is packed with upscale shops, marinas full of yachts, and amazing places to eat outside. Right nearby, Lusail City—home to the futuristic Lusail Stadium—has the stunning Marina Promenade, ideal for a romantic sunset stroll and grabbing a coffee by the water. 5. Desert Adventures: Khor Al Adaid (Inland Sea) Khor Al Adaid, a UNESCO-recognized natural wonder, is a breathtaking sight where rolling sand dunes meet the Arabian Gulf. For the adventurous, there’s dune bashing, sandboarding, and camel trekking.  As evening falls, it’s the perfect spot for stargazing from a Bedouin-style camp. Go on a guided safari; they often include cultural stories and traditional majlis dinners. Visit during the Sealine Season (January) for a mix of sporting events and cultural celebrations. 6. Al Zubarah Fort: A Step Back in Time Al Zubarah Fort, an 18th-century UNESCO World Heritage site, paints a vivid picture of Qatar’s rich pearling and trading past. Explore its coral-stone walls and the nearby archaeological ruins to imagine what life was like in this once-bustling port. While you’re there, check out Film City, a quirky desert village that looks like something straight out of an abandoned movie set. 7. Msheireb Downtown Doha: Where Sustainability Meets Heritage Msheireb Downtown is a fantastic example of eco-friendly design, cleverly blending traditional Qatari architecture with cutting-edge smart technology.  You can delve into the nation’s rich social history at the Msheireb Museums, or simply relax and soak up the atmosphere at one of the stylish rooftop lounges. Browse the unique artisanal crafts at Liwan Design Studios. Catch Hosh Msheireb, a captivating January festival showcasing storytelling and folk art. Cultural Code Dress Respectfully: Both men and women should opt for modest attire in public. Ramadan Considerations: During daylight hours in Ramadan, remember to refrain from eating, drinking, or smoking publicly. Greetings and Customs: A handshake is perfectly acceptable, but it’s polite to let a local initiate physical contact between genders. Weekend Planning: Keep in mind that Qatar’s weekend falls on Friday and Saturday; many businesses close on Fridays for prayers. Flavors of the World: A Passport to Food and Festivity Qatar’s diverse food scene truly reflects its multicultural heritage. Don’t miss: Karak Chai: This sweet, cardamom-infused tea, readily available from street vendors, is a must-try. Balaleet: Start your day with this delicious breakfast of sweet vermicelli noodles and eggs. Festivals Not to Miss Qatar International Food Festival (February):  A fantastic opportunity to sample global cuisine and watch renowned chefs in action. Doha Jewellery and Watches Exhibition (January): Prepare to be amazed by breathtaking craftsmanship. Qatar’s a land of striking contrasts. Its magic comes from blending the old and the new so seamlessly. You can be gazing at incredibly modern buildings one minute, haggling for spices in a bustling old market the next, and then finding yourself utterly alone in the quiet majesty of the desert. Everywhere you go, you’ll feel the warmth and pride of the Qatari people. So, as you’re making your travel plans, do keep their customs in mind—a little respect goes a long way in truly connecting with a country that’s so cleverly weaving its rich history into a vibrant future.

Rosemin Manji The Woman Redefining Amenity and Elegance in the Middle East By Jane Stevans  Rosemin Manji, a Canadian-born entrepreneur and television presenter, has significantly influenced the luxury fashion industry in the Middle East. As the founder and managing director of RR&Co. Bespoke Luxury Management, she has been instrumental in bridging the gap between renowned global brands and the burgeoning Middle Eastern market. Her journey from a small town in Canada to becoming a prominent figure in Dubai’s fashion scene is a testament to her passion, dedication, and entrepreneurial spirit. Born in London, Ontario, Canada, Rosemin was the youngest of three siblings. From a young age, she exhibited a keen interest in fashion, often designing clothes for her dolls and immersing herself in fashion magazines like W and Vogue, borrowed from her older sister. This early exposure ignited her passion for the fashion industry. Pursuing her dreams, she relocated to London, England, to study at the London College of Fashion, where she earned a Bachelor of Arts in Fashion Management with a major in Luxury Goods and Marketing. During her academic tenure, she gained invaluable experience interning at prestigious institutions such as Sotheby’s and the Gucci Press Office. Rosemin’s career took a significant leap forward when she was personally approached by the legendary designer Tom Ford. Joining his team, she worked closely with Ford during his tenure as Vice President of the Gucci Group and Creative Director for both Yves Saint Laurent and Gucci. In her role as his assistant, Rosemin was exposed to various facets of the fashion industry, including brand management, design processes, and people management. Reflecting on this period, she remarked, “I learned more with Tom Ford than I did in university.” Following her time with Tom Ford, Rosemin advanced to the position of European PR Director at Juicy Couture. In this capacity, she was responsible for establishing the brand’s first office and showroom outside of the United States. Tasked with reshaping the brand’s image beyond its signature tracksuits, she collaborated with high-end publications and styled esteemed personalities, including Gwyneth Paltrow, Kate Moss, Madonna, Kate Winslet, Queen Rania of Jordan, and Sienna Miller. In 2007, Rosemin relocated to Dubai, a city rapidly emerging as a global fashion hub. Recognizing the potential of the Middle Eastern market, she founded RR&Co. Bespoke Luxury Management.  The firm offers a comprehensive range of services, including brand consultancy, styling, and the organization of exclusive events. Under her leadership, RR&Co. has collaborated with esteemed brands such as Givenchy, Tom Ford, and Christian Louboutin, facilitating their introduction and expansion within the Middle Eastern market. Additionally, Rosemin has worked directly with luxury houses like Hermès, Prada, Chanel, and Roger Vivier on specialized projects, further solidifying her influence in the region’s fashion industry. Beyond her entrepreneurial ventures, Rosemin has made significant strides in the media landscape. She became a familiar face on television as a style presenter on Dubai One TV’s weekly lifestyle show, Studio One, where she shared fashion insights and style tips with a broad audience. Her engaging on-screen presence and expertise led to her being shortlisted for accolades such as Best TV Presenter and Face of the UAE. Her impeccable style and contributions to fashion have not gone unnoticed. Renowned designer Christian Louboutin honored her by designing and naming a shoe after her, a testament to her influence and standing in the fashion community. Moreover, she has been consistently recognized in various publications, earning spots on Best Dressed lists and being featured in magazines like Harper’s Bazaar and Flair. Rosemin’s commitment extends beyond fashion and business; she is deeply involved in philanthropic endeavors, particularly those focusing on women’s health. She is an active committee member of Bras for a Cause, a charity dedicated to raising breast cancer awareness among young women. This cause holds personal significance for her, as her mother is a breast cancer survivor. Through her platform, Rosemin advocates for early detection and supports initiatives aimed at educating women about the importance of regular health check-ups. She attributes her success to core values instilled in her from a young age: hard work, integrity, and loyalty. She emphasizes the importance of staying true to oneself and maintaining authenticity in both personal and professional spheres. When it comes to fashion advice, she encourages individuals to dress for their body shape and personal lifestyle, highlighting the significance of investing in quality basics and well-fitting undergarments. Her own wardrobe reflects a blend of classic elegance with a modern twist, often featuring pieces from designers like Roland Mouret, Oscar de la Renta, and Lanvin. Rosemin Manji’s journey from a fashion-enthused young girl in Canada to a leading figure in the Middle Eastern luxury fashion industry exemplifies the impact of passion, dedication, and an unwavering commitment to one’s values. Through her company, RR&Co., and her various media engagements, she continues to influence and inspire the fashion landscape, all while championing causes close to her heart. Her story serves as an inspiration to aspiring entrepreneurs and fashion enthusiasts worldwide, demonstrating that with vision and perseverance, one can carve a niche in the ever-evolving world of fashion. 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YARA KHADIR A GUINNESS WORLD RECORDBREAKING INSPIRATION By Paul Smith In a breathtaking display of skill, strength, and perseverance, Syrian ballet and rhythmic gymnastics coach Yara Khdair has etched her name in history by achieving a remarkable Guinness World Record. Performing the longest distance in a “split” position between two moving vehicles, she stunned the world with a feat that embodies the essence of determination, athleticism, and artistic grace. This extraordinary achievement was part of the annual Guinness World Records Day, a global celebration that honors exceptional human talents and accomplishments.  FROM SWEIDA TO GLOBAL STARDOM  Originally from Sweida, Syria, and now based in Dubai, Yara’s journey in ballet and rhythmic gymnastics began at a young age. Her passion, discipline, and unwavering ambition led her to become a leading figure in the field, merging the worlds of sports and art. Over the years, her commitment to pushing boundaries and redefining possibilities has solidified her place as an inspiration to many aspiring athletes and performers worldwide. In an exclusive statement, Yara shared her thoughts on this monumental milestone: “Dreams—or as I call them, ambitions and plans—are a gift and a blessing. They are the driving force behind our daily perseverance and motivation to achieve new milestones. Simply having the ability to dream means you’ve already traveled half the journey toward success. The rest requires strength, resilience, patience, and, most importantly, never giving up” Her words reflect the mindset of a champion, emphasizing the importance of perseverance and belief in one’s capabilities. A Dedication to Her Roots and Future Yara dedicates this world record to herself, her family, and the two nations that have shaped her journey: Her heartfelt dedication speaks volumes about her deep connection to her origins and the supportive environment  “I dedicate this achievement to myself, for never letting me down even when I placed all my hopes on it. To my family, who have always stood by my side, supporting me every step of the way. To my homeland, Syria, which gave me the strength and determination to pursue every goal, and to my second home, the UAE, which embraced my dreams, nurtured them, and that has fostered her success.” Guinness World Records Day  A Platform for Excellence  The Guinness World Records Day serves as a global stage for the most outstanding talents and achievements, reinforcing the power of human potential. By pushing herself beyond limits, Yara Khdair has set a new benchmark in the world of sports and artistic performance.  Inspiring the Next Generation Yara Khdair’s name has become synonymous with inspiration, particularly for young athletes and aspiring gymnasts who dare to dream big. She encourages the youth to believe in their abilities, work tirelessly toward their goals, and never let obstacles deter them. Her journey is a testament to the power of passion and persistence, proving that ambition knows no limits. Through her historic accomplishment, Yara Khdair has left a lasting legacy as a symbol of perseverance, excellence, and success. Her story is not just one of personal triumph but also a beacon of hope for dreamers across the world. Stay tuned as Magnav Magazine Exclusive continues to celebrate trailblazers like Yara, who redefine what is possible through courage and determination.

Rima Badun Beauty, Art, and Business Beyond Borders An Exclusive Feature in Magnav Magazine By Michalle Clark Rima Badun’s journey has been one of passion, discipline, and boundless creativity. Winning Miss Tourism Universe 2021 was a life-changing experience that gave her a global platform to share her passions, connect with incredible people, and open doors to new opportunities. Personally, it strengthened her confidence and sense of purpose. Professionally, it expanded her reach in modeling, art, and business. The title is not just an achievement but a responsibility, and she strives to use it to inspire and empower others. For her, pageantry was more than a competition; it was an opportunity to redefine beauty and showcase intelligence, grace, and ambition on a global stage. Her journey across different fields is fueled by an unwavering commitment to excellence. True success, she believes, comes from doing what you love and constantly challenging yourself. Modeling allows her to express beauty and creativity, while art serves as her soul’s voice. At the same time, her business investments secure her future. Balancing these various roles requires careful planning, but each field enriches the other, creating a harmonious flow in her life.  She firmly believes that every role she plays—whether as a model, artist, entrepreneur, or former medical professional—contributes to a larger mission of self-expression, empowerment, and innovation. Rima’s artwork is deeply personal, inspired by emotions, nature, and human connections. She explores themes of beauty, transformation, and strength, often blending realism with abstract elements. Every piece tells a story, reflecting her experiences, dreams, and the energy she absorbs from the world around her.  Art, for her, is a form of storytelling that transcends words, allowing her to capture emotions and ideas in a way that resonates universally. She envisions her artwork making a lasting impact, inspiring people to see the world through a more imaginative and expressive lens. Having built her career in the UAE, a land of innovation and limitless possibilities, she is deeply inspired by its dynamic environment, visionary leadership, and cultural diversity.  It is the perfect place to grow and invest, especially in industries that merge creativity with business, such as fashion, art, and wellness. Dubai’s entrepreneurial spirit motivates her to build something meaningful and impactful. She views the city not just as a home but as a hub where dreamers can turn visions into reality. With a background in medicine, Rima has a profound understanding of beauty, wellness, and human resilience.  Though she no longer practices as a doctor, she integrates her knowledge into her work, promoting health, confidence, and self-care. Whether through modeling, art, or business, her goal is always to uplift and empower others. Beauty, in her view, is diverse, and confidence is the key to true elegance.  Through modeling and pageantry, she aims to redefine beauty beyond traditional standards, encouraging self-acceptance and individuality. Her platform is about more than aesthetics—it’s about strength, grace, and embracing one’s uniqueness. She aspires to shift the narrative on beauty, showing that intelligence, resilience, and authenticity are just as important as external appearance. Social media serves as her digital diary, reflecting her journey, passions, and inspirations. She curates her content authentically, sharing both the glamorous moments and the hard work behind the scenes. Her goal is to connect with her audience on a real level, showing that success is a combination of dedication, resilience, and self-belief. She values transparency in a world where perfection is often emphasized, choosing to show both the triumphs and the struggles that come with pursuing multiple passions. Of course, juggling multiple passions comes with challenges—time management, industry expectations, and the pressure to constantly evolve. However, each obstacle has taught her resilience and adaptability. These experiences have shaped her vision, pushing her to break boundaries and create a life uniquely her own. Her advice to young women is simple: don’t limit yourself. Passion and hard work can coexist across different fields. Embracing uniqueness, staying true to one’s vision, and taking risks are essential steps toward success. It’s not about choosing just one path—it’s about creating your own. She emphasizes that with determination and self-belief, any dream is achievable, no matter how unconventional it may seem. Looking ahead, Rima is excited about the future. She remains focused on expanding her art, collaborating with innovative brands, and creating beauty in everything she does. Modeling will always be a part of her journey, and she looks forward to using her platform to inspire and empower others.  Every project she takes on is driven by her love for creativity, beauty, and meaningful impact, and she eagerly anticipates what the future holds. With new collaborations, artistic ventures, and business opportunities on the horizon, she is determined to leave a legacy that reflects her passion and vision. She hopes to continue pushing boundaries, embracing new opportunities, and encouraging others to follow their dreams fearlessly. Photo Credits: Emerald Elegance: Designer @helenaarcollection | Photo & Shooting Director @sumayra._ | Makeup @makeupbyzaraa_Brown Dress: Photographer @stan_paul

RAMADAN Traditions and Cultural Importance in the Middle East By Dand Al Bashiti Ramadan, the holiest month in Islam, is a time of spiritual reflection, devotion, and community for Muslims around the world. In the Middle East, it holds deep cultural significance, shaping daily life, traditions, and social interactions. Observed in the ninth month of the Islamic lunar calendar, Ramadan is marked by fasting from dawn to sunset, with the pre-dawn meal (Suhoor) and the evening meal (Iftar) becoming cherished moments of togetherness. Beyond fasting, Ramadan is a time of increased prayer, charity (Zakat), and self-discipline, emphasizing gratitude and compassion. The nights of Ramadan are filled with special prayers called Taraweeh, often performed in mosques, while vibrant markets and communal gatherings create a unique atmosphere. Families and friends come together to break their fast with traditional dishes, and many participate in acts of kindness and generosity, reinforcing the values of unity and hospitality deeply rooted in Middle Eastern culture. The month concludes with Eid al-Fitr, a joyous festival celebrating the end of fasting, where people exchange greetings, gifts, and share festive meals. Ramadan not only strengthens religious faith but also fosters a deep sense of cultural identity, social harmony, and traditions passed down through generations in the Middle East.

Chourouk El Hajj Mahmoud Blending Tradition and Modernity in Home Decor Ramadan Exclusive From an early passion for transforming spaces to establishing Home Paradise as a distinguished brand, Chourouk El Hajj Mahmoud has seamlessly merged her expertise in interior design with a love for curating meaningful décor. With a background in Strategic Design and interior styling, she recognised a gap in the market for high-quality home décor that celebrates both culture and tradition. What began as a passion project soon evolved into a flourishing enterprise, bringing warmth and elegance into homes worldwide. Inspired by the essence of Ramadan and the sense of togetherness it fosters, her first collection was an exploration of Middle Eastern aesthetics. Arabesque patterns, soft lighting, and warm, inviting tones shaped the early designs, evoking an ambience of serenity and refinement. Over the years, the collection evolved, blending classic traditions with contemporary styles, ensuring that each home, whether minimalist or opulent, could find something that resonated with its unique essence. The role of home décor extends far beyond mere aesthetics. It has the power to set the tone for meaningful moments, particularly during Ramadan, where creating a warm and tranquil space enhances the spirit of reflection and connection. Through carefully curated elements—ambient lighting, plush textiles, and intricate motifs—Chourouk’s designs foster an atmosphere of peace and gratitude, elevating the home’s sense of harmony throughout the holy month. Deeply rooted in Middle Eastern traditions, her designs reflect the region’s rich history of hospitality, storytelling, and craftsmanship. The intricate geometric patterns, vibrant colour palettes, and symbolic motifs, such as mashrabiya and calligraphy, all pay homage to cultural heritage. Yet, each piece carries a modern sensibility, making it accessible to a global audience. Whether inspired by the bustling souks, historic architecture, or the warmth of intimate gatherings, every creation tells a story. The transition from the UAE to Canada presented both challenges and opportunities. While the Middle Eastern market is drawn to opulent and festive décor, the Canadian audience leans towards understated elegance and practicality. Adapting to these shifting consumer preferences required a thoughtful approach, ensuring that Home Paradise could cater to both Middle Eastern clientele and a broader international market. The change in environment also provided fresh creative perspectives, leading to an innovative fusion of cultural elements with modern aesthetics. Expanding globally came with its fair share of hurdles, particularly in understanding diverse consumer behaviours and navigating logistical complexities.  While the UAE market embraced luxury, Canada’s audience prioritised affordability and simplicity. Overcoming these obstacles required strategic production, varied price points, and reliable logistics partnerships. Building a strong online presence also played a crucial role in establishing trust and accessibility across different regions. Looking ahead, Chourouk envisions Home Paradise evolving into a globally recognised brand for culturally inspired home décor. With an expanding product range, the brand remains dedicated to its heritage while embracing contemporary and versatile designs. Future plans include limited-edition collaborations and the incorporation of sustainable materials, ensuring that Home Paradise remains at the forefront of innovation while staying true to its artistic roots. Her journey serves as an inspiration for aspiring entrepreneurs, particularly women venturing into the creative industry. Staying authentic to one’s vision while remaining adaptable is key. The creative world is highly competitive, but those who carve their unique niche and stay resilient will find success. With persistence, passion, and a willingness to learn, transforming a dream into a thriving business is within reach. Chourouk El Hajj Mahmoud’s story is one of dedication, adaptability, and cultural appreciation. As Home Paradise continues to flourish, she remains committed to bridging tradition with contemporary design, offering timeless décor that enriches homes around the world. Her upcoming collections promise to infuse every space with a touch of elegance and heritage, solidifying Home Paradise as a name synonymous with sophisticated and meaningful interior styling.

Enas Bassam Al Raie Passion, Innovation, and Ramadan Traditions Ramadan Exclusive Enas Bassam Al Raie, a Syrian national residing in the UAE since 2004, holds a Bachelor’s degree in Business Administration from the University of Liverpool in the UK. A proud wife and mother of two, she discovered her passion for interior decor through Stam Wooden Decor, a venture that perfectly aligned with her husband’s family business in laser manufacturing. She began designing pieces, producing them in their workshop, and supplying them to wholesale traders across the UAE. In 2023, she officially launched Stam Wooden Decor as its own brand, inspired by the overwhelming support and positive feedback from her clients. Determined to push the boundaries of modern design, she continuously innovates despite seeing her products replicated by competitors. Her commitment to quality and uniqueness drives her to refine her designs, even if it means losing 50 copies in pursuit of the perfect prototype. Ramadan in the UAE is a deeply cherished time, embraced even before it begins. The night of the middle of Sha’ban (Shab-e-Barat) is celebrated with festivities, gifts, and Ramadan decorations, instilling joy in children and teaching them about the significance of this sacred month. As Ramadan commences, the atmosphere transforms with an outpouring of generosity. Iftar tables are set up across the country, and individuals distribute water, juices, and dates, even at traffic signals. The spirit of giving extends to non-Muslims, who also participate in the celebrations by purchasing Ramadan decorations and joining Iftar gatherings. Performing congregational prayers at the mosque, particularly Taraweeh and Tahajjud, is a cherished part of Ramadan. The UAE’s mosques are thoughtfully prepared to accommodate worshippers, enhancing the spiritual experience. Family gatherings for Iftar create an atmosphere of love and peace, while traditions such as the firing of the Iftar cannon continue to hold special significance, marking the moment of breaking the fast. Over time, the significance of Ramadan decorations has grown, transforming the way people experience the holy month. Previously, little attention was given to home adornments, but today, decor trends have become an essential part of Ramadan. This shift has contributed to a more vibrant and spiritual environment for both Muslims and non-Muslims, reinforcing the essence of the month. Decorations help instill reverence, spread joy among adults and children, and reflect the beauty of Islamic heritage, making Ramadan even more special and meaningful. The most treasured aspect of Ramadan is the opportunity to draw closer to God, engage in acts of charity, strengthen family bonds, and immerse in worship. Through Stam Wooden Decor, Enas feels she plays a role in spreading happiness within homes, irrespective of nationality or background. Generosity is at the heart of Ramadan, and the UAE exemplifies this spirit. Acts of charity multiply during the holy month, with people donating to mosques, participating in charitable initiatives, and sharing meals with those in need. This shared kindness and compassion create a profound sense of community, reinforcing the values of giving and togetherness. Ramadan is a time of beauty, generosity, and spirituality, and Enas hopes to continue spreading joy through her work, enhancing the atmosphere of this sacred month in homes across the UAE and beyond. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

Nada Al Haj The Middle Eastern Influencer Redefining Beauty, Cooking, & Lifestyle By Michele Clark In the ever-evolving world of social media, Nada Al Haj has emerged as a leading Middle Eastern influencer, captivating audiences with her engaging content on beauty, cooking, and lifestyle. Based in England, she has built a strong online presence, particularly among Arabic-speaking followers, blending her cultural heritage with modern digital storytelling. Her ability to connect with her audience through relatable and engaging content has earned her a dedicated fan base, making her one of the most prominent influencers in her niche. Born on June 17, Nada Al Haj’s Middle Eastern roots are evident in her content, shaping her connection with her audience. While she keeps her early life private, her journey into social media began in June 2013 with the launch of her Instagram account, @nada.al.hajj. Over the years, she has cultivated a following of over two million, thanks to her diverse content, which includes makeup tutorials, cooking demonstrations, and personal insights—all presented in a style that resonates deeply with her followers. Her warm and personable approach, combined with her expertise in beauty and culinary arts, has made her a trusted voice in the digital space. As her popularity grew, Al Haj expanded her digital presence to YouTube, where she offers longer-form content covering skincare, makeup, and cooking. Her video, “My Amazing Everyday Skincare & Makeup Routine,” has resonated with many, reflecting her expertise and the trust she has built with her audience. YouTube has allowed her to create more detailed content, helping her followers understand beauty techniques, self-care routines, and recipes in an easy-to-follow format. The ability to showcase her personality and knowledge in a longer video format has further solidified her reputation as a credible and relatable influencer. Beyond beauty, Al Haj has made cooking an integral part of her brand. She simplifies traditional Middle Eastern recipes, making them accessible to a global audience. Whether it’s preparing classic family meals or experimenting with new dishes, her step-by-step approach encourages followers to embrace cooking as an enjoyable and rewarding experience. Many of her fans appreciate how she brings cultural traditions into her kitchen, offering a modern twist on timeless recipes while keeping them approachable for beginners. Her influence has also led to successful collaborations with renowned beauty and lifestyle brands. She has partnered with YoumiBeauty, promoting their lenses and lashes, and frequently offers exclusive discount codes, ensuring her followers benefit from quality products. Her authenticity in these collaborations has reinforced her credibility, making her a go-to influencer for product recommendations. She carefully selects partnerships that align with her personal brand, ensuring that the products she endorses genuinely add value to her audience’s lives. In addition to her presence on Instagram and YouTube, Al Haj is highly active on TikTok and Snapchat. On TikTok, she has amassed over 1.5 million followers, where she shares quick beauty tips, fun challenges, and cooking snippets. Her Snapchat account allows her to engage with her audience on a more personal level, offering behind-the-scenes content, food explorations, and makeup updates. This multi-platform presence has enabled her to reach a wider audience and connect with fans in different ways, making her a dynamic and versatile content creator. Despite her growing fame, Al Haj remains deeply connected to her family, occasionally featuring them in her content. These glimpses into her personal life add warmth and relatability to her brand, further strengthening her bond with her audience. By sharing her experiences, family traditions, and daily routines, she fosters a sense of community among her followers, making them feel like a part of her journey. Nada Al Haj’s journey exemplifies the power of digital media in amplifying voices and creating global communities. Her dedication, authenticity, and ability to seamlessly blend beauty, cooking, and lifestyle have made her an influential figure in the Middle Eastern digital space. As she continues to evolve, expanding her content and collaborations, she remains an inspiration to many, proving that passion and consistency are key to making a lasting impact online. With her strong work ethic and creative vision, Nada Al Haj is poised to continue influencing and inspiring people across the world, solidifying her status as a digital powerhouse.

Shouq Ibrahim From Artistic Vision to Beauty Mastery By Sidra Asif In the dynamic world of beauty, few figures shine as brightly as Shouq Ibrahim. Her journey, marked by artistic passion and entrepreneurial spirit, has led her to establish a name synonymous with elegance, innovation, and empowerment. As the founder of Shouq Beauty and Shouq Lounge, she has turned her love for art into a thriving beauty empire. In this exclusive interview, Shouq shares her inspiring path, the challenges she faced, and her vision for the future of beauty. From Sketches to Beauty Transformations For Shouq, the world of beauty was never just about makeup—it was about artistry. “My journey in the beauty world is a bit different. It all began with my childhood passion for drawing, which first steered me toward fashion design. I would sketch elegant women, draping them in exquisite garments. However, my artistic focus eventually evolved, and I began to emphasize the finer details of their faces—shaping eyebrows, enhancing lips, and accentuating other features through makeup. It was then that the idea of becoming a beauty expert truly took root.” A Dream Turned Reality: Shouq Lounge Recognizing that every woman seeks to embrace beauty in her own way, Shouq was inspired to create a space where her expertise could help bring out the best in each client. “Every woman has an innate desire to embrace beauty.  It’s a universal inclination, whether sought through simple, natural remedies or through the expertise of professionals who can craft a unique, time-efficient transformation. This inspired me to open my own beauty salon, a space where I could offer my magical touches, helping every woman who seeks to enhance her beauty in the most enchanting way.” Overcoming Challenges with Determination Venturing into business at a young age came with its fair share of obstacles. “The most significant challenge I faced when starting my business journey was my limited experience. At a young age, I was venturing into the business world with little to no background in it. However, through perseverance, a strong commitment to learning, and an unwavering drive to succeed, I was able to overcome these challenges and turn my vision into reality.” Shouq credits her resilience and creativity for her ability to navigate hardships. “I have a deep confidence in my abilities and the resilience to face any challenge that comes my way. I believe that growth is a product of continuous effort and learning, where even our missteps become valuable lessons that guide us toward greater success. With my creative insight and effective communication, I am equipped to turn challenges into opportunities and pursue my objectives with purpose and efficiency.” The Future of Beauty: Innovation and Sustainability As an industry expert, Shouq keeps a close eye on emerging trends. “The beauty industry is experiencing remarkable growth, with innovations that transcend traditional skincare and cosmetics. The rise of artificial intelligence for personalized beauty analysis and customization is revolutionizing the field, making it more dynamic than ever. At the same time, sustainability and biotechnology are converging, giving rise to the era of clean beauty where natural ingredients take center stage, which is set to dominate trends in 2025.” Shouq Beauty: A Reflection of Elegance Shouq takes great pride in her brand and its unique offerings. “I have poured my passion and vision into creating my brand, Shouq Beauty, and I genuinely recommend it to every beauty aficionado. It is a true reflection of elegance and innovation, offering a unique and exceptional experience for those who appreciate the finer details of beauty.” Balancing Business and Creativity Juggling her responsibilities as a beauty expert and business owner requires careful organization. “Managing both my work as a beauty expert and the operations of Shouq Lounge is no small feat, but with a well-organized approach, defined goals, meticulous time management, and carefully crafted schedules, I am able to navigate both roles with balance and effectiveness.” Empowering Women Through Beauty Shouq believes in the power of women, particularly in the UAE. “In today’s business world, the power of women in the workplace is undeniable. Their role is especially positive in the UAE, where their influence is continuously growing. At Shouq Lounge, women are empowered to feel complete confidence in themselves, their appearance, and their beauty. This self-assurance fuels their motivation, passion, and drive, enabling them to excel in their professional pursuits.” Words of Wisdom for Aspiring Entrepreneurs For those looking to follow in her footsteps, Shouq offers inspiring advice. “My advice to all entrepreneurs and beauty experts is to always strive for your ambitions and goals. Don’t fear failure, because failure is the secret to your success.” With a visionary approach and a commitment to both artistry and business, Shouq Ibrahim continues to redefine beauty, empowering women and setting new standards in the industry. Her journey is a testament to perseverance, creativity, and the transformative power of passion.

Rasha Yahya Hammoud A Journey Through Jewellery Design By Lisa Koun Inspiration is often drawn from the beauty that surrounds us, and for Rasha Yahya Hammoud, founder of Rasho Accessories, this has been the foundation of her creative journey. With an innate appreciation for aesthetics and culture, she embarked on a mission to craft jewellery that tells a story, merging art, elegance, and individuality into every piece. Through her brand, she has successfully translated her vision into reality, offering exquisite designs that reflect her artistic essence and deep-rooted cultural influences. The uniqueness of Rasho Accessories stems from Rasha’s unwavering dedication to innovation, superior craftsmanship, and the use of the finest materials. Her designs transcend mere accessories; they are wearable expressions of art, intricately detailed and exuding luxury. She takes pride in ensuring each piece possesses a distinct character, combining elegance with thoughtful detailing, making her brand stand out in an ever-competitive industry. Inspired by her own name, which symbolises a graceful young gazelle renowned for its beauty and lightness, Rasha infuses her creations with the same delicacy and refinement. This personal connection lends her jewellery a meaningful depth, intertwining nature’s beauty with her unique artistic signature. Each design is crafted with meticulous attention to detail, from intricate engravings to flawless finishes, elevating every piece to a standard of luxury. Rasha ensures that her designs are not only aesthetically captivating but also uphold the highest level of craftsmanship. Her reliance on skilled artisans guarantees precision and durability, while the assurance of quality enhances customer trust in her brand. The fusion of modern trends with timeless elegance is integral to her creative approach. By staying attuned to evolving fashion movements, colours, and materials, she masterfully integrates contemporary elements with classic sophistication, appealing to diverse tastes and styles. Expanding a brand into international markets comes with its own set of challenges, from navigating regulations to forging strong partnerships. Rasha is keenly aware of the importance of cultural adaptability and efficient negotiations in maintaining seamless operations across different regions. As she continues to grow Rasho Accessories, she remains steadfast in her commitment to ensuring smooth collaborations and delivering excellence on a global scale. Rasha envisions the Rasho Accessories woman as a modern, independent, and confident individual who values quality and refinement. Her diverse range of designs caters to various styles, ensuring that every woman finds a piece that resonates with her unique identity. In the digital era, social media plays an essential role in brand development, and Rasha expertly utilises platforms like Instagram and TikTok to engage with her audience. By offering glimpses into her creative process and showcasing her latest collections, she strengthens her connection with customers and extends her brand’s reach internationally. Looking towards the future, Rasho Accessories is poised for further expansion into global markets, with aspirations to introduce new collections that cater to an even wider audience. Plans for physical stores and additional product lines are in motion, solidifying the brand’s presence in the luxury jewellery industry and reinforcing its reputation for elegance and exclusivity. To aspiring jewellery designers, Rasha shares words of encouragement: belief in oneself is the first step towards success. Passion and dedication can transform a vision into a thriving brand. By studying the market, creating distinctive designs, fostering strong customer relationships, and harnessing the power of social media, anyone can carve a niche in the industry. Challenges will inevitably arise, but they should be seen as opportunities for growth rather than obstacles. With confidence, perseverance, and a relentless pursuit of excellence, success is within reach. Rasho Accessories stands as a testament to what can be achieved through artistry, determination, and a love for creating beauty.

The Anonymous Label Unveils a Bold Ramadan Collection By Lisa Koun The Anonymous Label, a distinguished local fashion brand, introduces its highly anticipated Ramadan collection, a bold reimagining of traditional attire. This season, the brand defies convention by embracing linen—a fabric seldom associated with Ramadan wear—proving its versatility and unexpected elegance. The collection is a testament to The Anonymous Label’s dedication to pushing creative boundaries while honoring local heritage with a contemporary edge. Featuring over 25 meticulously crafted pieces, the collection presents a stunning array of flowing thobes, graceful abayas, effortlessly chic capes, versatile tops, and sophisticated skirts. Designed to transition seamlessly from daytime gatherings to suhoor and elegant evening celebrations, these garments offer both style and comfort throughout the holy month. At the heart of the collection lies its masterful use of captivating trimmings and subtle embellishments, adding depth and visual intrigue to the clean lines of linen. Each detail is thoughtfully incorporated, ensuring a balance between traditional influences and modern silhouettes. The result is a collection that feels both timeless and refreshingly innovative. The Anonymous Label’s commitment to lasting appeal is evident in every design. These pieces are not dictated by fleeting trends but instead embody enduring elegance, designed to be cherished and worn for years to come. The neutral palette of the linen serves as a versatile canvas, allowing wearers to personalize their looks with accessories that reflect their unique style. Whether it’s the understated glamour of an abaya, the confident simplicity of a tailored thobe, or the playful elegance of a cape, the collection offers something for every woman seeking effortless sophistication. More than just clothing, this collection is an invitation to embrace the spirit of Ramadan with confidence and grace. It encourages a fresh perspective on tradition, celebrating the holy month in a way that blends heritage with contemporary fashion. The Anonymous Label’s Ramadan collection is available now at www.theanonymouslabel.com. Instagram: @the_anonymouslabel

Couturelabs Unveils Enchanting Ramadan Collection Just In Time For The Holy Month By Lisa Koun As the sacred month of Ramadan approaches, UAE-based fashion house Couturelabs unveils its much-anticipated Ramadan Collection, a breathtaking ensemble of 25 abayas and kaftans designed to exude elegance and sophistication. This exquisite collection seamlessly blends luxurious fabrics, intricate craftsmanship, and a refined color palette, offering the perfect wardrobe for Suhoor, Iftar, and festive gatherings. Crafted with meticulous attention to detail, the Ramadan Collection features premium materials sourced from Korea and Indonesia, ensuring the highest quality and sustainability. Couturelabs masterfully intertwines tradition with contemporary aesthetics, presenting a range of designs that cater to modern women who seek both comfort and style.  From delicate pastels to rich, opulent hues, the collection boasts a stunning spectrum of shades, including soft pinks, deep purples, and monochrome tones of white, silver, gold, and black. Each design within the collection tells a unique story, brought to life through four distinct themes. Jacquard Elegance showcases a luxurious combination of jacquard fabric, delicate fringes, and intricate lace trims in elegant hues of pink, gold, and silver. Monochrome Garden offers a striking contrast of black and white floral embroidery on exquisite Nida Silk and organza, reflecting timeless sophistication.  Blush Bloom pays tribute to feminine charm with lace-trimmed Nida Silk and jacquard pieces in soft pink tones, while Midnight Grace makes a bold and regal statement with deep purple hues adorned with eye-catching lace trims crafted from Nida Silk and suede silk. “Our Ramadan Collection is a celebration of the season’s spirit and the modern woman’s individuality,” says Sonalika Vaswani, founder of Couturelabs. “Every piece is designed to empower women with elegance, comfort, and style, ensuring they feel confident and radiant during Ramadan festivities.” With this collection, Couturelabs continues to redefine modest fashion, offering designs that seamlessly merge tradition, innovation, and luxury.  Whether attending a family gathering or an intimate Suhoor, fashion enthusiasts can embrace their unique style with pieces that elevate every occasion. The Ramadan Collection is now available online. Discover the full range at www.couturelabs.com. Couturelabs is a distinguished fashion label in the UAE, renowned for its fusion of high-fashion expertise and environmental consciousness. Rooted in a European company established in 1982, the brand is built upon the philosophy of ‘Fashion with a Cause.’ A dedicated multicultural team draws inspiration from the world’s leading fashion capitals, creating a unique blend of heritage, innovation, and sustainability. For more information, visit www.couturelabs.com or follow them on Instagram: @couturelabs.me. 

Whispers of Spring Tala Ha’s Quiet Revolution in Jewelry “Like a gentle whisper in your daily life, jewelry that illuminates your moments.” By Dana Al Bashiti In the shimmering heart of Dubai, where cultures intertwine and style becomes a language of its own, a quiet revolution in jewelry design is taking root. At the center of it is Tala Ha, the Korean founder and creative force behind Whispers of Spring, a brand that speaks not in bold declarations, but in delicate details and soft elegance. The essence of Whispers of Spring lies in its poetic name, born from a feeling, a memory, a season. Tala Ha was inspired by the gentle unfolding of early spring days, when the world awakens with subtle beauty and quiet anticipation. It is this emotional landscape she channels into her jewelry, creating pieces that feel like a soft breath against the skin, a fleeting but unforgettable moment. Her designs are deeply rooted in nature’s rhythm, golden tones, freshwater pearls, and the quiet strength of natural stones come together to create a collection that is both timeless and tender. Each piece is a celebration of femininity, not in a loud or exaggerated way, but through an inner elegance that honors stillness, grace, and authenticity. For Tala Ha, jewelry is not merely an accessory, it’s a daily companion, a reflection of the soul, and a silent storyteller. Her pieces are designed to evoke emotion, to bring a sense of beauty and peace into the wearer’s everyday life. Whether it’s a glimmer of gold catching the morning light, or the smooth texture of a pearl resting against the skin, every detail is intentional, every design a whisper of something deeper. In a city known for extravagance and flash, Whispers of Spring offers an alternative, luxury reimagined as softness, as intimacy, as meaning. It is Tala Ha’s invitation to experience jewelry as more than decoration, but as a form of quiet self-expression, a gentle reminder that sometimes, the softest voices are the ones that linger longest in the heart.

GRAWAN BIN HUSSAINA Multifaceted Icon of the Arab World By Michalle Clark Introduction Rawan Bin Hussain, an internationally recognized Kuwaiti influencer, singer, actress, and entrepreneur, has captivated audiences with her unique blend of talent, elegance, and determination. Her inspiring journey from a law graduate to a digital mogul highlights her versatility and resilience. In this article, we explore the life and achievements of Rawan Bin Hussain, delving into her early beginnings, meteoric rise in social media, ventures in music and acting, entrepreneurial success, and the personal values that shape her influence. Born and raised in Kuwait, Rawan Bin Hussain displayed a passion for academics and the arts from an early age. She pursued her higher education in the United Kingdom, a decision that set the stage for her future success. A graduate of King’s College London, she holds a Master’s degree in Law, a testament to her intellectual rigor and dedication to self-improvement. While many may associate her with her glamorous online presence, Rawan’s academic achievements reveal another layer of her persona. Her education not only broadened her worldview but also laid the foundation for her entrepreneurial ventures. Balancing the disciplines of law with the creative freedom of her passions, Rawan exemplifies the importance of education in achieving a multidimensional career. Rawan’s journey into the digital realm was as strategic as it was natural. Leveraging her legal expertise and innate entrepreneurial spirit, she ventured into various business domains. Her most notable achievements include launching @shopkimiskin, a skincare brand tailored to meet the diverse needs of her audience, and @rawanfitnessclub, which emphasizes health and wellness. Both ventures showcase her ability to identify market gaps and turn them into opportunities. Her success as a digital entrepreneur has not gone unnoticed. Rawan has been lauded for her innovative approach to business, earning her awards and accolades within the industry. She has seamlessly merged her background in law with her business acumen, creating brands that are as thoughtful as they are impactful. Rawan Bin Hussain’s meteoric rise to fame is closely tied to her adept use of social media. Her Instagram account, @rawan, boasts millions of followers who are drawn to her luxurious lifestyle, impeccable fashion sense, and authentic content. Whether showcasing high-end fashion, sharing personal moments, or providing beauty tips, Rawan’s posts resonate deeply with her audience. Her ability to connect with fans has made her one of the most influential figures in the Middle East. She is more than just an influencer; she is a trendsetter who bridges the gap between Arab traditions and modern global trends. Her Instagram is a testament to her eye for aesthetics and her skill in curating content that inspires and engages. Not content to rest on her laurels, Rawan expanded her repertoire to include music and acting. Her melodious voice and compelling performances have been met with acclaim, earning her a dedicated following in these creative fields. In music, Rawan has released songs that blend traditional Arabic influences with contemporary sounds, creating a unique style that appeals to a broad audience. Her venture into acting showcases her versatility, as she takes on roles that challenge her creatively and allow her to connect with audiences on a deeper level. These artistic pursuits are not just career milestones but also outlets for Rawan’s self-expression. They reflect her willingness to explore uncharted territories and continuously evolve as an artist. Rawan Bin Hussain is more than a social media personality or entrepreneur; she is a role model and advocate for important social causes. Using her platform, she addresses issues such as women’s empowerment, self-confidence, and mental health. Her candid discussions about personal struggles and resilience have inspired many to embrace their authentic selves. As a mother, Rawan also emphasizes the importance of balancing professional aspirations with family life. Her journey demonstrates that women can excel in multiple domains while staying true to their values. She is vocal about redefining societal norms, encouraging women across the Middle East to pursue their dreams unapologetically. Rawan’s entrepreneurial spirit is perhaps most evident in her ability to build successful brands. With a keen understanding of the modern consumer, she has created products and services that resonate with her audience. Her skincare line, @shopkimiskin, reflects her commitment to quality and inclusivity, offering products designed for diverse skin types. Meanwhile, @rawanfitnessclub promotes holistic well-being, aligning with her advocacy for a balanced and healthy lifestyle. Both brands are extensions of Rawan’s personal philosophy, emphasizing authenticity, innovation, and empowerment. Like any successful figure, Rawan Bin Hussain has faced her share of challenges. From navigating the pressures of public life to managing multiple responsibilities, her journey has not always been easy. Yet, her resilience and determination have allowed her to turn setbacks into stepping stones. Her story serves as a reminder that success is not without struggles. By openly sharing her experiences, Rawan has fostered a sense of relatability with her audience, proving that even the most glamorous lives have their challenges. Rawan Bin Hussain represents a new generation of Arab women who are redefining traditional roles. She embodies a harmonious blend of modernity and tradition, celebrating her cultural roots while embracing global influences. Whether through her fashion choices, music, or business ventures, she showcases the richness of Arab culture on the world stage. Her influence extends beyond her immediate audience, impacting how Arab women are perceived globally. Rawan’s success story challenges stereotypes, offering a more nuanced narrative of what it means to be an Arab woman in the 21st century. As Rawan Bin Hussain continues to expand her horizons, her future looks brighter than ever. With plans to grow her business ventures, explore new creative projects, and deepen her advocacy work, she remains a dynamic and inspiring figure. Her legacy is not just in her achievements but in the lives she has touched. Whether inspiring young entrepreneurs, empowering women, or entertaining audiences, Rawan’s impact is profound and far-reaching. Rawan Bin Hussain is a true icon of the Arab world, embodying beauty, intellect, and ambition. Her journey from a

2025 Joy Awards Riyadh Shines as Global Legends and Arab Stars Align at the By Alhanouf Mohammed Alrowaili  The Saudi Joy Awards, 2025 in Riyadh is one of the most prestigious events in the entertainment industry in the region. As part of the larger Saudi Entertainment and Culture Festival (Joy), this awards ceremony aims to recognize and celebrate the incredible talent, innovation, and cultural contributions that have shaped the Kingdom’s entertainment scene over the past year. Set against the backdrop of Saudi Arabia’s Vision 2030, which seeks to diversify the economy and position the Kingdom as a global hub for entertainment, the Saudi Joy Awards 2025 is a powerful reflection of the country’s growing influence on the global entertainment landscape. This year’s awards not only celebrate the achievements of Saudi creatives but also recognize the increasing role of Saudi Arabia as a leading cultural force in the Middle East and beyond.  The Saudi Joy Awards 2025 serve as a platform to highlight the rich diversity of the Kingdom’s entertainment landscape. From award-winning films and breakout TV series to innovative video games and music artists, the awards covered a broad spectrum of categories that showcase the depth and variety of talent across Saudi Arabia and the region. The Authentic Lavender Carpet and The magnificent Venue A Stunning Backdrop for Entertainment Excellence Riyadh, the capital of Saudi Arabia, once again served as the host city for the Saudi Joy Awards 2025. Known for its modern skyline, luxurious hotels, and cutting-edge infrastructure, Riyadh provides the perfect setting for this high-profile event. The awards ceremony took place at one of Riyadh’s most iconic venues, where stars from around the world, along with local talent all walk on the lavender carpet used in joy awards as it represents part of the beautiful Saudi landscape that is inspired by the lavender fields of Saudi Arabia. The 2025 Joy Awards highlighted the year’s top achievements across multiple entertainment spheres. Renowned singers Assala Nasri and Ayed took home accolades for their musical brilliance. Now in its fifth year, the Joy Awards has firmly established itself strongly as the Grammys, Emmys, and Oscars. Its ability to bring together the region’s brightest stars, broadcasting the event live on MBC channels and Shahid, ensures it continues to shine as the premier celebration of entertainment in the Arab world. The evening was not just a night of awards, it was a testament to the Kingdom’s vision for a thriving cultural industry and a global stage where talent from all corners of the world can meet. On Saturday evening, The Kingdom’s capital rolled out the lavender carpet, welcoming A-list celebrities from across the entertainment world. The evening started with a great performance by American singer Christina Aguilera, setting the tone for an unforgettable night. Among the prominent Arab stars in attendance were legendary figures like Mohammed Abdo, Majid al Mohandis, Assala, Yusra, Cyrine Abdelnour. They were joined by Hollywood heavyweights, including Morgan Freeman, Anthony Hopkins, Matthew McConaughey, and Amanda Seyfried, and the legend Andrea Bocelli, who added to the event’s star-studded allure. In keeping with the event’s grand scale, the ceremony featured state-of-the-art production and a dazzling display of lights, sound, and technology, capturing the essence of the Kingdom’s growing reputation as a global entertainment hub. Riyadh’s transformation into a cultural and creative epicenter is one of the central pillars of Vision 2030, and the Saudi Joy Awards play a key role in further solidifying the city’s status as a world-class entertainment destination. Recognizing outstanding achievements in Saudi and Arab cinema, from gripping dramas to groundbreaking comedies and documentaries and celebrating the best in regional television, from scripted dramas to reality series and groundbreaking news coverage. Honoring top music talents in Saudi Arabia, the Arab world, and beyond, with a focus on emerging stars and established performers who have defined the music scene over the past year. As for the Digital Content Creator. With the rise of social media platforms, this category celebrates the most influential and innovative digital creators, including vloggers, influencers, and content producers who have had a significant impact in the region. Acknowledging the visionary directors and producers who have pushed the boundaries of entertainment, film production, and creative storytelling. Riyadh was once again alight with star power on Saturday evening as the 2025 Joy Awards unfolded, a dazzling celebration of Arab entertainment alongside global icons. Hosted by Saudi Arabia’s General Entertainment Authority, the event has quickly become one of the region’s most prestigious industry ceremonies, uniting the finest talents in music, film, and television. Stars like Egyptian actors Nelly Karim and Ahmed Ezz mingled with Hollywood legends such as Andrea Bocelli, Matthew McConaughey, Freeman, and Hans Zimmer. Each was honored with a Lifetime Achievement Award for their extraordinary contributions to cinema, symbolizing the merging of Arab and global creative forces. This was expected from his excellency, Turki Alalshikh, The adviser at the Royal Court under the rank of Minister and the current Chairman of the General Entertainment Authority who pays great attention to the smallest details and each year produces high-quality surprises for Saudi Arabia, as all this success is part of the great 2030 vision of his royal highness, the crown prince Mohammed bin Salman Al- Saud, who is the first supporter to all achievements and success in all industries under the patronage of king Salman Bin Abdulaziz Al- Saud. An amazing moment happened during the ceremony was when Prince Abdul Rahman bin Musa’id Al Saud, the writer, poet, and former president of the prominent Saudi football club Al-Hilal, presented the lifetime achievement award to the great legend Andrea Bocelli and made a great speech about how Saudi Arabian citizens are proud of this success that reflected on the guests joy and gratitude toward the great welcoming and hospitality towards the guest’s experiences during their stay in Riyadh. Another moment was about Abdullah Al-Muhaisen, who is a pioneering Saudi director, and is considered one of the trailblazers in the film industry in Saudi Arabia. He is recognized as

Fashion in the Middle East Is Thriving Embracing Past Experiences to Shape a Vibrant Future By Marina Ezzat Alfred From humble beginnings as a small UAE boutique in the early 1990s, Kashkha has blossomed into a major player in Middle Eastern fashion.  Its genesis was simple: a keen awareness of a market niche for stylish, modest clothing for women. This prescient understanding laid the groundwork for its meteoric rise. Initially focusing on culturally resonant designs, Kashkha quickly realized the need for adaptability. They weren’t just selling clothes; they were crafting a brand identity. Expansion wasn’t a haphazard affair; it was a carefully orchestrated ballet of market research, allowing them to cater to a diverse clientele, seamlessly blending the preferences of local Emiratis with those of the expatriate community.  It was, to put it mildly, a masterful stroke. Their marketing strategy was equally ingenious. A deft blend of traditional advertising and the potent reach of social media propelled Kashkha into the spotlight.  Collaborations with influencers, particularly on platforms favored by younger demographics, proved incredibly effective a savvy move that amplified their brand visibility exponentially. Think of it as a perfectly executed social media symphony. But Kashkha’s success story isn’t solely about clever marketing. They embraced technology with open arms, implementing an advanced inventory management system that ensured popular items remained readily available, a crucial element in maintaining customer satisfaction.  The launch of a robust e-commerce platform proved particularly prescient, proving invaluable during the pandemic’s disruptive period. It was a testament to their forward-thinking approach. The customer experience wasn’t an afterthought; it was the cornerstone of their strategy. Luxurious store designs, coupled with meticulously trained staff dedicated to providing exceptional service, fostered a loyal customer base a testament to their commitment to building lasting relationships. They understood that repeat business is the lifeblood of any successful enterprise. Today, Kashkha boasts a significant presence throughout the Middle East and beyond, a testament to its enduring appeal. They continue to innovate, seamlessly blending traditional design elements with contemporary trends, creating collections that resonate with a broad spectrum of consumers. Their future looks bright, brimming with potential. Lessons to be learned The Middle East’s fashion retail scene is absolutely booming, a veritable whirlwind of silk scarves and stylish sandals! The UAE, Saudi Arabia, and Qatar are leading the charge, each showcasing impressive growth, according to a recent McKinsey study. Think of it as a high-fashion trifecta, each country contributing its unique flair to the region’s overall sartorial success. Let’s break it down, shall we? The UAE, a veritable powerhouse, boasts annual fashion sales hovering around a staggering $20 billion. That’s a lot of kaftans!  Their success story is interwoven with the rise of e-commerce and savvy digital marketing—online sales have skyrocketed by a whopping 40%, a testament to their digital dexterity. Saudi Arabia isn’t far behind, with its fashion market valued at approximately $15 billion. The adoption of mobile payment systems and enhanced online shopping experiences has fueled a 30% surge in sales.   Qatar, while smaller in scale, is experiencing explosive growth, with revenues reaching roughly $3 billion. They’ve cleverly leveraged technology, particularly augmented reality for virtual try-ons – a brilliant innovation that has boosted sales by 25% in just two years.  It’s like stepping into a futuristic fashion boutique! The McKinsey study underscores the pivotal role of technology in driving this phenomenal growth.  It’s not just about pretty clothes; it’s about the smart strategies behind them. E-commerce platforms have opened up a whole new world of shopping, particularly during the pandemic when everyone was glued to their screens.  Mobile payment solutions have made purchasing incredibly convenient, encouraging more impulsive (and larger!) purchases. And data analytics?  Well, that’s the secret sauce.  Retailers are using data to understand their customers better than ever before, leading to laser-focused marketing and efficient inventory management. It’s a meticulously orchestrated symphony of style and strategy.  Tricks to increase revenue The Middle Eastern fashion market is a vibrant, dynamic place – a real goldmine if you know how to tap into it. Want a bigger slice of the pie?  These ten tips can help you supercharge your fashion store’s revenue, whether you’re a seasoned pro or just starting out. Think of them as your secret weapons in the fashion arena. First off, get your online game strong. A clunky, user-unfriendly website is a deal-breaker in today’s digital world. Invest in a slick e-commerce platform – think of it as your 24/7 storefront, reaching far beyond your physical location.  It’s not just about having a website; it’s about crafting a seamless, enjoyable online shopping experience. Next, harness the power of social media. Instagram and TikTok are your best friends here.  Targeted ads are a must, but don’t underestimate the power of genuine engagement. Think interactive content, behind-the-scenes glimpses, and building a real community around your brand. It’s like having a constant conversation with your customers. Make payments a breeze. Offer a smorgasbord of options, including popular mobile wallets. Don’t make customers jump through hoops; a frictionless checkout process is key.  Nobody wants a frustrating payment experience – it’s a surefire way to lose a sale. Create some buzz. Host exclusive in-store events – think fashion shows, trunk shows, or even just stylish meet-and-greets. These events aren’t just about selling clothes; they’re about creating an experience, building brand loyalty, and generating that all-important word-of-mouth marketing. Know your customer. Use data analytics to understand your shoppers’ preferences.  Personalized recommendations are no longer a luxury; they’re a necessity. Think of it as giving your customers exactly what they crave, before they even know they want it. Diversify your offerings. Don’t be a one-trick pony. Offer a diverse range of styles and collections to appeal to a wider demographic. Cater to different tastes, sizes, and price points.  Remember, variety is the spice of life and retail. Team up with influencers. Partnering with local influencers can exponentially increase your brand’s visibility. Their reach and credibility can open doors you never knew existed. It’s like having a whole team of mini-marketing superstars working

RAWAND SHED A Journey of Art, Confidence, and Empowerment Through Makeup By Michelle Clark In the world of beauty and self-expression, few figures stand out as brightly as Rawand Shed. Her journey from a young girl inspired by her mother’s beauty rituals to becoming a sought-after makeup artist in the dynamic UAE beauty industry is nothing short of inspiring. Through creativity, resilience, and a passion for self-expression, Rawand has transformed her love for makeup into a thriving career. When asked about the roots of her passion, Rawand fondly recalls the influence of her mother. “My love for makeup started in my early years, watching my mother as she prepared for her day. Her attention to detail, from applying the perfect shade of lipstick to mastering her eyeliner, felt like a creative ritual that brought her confidence to life,” she shares. For Rawand, makeup quickly became more than just cosmetics; it was a form of storytelling, a medium to highlight individuality and boost confidence. This early exposure to the artistry of makeup set the foundation for her future endeavors. Rawand’s professional journey began in the makeup shops of Amman, where she honed her skills and developed her artistic voice. “Working in makeup shops in Amman was like attending a hands-on masterclass every day,” she explains. Meeting clients with diverse skin tones, features, and preferences challenged her to adapt and innovate constantly. Beyond technique, the experience taught her the value of listening to clients and understanding their unique needs. “Amman also gave me insight into the cultural significance of makeup, blending traditional aesthetics with modern trends,” she adds. These experiences shaped her versatility and laid the groundwork for her artistry. Transitioning to freelancing was a pivotal moment in Rawand’s career, though not without its challenges. “Building a client base was a significant challenge, as I had to establish trust and showcase my work without a well-known platform backing me,” she reveals. Balancing inconsistent income, self-promotion, and logistics while staying creative was overwhelming at times. However, Rawand’s determination turned obstacles into opportunities. By focusing on building relationships, leveraging social media, and continually refining her craft, she carved out a space for herself in the competitive world of makeup artistry. Relocating to the UAE marked a new chapter in Rawand’s career. Comparing the makeup industries in the UAE and Jordan, she observes, “The UAE is incredibly dynamic and fast-paced compared to Jordan. It’s a hub for global beauty trends and innovation, offering exposure to international brands and techniques.” While Jordan instilled in her an appreciation for personal touch and connection, the UAE pushed her to think bigger and stay ahead of the latest trends. This balance of intimacy and innovation defines Rawand’s unique approach to makeup artistry. Rawand’s favorite makeup looks reflect her dual love for storytelling and enhancing natural beauty. “I love crafting dramatic, statement looks for special events or editorial shoots because they allow me to experiment with bold colors and intricate techniques,” she says. Yet, she also finds joy in creating soft, romantic looks that highlight natural beauty, perfect for weddings or everyday wear. For Rawand, makeup is about enhancing confidence and individuality, whether through avant-garde styles or subtle, glowing finishes. As a professional, Rawand relies on brands that deliver both quality and inclusivity. “I adore working with brands like Huda Beauty for their innovative and inclusive range, Makeup Forever for their professional-quality products, and NARS for their luxurious formulas and stunning finishes,” she says. These brands cater to diverse skin tones and types, making them indispensable in her toolkit. When it comes to makeup tips, Rawand emphasizes the importance of preparation. “Always start with well-prepped skin. Skincare is the foundation of flawless makeup. Cleanse, exfoliate, hydrate, and use a primer suited to your skin type to create a smooth base,” she advises. She also highlights the power of blending. “Whether it’s foundation, eyeshadow, or contour, seamless blending makes all the difference between a polished look and a patchy one.” In an industry as dynamic as beauty, staying updated is essential. Rawand shares her approach: “I follow beauty influencers, attend makeup masterclasses, and explore platforms like Instagram, YouTube, and TikTok. I also invest time in experimenting with new products and techniques.” Attending beauty events and expos further enriches her knowledge and provides networking opportunities with other professionals. For Rawand, the most rewarding part of being a makeup artist is witnessing transformation. “Seeing the change not just in how someone looks but in how they feel is incredibly fulfilling,” she says. Helping clients gain confidence and witnessing their joy when they see themselves in the mirror motivates her every day. “Makeup gives me the creative freedom to tell stories and explore different aspects of art,” she adds. To those starting their journey in makeup, Rawand offers heartfelt advice: “Stay passionate and patient. The journey is not always easy, but dedication and continuous learning will take you far. Practice on different faces, experiment with products, and build a strong portfolio. Use social media to showcase your work and connect with others in the industry.” Above all, she encourages aspiring artists to believe in themselves and stay true to their unique style. “That’s what will set you apart,” she affirms. As Rawand continues to grow and evolve, her journey inspires countless others. Through her artistry, she not only enhances beauty but also empowers individuals to embrace their unique selves. Her story is a testament to the transformative power of passion, resilience, and creativity in the world of makeup.

Jasmin Omar Rejoicing Exquisiteness, Humility, and Authenticity in Fashion and UGC Content By Michelle Clark In the ever-evolving world of fashion, where trends come and go, some individuals leave an indelible mark with their unique style, authenticity, and purpose. Jasmin Omar, known to her followers as @jasminxomar, is one such trailblazer. Representing the fusion of modesty and high fashion, Jasmin is not just a model but an icon of empowerment, reshaping perceptions in the modeling industry. Born in Germany and now thriving in London, Jasmin’s journey into the world of fashion is as diverse and inspiring as her heritage, which blends European and Middle Eastern influences. Her captivating presence, standing at 5 feet 5½ inches with expressive brown eyes, has made her a sought-after talent in the fashion industry.  Signed with Base Models UK, Jasmin brings a unique perspective to every project, showcasing the harmonious balance between tradition and modernity. Jasmin’s foray into modeling isn’t just about the aesthetics of fashion—it’s about making a statement. As a hijabi model, she challenges stereotypes and advocates for inclusivity on some of the biggest platforms in the industry.  Her role is not just limited to walking the runway but also represents a broader narrative: that modesty and high fashion can coexist beautifully. Collaborations with brands like Sabirah Official during London Fashion Week underscore her impact in championing the modest fashion movement. Beyond her modeling prowess, Jasmin has embraced the dynamic world of User-Generated Content (UGC), where her authenticity shines through. As a content creator, she shares her love for fashion, styling tips, and personal anecdotes with her growing audience on Instagram and TikTok.  With her relatable yet aspirational content, Jasmin has cultivated a community that values individuality and self-expression. Her TikTok videos and Instagram posts are more than just glimpses into her life—they are sources of inspiration for many aspiring models and fashion enthusiasts. Jasmin’s multicultural upbringing and her experiences living in a global city like London have further enriched her creative outlook. Her work is a reflection of this cultural tapestry, connecting with a diverse audience while staying true to her values. Whether it’s through her runway appearances, her UGC content, or her social media presence, Jasmin’s ability to bridge cultural and stylistic divides is truly remarkable. Her collaborations with international brands have not only highlighted her versatility as a model but have also positioned her as a voice for representation in the fashion world. By challenging conventional beauty standards, Jasmin has become a role model for young women, especially those who wish to see themselves represented in a global industry. Jasmin’s portfolio, available through her Linktree, showcases her impressive range of work, from editorial photoshoots to commercial campaigns. Yet, her influence goes beyond the images—her dedication to breaking barriers and promoting inclusivity has solidified her reputation as a true changemaker. As she continues to rise in the fashion industry, Jasmin remains committed to her vision of making fashion accessible, diverse, and meaningful. Her journey is not just about personal success but about inspiring a new generation to embrace their authenticity while redefining societal norms. A Rising Star with a Purpose Jasmin Omar’s journey is a testament to the power of staying true to oneself while pushing boundaries. Her story is a source of inspiration for anyone seeking to blend passion with purpose. With her unwavering commitment to inclusivity, her ability to connect with her audience, and her flair for turning fashion into a form of storytelling, Jasmin is undoubtedly a force to be reckoned with in the fashion industry.  As her influence grows, so does her ability to inspire, proving that beauty truly lies in authenticity and representation.

Hassan Jalal Visual Artist, Philosopher and Sculptor The Egyptian Artist’s Journey Through Abstract Expressionism and World Spirituality: Bridging Tradition and Modernity in Contemporary Art Hassan Jalal, a distinguished Egyptian artist, captivates the world of contemporary art with works that transcend aesthetic appeal. Rich in symbolism and emotional depth, his creations offer profound reflections on the human condition, merging the mystical essence of Ancient Egypt with the expressive power of modern abstract art. A true visionary, Jalal’s art invites contemplation, urging viewers to explore the intricate layers of the soul and the enigmatic mysteries of existence. Born amidst Egypt’s cultural richness, Jalal’s exposure to the timeless beauty of his heritage profoundly shaped his artistic journey. His early fascination with painting, sculpture, and visual arts, coupled with self-driven study, laid the foundation for his craft. However, it was his mother’s unwavering support and belief in his talent and philosophy that allowed him to break away from conventional methods and carve his unique artistic path. By seamlessly blending abstract forms with Egyptian heritage, Jalal’s work bridges the ancient and modern, reflecting the spirit of his homeland while drawing on global artistic influences. Jalal’s art is defined by his bold use of geometric shapes and a vibrant palette, exploring both the external world and the human psyche. Each stroke of paint pulsates with energy, evoking raw emotions—grief, joy, love, and transformation—that resonate universally. His work is deeply personal yet profoundly relatable, striking a delicate balance between abstraction and emotional expression. Symbolism is a cornerstone of Jalal’s practice, where ancient Egyptian motifs—hieroglyphs, sacred geometry, and deities—serve as metaphors for the journey of the soul. Universal symbols, such as circles, triangles, and spirals, elevate his art to a philosophical realm, transcending materiality to offer deeper meaning. This interplay of abstraction and symbolism invites reflection on the shared experiences of humanity. Spirituality is central to Jalal’s work, underpinning his exploration of existential themes such as identity, purpose, and self-evolution. His abstract depictions of human figures—often fragmented or ambiguous—capture the complexity of individual existence and the collective narrative of humanity. Rebirth and transformation emerge as recurring motifs, reflecting life’s cyclical nature, where endings lead to new beginnings. Through layered textures and dynamic compositions, Jalal conveys the fluidity of existence, where past, present, and future intertwine. Jalal’s art transcends the physical, inviting viewers to step beyond representation and embrace the metaphysical. His use of colour—particularly vibrant reds, blues, and yellows—imbues his work with emotional resonance, evoking a spectrum of feelings from passion to tranquillity. Each canvas becomes a meditation on the profound energies that shape the human soul, encouraging introspection and personal connection. Hassan Jalal’s legacy extends far beyond his remarkable compositions. By reinterpreting ancient Egyptian aesthetics through a contemporary lens, he bridges the gap between past and present, creating a universal dialogue. His work transcends cultural and temporal boundaries, offering both a visual and philosophical exploration of the human spirit.  Jalal’s influence lies in his ability to render ancient wisdom accessible to modern sensibilities, prompting reflection on our place within the grand narrative of existence. His mastery of mixed media, combining oil paints, acrylics, and collage elements with materials like sand, metal, and fabric, adds a tactile dimension to his work. These layered textures invite a multisensory engagement, transforming his canvases into portals for exploring the mysteries of life. Jalal’s art reminds us of our interconnectedness, bound by universal energies that shape our world. Hassan Jalal’s creations are far more than aesthetic experiences—they are philosophical journeys, spiritual explorations, and cultural reflections. His abstract and emotive works invite us to delve into the human soul, confront the complexities of existence, and grapple with eternal questions of life, death, and transformation. Jalal’s legacy lies in his ability to fuse the ancient with the modern, the spiritual with the tangible, and the material with the transcendent. Through his art, he inspires us to look beyond the visible, to feel deeply, and to connect with the vast, mysterious universe in which we exist.

Fouz AL Fahad The Real Fouz Behind Beauty, Empowerment, and Entrepreneurial Success By Michelle Clark Fouz Al Fahad, widely known as “The Real Fouz,” has captivated millions as a beauty influencer, entrepreneur, and icon of self-confidence. With over 4 million Instagram followers and 5.6 million Snapchat subscribers, Fouz has built a remarkable online presence that transcends borders. Her journey from a finance graduate to a leading figure in the beauty industry is a testament to her determination and creativity. Fouz has become an inspiration for countless women, using her platform to celebrate individuality and redefine beauty standards. Born on May 10, 1990, in Kuwait City, Fouz attended the British School of Kuwait before earning her finance degree from the Gulf University for Science and Technology in 2011. Despite her academic background, her passion for beauty and fashion led her to explore social media, where her engaging content quickly resonated with audiences. From makeup tutorials to beauty tips, Fouz’s authenticity and relatability helped her rise to prominence, making her a sought-after collaborator for global brands. Fouz’s approach to content creation has always been grounded in authenticity. Her followers appreciate her openness, whether she’s sharing her daily routines or her thoughts on the latest beauty trends. This genuine connection with her audience has set her apart in an industry often criticized for unrealistic standards. Fouz’s ability to balance glamour with relatability has earned her trust and admiration, making her an influential voice for women in the Middle East and beyond. Building on her success as an influencer, Fouz launched BY Fouz Beauty, a brand offering high-quality products tailored to the needs of beauty enthusiasts. The brand’s philosophy revolves around empowering women to feel confident in their own skin. Each product is meticulously designed, reflecting Fouz’s dedication to quality and her understanding of her audience’s needs. From lipsticks to skincare, BY Fouz Beauty has become a staple for those seeking luxury and practicality. In addition to her beauty line, Fouz founded The Real Fouz Beauty Salon, located in Kuwait’s Symphony Mall. The salon offers a range of premium services, catering to clients who value professionalism and expertise. Fouz’s hands-on involvement in her salon underscores her commitment to delivering excellence. The salon has quickly gained a reputation for its top-tier service and innovative treatments, further establishing Fouz as a leader in the beauty industry. Fouz’s journey has not been without challenges. Like many entrepreneurs, she faced the hurdles of building a brand from scratch and navigating a highly competitive market. However, her resilience and ability to adapt have been key to her success. She credits much of her growth to her supportive family and loyal followers, who have been a constant source of motivation. In March 2020, Fouz married Kuwaiti businessman Abdul Lateef Al Sarraf in an intimate ceremony. The event, though private, was celebrated widely by her fans. Marriage marked a new chapter in her life, showcasing her ability to balance personal happiness with professional growth. Her openness about her journey has inspired many to believe that success and fulfillment can go hand in hand. Beyond her entrepreneurial endeavors, Fouz is a vocal advocate for self-confidence and empowerment. Her social media platforms are a space for celebrating individuality and breaking societal norms. She often emphasizes the importance of self-love and authenticity, encouraging her followers to embrace their unique qualities. This philosophy has resonated deeply with her audience, making her not just a beauty influencer but also a role model. Fouz’s influence extends beyond the Middle East. Her collaborations with international brands have brought global recognition, solidifying her position as a trailblazer in the beauty world. From appearing in high-profile campaigns to representing the Middle East on international stages, Fouz has consistently used her platform to challenge stereotypes and promote inclusivity. What sets Fouz apart is her ability to connect her Kuwaiti roots with her global vision. She often incorporates elements of her culture into her work, whether through product design or the values her brand represents. This fusion of tradition and modernity has made her relatable to a diverse audience, bridging cultural gaps and fostering a sense of unity among her followers. As Fouz looks to the future, she remains focused on expanding her brand and exploring new opportunities in the beauty industry. Her ambition and drive are matched by her commitment to staying true to herself. Whether through innovative product launches or inspiring content, Fouz continues to set new benchmarks for being a modern entrepreneur and influencer. Fouz Al Fahad’s story is one of passion, perseverance, and purpose. From her beginnings in Kuwait to her rise as a global beauty icon, she has redefined what it means to be a modern entrepreneur and influencer. As she continues to shape the beauty industry, Fouz remains a beacon of empowerment and inspiration for women worldwide. Her journey is a reminder that with determination, authenticity, and a clear vision, it is possible to turn dreams into reality and make a lasting impact.

SAFA AL JUBOORI A Journey of Resilience, Love, and Purpose By Wajiha Naaz Safa Al Juboori, a dynamic individual with roots in Iraq and Canada, now based in Dubai, is more than just a participant in Netflix’s Love is Blind Habibi. Her life is a testament to resilience, purpose, and the power of connection. A content creator and advocate for sustainability and women’s empowerment, Safa’s journey inspires many.  Her blog’s recurring theme, “everything happens for a reason,” perfectly encapsulates her outlook on life. A pivotal moment in Safa’s journey was her transition from finance to renewable energy. Leaving the security of her previous career was daunting, but her desire to contribute to sustainability gave her the courage to take the leap. That decision proved transformative, leading to some of her most fulfilling professional achievements and reinforcing her belief that challenges are stepping stones to growth. Safa’s decision to join Love is Blind Habibi stemmed from her long-standing value of seeking deeper connections beyond appearances. The experience profoundly shaped her understanding of relationships, emphasizing vulnerability, communication, and mutual respect. For Safa, love isn’t just about emotional chemistry but also about shared values and a meaningful partnership. Growing up in eight countries, Safa’s multicultural background has deeply influenced her worldview. It taught her adaptability and open-mindedness, enabling her to connect with people from diverse backgrounds. These qualities have been instrumental in both her personal and professional life, particularly in Dubai—a vibrant melting pot of cultures. Safa credits Dubai’s diversity for enriching her perspective and inspiring her to innovate and collaborate in ways she never imagined. As a content creator, Safa is intentional about sharing meaningful moments while maintaining boundaries. She focuses on content that aligns with her values, inspiring her audience without oversharing. This balance allows her to protect her privacy while still creating a relatable and authentic connection with her followers. Through her posts and collaborations, she advocates for authenticity, resilience, and women’s empowerment. Her goal is to foster a sense of purpose and inspire her audience to navigate challenges and pursue their dreams. Among her many accomplishments, leading a solar energy project that significantly reduced carbon emissions for her country stands out as a defining moment. Knowing that her work contributes to sustainability and a better future fills her with pride and a sense of purpose. Looking ahead, Safa envisions her platform evolving into a safe space for meaningful conversations. Her upcoming projects aim to deepen connections with her community, encouraging authenticity and embracing life’s journey. She hopes her participation in Love is Blind Habibi leaves viewers with valuable lessons about relationships—prioritizing emotional compatibility and staying true to oneself. Safa’s message to those facing challenges is simple yet profound: trust the process. She believes setbacks are opportunities for growth, and with persistence and the right perspective, the most challenging moments can lead to breakthroughs. Through her journey, Safa Al Juboori continues to inspire others to embrace their true selves, pursue their passions, and find joy in life’s unpredictable yet meaningful path. Her story is a testament to the power of resilience, authenticity, and love.

Hanieh Taherizadeh A Journey Through Creativity, Innovation, and Art By Jane Stevens Art has always been a powerful form of expression, bridging creativity, emotion, and culture. For Hanieh Taherizadeh, this connection to art began at a young age, fueled by a fascination with its limitless diversity. Her journey as an artist is one of passion and persistence, blending her love for creativity with a modern approach to innovation and teaching. From a young age, Hanieh was drawn to art’s ability to inspire and connect. While her academic path led her to study electrical engineering, her heart remained rooted in artistic pursuits. She complemented her technical education with professional art courses, honing her skills and nurturing her creative spirit. In 2019, she took a significant step forward by launching an Instagram account to showcase her artwork. The platform quickly became a catalyst for her career, attracting admirers who not only purchased her creations but also sought training to learn her techniques. Recognizing the growing demand, Hanieh began teaching, sharing her expertise with aspiring artists. Living in Dubai has profoundly influenced Hanieh’s artistic vision. The city’s blend of traditional Arabic culture, modern architecture, and multicultural vibrancy has provided her with endless inspiration. From its luxurious lifestyle to its innovative spirit, Dubai offers a unique backdrop that is often reflected in her work. The city’s thriving art scene, with its galleries, exhibitions, and cultural events, further enhances opportunities for artists to connect with a diverse audience. Hanieh’s work stands out for her use of distinctive mediums, including resin, paints, and mixed media. She carefully selects these tools for their ability to create striking, visually rich pieces. Resin’s glossy finish and durability, painting’s creative freedom, and mixed media’s experimental nature allow her to push boundaries and explore new possibilities in her creations. Her creative process is as thoughtful as it is dynamic. Beginning with inspiration from nature, life, and emotions, she brainstorms ideas to convey meaningful messages through her art. Carefully chosen materials such as resin, paints, and other mixed media are layered to create depth and texture. The process is often fluid, with ideas evolving as her work develops. While working with resin poses unique challenges, including time-sensitive handling, Hanieh finds immense reward in the final result. The transformation from liquid to solid, and the polished, unique finish it achieves, reflects her dedication to her craft. She believes that the balance in her art emerges intuitively, with each piece requiring a distinct approach to achieve harmony. Collaborating with clients is another significant aspect of Hanieh’s work. She begins by understanding their vision and preferences, exploring styles, colors, and imagery that align with their ideas. Open communication ensures that the final piece reflects their unique personality and the emotions they wish to convey. As an artist in the UAE, Hanieh appreciates the country’s multicultural essence and the diverse tastes in art it fosters. This diversity presents abundant opportunities for artists to showcase their styles and connect with varied audiences. Looking ahead, Hanieh is preparing for her participation in World Art Dubai, a prestigious event scheduled for April/May. Every project she undertakes excites her, but showcasing her work on such a significant platform marks a special milestone. Inspired by her surroundings and daily life, Hanieh’s motivation lies in creating art that is universally understood and appreciated. Hanieh Taherizadeh’s journey is a testament to the power of passion and creativity. Through her art, she not only expresses her individuality but also inspires others to explore and celebrate their creativity. Her work is a blend of modern techniques, cultural influences, and a dedication to meaningful expression, making her a remarkable figure in Dubai’s evolving art scene.

Wahaj Abdulkareem A Journey of Grace and Influence By Peter Davis Wahaj Abdulkareem, a prominent media personality and influencer, has become a beacon of inspiration in the Middle Eastern media landscape. As an anchor for Altaghier TV and a thriving influencer on social media, Wahaj skillfully bridges the worlds of journalism and digital connection. Based between Baghdad and Amman, her presence resonates with audiences across the region, reflecting her unwavering dedication to storytelling and empowerment.  Wahaj’s journey began in Baghdad, where her passion for storytelling and communication was nurtured. This passion evolved into a career in media, leading her to a coveted role as an anchor at Altaghier TV. With a platform to share news and perspectives, Wahaj has become a trusted voice, bringing attention to important events while capturing the essence of cultural pride and resilience. Her dual roles as a television anchor and social media influencer require meticulous time management and a deep understanding of her audience. While anchoring news demands precision and professionalism, her social media platforms allow her to showcase a more personal side, connecting with followers through authentic content and meaningful interactions. This balance has enabled Wahaj to build a community of trust and relatability, amplifying her influence beyond traditional media. Throughout her career, Wahaj has faced challenges unique to women in the Middle Eastern media industry. Despite societal expectations and gender biases, she has navigated her path with perseverance and a commitment to excellence. Her ability to rise above these obstacles stands as a testament to her determination and serves as an inspiration to aspiring journalists and influencers in the region. One of her most memorable experiences came while covering a major cultural event in Baghdad. The energy and enthusiasm of the community left an indelible mark on Wahaj, reminding her of the vital role media plays in celebrating diversity and fostering cultural understanding. Such moments fuel her dedication to her work, reinforcing her belief in the transformative power of storytelling. Wahaj’s vision for the future extends beyond her current endeavors. She aims to continue spotlighting the rich cultural narratives of the Middle East while expanding her digital reach to inspire and connect with a broader audience. Through her work, she seeks to promote positive change and understanding, leveraging her influence to bridge divides and foster unity. In a world increasingly shaped by digital platforms, Wahaj Abdulkareem exemplifies the power of adaptability and authenticity. Her ability to navigate the complex realms of traditional and digital media underscores her role as a trailblazer in the region. Wahaj’s story is one of passion, resilience, and a relentless pursuit of excellence—a story that continues to inspire those who follow her journey.

Maryam Al-Khalidi From Humble Beginnings to Global Stardom in Beauty and Lifestyle By Wajiha Naaz Maryam Al-Khalidi, known to millions as @maryam__alkh, has become a celebrated figure in the digital beauty and lifestyle world. Born on 28 October 1998 in Iraq, her journey from her homeland to Finland and ultimately to international fame is a testament to her talent and unwavering determination.  Relocating to Finland as a young girl introduced Maryam to a new culture and opened doors to opportunities she had never imagined. In January 2020, she began her social media career, sharing snippets of her life and style on Instagram. It wasn’t long before her creativity and relatable charm resonated with audiences, propelling her to fame on TikTok. Her TikTok content, ranging from mesmerising beauty tutorials to lifestyle and fashion tips, quickly attracted a massive following. Today, her TikTok account boasts over 4.6 million followers, drawn to her engaging style and the authenticity she brings to every post. Among her many talents, Maryam is revered as the “Queen of Eyeliner” — a title well-deserved for her mastery of makeup artistry. One of her most viral tutorials, titled “Nothing is easier than this method,” amassed over 14 million views, showcasing her knack for making beauty accessible and fun. Such success has also brought the attention of global brands, with Maryam forming partnerships with leading names such as Dior Beauty. These collaborations highlight the trust and credibility she has built within the beauty industry. Despite her fame, Maryam remains deeply connected to her roots and values. Family is a cornerstone of her life, and her sister, Yusur Ahmed — a well-known YouTube personality — is a constant source of inspiration and support. This close-knit bond shines through in Maryam’s content, making her all the more relatable to her fans. Her digital presence extends far beyond TikTok. On YouTube, her channel “Maryam Alkhalidi مريم الخالدي” offers in-depth insights into her life, creative process, and beauty expertise. She also engages her audience on Snapchat, connecting with followers through daily updates and interactive content. Maryam’s multicultural background, blending her Iraqi heritage with life in Finland, lends a unique flavour to her work. Her ability to merge traditional elements with contemporary trends has made her a trailblazer in the beauty world. She is not just an influencer but also a role model, inspiring young women from diverse backgrounds to embrace their individuality and pursue their dreams. Looking ahead, Maryam aspires to grow her brand further by venturing into entrepreneurship and product development. She is particularly passionate about empowering others, with plans to create resources and opportunities for aspiring makeup artists and content creators. Maryam Al-Khalidi’s rise from her early days in Iraq to becoming a global icon is a story of resilience, creativity, and authenticity. Her journey inspires countless others to take bold steps and find their unique voice in a crowded world. As she continues to break boundaries, there’s no doubt that Maryam’s influence will only grow, leaving an indelible mark on the beauty industry and beyond. For those who wish to follow her inspiring journey, Maryam’s content is available on Instagram (@maryam__alkh), TikTok (@maryam__alkh), YouTube (“Maryam Alkhalidi مريم الخالدي”), and Snapchat (@maryam.oy).

Fashion Spring in the Middle East By Marina Ezzat Alfred From the dazzling Dubai cityscape, a fashion phoenix arose: Gulf Chic.  Launched in 2020 by a clutch of young entrepreneurs, this wasn’t just another clothing line; it was a vibrant tapestry woven from traditional Middle Eastern aesthetics and contemporary flair. They saw a gaping hole in the market – a need for high-quality, locally-inspired fashion that truly resonated with the region’s eclectic mix of people. Think of it as a sartorial symphony, harmonizing heritage with modernity. Initially, it was a purely digital endeavor, a nimble online presence leveraging the power of social media. Their designs, a captivating blend of intricate embroidery and luxurious fabrics, quickly became the talk of the town (and beyond). Within a year, they’d raked in approximately $1 million – a monumental feat, especially considering the cutthroat competition.This explosive growth was fueled by the region’s burgeoning e-commerce sector, projected to balloon by 40 percent annually, catapulting its market penetration from a mere 2 percent to a robust 9 percent over five years.It was a perfect storm of opportunity. In 2022, they took a significant leap of faith, opening their first brick-and-mortar store in a prime Dubai mall. This wasn’t just about expanding their reach; it was about immersing themselves in the region’s bustling retail scene – a $50 billion annual fashion market in the GCC alone. The response was electrifying. Within half a year, sales skyrocketed to $3 million, a testament to their captivating designs and Dubai’s allure as a global shopping mecca. The Gulf Chic founders weren’t resting on their laurels.They understood the Middle Eastern consumer landscape like the back of their hands, particularly the preferences of its high-net-worth individuals. A survey revealed that roughly 30 percent of high-income UAE households shell out around $1,000 monthly on fashion. Smartly aligning their offerings with this spending power, Gulf Chic became a go-to destination for both everyday chic and luxury indulgences. By 2023, their annual revenue had reached a staggering $10 million.  This meteoric rise wasn’t accidental; it was a carefully orchestrated symphony of quality, customer experience, and an intuitive grasp of local trends.  Moreover, their commitment to sustainability resonated powerfully with the region’s increasingly conscious consumers.  Gulf Chic wasn’t just a successful brand; it was a trendsetter, attracting the attention of international fashion giants eager to stake their claim in this burgeoning market. The Gulf Chic narrative is a compelling case study in entrepreneurial success within the Arabian Gulf’s dynamic fashion industry.  It’s a testament to the power of innovative design, shrewd marketing, and a profound understanding of consumer behavior.  From a modest online startup to a thriving retail powerhouse, Gulf Chic has not only carved its niche but also significantly contributed to the region’s vibrant fashion landscape – a truly remarkable achievement. Traditional Styles? The Middle Eastern fashion scene is exploding, a veritable sartorial supernova, according to numerous reputable studies.  Let’s delve into the dazzling details. First off, the sheer size is mind-boggling.  Industry forecasts paint a picture of a market worth a staggering $89 billion by 2027,  a robust 7% annual growth spurt predicted from 2023 onward. This meteoric rise is fueled by a confluence of factors, primarily increased consumer spending and a pronounced shift towards higher-end fashion – think less “fast fashion,” more “forever fabulous.” Consumer behavior is telling.  A BoF Insights survey revealed a fascinating trend:  a significant portion of consumers in the UAE and Saudi Arabia are dropping serious cash on clothes.  We’re talking over $1,000 annually for a sizable chunk, with high-earners in Saudi Arabia especially splashing out – a hefty 50% spending over a grand each month!  It’s a clear indication that fashion isn’t just a pastime; it’s a serious investment for many. Then there’s the digital revolution. E-commerce is reshaping the retail landscape, becoming a pivotal sales channel for both established international players and burgeoning local brands. The online fashion market is poised for explosive growth, a veritable gold rush in the digital desert. The modest fashion segment deserves its own spotlight.  This burgeoning market, catering to the preferences of Muslim consumers,  was already a behemoth in 2018, valued at $283 billion, and projections suggest it’ll balloon to a jaw-dropping $402 billion by 2024.   This remarkable expansion underscores the growing demand for innovative, stylish clothing options that resonate with a wider demographic. Furthermore, substantial investments in retail infrastructure and tourism are acting as powerful catalysts. The UAE and Saudi Arabia are leading this charge, with a noticeable preference among local consumers for luxury brands and high-end goods. It’s a virtuous cycle. Finally, evolving cultural norms are playing a significant role.  With more women entering the workforce, fashion choices are diversifying, reflecting a broader range of needs and preferences.  This societal shift is evident in everything from everyday wear to high-fashion purchases.  It’s a fascinating interplay between economic empowerment and personal expression. Dos and Don’ts Launching a fashion startup?  Buckle up, it’s a wild ride!  The industry’s a whirlwind of creativity and cutthroat competition, but with careful planning, you can absolutely make your mark.  Think of it like navigating a bustling marketplace – you need a sharp eye, a clever strategy, and a dash of audacity. First things first: know your niche. Don’t try to be everything to everyone.  Are you crafting sustainable streetwear?  Designing bespoke evening gowns?  Focusing on a specific market segment lets you hone your message and target your efforts. It’s like aiming a laser beam instead of firing a shotgun.  Thorough market research is crucial here – you need to understand the lay of the land before you even think about setting up shop.  Analyze trends, consumer preferences, and, critically, your competitors.  What are they doing well? What are they missing? Next, you need a killer brand identity. This isn’t just a logo; it’s the soul of your business. Think of it as your brand’s personality – is it edgy, classic, whimsical? This should permeate everything you do, from your website to your social media presence. Speaking

The Stimulating Nour Al GhandourSKY IS THE LIMIT By Peter Davis In a world where passion and determination pave the way for success, Nour Al Ghandour stands as a shining example of how ambition knows no bounds.  A celebrated actor and a beloved public figure, Nour’s journey from a young girl with dreams to a prominent name in the entertainment industry is one that inspires countless others.  With her motto, “The sky is my limit, and it should be yours,” she has become an icon of perseverance, talent, and unwavering dedication. This article delves into the life and career of Nour Al Ghandour, exploring her early beginnings, significant achievements, and the legacy she is building in the world of acting. Born on 12th November 1993 in Kuwait, Nour Al Ghandour’s roots are a blend of Egyptian heritage and Kuwaiti upbringing. Growing up in a culturally diverse environment allowed her to develop a deep appreciation for the arts from a young age. Kuwait, known for its vibrant cultural scene, became the foundation for Nour’s artistic journey. She displayed a flair for creativity and an innate passion for performance, which led her to pursue a formal education in the arts. Nour graduated from the Higher Institute of Dramatic Arts in Kuwait in 2017, where she honed her craft and developed the skills necessary to succeed in the competitive world of acting. This educational background gave her the tools to approach her work with both professionalism and depth, marking the start of what would become a stellar career. Nour began her professional journey not as an actor but as a television presenter. Her first role in the spotlight came as the host of “Sout Al Sahari” on Kuwait’s Al Rai TV. Although she excelled in this position, her passion for acting remained steadfast. Determined to follow her dreams, she transitioned to the world of drama, making her debut in the 2013 series “Sakan Al Talebat” (The Dormitory). The series, which focused on the lives and challenges of university students, was a perfect launchpad for Nour’s acting career. Her portrayal of a young woman navigating the complexities of student life resonated with viewers and earned her critical acclaim. From that point onwards, she became a household name in the Gulf region. Nour Al Ghandour’s career has been marked by a series of significant roles that have showcased her versatility as an actor. Her ability to bring depth and authenticity to her characters has set her apart, and she has become a sought-after talent in the Gulf’s entertainment industry. Among her most notable projects are: 1. “Juman” (2019): In this poignant drama, Nour took on the role of Juman, a young woman grappling with societal expectations and personal desires. The series explored themes of love, independence, and the challenges faced by women in a patriarchal society. Her performance was lauded for its emotional depth and relatability. 2. “Dafaat Al Qahira” (2019): This period drama, set in the 1950s, followed the lives of Kuwaiti students studying in Cairo. Nour’s role highlighted her ability to adapt to historical settings while maintaining a modern sensibility. The series became a cultural phenomenon and solidified her reputation as one of the region’s leading actors. 3. “Shahr Al Asal” (2024): Most recently, Nour starred in this hit series, which became a global success on Netflix, climbing to the platform’s top spot worldwide.  Sharing the news with her fans on Instagram, Nour expressed gratitude for the overwhelming support the series received, saying, “Number one globally this week on Netflix!” A Motto that Inspires Nour’s life philosophy, “The sky is my limit, and it should be yours,” is more than just a statement; it is a reflection of her unwavering belief in human potential. This motto underpins every decision she has made in her career, driving her to take on challenging roles and pursue ambitious projects. It is a sentiment that resonates deeply with her fans, many of whom draw inspiration from her journey. In interviews and on social media, Nour often speaks about the importance of dreaming big and working tirelessly to achieve those dreams. Her story serves as a reminder that success is not confined by geography or circumstance but is instead shaped by one’s determination and effort. Nour Al Ghandour is not only a gifted actor but also a social media sensation. With over 12 million followers on Instagram, she has cultivated a strong connection with her audience, sharing glimpses of her personal life, behind-the-scenes moments, and insights into her professional endeavours. Her genuine engagement with fans has made her a relatable and admired figure, transcending the boundaries of the screen. On Instagram, Nour’s posts range from glamorous photoshoots to heartfelt reflections, creating a balance between her public persona and her authentic self. This openness has endeared her to fans across the Middle East and beyond, making her one of the region’s most influential digital personalities. Like many successful individuals, Nour’s journey has not been without its obstacles. Navigating the entertainment industry as a young woman presented its own set of challenges, from societal expectations to the pressures of maintaining a public image. However, Nour has consistently faced these hurdles with grace and determination, using each experience as an opportunity for growth. Her ability to balance tradition with modernity is one of her defining traits. Whether portraying a character rooted in cultural heritage or embracing contemporary trends, Nour’s work reflects her understanding of the evolving landscape of Gulf society. With every role she takes on, Nour Al Ghandour continues to push the boundaries of what is possible, both for herself and for the Gulf’s entertainment industry. Her ambitions extend beyond acting, as she has expressed interest in exploring other facets of storytelling, such as directing and producing. As she looks to the future, Nour remains committed to using her platform to inspire others. Her career is a testament to the power of hard work and self-belief, and she hopes to pave the way for future generations of actors in the Middle East.

HEBA AYAD Empowering Startups and SMEs A Conversation with a Leading HR & OD Consultant By Shahika Mahudoon Navigating the complex world of business demands more than just ambition; it requires insight, adaptability, and a commitment to growth. Heba Ayad, a prominent HR and organisational development consultant, has transformed challenges into opportunities for startups and SMEs across the region. In an exclusive interview with Magnav, she shares her inspiring journey, strategies for success, and vision for the future.  Sharing her path to becoming a leading HR & OD consultant, Heba Ayad recalls, “My journey began with a deep interest in understanding how organisations operate and thrive. Studying Business Administration at the German University in Cairo provided a solid foundation in management principles, while my dual master’s degree in Development and Business Administration added layers of insight into challenges faced by startups and SMEs, particularly in emerging markets.” She recognised early in her career that startups and SMEs, despite their potential, often lacked access to tailored HR and organisational solutions. “This inspired me to dedicate my expertise to helping them overcome operational hurdles and build high-performing teams, culminating in the creation of Talent 360,” she notes. Startups and SMEs often grapple with limited resources, unclear structures, and attracting the right talent. Ayad explains, “I guide them by focusing on strategic talent management, scalable HR processes, and fostering a culture aligned with their vision. By implementing clear frameworks for employee engagement and performance, these challenges transform into opportunities for sustainable growth.” Talent 360 was born from Ayad’s vision to bridge gaps in HR and organisational development for startups and SMEs. “From the beginning, our focus was on delivering not just results but a unique client experience. Over the years, we’ve evolved into a comprehensive HR solutions provider, integrating cutting-edge practices and tools,” she shares. This approach has not only expanded their reach but also cemented their reputation as trusted partners in growth. Discussing the rise of remote work and HR technology, Ayad highlights a shift towards flexibility and inclusivity. “Companies are investing in HR tech tools to automate processes and enhance employee experiences. HR professionals must play a strategic role in adapting to these trends while fostering cultures prioritising connection and well-being,” she advises. For startups, team-building begins with clear strategies aligned with company goals. “A performance results-based culture with clear KPIs and accountability is crucial. Strong talent management practices, structured onboarding, and continuous feedback mechanisms help attract and retain top talent,” she recommends. As a woman excelling in a traditionally male-dominated field, Ayad’s advice to female entrepreneurs is to embrace confidence and resilience. “Seek mentors, build networks, and approach challenges as opportunities to make a lasting impact. Never hesitate to advocate for yourself,” she encourages. She believes the future is bright for women in the MENA region, particularly in startups and SMEs. “With the growing emphasis on diversity and inclusion, women are breaking barriers and leading transformative initiatives. It’s essential to provide access to education, mentorship, and funding to further this progress,” she asserts. Ayad’s work with organisations like GIZ Egypt underscores her commitment to empowering SMEs. “Our collaboration allowed us to design two new services tailored to SMEs, which have been pivotal in expanding our impact,” she shares. These partnerships have been instrumental in addressing the unique challenges faced by small businesses. “Invest in your team—it’s your most valuable asset,” Ayad says, emphasising the importance of clear HR structures and financial understanding. She adds, “Balance resilience with adaptability. Knowing when to pivot and when to persevere can make all the difference.” Her vision for Talent 360 is ambitious: “We aim to become a regional leader in AI-powered HR solutions, revolutionising talent and operations management. Starting with Riyadh, we plan to expand, empowering startups and SMEs across the region with innovative strategies.” Heba Ayad’s journey is a testament to the transformative power of dedication and innovation in HR and organisational development. Through Talent 360 and her consultancy work, she continues to empower businesses, shaping the entrepreneurial ecosystem and driving progress in the region. As she looks to the future, her commitment to growth and excellence remains unwavering—a true inspiration for startups, SMEs, and aspiring entrepreneurs alike.

THE WOMEN LEADING THE WAYARABIAN FRONTRUNNERHow Arab Women Are Redefining Cultral Boundaries & Driving Change In Fashion & Business By Ayesha Afrose Luxury fashion is no longer just a symbol of style in the Arab world, it’s become a powerful form of self-expression and a vehicle for women to command attention in both cultural and professional spheres. As Arab women increasingly embrace global luxury brands, they are reshaping not only how fashion is perceived but also how it intertwines with business and leadership. From high-powered executives to emerging entrepreneurs, Arab women are leading a movement that integrates cultural heritage with contemporary luxury, creating new trends and setting the stage for future generations.  Prominent figures like Sheikha Moza bint Nasser of Qatar have become global icons for their fashion choices, often seen in haute couture pieces from Valentino and Chanel. Sheikha Moza’s impeccable style has made her a staple of global fashion weeks while also highlighting her role as an advocate for education and social change. Her fashion choices blend traditional elegance with modern flair, making her a role model for Arab women navigating leadership roles.  Similarly, Ghizlan Guenez, founder of the luxury e-commerce platform ‘The Modist’, has championed modest fashion that aligns with luxury tastes. Through her brand, Guenez offers an array of high-end, modest clothing that resonates with Arab women who seek to express their identity through fashion while maintaining cultural values.  Her vision has transformed the way modest fashion is perceived globally, combining luxury with empowerment. She demonstrated that Arab women can lead global fashion startups while staying true to their roots. Luxury fashion has also carved out a significant space in professional life, where Arab women are using their style as a statement of authority and confidence. With influential entrepreneurs like Rym Amari, founder of ‘Rym Jewelry’, Arab women are translating their love for luxury into successful business ventures. Amari’s brand represents not just luxury but also empowerment, as she turns timeless jewelry pieces into symbols of strength for women across the Arab world. The demand for luxury fashion is further fueled by the economic growth and social shifts taking place in countries like the UAE and Saudi Arabia. Government initiatives aimed at empowering women, such as Saudi Arabia’s ‘Vision 2030’ program, have encouraged women to pursue leadership roles in both the public and private sectors. This shift has given Arab women a new platform to merge their love for fashion with their professional achievements. Saudi designer Hatem Alakeel has remarked on the importance of fashion in professional life, noting that it allows women to express individuality and confidence in their careers, particularly as they break into historically male-dominated fields. Fashion’s role in Arab women’s rise in business goes beyond the personal—it’s also a key component of the region’s economy. In cities like Dubai and Riyadh, women-led fashion businesses are thriving, with luxury fashion being a significant contributor.  Arab women entrepreneurs have transformed the luxury fashion industry into a profitable business model, often leading ventures that are globally recognized. Their ability to balance tradition with innovation has turned them into key players in the business world, breaking down barriers while staying connected to their cultural identity.  Despite facing challenges such as societal expectations and gender biases, Arab women continue to inspire change through fashion and business. Luxury fashion serves as a tool for these women to push boundaries and assert their place in leadership roles, both within their communities and on the global stage.  Their success is a testament to the power of luxury as a form of empowerment, paving the way for future generations to embrace their heritage while boldly stepping into the future. Ultimately, the rise of Arab women in luxury fashion and business reflects more than just a cultural trend—it signifies a profound shift in how tradition and modernity can coexist.  From the elegance of Sheikha Moza to the entrepreneurial spirit of Ghizlan Guenez, Arab women are proving that luxury fashion is not only a personal choice but also a powerful statement of their leadership, resilience, and vision for the future.

Taim Al Falasi Dubai Fashion Week’s core highlights By Michelle Clark Taim Al Falasi, a celebrated Emirati media personality, has become a shining example of how passion, determination, and cultural pride can pave the way for transformative success. Through her groundbreaking work in digital media and entrepreneurship, Taim has not only left an indelible mark on the Arab media landscape but also set a benchmark for women aspiring to break barriers while staying true to their heritage. Her journey is one of resilience, innovation, and advocacy, showcasing the power of storytelling as a force for good. Growing up in the UAE, Taim’s early years were steeped in the vibrant culture and traditions of her homeland. Deeply influenced by the country’s ethos of ambition and innovation, she developed an affinity for storytelling, recognising it as a powerful medium to connect people and bridge divides. Her love for media took shape during her academic years when she pursued a degree in Visual Communications.  It was during this time that Taim began to explore the potential of digital platforms, leading to the creation of her podcast, The Taim Show. The show rapidly gained traction and became one of the most-streamed podcasts in the Arab world, offering a unique blend of engaging narratives, cultural insights, and discussions on contemporary issues. Taim’s podcast stood out not just for its content but also for the authenticity she brought to her storytelling. She chose topics that resonated deeply with her audience, ranging from personal growth and societal challenges to lighter, more entertaining conversations. Her ability to strike this balance earned her widespread acclaim, transforming her into a household name across the region. Yet, what truly set Taim apart was her commitment to weaving cultural themes into her work. She saw her platform as an opportunity to celebrate Emirati heritage, presenting it in a way that appealed to both local and global audiences. Through her narratives, Taim has helped dispel misconceptions about Arab culture and foster a greater understanding of its richness and diversity. Beyond her achievements in media, Taim has consistently emphasised the importance of using her influence to advocate for global peace and unity. In a region characterised by its cultural diversity, she recognises the potential of media to act as a unifying force. Through her initiatives and public engagements, Taim has championed the idea of fostering dialogue to bridge gaps and promote mutual understanding.  Her advocacy for peace aligns closely with her belief in the shared humanity that binds different cultures together. By using her voice to address issues of inclusivity and tolerance, Taim has positioned herself as a beacon of hope in a world often divided by conflict and misunderstanding. One of Taim’s most significant contributions has been her role in empowering Arab women to take on leadership positions across various fields. As a successful entrepreneur and media figure, she embodies the possibilities that lie ahead for women in the Middle East.  Taim has often spoken about the transformative impact of education, confidence, and mentorship in breaking down barriers and creating opportunities. Her success story serves as a powerful reminder that Arab women are not only capable of excelling in traditional roles but are also redefining leadership in modern, dynamic ways. Taim’s entrepreneurial journey is a testament to her ability to adapt and innovate in a rapidly evolving industry. After the immense success of her podcast, she expanded her scope to include content creation and business ventures, establishing her own media company. This venture has become a nurturing ground for emerging talents, providing them with the resources and guidance needed to succeed.  Through her company, Taim has created a platform that amplifies voices often underrepresented in mainstream media, further solidifying her role as a trailblazer in the Arab media scene. Her efforts extend beyond professional achievements. Taim’s work often includes community-driven initiatives that reflect her commitment to giving back.  By leveraging her platform, she has raised awareness about pressing social issues and supported charitable causes. Her involvement in these initiatives underscores her belief in the importance of contributing to the betterment of society, a value deeply ingrained in Emirati culture. As an Arab woman navigating the challenges of leadership, Taim acknowledges the obstacles that come with breaking stereotypes and challenging societal norms. However, she also views these challenges as opportunities to inspire and uplift others. Her journey has been one of constant learning and growth, and she credits her success to a combination of resilience, adaptability, and the unwavering support of her family and community.  Taim’s story is a powerful illustration of how women in the Middle East are not only overcoming barriers but are also reshaping the narrative around gender roles in the region. In recent years, Taim has continued to evolve her brand, staying ahead of industry trends while remaining deeply rooted in her values. Her ability to seamlessly blend tradition with modernity has earned her respect and admiration from diverse audiences. She sees her work as a bridge between the past and the future, offering a fresh perspective on what it means to be an Arab woman in today’s world. Taim’s impact extends beyond her immediate sphere of influence. By showcasing the richness of Emirati culture and championing the cause of women’s empowerment, she has contributed to a broader narrative of progress and inclusivity in the Arab world. Her efforts have not only inspired individuals but have also played a role in shaping perceptions about the region on a global scale. As Taim AlFalasi continues to chart new paths in her career, her story remains a source of inspiration for countless individuals. Her journey is a testament to the power of vision, determination, and authenticity in achieving success. Through her work, she has demonstrated that it is possible to embrace one’s cultural roots while striving for global impact, proving that the two are not mutually exclusive but rather complementary. Taim’s legacy is one of empowerment, innovation, and advocacy. She has shown that the power of storytelling extends far beyond entertainment; it has the ability to unite, inspire,

Anchal SinghFrom Mystic to Mainstream Enchanting Leap from Tarot to TV Stardom By Amna Kanwal Anchal Singh, the star of Netflix’s hit series Kali Kali Ankhein, shines with a vibrant charm and an equally captivating presence. From her breakout performances to her inspiring journey, she has become a celebrated figure in the entertainment world. Known for her compelling roles and authentic connection with fans, Anchal’s story is one of passion, resilience, and the pursuit of dreams. A Journey Born of Inspiration Anchal’s love for the performing arts began with a profound respect for creators across disciplines — acting, music, or dance. As a young girl, she vividly remembers attending a live school performance where the heartfelt melodies moved her to tears. That moment of connection ignited her dream of becoming an artist who could evoke similar emotions in audiences. Her initial steps into the creative world, however, were unconventional. Growing up in a spiritual family, Anchal learned tarot reading and began practicing it organically. It was through a serendipitous encounter with a photographer, one of her tarot clients, that she received her first modeling opportunity. This marked the beginning of her journey into the entertainment industry, opening doors to the world of acting and shaping her artistic path. Bridging Glamour and Reality In an industry often perceived through a glamorized lens, Anchal seeks to bridge the gap between perception and reality. Through her social media presence, she offers fans an authentic glimpse into her life behind the scenes. For her, connecting personally with her audience is essential. She believes it’s important to show the hard work, challenges, and emotions that come with being an actor, allowing fans to see her not just as a performer but as a person with relatable experiences and struggles. Anchal’s sincerity has resonated with her followers, fostering a sense of closeness that goes beyond the screen. “Social media gives me the opportunity to share my real self, breaking down the barriers that often separate actors from their audience,” she shares. The Rise of a Digital Star Anchal’s career reached new heights with her roles on digital platforms like Netflix. The overwhelming response to her performance in Kali Kali Ankhein brought her immense recognition and cemented her place in the world of contemporary entertainment. This success, however, came with its share of challenges. “The love I received was initially daunting but quickly became a source of motivation,” Anchal reflects. For her, each role is an opportunity to learn and grow, both as an actor and as a person. Her journey reinforces the belief that consistency and dedication are key to maintaining excellence in the ever-evolving entertainment industry. Embracing Diversity and Culture Having worked across multiple film industries, Anchal has demonstrated remarkable versatility in adapting to diverse cultural contexts and audience expectations. Her defense background and experiences living across various Indian states have instilled in her a deep appreciation for cultural differences. This adaptability allows her to bring authenticity to her roles, resonating with audiences across linguistic and regional boundaries. “While the fundamentals of acting remain universal, the nuances of language and cultural expression add a rich layer to the craft. I cherish the opportunity to learn and grow through these differences,” she explains. Staying Positive Amid Challenges Anchal’s journey, like any artist’s, has not been without its share of challenges. From periods of work scarcity to navigating unfruitful collaborations, she has faced moments of uncertainty. Yet, her unwavering positivity has been a guiding force. Meditation, she shares, has been instrumental in keeping her connected to a higher energy, helping her navigate the highs and lows of her career with grace. For Anchal, challenges are part of the rhythm of life. She approaches them with an open heart and views them as opportunities for growth, both personally and professionally. Aspiring to New Horizons With the release of Kali Kali Ankhein Season 2, Anchal’s excitement for the future is palpable. She is eager to explore diverse genres, from thrillers to comedies, and to surprise audiences with unexpected roles. Authenticity remains at the core of her artistic vision, and she looks forward to continuing to captivate viewers with her distinctive performances. Beyond Indian cinema, Anchal harbors aspirations of working in international film industries. She finds the prospect of collaborating on global projects thrilling and believes platforms like OTT have made such opportunities more accessible. An ardent admirer of Korean and European cinema, she hopes to broaden her horizons and bring her artistry to a global stage. A Message of Perseverance Anchal’s journey is a testament to the power of perseverance and humility. Reflecting on her experiences, she emphasizes the importance of embracing challenges as stepping stones to success. “If there’s one thing I’ve learned, it’s that growth comes from navigating life’s ups and downs with an open heart and mind,” she says.  As Anchal continues to shine on-screen and inspire off-screen, she proves that true stardom lies in the ability to connect with people at a deeply human level. Her journey from a spiritual upbringing to becoming a celebrated actress reminds us all that dreams, combined with determination and authenticity, can lead to extraordinary achievements.

Abdulaziz Al Shehri Initiating Esports in the Middle East By Afef Yousf Abdulaziz Alshehri, widely known as MrDone, is a trailblazer in the esports world and a source of inspiration for gamers across the Middle East. His journey from an unlikely start to becoming a global champion demonstrates the transformative power of passion, determination, and belief in one’s abilities. With an unrelenting drive to challenge stereotypes and elevate the region’s standing in competitive gaming, Abdulaziz has achieved milestones that have redefined the esports landscape. Initially, Abdulaziz had no intention of pursuing gaming. It was his brother who introduced him to a newly launched game, suggesting he give it a try. Disinterested at first, Abdulaziz dismissed the game entirely, vowing never to play again. Yet, something pulled him back, and before long, he found himself playing with increasing frequency. What began as a casual interest soon turned into an obsession, leading to a pivotal moment when he defeated the best player in the Middle East during his first year of gaming.  This achievement marked the beginning of his extraordinary journey, transforming a reluctant player into one of the most celebrated esports champions in the region. Abdulaziz’s rise to prominence was driven by a persistent question: why had the Middle East struggled to excel in football or gaming compared to the successes seen in Europe and the United States? This reflection ignited a mindset that became his guiding principle: the belief that hard work and determination could bridge any gap.  For Abdulaziz, it was not about physical or intellectual superiority but about the effort one puts in. His victory at the FIFA World Cup not only validated his philosophy but also inspired countless others in the Middle East to believe in their potential. The ripple effect of his win has been monumental, as more players from the region have emerged on the global stage, driven by the confidence that they, too, can achieve greatness. Throughout his career, Abdulaziz has collaborated with global organisations that have shaped him both personally and professionally. Working with brands like Red Bull and Adidas has allowed him to contribute to initiatives that make a tangible difference. He fondly recalls his involvement in Red Bull’s Run for Those Who Can’t Run, a project dedicated to supporting people with disabilities.  Similarly, his work with Adidas on Run for the Ocean combined fitness with environmental stewardship, with every kilometre tracked through an app resulting in the removal of a plastic bottle from the ocean. These projects reflect Abdulaziz’s commitment to leveraging his platform to create a better world. In addition to his competitive pursuits, Abdulaziz has taken on a leadership role in nurturing talent within the region. He founded the MrDone Game On tournament, the first individual competition of its kind in the Middle East. Spanning countries like Bahrain, Kuwait, Oman, Jordan, and the UAE, the event aims to discover and support emerging players.  The winner earns not only cash prizes but also the opportunity to accompany Abdulaziz to the FIFA World Cup in Madrid and attend the Champions League final. This initiative has further cemented Abdulaziz’s legacy as a mentor and advocate for regional esports talent. Abdulaziz’s journey has not been without challenges. He vividly remembers a high-stakes match in Madrid against the reigning world champion. Despite facing bias from an organiser who openly supported his opponent, Abdulaziz managed to turn the game around, drawing in the final moments. This victory was not just a triumph on the field but a testament to his resilience. The same organiser who once cheered against him later applauded him as he lifted the World Cup trophy—a moment that encapsulated his ability to overcome adversity and win respect. The future of esports in Saudi Arabia excites Abdulaziz, as the Kingdom takes bold strides to establish itself as a global hub for gaming. With initiatives like the construction of Al Qiddiya, a city dedicated to gamers, and the hosting of the largest esports World Cup, Saudi Arabia is poised to revolutionise the industry. Abdulaziz credits Crown Prince Mohammed bin Salman’s vision for creating opportunities that will propel esports to unprecedented heights and is proud to contribute to this transformative journey. Currently, Abdulaziz is the Head of Esports at UR Pay Esports, a fully independent team with enormous potential. In an exclusive for Magnav Magazine, he revealed this exciting development, emphasising his pride in being part of a team that prioritises innovation and independence. As a seasoned professional, Abdulaziz has learned that success in esports hinges as much on mental fortitude as technical skill. Confidence, self-improvement, and resilience are, in his view, the cornerstones of achieving one’s goals. Looking back, Abdulaziz acknowledges the growth he has undergone, combining youthful courage with invaluable experience. This balance has kept him at the top of his game, with recent achievements including victories in the Agencies Championship and the Middle East Championship, where he remained unbeaten for three consecutive weeks. For aspiring gamers, his advice is both simple and profound: invest time and energy in something you love, stay mentally strong, and remain steadfast in your belief that success is within reach. Abdulaziz Alshehri’s story is not just about individual triumph but also about lifting an entire region onto the global stage. Through his achievements and initiatives, he has become a symbol of what is possible when talent meets determination. As he continues to push boundaries, Abdulaziz remains a beacon of inspiration, proving that with hard work and self-belief, the seemingly impossible can become reality.

Arabian Frontrunner Women By Amna Kanwal In recent years, Arab women have emerged as the vanguard of fashion, business, and lifestyle, seamlessly blending the deep cultural heritage of the Arab world with modern innovation. Their creative and entrepreneurial strides have not only transformed their local communities but have also made significant ripples on a global stage. These women are rewriting the narrative of what it means to honour tradition while embracing modernity, standing as powerful figures who inspire future generations across various sectors. From athletics to entrepreneurship, Arabian frontrunner women are proving that determination and talent know no boundaries. Hana Al Rostamani: A Beacon of Leadership in Finance Hana Al Rostamani is a pioneering figure in the financial world. She currently serves as the Group Chief Executive Officer of First Abu Dhabi Bank (FAB), the UAE’s largest bank. Her appointment as the first woman to hold this prestigious position signifies a monumental shift in the male-dominated finance sector of the Arab world. With over 25 years of experience, Hana’s leadership is characterized by innovation, diversity, and inclusion. She is renowned for her transformative approach, particularly in leading the digital transformation of FAB’s personal banking services. Hana’s journey has seen her work across prestigious institutions such as First Gulf Bank, Citibank, and the AW Rostamani Group, providing her with both domestic and international expertise. Arabian frontrunner women continue to advocate for gender equality, pushing the boundaries of what’s possible in traditionally male-dominated sectors. Her academic credentials from George Washington University, where she earned a B.Sc. in Business Administration and an M.Sc. in Information Management, highlight her intellectual rigor. But her influence stretches far beyond finance. As the Chair of the Global Council on the Sustainable Development Goals and a member of several keyboards, including Buna, which facilitates cross-border payments in the Arab region, she is actively shaping the future of regional finance. Through their resilience and vision, Arabian frontrunner women are redefining success in industries such as finance, arts, and public service. Hana’s legacy is one of breaking barriers—not just for herself, but for women across the Arab world. By focusing on financial literacy, innovation, and sustainable development, she represents the bridge between tradition and modernity. Her work symbolises a shift in Arab society, showing that women can—and should—lead at the highest levels, inspiring a new generation to break free of conventional roles. Honayda Serafi: Saudi Arabia’s Fashion Visionary Honayda Serafi, a distinguished Saudi fashion designer, is a woman who champions the fusion of cultural tradition with modern aesthetics. Her work embodies the power of fashion to tell stories, with each collection deeply rooted in the rich heritage of Saudi Arabia while appealing to a global audience. Growing up in a household immersed in the arts, Honayda developed a profound appreciation for creativity from a young age. Her mother, an art and fashion historian, instilled in her the importance of cultural identity, which she now intricately weaves into her designs. Educated in Paris, Honayda’s fashion career blossomed, where she mastered the art of balancing heritage with high fashion. Her fashion line represents empowerment and individuality, challenging conventional norms while embracing tradition. Honayda is more than a designer; she is a storyteller. Each piece she creates tells a narrative, often inspired by strong women and the power of self-expression. This is particularly vital in the Arab world, where she inspires women to be both proud of their cultural roots and unafraid to break new ground. In addition to her design work, Honayda is a passionate advocate for sustainability. She integrates eco-friendly materials and ethical practices into her fashion, setting a new standard for responsible luxury in the Middle East. Her philanthropic initiative ‘Sketch&Give,’ aimed at empowering young designers, further underlines her dedication to nurturing future generations. Honayda’s impact is undeniable, not just in fashion but in empowering Arab women to find their voice and take centre stage on the global platform. She exemplifies the rising strength of Saudi women in a region experiencing rapid change. Shireen Abu El Ezz: Egyptian Actress and Cultural Advocate Shireen Abu El Ezz is a powerhouse in Egyptian cinema, theatre, and television, captivating audiences with her versatility and emotional depth. Her journey from a young aspiring actress to one of Egypt’s most celebrated talents speaks to her relentless commitment to her craft and her passion for the arts. Shireen’s career is defined by her ability to bring authenticity and profound emotion to her roles, which has earned her critical acclaim. But her influence goes beyond her on-screen presence. She is a vocal advocate for the arts, recognizing their pivotal role in shaping society. In a time when many traditional art forms are at risk of fading, Shireen uses her platform to promote the preservation of Egypt’s cultural heritage. The achievements of Arabian frontrunner women in technology and science are reshaping the global perception of the region. She also takes pride in mentoring young actors, guiding them through the complexities of the industry, and encouraging them to remain true to their unique voices. Her work in promoting cultural narratives that resonate with both local and international audiences makes her a cultural leader, ensuring that Egypt’s rich artistic heritage is both preserved and celebrated. Through her dedication to the arts and her commitment to community initiatives, Shireen Abu El Ezz is not just a star of the screen, but a vital figure in the Arab world’s cultural landscape. She represents the power of storytelling and the importance of art as a medium for cultural preservation and societal change. As role models, Arabian frontrunner women inspire young girls to pursue their dreams, regardless of societal limitations. Asalah Mostafa Nasri: The Voice of the Arab World Asalah Mostafa Nasri, commonly known as Asalah, is one of the Arab world’s most iconic singers. With her powerful, emotive voice, she has captured the hearts of millions, becoming a cherished figure across the Middle East. Born in Damascus, Asalah’s musical journey began early in life, and she has since evolved into a symbol of cultural pride and artistic